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4 Unique Call-to-Actions to Test on Your Nonprofit’s Website

Nonprofit Tech for Good

A growing trend is to add large, visually prominent CTAs to the body of blog posts and news articles approximately halfway down the page. Participants will learn how to create and maintain a content strategy, current best practices for the top-performing social media sites, and how to be an early adopter of emerging social media trends.

Websites 347
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Audience Research vs. Usability Testing: Which to Use When

Forum One

The most common approaches are through two research approaches: audience research and usability testing. When it comes to audience research and usability testing, the two approaches can sometimes get mixed up, because after all, aren’t our audiences using our digital platform or tool? Usability testing: Defining the experience.

Test 85
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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Once the team aggregated the data and they were able to form a hypothesis, test it and confirm a need. In order to track trends year-over-year, IAEE will repeat many of the same questions, adding in three or four additional questions about programs or services the team is testing.

Data 210
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4 Top Healthcare Technology Trends to Watch in 2023

DNL OmniMedia

With each new advancement, trends in healthcare technology promise to improve standard care coordination and data management for increased patient satisfaction. However, the technological landscape rapidly changes, and some trends will be worth greater vigilance than others.

Trend 52
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Is Your Association Using Data to Increase Event Revenue?

Association Analytics

Sure, you can look at historical or yearly trends on a graph to identify patterns, but by drilling deeper into the analytics you can uncover insights to help put your data into action. Consider these data points as you assess your event registrations: What trends or patterns exist in your registration data? Does it fluctuate?

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Five Social Media Trends for Nonprofits

Media Cause

Our social media team stays on top of the latest trends and changes to the platforms to help nonprofits build strategies to reach supporters on social media. This summer, they attended the Social Fresh Conference and came back with five takeaways and trends that nonprofits should be aware of. Short form video is king. Content matters.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Communicators are often on the front lines of coming trends and can spot challenges in the making. The numbers, statistics, and trends should inform joint initiatives. Jane Pearson ,orgSource, Vice President of Marketing and Communications Services, emphasized the importance of this partnership. Data is an important connector.