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Give Your P2P Events New Energy with Activity Tracking

sgEngage

While traditional events still have an important place in the fundraising calendar, activity-based fundraising events now encompass a diverse range of experiences, from yoga to pickleball to kayaking and more. What Activity Will Appeal to Your Donors? Build the right-fit event and they will come. And they will donate.

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Creating an Omnichannel Marketing Experience with Teach For America and Salesforce Interaction Studio

Cloud 4 Good

Following two successful phases of a Salesforce Marketing Cloud implementation, TFA again engaged Cloud for Good to implement Interaction Studio into the organization’s marketing stack. The amazing part of Interaction Studio is the Journey Builder connection,” said Willis. Increasing Marketing Efficiency.

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professionals

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3 Ways to Activate DEI in Your Nonprofit Organization

Qgiv

With that, here are three starting points for activating DEI in your organization: Provide the tools Normalize feedback Evaluate and Reevaluate 1. The post 3 Ways to Activate DEI in Your Nonprofit Organization appeared first on Fundraising Blog for Nonprofit, Educational, and Faith-Based Organizations.

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#AI4Good: Augmenting Human Interaction

Beth's Blog: How Nonprofits Can Use Social Media

Allison Fine, my co-author for the Networked Nonprofit , and I are actively researching the use of AI for Good, in particular to scale giving and to spread generosity. The chatbot has to interact with the target audience. It is also important to reminder that chatbots should not replace human interaction, but augment it.

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Feel the Heat: Great Tools for Mapping Website Interactions

Byte Technology

Well, if you have, then it’s time to check out heat-mapping, programs that help you gain insights into user interactions such as where on your site they click, what specific areas they explore more than others and generally how they use your site for their purposes. Here are a handful worth investigating and implementing.

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Get More Out of AI, Start Chatting

.orgSource

Create a personalized chatbot to interact with members, answer questions, and offer customized recommendations. Develop an interactive onboarding chatbot to help new members navigate the offerings. A tech staff, with some time on their hands, could have an out-of-the-box AI interacting with your members fairly quickly.

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Use Engagement Scores to Point Your Members in the Right Direction

Association Analytics

A number or “score” is assigned to a member based on how they interact with your association, e.g., attend meetings, take classes, participate in your community, volunteer, read your content. Use your data to find out how your customers interact with the organization and how it changes over time, which can help you understand member journeys.