EveryAction

JUNE 8, 2023

We asked our partners, what are some ways organizations doing advocacy can consistently engage supporters and keep them ready to take action with you, even outside of crisis moments? This can be done through education as well as action. The goal is to move your position forward while engaging your supporter audience.

Advocacy 143

Advocacy Local Audience Poll 143

Nonprofit Tech for Good

FEBRUARY 11, 2022

We all have bad memories of pop-ups interrupting our flow on websites when we simply wanted to read some content, buy something, or take another action. They also typically include a call-to-action (CTA) to get users to do something we want them to do. You can also use tools such as Zapier to send audience data from place to place.

Websites 308

Websites Work Test Nonprofit 308

Nonprofit Tech for Good

MARCH 4, 2020

According to The Guardian , people are spending an average of three hours and 15 minutes on their phone per day. They can use these extra hours to rally behind your cause—little actions can truly make a large impact in the long run. Nowadays, most people use the calendar on their phone to keep track of daily appointments and reminders.

Social 307

Social Charity Phone Exercise 307

Nonprofit Tech for Good

JUNE 4, 2022

More than ever, people want to get out there and have real social experiences with other people. This way, people from all around the world could suddenly “attend” through their laptops. Some people want the convenience they’re used to that come with virtual events, while others prefer the social aspects of in-person events. .

Method 353

Method Fundraising Virtual Nonprofit 353

Nonprofit Tech for Good

FEBRUARY 5, 2021

Crystal Dionysopoulou is the founder and Creative Director of Lucid Fox , a dynamic web design and development agency that puts people first. Know your audience’s goals and mindset. Still, understanding your audience is the foundation of all other design strategies and directly influences the success or failure of a website.

Technique 325

Technique Design Websites Brain 325

EveryAction

JUNE 21, 2023

Why LGBTQ+ advocacy is always-on from here on It’s more important than ever for LGBTQ+ organizations to effectively advocate on behalf of LGBTQ+ people. The Human Rights Campaign (HRC) declared a national state of emergency for LGBTQ+ people on June 6, 2023, the first state of emergency ever declared in its history spanning four decades.

Advocacy 199

Advocacy Generation Strategy Awareness 199

Forum One

MARCH 23, 2021

Navigation is what people do.” So, how do we help our audiences find the information they need? Before identifying which menu approach is appropriate, make sure your team is aligned on overall goals, audiences, and content needs. Audiences: Which audience groups are you prioritizing? What issues do they have?

Audience 46

Audience Design Help Structure 46

Nonprofit Tech for Good

APRIL 23, 2023

People are talking about artificial intelligence—AI is everywhere. Those thoughts are also a source of existential dread, even for people working at a tech company like Eventgroove! The drawings will take place via Instagram Live on 11/1. On social media and the news. At the dog park. At the office. Even at happy hour.

Content 351

Content Calendar Language Social Media 351

Association Analytics

APRIL 4, 2022

We want to figure out who these people are and determine how to better understand them. Identify characteristics of the people who attended virtual events in high numbers and determine how they are different or the same from those who attended in-person. You can still generate revenue but the audience doesn’t pay to attend.

Hosting 321

Hosting Virtual Analytics Associations 321

Association Analytics

MARCH 1, 2023

Look Beyond Top Line Revenue Most people define success by revenue generated, but in today’s economy, we need to go beyond the numbers. With this new virtual-only audience segment, they launched a new online course that resulted in nearly $300,000 of additional revenue. Finally, don’t be afraid to try something new.

Associations 320

Associations Product Virtual Survey 320

Media Cause

JUNE 27, 2023

Not all social media channels are created equally when it comes to engaging with your audience—meaning your planning and execution needs to be nimble and flexible based on your goals and the audiences you want to engage with. We’re not saying that every ad needs to be on-trend, but it doesn’t hurt to lean into what’s going viral.

Social Media 97

Social Media Guide Media Social 97

Bloomerang

JUNE 3, 2024

These amazing organizations are committed to social change and making the world a better place. As a result, it means they have to genuinely engage their audiences. User-generated content (UGC) is a powerful approach for nonprofits to engage meaningfully with their audiences.

Generation 78

Generation Content Nonprofit Social Media 78

Nonprofit Tech for Good

APRIL 2, 2023

But quick technological advancements can be overwhelming, causing many people to feel uncertain about where to begin. 3) Creatively Segmenting Donors and Drafting Custom Communications ChatGPT can be helpful not only for creating segmented communications but also for identifying your segments in the first place.

Tools 360

Tools Fundraising Analytics Analysis 360

Bloomerang

AUGUST 31, 2022

It gives your audience a tangible transformation to observe through the sharing of the written word, photos, testimonials, and videos. Many times, communication is something people don’t feel is their strong suit. Prompt action from your audience . This is where the rising action occurs. We tell stories.

Storytelling 115

Storytelling Guide Structure Audience 115

Nonprofit Tech for Good

MARCH 21, 2019

Social fundraising is when people (supporters, donors, evangelists, fundraisers, etc.) share with their personal networks the actions they take related to a cause, all through the megaphone of their mobile devices and social media. Social fundraising shouldn’t take the place of any of your other efforts. Making a donation.

Practice 271

Practice Fundraising Online Social 271

Museum 2.0

OCTOBER 8, 2019

Audience-centered for me is a subset of human-centered. Audiences are a portion of the humans in the museum ecosystem. The reason I think of a museum as human-centered is that to become audience-centered your organization has to center people. Practically, being audience-centered touches every aspect of staff work.

Audience 38

Audience Museum Classes Library 38

Nonprofit Tech for Good

APRIL 3, 2022

The term “call to action” (CTA) is used multiple times in the list. A CTA is an invitation to take action, such as donating, volunteering, signing up for something, signing a petition, pledging to do something, etc. On behalf of your organization, investigate ways to receive money that the organization may not have in place already.

Fundraising 343

Fundraising Mail Law Donation 343

Nonprofit Tech for Good

MAY 8, 2020

Irrespective of channel or medium, the key elements to effective storytelling are the ability to convey what is unique about the nonprofit, why it is worthy of support, how the audience can benefit from supporting it and how to go about doing so. Physical distance from audience. Ideal Digital Storytelling Ecosystem. Limited budget.

Storytelling 295

Storytelling Digital Channel Profile 295

Media Cause

JUNE 22, 2021

Why leveraging different calls-to-action actually deepens relationships with your constituents and supporters. Some people might even call them the peas and carrots of digital engagement. Yes, those people are us). Action Center. Daisy Chains and linked actions. Advocates aren’t donors. Donors aren’t advocates.

Advocacy 101

Advocacy Digital Fundraising Global 101

Achieve

MAY 3, 2024

One way to achieve this is by implementing an email strategy where you send a series of emails that educate and inspire your target audience and provide them with a clear call-to-action. If your click-through rate dips below 1%, it suggests that your call-to-action may be buried or unclear within your email. Anything above 0.3%

Analytics 98

Analytics Data Spam Fundraising 98

Media Cause

FEBRUARY 27, 2024

Understanding your nonprofit audiences—their hearts and minds, wallets and worlds—is critical to successfully communicating in an election year. Continue to engage with your audiences, sharing how critical your mission is and, given current events, how it may be even more critical than ever before. For nonprofits in the U.S.

Communication 59

Communication Support Calendar Advocacy 59

Nonprofits Source

MAY 6, 2024

Whether it’s making your text larger, adding more negative space between text, or using high-contrast colors, make your email templates easily readable to people with visual impairments. Clarify navigation and next actions. Using these strategies helps you highlight your unique value proposition over competitors to a wider audience.

email 52

email Tools Strategy Application 52

M+R

JULY 10, 2023

Instead editing is, or should be, a collaboration — where multiple perspectives combine to shape content so that it can better connect with audiences. Before anything else, make sure you understand who your audience is, and what the goal of your message is — whether that is revenue, petition signatures, clicks, education, or anything else.

Guidelines 88

Guidelines Audience Language Content 88

Nonprofit Tech for Good

NOVEMBER 21, 2010

Organization: Pancreatic Cancer Action Network. Facebook has been a highly effective tool and is the strongest in communicating the message of the Pancreatic Cancer Action Network, but also allows people to connect and offer support to each other. People can text ACTION to 25383 make a $10 donation. gid=104492.

Cancer 217

Cancer Social Media Los Angeles Action 217

Bloomerang

JUNE 11, 2021

Lindsay Simonds will decode the top five most impactful ways people contribute to communities. If you’re watching the recording, hope you’re having a good day because we are here to talk about some creative ways that people are contributing to the community. Full Transcript: – [Lindsay] Okay. . I’m Steven.

People 81

People Community Video Podcast 81

Get Fully Funded

JANUARY 1, 2024

But long term, you can’t run an entire organization from the generosity of only a handful of people. The bottom line: you need a fundraising plan built on the right fundraising plan template — one that outlines goals, actions, and the specific results you want. (Many founders do.) What Fundraising Plan Template is Right For YOU?

Template 111

Template Fundraising Nonprofit Calendar 111

Nonprofit Tech for Good

JULY 4, 2021

That’s why peer-to-peer fundraising campaigns do so well – people want to give to their friends, or their friends’ friends, and rally around their loved ones. Most texts are read right away, so the easier it is to get involved, the more likely donors are to take action then and there. Start crowdfunding with birthday fundraisers.

Ideas 354

Ideas Online Fundraising Social Media 354

Nonprofits Source

SEPTEMBER 8, 2023

An effective navigation system also follows web accessibility guidelines so people of all abilities can engage with your content. With more people using their phones to interact with their favorite causes, it’s critical that your navigation menu and website as a whole are mobile-optimized.

Widget 105

Widget Guidelines Websites Nonprofit 105

Classy

JUNE 8, 2021

This is valuable in itself, helping you get the word out and drive action. That means that by posting content for your followers to see and engage with, you have the potential to reach thousands more people and get them interested in your cause. Identify and Connect With Like-Minded People.

Linkedin 121

Linkedin Nonprofit Search Hosting 121

Whole Whale

MARCH 15, 2023

Email marketing is the process of connecting to your organization’s audience via email. Having a clean and organized email account structure can be helpful when sending more tailored content to segmented audiences. Examples of this type of email marketing could include newsletters, product promotions, and donation requests.

email 75

email Difference Marketing Retention 75

Bloomerang

JANUARY 25, 2024

The past two years have seen a dip in overall giving, placing even more emphasis on the need for nonprofits to strategically boost both short and long-term funding. Giving people multiple ways to support your cause throughout the year should be a critical piece in your donor retention strategy. nonprofits are at a pivotal juncture.

Guide 88

Guide Fundraising Retention Nonprofit 88

Forum One

MARCH 23, 2023

Museums are magical places, where history, culture, art, and science seem to come to life. Created by Congress in 1865, the Freedman’s Bureau helped formerly enslaved people transition to citizenship and documented millions of federal records relating to the refugees, freedmen, and lands abandoned or seized during the Civil War.

Museum 79

Museum Culture Digital Experiment 79

Media Cause

OCTOBER 14, 2022

Programmatic advertising helps nonprofits target specific audiences across the internet. Programmatic ads use analytics and machine learning to find the people who fit into your target audience as they browse a variety of content online (e.g., Or if you are fundraising, you can reach people who are researching relevant issues).

Audio 52

Audio Search Audience Websites 52

Qgiv

MARCH 11, 2022

Your communications need to provide information about your organization to people who are only marginally familiar with it. How can your messaging speak to the majority of people who are more curious than committed, and also deepen connection with your most dedicated community members? Highlight new initiatives and. Donor community?

Marketing 98

Marketing Strategy Impact Exercise 98

Bloomerang

DECEMBER 6, 2021

Good communication is the key to being an effective fundraiser, building strong relationships, leading well, and serving the people you’re working to help. The audience needs to hear the message but wants to consume the peanut butter, so to speak. . Assessing your audience: Figuring out who you’re talking to . I have good news!

Storytelling 107

Storytelling Develop Strategy Help 107

sgEngage

JANUARY 17, 2024

Before you get started, it’s important to grasp the basics of podcasting for nonprofits, including: Understanding why podcasts work for nonprofits Identifying your podcast’s purpose and audience Crafting your podcast’s content Let’s dive into these podcasting essentials so you can add them to your nonprofit marketing plan.

Audio 79

Audio Podcast Content Phase 79

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2012

The event was designed for the Mashable audience, a younger and social media savvy group that has the hunger and capacity to consumer a lot of content as well as do good in the world. Encouraging (younger) People To Follow Their Passion About Doing Good. The audience got a performance by J.D.

Conversation 97

Conversation Reflection Action Impact 97