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5 More-Important-Than-Ever Digital Marketing Metrics for Nonprofits

Nonprofit Tech for Good

While there are many things vying for your attention, when it comes to digital growth there are only five critical metrics you should look at to help you get the most out of your budget and drive long-term sustainable growth. Traffic is the first step in creating awareness , but it is not an indicator of success on it’s own.

Metrics 310
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Social Media with M+R: How to Measure the Metrics that Matter

EveryAction

Last week, I sat down with Amy Peyrot, Senior Consultant, Social Media Specialist, and resident mathlete at M+R , to discuss all things social media metrics. Here are some of Amy's thoughts on these common social media metrics and how to achieve them. Goal: Engagement Metric: Overall Engagement Rate.

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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. When it comes to building awareness for your association, you may not have to look too far, starting with your email list.

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5 Mistakes You’re Making With Your Awareness Campaigns

Achieve

But when fundraising isn’t top of mind, nonprofit leaders often turn their attention to another type of activity: the awareness campaign. Awareness campaigns typically are defined as a sustained effort to educate individuals and boost public awareness about an organization’s cause or issue. interest to action.

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Thursday Thoughts: engaging advocates all year round

EveryAction

We asked our partners, what are some ways organizations doing advocacy can consistently engage supporters and keep them ready to take action with you, even outside of crisis moments? This can be done through education as well as action. Here’s what they said. Learn more at MESG.marketing ! Learn more at WeRaiseTheRoots.com !

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Dear Moby, what are the different types of email marketing? 

Whole Whale

With that, email marketing can be used to provide more tailored information and announcements bringing awareness to your organization and helping to nurture subscribers toward taking action on your cause, initiatives, or events to the right audience.

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How you can foster sustainable innovation within your nonprofit

ASU Lodestar Center

Illustration generated by DALL·E. If you’re like many of us working in nonprofit leadership today, you’re more than likely exhausted and running out of actionable ideas. It must be articulate enough to measure progress against, inspiring enough to move people to action, and still broad enough to withstand the test of time.