Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 9, 2012

The report addresses metrics for success for investing in broad field social movements or networked approaches to social change. The report addresses metrics for success for investing in broad field social movements or networked approaches to social change. Transformations: These are important, but often “invisible” work.

Metrics 114

Metrics Fund Build Social 114

sgEngage

MARCH 15, 2024

If you are not sure which metrics are essential or how to convert your data into something stakeholders can grasp and absorb, start simply by setting clear goals. Learn more: Using Data to Make Annual Giving Work for You Measuring Outcomes Outcome metrics are powerful, necessary tools for demonstrating transparency and accountability.

Measure 97

Measure Help Analysis Metrics 97

sgEngage

FEBRUARY 9, 2024

Working with a consultant (either your vendor’s or an external partner) will save time and money because the system will be set up for your organization’s exact needs. Name a point of contact who sees the big picture. Determine the non-financial metrics you want to track.

Fund 96

Fund Software Community Tips 96

Care2

OCTOBER 15, 2013

Do they really give you the full picture of how your organization is connecting with your constituents and moving them up the engagement ladder? That’s why you need to change the way you measure social media and declare a war on vanity metrics. Don''t just rely on tools and expect them to give you the full picture.

Metrics 77

Metrics Social Media Media Social 77

Achieve

FEBRUARY 16, 2024

Picture this: your nonprofit just hosted an engaging hybrid auction with the help of a corporate partner. Once the event has wrapped up, update your corporate partner on the following: Event metrics , including how much was raised and how many people were in attendance. This could include free merchandise or gift baskets.

Sponsor 52

Sponsor Strategy Proposal Metrics 52

Nonprofit Tech for Good

MARCH 3, 2024

Things like smart computers that learn, better ways for different programs to work together, and ways to customize how things are done. This shift has allowed nonprofits to focus more on their mission and less on administrative work, leading to better management of grants and more positive change in communities.

Grant 204

Grant Software Trend Fund 204

Nonprofits Source

FEBRUARY 22, 2024

Assess your supporter data for general demographics, interests, and giving tendencies to get a better picture of the kinds of individuals who want to support your nonprofit. Keep an eye on the following metrics for your site: Web traffic. A high conversion rate means your calls-to-action (CTAs) are working well. About page.

WordPress 52

WordPress Content Strategy Create 52

NTEN

NOVEMBER 8, 2011

This week, as part of Member Appreciation Month, we're talking about technology that supports communications and information, so I thought I'd share some of the metrics we use to track our effectiveness that don't really warrant a complete blog post in-and-of themselves. We'd also love to hear about your favorite metrics.

Metrics 78

Metrics Communication Widget Social Media 78

sgEngage

APRIL 17, 2024

And that information can almost always be broken down into its underlying data: the literal and figurative bits and bytes that catalog our lives, the work we do, and the world around us. Our environment is telling us how important our data is by how hard we work to protect it. Why pay attention to data? Data is valuable!

Chart 89

Chart Map Data Attention 89

Candid

JANUARY 24, 2024

It’s that time when we reflect on our work over the past year and set goals for the new one. I’ll share what I’ve learned from the big-picture analytics, insights from my deep dive into content, and how they inform my approach to our social media plan (which you’re welcome to borrow for your nonprofit).

Social Media 52

Social Media Data Strategy Media 52

Nonprofit Tech for Good

FEBRUARY 26, 2024

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. Data capabilities: Learn what metrics the tool can track, along with reporting functionality.

Application 264

Application Marketing Nonprofit Evaluation 264

Association Analytics

FEBRUARY 14, 2022

Improved efficiency that will reduce manual work, optimize processes and eliminate redundancy. Drive strategy by using data to inform your association’s strategy and departmental strategies as well as drive business metrics and KPIs. This will align the organization by having clear success metrics and KPIs. Take action!

Analytics 169

Analytics Language Associations Case Study 169

sgEngage

JANUARY 17, 2023

Work with the finance team and other stakeholders to ensure that your goals are SMART (Specific, Measurable, Attainable, Realistic, and Time Bound). By now, you have a clear picture of your opportunities and goals, so it’s time to build a work-back calendar and activate your organizations around a development plan.

Gift 81

Gift Develop Measure Blackbaud 81

Get Fully Funded

MARCH 2, 2023

When you manage constituent relationships, interactions, and outcomes through a case management process, understanding the key data points at play will allow you to analyze the bigger picture of your performance over time. Project your future needs and allocate resources accordingly.

Statistics 52

Statistics Stats Program Management 52

Nonprofit Tech for Good

JUNE 13, 2013

After 10 years of experimentation, nonprofits are learning that there are correct (and incorrect) ways to post on Facebook, format a tweet, upload a photo, and send a text alert, but if your nonprofit doesn’t know the science, then math isn’t going to work. Other Metrics. How the Spreadsheet Works: 1.

Track 222

Track Mobile Media Fundraising 222

Nonprofits Source

MAY 15, 2024

For example, if you own a dog kennel, you could integrate your website with Gingr’s dog boarding software to allow customers to conveniently make reservations and payments, sign forms, and see pictures of their pets while they stay with you. These measurements should align with your campaign’s goals.

Map 52

Map Digital Business Marketing 52

Qgiv

JULY 21, 2022

Sure, Facebook, Instagram, and Twitter all have millions of users as well, but LinkedIn is the perfect place to connect with businesses and network with professionals who would be interested in supporting your organization’s work and are looking for work or volunteer opportunities. Your header should also include a short tag line.

Linkedin 52

Linkedin Social Media Practice Media 52

Roundtree

DECEMBER 8, 2022

Mission + Metrics (2-4 pages). Share key impact metrics. Include at least one picture and one key stat with each program. . Include a picture of the person if possible and describe how their life is better as a result of the work you are doing. Conclude it with gratitude for their generosity. .

Report 52

Report Create Metrics Nonprofit 52

Candid

DECEMBER 12, 2022

Picture yourself in a donor’s shoes. So, you get to work and land on one text-heavy website and another website with a prominent video that describes a nonprofit’s work, mission, and impact. These short films, which take viewers on a journey into the specifics of your work in 90 seconds or less, have many benefits.

Video 101

Video Support Tips Audio 101

Nonprofit Tech for Good

JUNE 13, 2013

After 10 years of experimentation, nonprofits are learning that there are correct (and incorrect) ways to post on Facebook, format a tweet, upload a photo, and send a text alert, but if your nonprofit doesn’t know the science, then math isn’t going to work. Other Metrics. How the Spreadsheet Works: 1.

Track 185

Track Mobile Media Fundraising 185

Get Fully Funded

MAY 9, 2022

What’s working? What’s not working? What can you do to improve the metrics that matter? When you set marketing systems in place, they don’t always work together like they should. Put all your goals on paper and include every metric you need to measure to meet the goals in your fundraising plan. Is it engaging?

Marketing 69

Marketing Guide Metrics Nonprofit 69

Saleforce Nonprofit

APRIL 14, 2021

During challenging fundraising moments, it can be tempting to rest on what you know has worked in the past. Make sure your donation page is clean-looking, works properly and is connected with data (think personalized ask ladders for donors based on their past giving behaviors). Create Space for Creativity. Adapt Quickly.

Experiment 120

Experiment Fundraising Atlanta Digital 120

Qgiv

JANUARY 12, 2023

With social media, you can connect with your donors in real time and give them information about the work you’re doing and a peek behind the curtain at the people that make your mission a success. Choose useful metrics that track things like your engagement, impressions, reach, referrals, and conversion rates.

Social Media 52

Social Media Strategy Media Donor 52

Forum One

NOVEMBER 3, 2021

How to glean insights : Having the data is one thing, but knowing what insights to pull with confidence that it is the right picture is quite another. Regularly monitoring performance metrics or KPIs throughout the year allows you to know what you need. Then you can begin looking at your data with a direction and purpose in mind.

Report 69

Report Data Metrics Analysis 69

Neon CRM

SEPTEMBER 1, 2023

This also works in the inverse. For example, maybe one of your board members works in the tech sector. You know better because you work with your constituents every day. It provides the evidence needed to help guide big-picture decisions.

Guide 52

Guide Business Support Metrics 52

sgEngage

JANUARY 17, 2023

Work with the finance team and other stakeholders to ensure that your goals are SMART (Specific, Measurable, Attainable, Realistic, and Time Bound). By now, you have a clear picture of your opportunities and goals, so it’s time to build a work-back calendar and activate your organizations around a development plan.

Gift 52

Gift Develop Measure Blackbaud 52

Candid

JUNE 12, 2023

adding Philanthropy Classification System codes, geolocation enhancements, precalculated financial metrics, and matching and deduplicating records). Moreover, finally having 990s from 2020–2021 means that we gain a more comprehensive picture of what happened to our sector during the COVID-19 pandemic.

Files 106

Files Data Survey Profile 106

The NonProfit Times

MAY 23, 2024

Fundraisers have other metrics available. Any number of variables can influence these metrics. We regularly test the wording of our call to action to see what works best, whether it’s ‘Save Lives’ or ‘End Cruelty’ or something else,” said Sparenberg. Actual revenue generated is another datapoint.

Test 52

Test email Spam United States 52

CauseVox

JUNE 7, 2021

Colleen McGrath, Development Manager at Mojave Desert Land Trust told us that she joined the MDLT team after the event was in place, but it was her work responding to COVID and bringing in the personal touch that helped their Miles for MDLT event reach success in 2020, and come back for more in 2021.

Virtual 73

Virtual Raise Story Picture 73

Volunteer Hub

JUNE 9, 2023

Did you feel as though you were a part of a team working towards a greater cause? Let volunteers know impact metrics. Do specific times work best for them? Encouragement Sometimes it is hard to see the big picture when you are only working at a few events a year. Were you inspired to make a difference?

Volunteer 87

Volunteer Skills Causes Journal 87

ASU Lodestar Center

JANUARY 27, 2021

Historically, executives at America’s nonprofits have felt pressure to take a nonprofit discount in pay in exchange for the psychic benefit of charity work. Heart work has value. Working for a nonprofit means the added bonus, unquantifiable, of heart work—spending your time doing something more important than turning a profit.

Arizona 52

Arizona Strategy Mentoring Nonprofit 52

Bloomerang

AUGUST 16, 2021

It’s a remarkably ineffective way of working for an industry built on numbers. . “We Here are some of the questions you might ask in order to understand what metrics to track: . It’s a realistic goal, people can picture where their money is going, and it gives them an anchor and a deadline to encourage them to make a donation. .

Analytics 126

Analytics Strategy Fundraising Benchmark 126

AccelEvents

AUGUST 10, 2020

But, collecting participant feedback can give you valuable insight into what worked best and what, if anything, fell flat. In other words, they take work and effort. The net promoter score (NPS) is one of the key metrics in determining the value of your content to the attendees. Ask NPS questions early.

Survey 98

Survey Virtual Question Sponsor 98

Forum One

AUGUST 16, 2023

How to glean insights: Having the data is one thing, but knowing what insights to pull with confidence that it is the right picture is quite another. Regularly monitoring performance metrics or KPIs throughout the year allows you to know what you need. Setting your goals first allows you to anchor a reference point for success.

Story 59

Story Report Data Blended 59

sgEngage

SEPTEMBER 5, 2023

Let the Machines Work so the People Can Think!: What It Takes to Work with Vendors : With the right strategic partners supporting you with software and services, you can maximize the value your organization brings to your community. Here are a few sessions that will inspire you to rethink your workflows.

Blackbaud 86

Blackbaud Chart Denver Nonprofit 86

Achieve

MAY 24, 2024

Use the following donor stewardship strategies in your texts: Provide updates on your mission: Let your supporters know how much was raised from your most recent fundraising campaign, how your newest community program is making a difference, or the results of this past year’s hard work with a link to your annual report.

Retention 52

Retention Rate Donor Campaign 52

Candid

AUGUST 18, 2021

How AI for Nonprofits Works. Artificial intelligence works through machine learning, which involves the discovery and analysis of deep patterns in datasets. The most user-friendly AI tools will provide these insights in the form of predictive scores and rank metrics. This quick guide will review the essentials.

Course 117

Course Fundraising Analysis Mail 117