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Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

TikTok Ads Library: [link] Shows ads from brands, creators, influencers across different ad formats like in-feed, brand takeovers, etc. Google Ads Transparency Report: [link] Provides ad spend data across different advertiser industries and political entities. May not allow visibility into US ads.

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Google now denies program to nonprofits they used to serve

Judi Sohn

I’ve been struggling whether to write this post or file it under “don’t bite the hand that feeds you.&# At Fight Colorectal Cancer, we switched from web host email to Google Apps in 2007 and we haven’t looked back. Last summer, I set up Google Apps for my synagogue. Guess which won? With good reason.

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Zoetica Salon Summary: Feeding America’s Social Media Measurement Strategy

Beth's Blog: How Nonprofits Can Use Social Media

Dan Michel, Digital Marketing Manager, Feeding America Twitter: @dpmichel. Dan is the Digital Marketing Manager for Feeding America where he oversees the execution of their external digital strategy which includes social media. Social Media Measurement is this month’s theme on the Zoetica Salon hosted on my blog Facebook page.

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Great reads from around the web on June 29th

Amy Sample Ward

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). The short version is, Facebook has the ability to make you feel good or bad, just by tweaking what shows up in your news feed.” – eMarketer -.

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5 Ways For Civil Society To Engage With AI

The NonProfit Times

At Google, Bard becames Gemini. from Open AI, and (as mentioned above) Gemini from Google. Microsoft offers Copilot for Microsoft 365 as a paid add-on , Open AI offers ChatGPT 4 as a paid subscription, and Google is making Gemini Advanced available for a monthly fee. The steady drumbeat of new features continues.

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100+ Fundraising Tasks for Your Nonprofit’s Board

Nonprofit Tech for Good

Spend two hours googling “creative fundraising ideas” to get inspired. Sort through online organizational data (Google analytics, email open rates) to see if there are insights, trends, and patterns that could be used to improve operations. 50 helps us feed one child for a week.”). Cultivation.

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Digital Donor Acquisition Strategy Best Practices

Allegiance Group

Tracking data on unique visitors, pageviews, backlinks, and more from Google Analytics is essential to creating compelling online content. Once visitors have been on your site, you can target them in digital ad campaigns if they’ve accepted your cookie policy. Use paid media to target your ideal donor.

Digital 52