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10 Must-Know Stats About COVID-19 Donors

Nonprofit Tech for Good

7,008 survey respondents from 81 countries indicated in the survey that they had donated in response to the COVID-19 pandemic and some characteristics of these donors are listed below. It’s worth noting that 68% of the COVID-19 donors were female, 31% male. of COVID-19 donors are enrolled in a recurring giving program.

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[DATA] 11 Must-Know Stats About Online Fundraising

Nonprofit Tech for Good

1) 94% of nonprofits accept online donations through their website. 2) Of those that accept donations through their website, these are the types of payment methods accepted: 91%: Credit card payments. 3) 50% have online donation forms that provide the option for donors to cover donation processing fees.

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10 Random, but Interesting Stats About Online Donors Worldwide

Nonprofit Tech for Good

The report is groundbreaking in that it is the only annual research project dedicated to studying how and why donors worldwide give to their favorite causes and charitable organizations. That said, below are 10 random, but interesting stats gleaned from the data thus far. Fear and anxiety have the least impact on online donors.

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82 Fundraising and Social Media Stats for Nonprofits

Nonprofit Tech for Good

Fundraising Stats. 54% of donors worldwide prefer to give via credit or debit card. 54% of donors worldwide prefer to give via credit or debit card. The number of new donors giving to charity declined by 7.3% The number of new retained donors dropped 14.9% ( Fundraising Effectiveness Project ). 9% via PayPal.

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3 Must-Know Stats about Gen Z Donors

Nonprofit Tech for Good

We mean that every action that your supporters take, from making a donation to setting up their own DIY fundraiser, is designed for mobile. 2) 59% of Gen Zs were inspired to donate to a charity through a social media message. Check out our full report of stats about connecting with Gen Z supporters.

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[DATA] 14 Must-Know Stats About How Nonprofits Use Social Media

Nonprofit Tech for Good

37%: Our organization has concerns about the contact information of Facebook donors not being provided. 41%: “Donate” button featured on their Facebook Page. 27%: “Donate” button featured in a post. 8%: “Donate” button featured in a post with paid advertising. 1%: “Donate” button in Facebook Live video stream.

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Create an Online Donation Receipt that Leads to More Donations

Get Fully Funded

The most important thing you must do when you receive a donation of any size is immediately thank your donor warmly and provide a donation receipt. And it can’t be just any boring donation receipt. Most nonprofits completely miss this opportunity to wow their donor, so it’s not that hard to stand out. But it’s not.