Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 22, 2013

Last week, I was lucky enough to participate in a brainstorming meeting at a foundation that was developing a strategy for its digital platforms (web, social, mobile, etc). The process was facilitated byPeter Maher, founder and CEO, of Luma Institute. Understanding: Methods for Analyzing Challenges and Opportunities.

Design 128

Design Strategy Digital Technique 128

sgEngage

MARCH 22, 2022

One of the best methods to increase your donor retention is to leverage your overall communication strategies. But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Direct Mail versus Digital Communications . Personalize all appeals .

Retention 96

Retention Communication Donor Strategy 96

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 2, 2013

Google has launched Analytics Academy , a three-week online course t three-week course offers the basics for those seeking to understand the how to improve results through better digital measurement. The syllabus includes: An overview of today’s digital measurement landscape. Guidance on how to build an effective measurement plan.

Analytics 106

Analytics Google Digital Free 106

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 9, 2017

Almost four years ago, I wrote my experience as a participant n a design-thinking lab to give input on a digital strategy for a philanthropy. I also get asked about where to get facilitation training for design thinking methods. The design lab was facilitated by Pete Maher, founder of Luma Institute. Luma Institute.

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Facilitation Design Resource Taxonomy 123

Qgiv

APRIL 22, 2024

Digital marketing Nowadays, people are becoming more and more focused on digital media. Digital marketing is more and more common because that’s where the people are. Digital marketing is often a cost-effective option for organizations because there are many free online tools to help you create content and track your campaigns.

Marketing 52

Marketing Guide Nonprofit Channel 52

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. It’s clear to us from this year’s report, that digital engagement has taken some important leaps forward for nonprofits of all shapes and sizes. Mobile grew another nine percent in terms of overall digital share.

Benchmark 62

Benchmark Digital Trend Report 62

The Science Behind Engaging your Supporters

JANUARY 14, 2019

Rapid technological developments over the past few years have left many nonprofit professionals scrambling to stay up-to-date with the newest tools and techniques without wasting time and money on passing fads. Digital fundraising is area that has seen huge advances recently, and is expected to continue growing. Digital Storytelling.

Trend 50

Trend Digital Fundraising Storytelling 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 27, 2015

It goes beyond just analytics tools to exploring tools, techniques, and data for measuring deep civic engagement, open governance, and inclusive decision-making. Methods and Metrics for Assessing Civic Tech, Guest post by Anne Whatley, Network Impact.

Metrics 50

Metrics Method Tech Government 50

Tech Soup

MARCH 21, 2012

The TechSoup Digital Storytelling Challenge , powered by Lights.Camera.Help. Febrauary 2012 was marked by weekly tweet chats and webinars, an episode of NPLive, blog posts, and articles on the topic of digital storytelling. The collected digital storytelling event recaps can all be found here. Tools for Digital Storytelling.

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Storytelling Digital Resource Camera 65

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 29, 2014

Project Planning: Includes two methods, one for agile planning and the other for complex projects. Brainstorm: Methods for generating new ideas – recombining, adding, subtracting. Will Digital Post-It Notes Replace Paper? When I facilitate training, I use analog and digital tools and materials.

Facilitation 139

Facilitation Arts Pakistan Exercise 139

Qgiv

JANUARY 8, 2024

With the rise in popularity of DAFs, your nonprofit should consider educating your donors about this giving method and integrating DAFs into your fundraising strategy for 2024. Some giving options your nonprofit can consider are: Recurring giving Digital wallets Mobile donations Matching gifts Giving apps Crowdfunding platforms And more!

Trend 52

Trend Raise Tools Tips 52

Forum One

DECEMBER 13, 2022

How does fashion design relate to digital design? While digital design isn’t showcased in the same forums as fashion, I’m proud to say that we at Forum One take these lessons to heart, striving for participant- or audience-led design that bring fresh and relevant perspectives to every aspect of our work.

New York 46

New York Design Phase Lesson 46

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2011

Mary Joyce leads a session on digital activism using the Story of Electronics. I’m the lead for Zoetica where my role is to deliver training, advise on the curriculum and coaching methods, model transparency, and serve as meta network weaver. Mary Joyce, Digital Campaigns. The Jordan Team won! Mary did a fabulous job!

Activities 92

Activities Active Activism Digital 92

TechImpact

JULY 16, 2014

According to a 2013 study conducted by Blackbaud , overall donations to nonprofits increased in 2013 by 4.9%, and digital donations increased 6.4%. Communication method. Chances are good, your nonprofit has employed an array of communication techniques. Image courtesy of Fundraiser Help. If not, then what’s the reason?

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Donor Effective Fundraising Blackbaud 237

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

At it’s core, OPM brings together digital strategy, SEO techniques and social media marketing to provide an overarching approach to online presence. Essentially, online presence management is about using each and every one of the digital tools available to you in order to grow your business over an extended period of time.

Design 52

Design Web Management Online 52

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

At it’s core, OPM brings together digital strategy, SEO techniques and social media marketing to provide an overarching approach to online presence. Essentially, online presence management is about using each and every one of the digital tools available to you in order to grow your business over an extended period of time.

Design 52

Design Web Management Online 52

Whole Whale

SEPTEMBER 8, 2023

Decades before the dawn of digital ads and social media, advertising legend David Ogilvy penned his seminal book “Ogilvy on Advertising” sharing hard-won lessons on how to effectively persuade consumers. Learn from direct response – Study annual appeals, door knocking, and other methods that inspire immediate action.

Lesson 59

Lesson Fundraising Digital Test 59

Achieve

JANUARY 6, 2021

This includes reviewing various methods that will be used to seek support, the timing and intended outcomes of each solicitation approach. . Now that you have decided on your creative theme and imagery needed, October is a time to organize and plan for the year-end campaign. 5 Things to Remember: .

Fundraising 98

Fundraising Boston Mail Story 98

Neon CRM

OCTOBER 31, 2023

Donor engagement is what your organization does to build and strengthen donor relationships and the methods you use to keep donors active and involved. In fact, reaching out to your community offline can help you stand out from the hundreds of digital-only marketing campaigns your donors receive. These techniques can help.

Donor 98

Donor Strategy Nonprofit Phone 98

Forum One

AUGUST 24, 2021

As the world shifts further into the digital environment, understanding changing audience behaviors and needs is crucial as organizations adapt and shift their priorities. Depending on the answers to these questions, you may need to adapt your collection methods to expand your audience feedback loop. Ongoing challenges remain.

Audience 66

Audience Research Change Sample 66

Neon CRM

JUNE 23, 2023

A vast majority of nonprofits reported experimenting with new techniques last year, which could be anything from new tech tools to a novel strategy for reaching new supporters. Since its inception in 2012, GivingTuesday has relied on digital channels to build a global community. The possibilities are endless! Join the conversation!

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Statistics Fundraising United States Global 98

sgEngage

OCTOBER 11, 2023

Gone are the days when organizations relied solely on traditional methods to find and engage donors. By embracing new tools and techniques—from social media and email campaigns to analytics and optimized giving processes—you can uncover sources of new donors that may be right under your nose.

Donor 84

Donor Social Media Websites Content 84

Beth's Blog: How Nonprofits Can Use Social Media

MAY 24, 2013

Mindful online is defined as not just going into auto pilot to update your FB status or scan your Twitter stream but to consciously think about all aspects of your digital actions. Distraction is still a problem and we need to need to find coping methods. Or a combination? Mindfulness'

Attention 113

Attention New Zealand Mind Technique 113

AccelEvents

SEPTEMBER 1, 2020

Fortunately, there are a handful of techniques you can use for boosting attendance for both the virtual and physical audience segments. . One tried and true method for boosting attendance and ticket sales at an event is to create scarcity. . How do you get people to turn up in person and online? . Create Ticket Tiers.

Virtual 98

Virtual Audience Technique Industry 98

Beth's Blog: How Nonprofits Can Use Social Media

JULY 18, 2014

” How Human-Centered Design Methods Can Help You Design A Better Dashboard. Dashboard design should also inspire buy-in and continuous improvement by using “ human centered design ” methods. These are methods for developing solutions (any type) in service of people. Flickr Photo by PetitPlat - Stephanie Kilgast.

Design 99

Design Marketing Metrics Measure 99

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 4, 2017

Innovation Lab Facilitation : For the past few years, I’ve trained in and designed and facilitated innovation labs using the Luma Institute Methods. I call it my “ To Do, To Done, Don’t Do, Reflection List.” ” I use it for planning my work flow for the day, week, month, and quarter and to reflect along the way.

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Professional Facilitation Journal San Jose 103

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2014

” I’ll be going to the S XSW Nonprofit and Social Good Meet Up and the Digital DoGooders Award where my colleague, Mark Horvath , will be honored. Colleague Michael Hoffman will also be doing a workshop on video and will be hanging out at the Beaconfire Lounge. I’ll share the results and insights during our panel.

Conference 113

Conference San Diego New York City Social Media 113

Media Cause

MAY 31, 2023

Privacy-first marketing is an approach to digital marketing that places equal emphasis on campaign results and the privacy of the users being targeted. The metrics provided by third-party paid media platforms were always shaky at best and are becoming increasingly untrustworthy as digital privacy changes take hold.

Marketing 52

Marketing Plugin Track Policy 52

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 1, 2013

” The book offers up advice and techniques on how to make your online channels – email marketing, web site, and newer tools like mobile and social media work together in a sophisticated strategy or your organization to reach its advocacy, fundraising, or community building goals. Click to see larger version.

Campaign 97

Campaign Online Chapter Model 97

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

Also, check out Lucy’s Digital Civil Society wiki for examples of open data used for the social good. Are there methods and tools in the nonprofit and philanthropic sector for using it effectively? ” Lucy Bernholz, “ Data-first Philanthropy.” .” ” Lucy Bernholz, “ Data-first Philanthropy.” Not Data Driven.”

Social Media 100

Social Media Channel Data Media 100

Beth's Blog: How Nonprofits Can Use Social Media

MAY 15, 2012

My sessions were integrated into the various leadership, visioning process for women’s rights, curriculum development, and evaluation methods modules throughout the week as networked and social media skills were not the main focus. I have read a lot about these methods , but you cannot really under it until you experience it.

Rwanda 113

Rwanda Social Media Training Train 113

DNL OmniMedia

FEBRUARY 16, 2022

Your organization already understands the importance of having updated and adaptive techniques for all its digital tools and marketing outlets. What your team might not realize, however, is that each of your separate digital marketing efforts should actively support the others. What is a digital strategy for nonprofits?

Digital 98

Digital Strategy Create Phase 98

Gyrus

JULY 21, 2016

Also, do not be afraid to give your employees some supervised free-reign; let them try new ways to approach reoccurring problems with alternative methods and comprehension. Learning Management Systems (LMS) – it would be a total let down if I did not at least throw in a reference to digital learning.

Culture 60

Culture Learning Create Industry 60

Get Fully Funded

OCTOBER 13, 2022

It leverages peer-to-peer style fundraising techniques leading up to events like galas and auctions to call on your nonprofits’ top supporters to get more involved than ever before. These best practices will help you make the most of your outreach, especially if text-to-give is a new method of giving for your nonprofit.

Giving 98

Giving Ideas Fundraising Platform 98

AccelEvents

SEPTEMBER 1, 2020

Fortunately, there are a handful of techniques you can use for boosting attendance for both the virtual and physical audience segments. . One tried and true method for boosting attendance and ticket sales at an event is to create scarcity. . How do you get people to turn up in person and online? . Create Ticket Tiers.

Virtual 52

Virtual Audience Technique Industry 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 18, 2014

In his book, The Distraction Addiction: Getting the Information You Need and the Communication You Want, Without Enraging Your Family, Annoying Your Colleagues, and Destroying Your Soul , Alex Soojung-Kim Pang argues that taking a “digital sabbath” doesn’t solve the problem and while a good thing, isn’t enough.

San Francisco 119

San Francisco Work Help Tips 119

Achieve

FEBRUARY 9, 2024

However, your audience is digitally bombarded with requests all day long, and by the time they see your content, they might ignore it altogether simply because they’re fatigued. This will help you stand out from the crowded digital landscape and make interacting with your content a memorable experience.

Digital 52

Digital Communication Tips Poll 52