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3 Key Elements of a Lapsed Donor Letter

Neon CRM

When was the last time you wrote a lapsed donor letter? Lapsed donors are a valuable group of supporters. Data from the Fundraising Effectiveness Project reveals that reactivating lapsed donors is a struggle for many nonprofits. Use your donor management software to identify donors that haven’t donated in the last year.

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10 Proven Strategies To Help You Retain New Donors

Bloomerang

Community Brands recently shared donor retention data that reinforced alarming trends that the nonprofit sector has been monitoring for a while. In their survey, they asked nonprofits what their current donor retention rate was: about 60% said they didn’t know and the rest had an average donor retention rate of 45%.

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What is a Donor Management System?

Saleforce Nonprofit

Picture this: you’re the executive director of a small but fast-growing arts and culture nonprofit organization. If this sounds like you, maybe it’s time you implement a donor management system, or DMS. I know what you’re thinking – what is a donor management system? Things are going well! And it’s only Tuesday!

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Nonprofit Donor Engagement Strategies: Breaking Through the Noise

Neon CRM

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. But the world is a noisy place: Donors are bombarded with constant messaging that can drown out a nonprofit’s attempts to reach them.

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4 Ideas for Activating Your Donors Over Email

Network for Good

In today’s digital world, email is a fundamental tool for engaging your donors and your audience. And when it comes to structure, you might think that things like questions, statements, ellipses, “you’ll never believe…” or some surprising statistic might not work because they sound like spam. Tip #1: Experiment.

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Supercharge Giving Tuesday Contributions with an Optimized Donation Page

The Modern Nonprofit

Donors are eager to give, but are we making it easy for them? Crafting a Donor-friendly Giving Page If you’ve ever experienced the warm-feeling of giving to a charity, chances are it was through a fundraising page. Sounds pretty smooth, right? Rest easy, your donors.

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Why Your Nonprofit Needs Peer-to-Peer Fundraising (and How to Use It)

Nonprofit Tech for Good

It creates a personal, meaningful introduction of your cause and nonprofit to new donors. Sounds good, right? There’s a whole constellation of potential new donors out there, and this is how you connect! A push-up, plank, yoga, pilates, or CrossFit (you get the picture) challenge.