Nonprofit Tech for Good

JANUARY 14, 2013

In the next few weeks I’ll be making recommendations of which tools and trends in technology nonprofits should prioritize in 2013, but for this year’s post on New Year’s resolutions I wanted to get back to basics. It is clearly not a fad, and yet the vast majority of nonprofits have zero budgets for social media.

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Social Media Management Media Social 231

Qgiv

JUNE 23, 2021

As your nonprofit organization continues to grow, it’s time to consider investing in an effective fundraising platform that truly accommodates your nonprofit’s size, financial needs, and developing fundraising strategies. Why is fundraising important for nonprofits? Leverage Nonprofit Fundraising Best Practices.

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Campaign Effective Fundraising Nonprofit 98

NTEN

JULY 5, 2012

Many of the metrics in our report require no calculations. A good metric to keep an eye on if you’re concerned about churn is Negative Feedback, which represents how often people hide your post or choose to hide all posts from your page. Take some tips from Nonprofit Tech 2.0

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Metrics Facebook Question Benchmark 64

Nonprofit Tech for Good

DECEMBER 20, 2010

We use Hootsuite and Sprout Social to manage our accounts and track metrics. Twitter and Facebook have been crucial in recruiting new pro bono consultants and connecting with nonprofits that could benefit from our Service Grant projects. Megan: We currently have accounts on Facebook, Twitter, LinkedIn, Jumo, YouTube and Vimeo.

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Social Media Foundation Examples Media 189

Bloomerang

NOVEMBER 10, 2023

Did you know that, on average, 88% of total nonprofit donations comes from just 12% of donors? This small portion of your nonprofit’s supporter base is known as your major donors. To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. What is a major gift?

Gift 101

Gift Raise Guide Relationship 101

Classy

JULY 14, 2021

The event brought together over 50 speakers and thousands of nonprofit professionals from across the social sector. Get to know their top insights and learning moments to accelerate the impact of your nonprofit’s next virtual fundraising event. Experience Our Nonprofit Event On-Demand. Be Mindful of Your Participants’ Time.

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Virtual Professional Marketing Fundraising 105

Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2009

Over the past three years, I've been presenting on this topic , the thinking and practice has evolved from 'we can't measure social media or it doesn't yet provide a tangible return," to being able to have guidelines, metrics, and techniques for demonstrating the ROI. My presentation use s*x metaphors to explain some of the points.

ROI 78

ROI Social Media Metrics Conference 78

Achieve

JULY 2, 2019

Obviously, I was flattered, but also anxious to deliver a lecture that could bring true value to nonprofit professionals. . Now I recognize that many nonprofit organizations may not be able to send their team to conferences, so I’ve rounded up an overview of the ten social media mistakes discussed at Planet Philanthropy: . was born.

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Social Media Media Hints Social 52

Qgiv

JUNE 23, 2021

Your ideal audience is unique to your nonprofit and your peer-to-peer fundraising event. You’re looking for people who care about and will support your nonprofit’s mission and are interested in the event you’re hosting. Your audience is as unique as your nonprofit. What other ways can you get more eyes on your fundraiser?

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Practice Marketing Fundraising Social Media 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 11, 2012

Measure Networked Nonprofit. I had some privacy concerns and also it felt like it would require feeding another channel – why bother when I already had a brand page. I’ve changed my mind. View more presentations from Beth Kanter. Here’s my public personal profile and here’s my brand page.

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Facebook Change Profile Impact 112

Tech Soup

JULY 19, 2017

For the Professional Social Media class I teach at Sonoma State University , I created an exercise designed to help folks practice both content creation and looking at metrics. In my case, I use a Facebook update, but you could use an update on any channel with the relevant engagement options, in this case Like, Comment, and Share.

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Exercise Social Media Offline Content 55

Care2

AUGUST 9, 2013

Gen Y demands the most accountability from nonprofits. About 60% said it’s important for them to see how their donation made a direct impact on a nonprofit. However, it’s worth noting that that majority of money raised by nonprofits today is still through offline channels like Direct Mail.

Charity 77

Charity Studies Money Donation 77

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

The Zoetica Salon is a free online space for informal peer learning about nonprofits and social media. It is a place to share resources and ask and answer questions. Many nonprofit social media managers shared tips and advice. How do you measure the your organization’s influence in social channels ?

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Summary Social Media Measure Media 94

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

One of the reasons I made a commitment to blogging about professional topics regularly was because I was inspired by Marnie’s nonprofit technology blog, ext. David was interested in learning more about what American nonprofits were doing with social media, he asked me for some advice. Example: Red Cross.

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Social Media Media Social San Jose 115

Top Nonprofits

DECEMBER 23, 2021

As a nonprofit fundraising professional, you’ve likely seen your nonprofit’s fundraising strategy change drastically in the pandemic era as well. Your nonprofit may be facing funding challenges. Look for a solution that supports essential event tasks from beginning to end and tracks important event metrics, all in one system.

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Raise Tips Fundraising Virtual 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

That purpose, of course, is to build a life-long relationship with alumni of your nonprofit’s program or school so that they are a donor and champion for your organization. Let’s look at some practical examples for engaging and connecting with your Alumni Network on social media channels. pic.twitter.com/PXdIUl0IIQ.

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Practice Tips Social Meme 107

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2010

That was the gift of attending Nonprofit 2.0 Nonprofit Leadership Blogger Rosetta Thurman. Rosetta Thurman , who writes about nonprofits and leadership issues from a Gen Y blogger perspective , shared some thoughts about the generations, nonprofits, and social media. A big thank you conference organizers!

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Practice Free Share Reflection 94

Beth's Blog: How Nonprofits Can Use Social Media

MAY 23, 2017

Last week, I was in Sao Paolo for the ABCR Festival, the leading conference in Brasil for fundraising for nonprofit organizations. The challenges: Explosion of online media channels. The campaign provides advice on how to self-examine and help detect signs and symptoms. This was my third visit to the country. Stories are social.

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Learning Donor Online Fundraising 86

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 12, 2013

Colleagues Zan McColloch-Lussier and Peter Drury managing the back channel, the Twitter was rich with almost 1,000 tweets and the hashtag #kantersea trended locally. I pulled together a curated collection of the best tweets on storify , but here are a few tweets that resonated. . — Advice for Nonprofits To Get Started with Measurement.

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Seattle Measure Data Hosting 98

Twenti - Digital Marketing For Nonprofits

MAY 20, 2020

The Google Ad Grants provide up to $10,000 worth of Google search advertising every month to nonprofits across the world! At Twenti, we help nonprofits understand and access the grant (see our ultimate ebook guide and free eligibility check ), but what happens once you’ve got the grant? Here are some tips on how to do just that.

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Grant Google Donation Tips 52

Tech Soup

APRIL 1, 2014

” I never get tired of hearing that phrase, and I have to say, it’s my favorite part of getting to attend nonprofit conferences like NTC. Those of us here at TechSoup work diligently, day in and day out, to provide the social sector with access to better technology, advice, and education. adopting design best practices.

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NTC Marketing Digital Strategy 50

Qgiv

APRIL 23, 2021

In this guide, we will walk through: How Nonprofits Use Silent Auction Fundraising The Essential Steps to Planning a Fundraising Silent Auction Additional Resources for Silent Auction Fundraisers. How Nonprofits Use Silent Auction Fundraising. For more advice, we recommend exploring our dedicated article. Let’s dive in!

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Fundraising Virtual Sponsor Hosting 52

Twenti - Digital Marketing For Nonprofits

MAY 18, 2020

Even nonprofits have a responsibility to the planet, here’s how to make sure your marketing campaign is eco-friendly and successful. How To Make Sure Your Nonprofits Marketing Campaigns Are Eco-Friendly. Let’s face it, no one wants to donate to a nonprofit that isn’t environmentally responsible. Be Transparent.

Campaign 52

Campaign Marketing Green FAQ 52

Connection Cafe

SEPTEMBER 6, 2017

nonprofits on Tuesday, November 29, 2016. What channels will you use to engage your donors? Create a detailed plan and schedule for all of your communication channels: Changing website banners. Email is one of the most important (if not the most important) channels to use on Giving Tuesday. People are motivated.

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Campaign Create Giving Org 48

Nonprofits Source

JANUARY 23, 2023

Through the Google Ad Grants program , nonprofits everywhere can leverage pay-per-click (PPC) marketing for free. Google gives eligible nonprofits $10,000 monthly to spend on its paid advertising platform. That’s why a lot of nonprofits turn to expert Google Grants managers for help. Do Google Ad Grants work?

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Grant Google Management Guide 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 26, 2011

Note from Beth: I’ve been looking for good examples of nonprofit mobile strategies. I wanted to find out more about how Seafood Watch integrates its mobile strategy across its communications channel, including social media. What metrics are you using for mobile? The biggest piece of advice is “be useful.”

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Mobile Integration Strategy Green 111

Connection Cafe

MARCH 21, 2016

This channel isn’t going away anytime soon, but open and action rates are flat lined. Let’s Get Tactical: Understanding Digital Metrics and What They Mean. Looking fwd to hearing from others, what they recommend and how they use the metrics to adjust and improve results. Communications Mythbusters: Best Practices vs Bad Advice.

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San Jose Guide Advice Podcast 20

Connection Cafe

JULY 5, 2017

When it comes to nonprofit marketing , I cringe every time I hear the words “engage”, “engaging” or “engagement.” They seek advice from experts who tell them that they need to “engage” more, or have more “engaging” content, or build more “engagement” strategies. I have a confession to make. Show the need and impact.

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Websites Strategy Content Nonprofit 37

NTEN

MAY 17, 2011

By Brett Meyer, Communications Director, NTEN As part of our effort to build the subscriber base for NTEN:Change , our quarterly journal for nonprofit leaders , we purchased advertising space – on Facebook, LinkedIn, and in GrantStation 's weekly newsletter. The Hyperlink. Let's use Facebook as the example.

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ROI Linkedin Online Analytics 91

Connection Cafe

AUGUST 13, 2012

”— the fundraiser and strategist in me can't help but think how this kind of behavior and interaction applies to ways nonprofits are trying to engage with their constituents. Advice abounds about tricks and tips for engaging the social sphere. Metrics, metrics, metrics. You should use certain key words.

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Facebook Ratio Influence Social Media 51

Tech Soup

JANUARY 19, 2017

Email is re-emerging as a communications channel that is new and powerful again. Metrics show that images on social media platforms perform 300 percent better. Stagnating response rates and an increase in costs have many nonprofits wondering if this is an effective investment. Email Is Back. Use a graphic to replace a paragraph.

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Digital Marketing Game Headline 36

Connection Cafe

JUNE 6, 2018

When I was new to fundraising consulting over a decade ago, I was quick to prescribe to my nonprofit clients the latest and greatest “best practices” when it came to online fundraising. And yet many nonprofits fail to adequately address this fundamental question. The web is not just a channel of communication.

email 40

email Campaign Test Library 40

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. Where Are The Gen-Y Bloggers Who Write About Nonprofits and Social Change?

ROI 50

ROI Widget Cambodia Metrics 50

Qgiv

AUGUST 13, 2021

To successfully market your nonprofit, you need to have a strategy. Whether you’re looking to raise more money, recruit volunteers, or just spread the word about your nonprofit, you should draft a thorough nonprofit marketing plan to help you meet your goals! Why is it so important to create a marketing plan for your nonprofit?

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Marketing Create Nonprofit Social Media 69

Qgiv

APRIL 8, 2024

But Giving Tuesday doesn’t have to be the only nonprofit giving day on your organization’s fundraising calendar. Why should you host a nonprofit giving day? However, with the right marketing strategy, your nonprofit giving day can be a great fundraising opportunity for your organization! Nonprofit giving day essential steps 1.

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Giving Tips Nonprofit Hosting 52

Care2

JULY 14, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" frogloop: what advice do you have for nonprofits using YouTube to effectively advance their mission?

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YouTube Video Social Media Advocacy 34

Connection Cafe

AUGUST 1, 2017

Recently, Brock Warner (Senior Manager, Fundraising at War Child) and I hosted a webinar regarding end of year fundraising for nonprofits —the things we need to stop doing and things we should be doing instead. Rather than saving the questions for private consultations, Brock and I have decided to share our advice with all of you!

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FAQ Giving Fundraising Campaign 49