NetWits

APRIL 12, 2013

Dennis McCarthy and I had the pleasure of presenting Online Benchmarking: What Worked in 2012 at the Nonprofit Technology Conference in Minneapolis, MN. Though the full report is not out, we shared the key findings to those who attended in person and online. The key factoids of the 2013 Blackbaud Online Benchmark Report include –.

Benchmark 116

Benchmark Report Online NTC 116

Nonprofit Tech for Good

DECEMBER 2, 2023

At Qgiv, we’ve used AI and machine learning to help detect fraud, suggest dynamic giving amounts, automate thank you emails, and more. Keeping donors connected with the mission ensures the best possible donor retention rate for an organization. Fundraisers can receive helpful cues from these intelligent tools.

Trend 302

Trend Fundraising Digital Celebrate 302

NetWits

FEBRUARY 7, 2012

Make sure to check out their annual Nonprofit Technology Conference , taking place in San Francisco, April 3-5 2012. — Did you know that nearly 90 million Americans use their phone to read email ? ComScore reports that nearly 90 million Americans use their phone to read email – and that number grew by 28% over the past year.

Template 167

Template Mobile email San Francisco 167

Nimble AMS

DECEMBER 11, 2022

To help you build your understanding of Generation Z, here are five vital facts about your members born between 1997 and 2012 : Gen Z has clear social media preferences. Based on their birth range (1997-2012) Generation Z has always known our digital environment of the internet, computers, and smartphones.

Associations 135

Associations YouTube Generation Mobile 135

Nonprofit Tech for Good

NOVEMBER 8, 2018

2) 29% of donors worldwide say that social media is the tool that most inspires them to give, however, email is a close second at 27%. Launched in 2012, #GivingTuesday has tremendous opportunity to grow into a global day of giving that could raise hundreds of millions of dollars for organizations. Australia & Oceania.

South America 251

South America Global North America Trend 251

TechImpact

JULY 16, 2014

In another 2013 study conducted by Blackbaud found that “response and click through rates in nonprofit email campaigns declined by 16% and 18.7%, from 2012.” The study substantiates the claim by stating that”declining response rates illustrate a saturated channel with non-differentiated messaging and campaigns.”.

Donor 237

Donor Effective Fundraising Blackbaud 237

TechImpact

MAY 6, 2014

(Mobile Marketing Association Asia, 2011) It takes 90 minutes for the average person to respond to an email. CTIA.org, 2011) Mobile coupons get 10 times more redemption rates than that of traditional coupons. Mobile Marketer, 2012) 91% of all smart phone users have their cell phone wihtin arm’s reach 24/7. xAd, 2012).

Statistics 121

Statistics Mobile Marketing Asia 121

NTEN

APRIL 5, 2012

You can now download the 2012 eNonprofit Benchmarks Study , just released at the 2012 NTC by M+R and NTEN. New this year and particularly interesting to me is what we learned from the study participants with mobile programs: roughly a third had optimized their emails for display on smart phones. a third had not. It's free!

Benchmark 64

Benchmark NTC Studies NTEN 64

NetWits

APRIL 26, 2012

Download the complete 2011 Online Giving Report to learn more about the 13% YoY growth, double-digit growth since 2009 and the top reasons your nonprofit should invest in its online fundraising program. Download the report now! . Does your confirmation page and email just regurgitate payment information?

Websites 207

Websites Online Donor Cancer 207

Qgiv

AUGUST 21, 2023

Created in November of 2012, GivingTuesday is a global movement to inspire generosity around the world. This can help you develop an email campaign for your GivingTuesday. Type in non-sensitive information about your organization and ask ChatGPT to create a short email template to send to your donors.

Template 98

Template Retention Stream Social Media 98

Neon CRM

JUNE 23, 2023

Check out these GivingTuesday statistics sourced from the GivingTuesday 2022 impact report and broader impact data to learn more about the influence GivingTuesday has on the philanthropic sector. Fundraising 4 Types of GivingTuesday Email Communications You Need to Send 12 min read Read Now 3. billion in 2022. Join the conversation!

Statistics 98

Statistics Fundraising United States Global 98

Care2

MAY 24, 2013

Last month we reported that online fundraising response rates declined 27% between 2011-2012, according to the eNonprofit Benchmark study. According to the report, response rates on appeals declined by more than 18%. According to the report, response rates on appeals declined by more than 18%.

Benchmark 70

Benchmark Studies Money Raise 70

Connection Cafe

AUGUST 9, 2013

Nonprofits can learn from email campaigns corporate marketers are sending. Corporate email programs have focused on delivering value—they test offers, messaging and more. As a result, email expectations have changed. Your constituents now expect to receive relevant and interesting information in every email.

email 48

email Campaign Test Benchmark 48

Bloomerang

NOVEMBER 28, 2023

Payment Methods: Google Pay, Apple Pay, debit, credit, ACH, in-person donations Payout Timeline: Daily deposits with a two-day delay, flexible payout timelines Pricing: Bloomerang offers among the most competitive rates in the payment processing field, with a processing fee of 2.2% + $0.30 per transaction. The ACH fee is 0.8% + $0.30

Process 86

Process Paypal Method Nonprofit 86

Care2

JULY 22, 2011

For most organizations, the heart and soul of communications is the email list. Email is the 800 pound gorilla, the elephant in the room, the big kahuna. Email goes direct to the inbox, our online strategy metrics are led by terms like open rate and clickthroughs, and online fundraising campaigns depend on email marketing.

Mobile 77

Mobile email Strategy gMail 77

Connection Cafe

AUGUST 26, 2013

That’s why I took Exact Target’s fantastic list of 50 Email Marketing Tips and Stats for 2014 and boiled it down to three key takeaways for nonprofits. For example, panicking over the changes to Gmail Tabs is a moot point if your organization’s emails aren’t optimized for mobile. Adestra July 2012 Report ).

Stats 39

Stats gMail email Tips 39

Connection Cafe

FEBRUARY 6, 2014

Blackbaud just released it’s 2013 Charitable Giving Report, showing steady growth for all nonprofits. compared to 2012! Blackbaud reported more than one-third of all charitable giving happens in the last three months of the year. Set shorter-term goals for online engagement, email open and click rates, and conversion rates.

Report 41

Report Giving Fundraising Lesson 41

sgEngage

APRIL 10, 2023

Giving Tuesday began in 2012, raising an estimated $10 million in its first year, according to Nonprofits Source. CBS News reported that in November 2022, Giving Tuesday raised an incredible $3.1 Explore advertising opportunities such as: Your email newsletter. This is because Giving Tuesday gets nonprofits real results.

Demographics 76

Demographics Retention Donor Research 76

Care2

APRIL 11, 2013

A few days ago, I reported some of the juicy details from the 2013 eNonprofit Benchmarks Study that was just released showing data from 2012. In my last blog post, I talked about the decline of email and fundraisin g response rates. Today I''m digging into the the social media and mobile portions of the study.

Facebook 69

Facebook Twitter Benchmark Social Media 69

Nonprofit Tech for Good

JUNE 13, 2013

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), There absolutely is a math to social and mobile media. eNewsletter Subscribers. Online Donations. How the Spreadsheet Works: 1.

Track 227

Track Mobile Media Fundraising 227

Nonprofit Tech for Good

JUNE 13, 2013

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), There absolutely is a math to social and mobile media. eNewsletter Subscribers. Online Donations. How the Spreadsheet Works: 1.

Track 185

Track Mobile Media Fundraising 185

Connection Cafe

MAY 23, 2013

Blackbaud’s just-released Online Marketing Benchmark Study for Nonprofits found nonprofit website traffic was down 14 percent in 2012 compared to 2011. The study reported traffic decreased across 18 of 19 nonprofit verticals , with Canadian organizations being the exception. (It Email Traffic. What’s the reason?

Websites 44

Websites Comparison Analytics Search 44

Tech Soup

AUGUST 1, 2012

Globally, 34 percent of people report owning smartphones. Online video consumption rates are now as high as television viewer rates globally. A session at the 2012 Nonprofit Technology Conference, recounted on the TechSoup blog, offers advice on using storytelling for fundraising. Does Facebook Work for Fundraising?

Herzegovina 63

Herzegovina Fundraising Bosnia Romania 63

Connection Cafe

JUNE 13, 2013

Retention rate (of participants, team captains, team members). Post event surveys revealed the number one reason participants didn’t fundraise in 2012 was “No one asked me to”. Encourage fundraisers to send email and post to social media. Number of emails / social media posts per fundraiser, email / social media conversion rate.

Metrics 42

Metrics Benchmark Fundraising Stats 42

Tech Soup

MARCH 13, 2012

To quote Annaliese Hoeling, NTEN’s publications director: A couple of the biggest take-aways for us were that 91 percent of nonprofits taking our survey reported using at least one cloud software solution?. A majority of respondents also reported misgivings about security of their organizational data in the cloud. Learn More.

Survey 56

Survey NTEN Results San Francisco 56

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 11, 2012

The Giving USA Foundation , which estimates national charitable giving over a 50-year span, reports that campaign fundraising has historically had no apparent impact on overall individual giving. It has been reported that Lucas plans to “donate the majority of the proceeds to his philanthropic endeavors.”

Data 118

Data Hurricane Fundraising Disaster 118

ASU Lodestar Center

MARCH 5, 2014

Data published last year in the Chronicle of Philanthropy shows this trend clearly: online donations to nonprofits increased 14% in 2012 relative to 2011, while overall donations increased by only 1.5% Instead, you should ask for the bare minimum you need to process a credit card contribution and accurately report the donation.

Online 56

Online Fundraising Test Arizona 56

Nonprofits Source

SEPTEMBER 1, 2017

We rummage through troughs of data to tweak campaigns, make minor adjustments to landing pages, and obsess over A/B testing email subject lines all in the name of incremental improvement. Collect email addresses via newsletter subscription or a content upgrade. Send us an email and it could be featured! Email Marketing.

Marketing 69

Marketing Strategy Online Adwords 69

Nonprofits Source

SEPTEMBER 1, 2017

We rummage through troughs of data to tweak campaigns, make minor adjustments to landing pages, and obsess over A/B testing email subject lines all in the name of incremental improvement. Collect email addresses via newsletter subscription or a content upgrade. Send us an email and it could be featured! Email Marketing.

Digital 68

Digital Marketing Strategy Adwords 68

NonProfit Hub

MAY 12, 2014

In 2013, internet users donated more than any previous year, with online giving up 14% since 2012. The average one-time donation went up as well, from $60 to $68 ($57 via email only), and overall nonprofit website traffic grew 16%. Couple those two facts, and a long donation form could be killing your conversion rate.

Online 55

Online Giving NPO Paypal 55

Connection Cafe

MAY 9, 2013

Number of emails (and social media posts) per participant. Industry benchmark reports identify how events similar to yours perform in the key performance categories. Industry benchmark reports identify how events similar to yours perform in the key performance categories. Start by using benchmark reports as a guide.

Analytics 40

Analytics Benchmark Fundraising Metrics 40

Tech Soup

FEBRUARY 21, 2013

Apps created specifically to address the needs of low-income and underserved communities in the United States are few and far between – despite the fact that smartphone adoption rates are higher within minority communities where social services are in greater demand and poverty tends to be more concentrated.

Mobile 66

Mobile Phone United States Comparison 66

NTEN

JULY 5, 2012

Over 450 people joined us for the 2012 Benchmarks Extra: Facebook webinar we co-hosted with NTEN and the Ad Council last week. Daily Action Rate? That’s why we included a Glossary at the end of the report – download the report and check it out! Many of the metrics in our report require no calculations.

Metrics 64

Metrics Facebook Question Benchmark 64

Connection Cafe

JULY 12, 2013

Each time a participant uses online tools to send an email, post a link to their Facebook page or update their fundraising page, your organization has an opportunity to connect with them about their efforts, your mission and the impact they are making. Sending emails? Sharing their fundraising page on their social media sites ?

Online 38

Online Fundraising Metrics Benchmark 38

Connection Cafe

SEPTEMBER 4, 2012

But as users of any email marketing tool can tell, sometimes constituents will mark your messages as spam anyway. If someone doesn't believe that they signed up for your list - even if they did - and it's too hard to find the unsubscribe link, then they're just as likely to hit the "REPORT SPAM" button. Author: Sally Heaven.

Spam 34

Spam Problem Channel email 34

Tech Soup

MAY 25, 2012

The Donor Class of (TechSoup Fiscal Year) 2012. Pitney Bowes The Program: Pitney Bowes helps organizations save time and energy by sending newsletters, bulletins, and other mailings with discounted postal rates and meters. The Product : Discounted rates from npVault plus a one-hour consultation with npCloud.

Program 47

Program Donation Library Product 47

Tech Soup

JUNE 13, 2013

to downtime and loss (Never would have guessed that email had a virus that hijacks computers to make them pass it on to others?). If deemed safe to run, Bitdefender continues to analyze it to identify likely threats that have not yet been reported. Two-way firewall. TechSoup Security Forum and Security Corner. Bitdefender website.

Award 47

Award Program Application Flash 47