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NCOA Gets $8M Gift From Scott

The NonProfit Times

One of the few known gifts in the latest round of giving by author and philanthropist MacKenzie Scott was an $8-million gift to the National Council on Aging (NCOA). It’s the largest unrestricted gift in the 72-year history of the organization. based advocacy group, which announced the gift today.

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Matching Gift Automation: What 11 Nonprofits Have to Say

Nonprofits Source

We’ve done our research and heard what nonprofit professionals have to say about matching gift software. And we’ve compiled a list of matching gift software reviews from the leading provider, Double the Donation , for your benefit. The smoother the transition, the quicker your team can begin driving matching gifts for your cause.

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Insights from the 12th Annual Blackbaud Peer-to-Peer Fundraising Report

sgEngage

Invest in onboarding and coaching messaging streams to train your new participants every step of the way. This metric is one to watch for the future. Create a plan for boosting revenue: Growing the average gift size is another strategy to increase revenue. Can your P2P fundraisers ask for a bigger gift?

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Advice for Starting A New Fundraising Job

Bloomerang

One of my favorite colleagues and co-host of our Eskin Fundraising Training Non-Profit Empowerment webinar series, Rhanda Luna, has been hired as Director of Corporate Giving and Special Events for SAFE, based in Austin, Texas. Performance metrics should be both quantitative and qualitative.

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5 Key Differentiators to Look for in Your Nonprofit CRM

Nonprofit Tech for Good

Does the platform provide powerful tools for data analysis, insight and built-in reporting for nonprofit metrics? Does it allow donor wealth screening to assist Major Gift Officers? Does it have pre-built dashboards with nonprofit metrics that are important for each persona at your organization and important for board members.

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Get Your Small Business on the Map: 5 Digital Marketing Tips

Nonprofits Source

For example, let’s say you run a pet training business. Collect digital marketing KPIs Key performance indicators (KPIs) are metrics used to measure your digital marketing success. Here are a few digital marketing metrics to start monitoring: Website traffic Conversions from each digital marketing channel Social media engagement (e.g.,

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Four Critical Elements of Managing Development Officers

sgEngage

There are many factors in fundraising, from early engagement to a donor’s ultimate or legacy gift. Blackbaud’s research, however, shows the average time from the first solicitation to a donor’s first gift is four years, yet the average development officer’s term is only 18–24 months. That’s why retaining top officers is so important.

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