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5 Ways to Use Social Media to Raise More Money at Year-end

Nonprofit Tech for Good

Year-end giving is a vital piece of the nonprofit fundraising puzzle, and the time when many organizations reap the harvest of the fundraising seeds they have sown all year long. In addition to overall giving increasing these next two months, the number of your donors giving online and via social media channels is growing.

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Attracting and Retaining Millennial and Gen-Z Donors

Greater Giving

Who Are Millenials? Anyone born between 1981 and 1996 Millenial and Gen-Z Donors Focus on Impact Younger donors are often more interested in the impact of their donation than the size of their gift. Offer recurring donation options so supporters can make smaller, ongoing donations rather than a one-time gift.

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Giving Trends in Kenya: How the Growth of Mobile Payments Are Transforming Community Giving

Nonprofit Tech for Good

1) From the outside, it appears that NGOs in Kenya do not have access to the traditional fundraising services that are so common here in the United States, such as a “Donate” page for processing credit cards and PayPal accounts. Fundraising is never easy, but NGOs who take a long term view of crowdfunding can achieve self-sustainability.

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Ramp Up Fundraising & Monthly Giving with Social Media

Care2

Last week, Care2 held another great webinar about the benefits of cross-channel integration for nonprofits featuring Paul Habig of Sankynet, Sarah Alexander of Food & Water Watch, and Care2's own Eric Rardin. Why should your organization integrate its donor channels? Don't forget to check out past presentations from Care2team.

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New Study: How Much Money Do Peer-to-Peer Fundraisiers Raise For Charity?

Care2

Loyalty, donation levels, and fundraising performances is just some of the data unveiled in Blackbaud''s 2013 Peer-to-Peer Fundraising study. The study looked at peer-to-peer giving across 39 organizations over the last 3 years (from 2011 to 2013). The goal of the study was to understand the value of true fundraisers.

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Are Email and Click-through Rates Heading South?

Care2

For example: Fundraising messaging response rates were down 11% from 2012 levels to 0.07%. Monthly giving revenue grew 25% in 2013, and accounted for 16% of total online giving. Monthly website traffic for study participants grew by 16% in 2013. Where did you see the most decline and the most positive growth in 2013?

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Are You Engaging Donors Effectively?

Care2

DonorDigital donated to 16 major US nonprofits to learn about their integrated fundraising practices. For 6 months in 2013, after making an online contribution, they tracked all interactions with these organizations through direct mail, online, and by phone. If they did, which channels did they use to reach out about it?