Nonprofit Tech for Good

OCTOBER 31, 2011

These best practices serve as a foundation for upgrading your website to be compatible with the Social Web and are then elaborated upon in the upcoming webinar How Nonprofits Can Successfully Utilize Online Fundraising and e-Newsletters. You can view their website at defenders.org. 11 Website Design Best Practices for Nonprofits.

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Design Websites Practice Widget 250

Nonprofit Tech for Good

MARCH 18, 2013

Nonprofit website design and online fundraising have dramatically changed in recent years due to the rapid rise of social media and mobile communications. World Wildlife Fund Website :: March 15, 2008. In 2008 (and years previous) websites were aligned left and more narrow since computer screens were smaller.

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Websites Design History Online 241

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. There are several communication channels your nonprofit can use to target and acquire new donors, from your website to paid avenues. Once your website meets these basic requirements, you can use it in your acquisition efforts.

Fund 52

Fund Donor Strategy Search 52

Byte Technology

APRIL 20, 2017

Have you ever wondered if there was a way to gauge and chart your user’s behaviors while they’re on your WordPress website? There’s even a map that divides data into “traffic sources,” meaning you can determine how users from various parts of the Web—search engines, social networks etc.—access access and use a site.

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Map Interaction Tools Websites 100

M+R

DECEMBER 8, 2023

They pass important information to your CRM or analytics tracking system and website. Anyone using Apple’s iMessage, Apple Mail, or Private Browsing Mode in Safari (with the option to enable it outside of Private Browsing). Apple Mail is Apple’s email client. About 58% of the market uses Apple Mail as a client.

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Track Digital Change Fundraising 103

M+R

APRIL 24, 2024

Here’s a small sample of what you’ll find: Average online revenue declined by 1% in 2023, while direct mail revenue fell by 6%. While search remains the most reliable platforms, nonprofits are experimenting with connected TV, digital audio, and other emerging channels.

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Benchmark Studies Ireland Metrics 69

Nonprofit Tech for Good

APRIL 3, 2022

Creating a page with 3-5 CTAs on your website could be a great tool for engagement. Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. Research the steps needed to create a direct mail fundraising program (e.g. your neighbors. your family members.

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Fundraising Mail Law Donation 343

Bloomerang

MARCH 22, 2024

Develop or switch to a new donor database , CRM, email provider, or website. Develop a direct mail donor acquisition program. Optimize content and messaging for mobile and search. For example, you might hire a direct mail consultant to teach you all the things you must consider and the best ways to approach and implement them.

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Consultant Develop Teach Problem 104

Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Optimize your website to convert visitors into donors.

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Digital Practice Donor Strategy 52

Nonprofit Tech for Good

JUNE 23, 2020

Innovation in online fundraising was driven by the release of new technology, such as email marketing services like MailChimp in 2001, the launch of WordPress ( a content management system now used by 44% of nonprofits worldwide ) in 2003, and social networking websites beginning with Myspace in 2005. Add a pop-up!

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Practice Online Fundraising Nonprofit 339

Candid

FEBRUARY 1, 2023

They’ll search Candid’s nonprofit profiles using search tools to help them identify and compare nonprofits based on their geography (e.g., Find out how to easily update your Candid nonprofit profile and earn your seal. Look for Bob (and other DAF holders) in your mailing list. Let’s take our search a step further.

Fund 116

Fund Donor Grant Search 116

TechImpact

AUGUST 26, 2013

Google analyzed donation-related searches, finding and increase of 30% from August 2012 to September 2012, according to a study conducted by Google and Millward Brown Digital. 39% of donors viewed 2-4 nonprofit websites before donating. 8% of donors browsed more than 4 websites before giving. Image courtesy of Guide Creative.

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Google Fundraising Statistics Mobile 201

NetWits

MAY 26, 2011

Those who follow me on Twitter , or for whom I’ve helped implement NetCommunity websites, won’t be surprised to find me write about Google Analytics. First page visible upon accessing a specific website profile). This is a great reminder to review data further and also engage all staff in the website’s performance.

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Report Web Analytics Comparison 251

Bloomerang

AUGUST 2, 2023

Mailing a letter as well is best practice. There are many free samples of a “include us in your Will” donor letter online if you search that subject. Here’s an example from the Palestinian Children’s Relief Fund of a website announcement and related form that you can model your nonprofit’s message after.

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Giving Sample Gift Chapter 83

Nonprofit Tech for Good

APRIL 5, 2012

Unless you plan on working at your current nonprofit for the rest of your life, it’s entirely possible that during your next job search, recruiters and your future boss will be browsing your LinkedIn Profile. Maximize the website and Twitter fields. For security reasons, do not add your phone number or mailing address.

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Linkedin Profile Professional Tips 215

Nonprofit Tech for Good

FEBRUARY 8, 2012

Create an e-mail signature that includes your website, blog, and social networking links. 1) Website. Purchase.org domain name for website and e-mail addresses. Purchase website hosting package. Select a website vendor. Write content and secure photos for website pages. 3) Mobile Website.

Social Media 265

Social Media Social Media Tech 265

Bloomerang

JULY 24, 2023

Storytelling opens doors and creates interest and can be coupled with an invitation to “take action” on the organization’s website which hopefully helps them acquire email addresses. In some cases, your mailings may not reach people because their mailing address has changed or has a typo.

Money 87

Money Fundraising Reddit Grant 87

Bloomerang

NOVEMBER 28, 2023

Credit card payments are donors’ preferred giving methods— 63% of donors prefer to give online with a credit or debit card , followed by direct mail (16%), PayPal (10%), wire transfer (5%), cash (4%), digital wallet (1%), and text-to-give (1%). Pricing: Depends on the payment method used; visit the Keela website for pricing information.

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Process Paypal Method Nonprofit 86

Bloomerang

JULY 26, 2021

Your website serves as the central hub for your digital strategy, followed closely by the ways you drive folks to your website, including email, blog posts, newsletters, social media, text messaging, QR codes in print media, and advertising. Commit to refreshing your website homepage, ensuring it’s both dynamic and user friendly.

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Strategy Online Fundraising Plugin 142

Saleforce Nonprofit

MARCH 23, 2022

In addition to this hurdle, we also had a non-mobile friendly website with an outdated visual design that affected both user experience and our search engine optimization (SEO). Siloed Data : The fundraising database was not integrated with the website, leading to siloed data and a lack of intelligence about stakeholder engagement.

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Puerto Rico District of Columbia Donation Chapter 93

Qgiv

SEPTEMBER 14, 2023

Search engine data is also a useful source for seeing what keywords your users are interested in. Search for the topic you’re writing about and see what already exists. It also improves a blog’s SEO, or Search Engine Optimization, to link to other websites. Certain nonprofits lend themselves well to specific topics.

Practice 52

Practice Tips Storytelling Nonprofit 52

Bloomerang

MARCH 10, 2023

How many people are on your mailing lists? Sometimes you can figure this out from the news, social media, or even the business’s own website. For Union Bank I found this (on their own website) and this. They may be pursuing affiliation with values they believe will attract new staff. Consider the value you have to offer.

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Grant Homeless Proposal Foundation 114

Nonprofits Source

SEPTEMBER 27, 2023

Direct mail: For a more traditional approach, send fundraising flyers , event invitations, and thank-you notes to members of the community through the mail. Include a QR code or easy-to-type URL so people can access your website for more information.

Marketing 52

Marketing Tips Influence Nonprofit 52

Bloomerang

AUGUST 28, 2023

Be sure your nonprofit CRM can create both: Letters and mailings. Design and save direct mail communication documents like solicitations and acknowledgments. Similar to direct mailings, make sure you can create and save templates for your nonprofit’s emails. Engaging emails. Your donation pages should also be mobile-friendly.

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Profile Software Nonprofit Donor 92

Nonprofit Tech for Good

AUGUST 24, 2011

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. Simply enter your nonprofit’s name and Addictomatic then creates a page of all your search results for easy future reference. Addictomatic :: addictomatic.com. BlogPulse :: blogpulse.com.

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Fun Resource Audio Stats 276

Whole Whale

SEPTEMBER 20, 2022

Hiring a Development Officer in-house is VERY competitive as one search on Idealist.org will reveal. Website: [link]. Website: [link]. Website: [link]. Website: [link]. Website: [link] (think this is old: [link] ). Website: [link]. Website: [link]. Aly Sterling Philanthropy. Alexander Haas.

Consultant 52

Consultant Fundraising Phoenix Atlanta 52

Nonprofit Tech for Good

APRIL 18, 2011

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. Simply enter your nonprofit’s name and Addictomatic then creates a page of all your search results for easy future reference. Addictomatic :: addictomatic.com. BlogPulse :: blogpulse.com.

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Fun Resource Stats Wikipedia 236

Get Fully Funded

MARCH 16, 2021

Direct mail is a valuable fundraising strategy, but figuring out how to send a nonprofit appeal can be confusing. You’re just mailing a letter asking for a donation, right? If you’re a beginner at mailing fundraising appeals , it’s really important that you understand the strategy and psychology behind what makes a good letter.

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Results Mail Nonprofit Money 98

Nonprofit Tech for Good

FEBRUARY 8, 2010

They can opt-in by sending a Keyword (NONPROFITORGS) to a Short Code (41411) , or through a subscribe page/widget on a nonprofit’s website. Text alerts can also be used to drive traffic to an organization’s mobile website and to ask people to Text-to Give. Check out their “Donate Now&# page on their mobile website.

Campaign 214

Campaign Mobile Nonprofit Mail 214

Wild Apricot

SEPTEMBER 30, 2010

Tags: Non-profit technology General non-profit interest Fundraising nptech Marketing Best practices Volunteers E-mail marketing events SEO Social networking case studies Non-profit Communications websites training Membership management Donor management webinar software social media newsletters search engine optimization.

Free 121

Free Case Study Profit Newsletter 121

NetWits

JULY 6, 2011

YouTube is the second most used search engine in the world. So make sure to take advantage of all the profile space you have by adding a picture, putting up information about your organization, providing links back to your website and so on. Here are 13 simple twitter search examples to get you started. Activate your network.

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Social Media Site Social Media 273

Nonprofit Tech for Good

FEBRUARY 14, 2013

Nonprofits ask me often for recommendations of what service(s) to use and I have yet to find a “Donate Now” service that meets all of my ideal criteria: A custom-branded “Donate Now” page that’s embedded inside of the nonprofit’s website where the donation process happens entirely on one page. Soooo 2004.

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Service Donation Social Network Images 183

Nonprofit Tech for Good

JANUARY 20, 2010

Network for Good uses the GuideStar database to distribute online donations made on their website and on their partner websites. If your organization receives any donations on these sites, then it’s mailed to the address in GuideStar so you want to make sure that address is current.

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Social Media Network United States Media 191

Whole Whale

MAY 23, 2022

Otherwise focus on bringing people directly to your donation page on the website. You can accept donations online, through mail, in cryptocurrency or in person. For example, some donors might prefer to give via credit card while others might prefer to mail in a check—make sure you list all the options on your fundraising page!

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Donation People Ideas West Virginia 105

The Modern Nonprofit

MARCH 26, 2024

This includes an optimized website that’s mobile-friendly and easy to navigate, strategic use of search engine optimization (SEO) to increase visibility during times of high public interest, and an established monthly giving program to facilitate the transition from one-time to recurring donations.

Support 52

Support Donor Community Retention 52

Qgiv

APRIL 22, 2024

On the other hand, outbound marketing is usually a nonprofit advertising approach that focuses on communication channels such as: Google Ads, social media ads, commercials, mail campaigns, and other paid marketing. SEO helps you get your content seen by the different algorithms that run search engine results.

Marketing 52

Marketing Guide Nonprofit Channel 52

Forum One

MARCH 20, 2023

It can get complicated quickly since there are so many touchpoints for people to get information—from engaging with your website to following you on social media, contacting you by phone, meeting you in person, receiving your printed materials in the mail, etc.

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Denver Colorado Social Media Info 58