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Designing for Nonprofits: Our Commentary + Experience

Media Cause

Within Media Cause’s Creative, Brand, and Design team, one of our favorite things to do— besides creating incredible work for our clients—is sharing inspirational and educational resources with each other: articles, POVs, webinars, classes, books, case studies, blogs, tutorials, cheese. Creative-problem solving on a small budget.

Design 52
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Top 2021 Fundraising Strategies: Mastering an Analytical Approach to Strategy and Planning

Bloomerang

How many people are you planning to feed? . How much food do you need to feed them, and within what time period? . If you need 200 more donors at the $500 level to reach your goal to feed 1,000 families in September, make that clear. Do more testing. Testing is a way to move from opinion to knowledge.

Analytics 122
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7 Tips and Tricks for a Successful Hybrid Event

AccelEvents

An events platform is a software tool designed for streamlining many administrative aspects of an event and allowing both the organizers and the attendees to focus on the content. Poor feed quality can drastically decrease satisfaction and lead to a poor attendee experience. Test, Test, Test. Hire a virtual emcee.

Tips 90
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How to Run Facebook Fundraising Ads: 5 Simple Steps

Nonprofit Tech for Good

How do you get your appeals in front of your Facebook audience despite the significant decline in organic reach and the resulting reduction in engagement caused by changes to the News Feed algorithm? The risk is low, and the potential rewards are great, so be sure to consider testing this channel as part of your next fundraising effort.

Facebook 242
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AI Prompts to Jumpstart Your End-of-Year Fundraising

sgEngage

These tools are designed to be conversational in nature, so you can workshop and build upon each prompt until you have a first draft to make your own. Once you have a few rough bullets, you can feed them into a generative AI tool to workshop different phrasing, even tailoring your message to donor levels.

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1 Million Trailhead Badges: Lessons from Salesforce.org’s Trailhead Journey

Saleforce Nonprofit

As we cross the milestone of having 1 million Trailhead badges earned, now is a great opportunity to reflect and share key takeaways on what our team learned through the process of designing and implementing a learning program on Trailhead. Road-Tested Tips for Designing a Learning Program. More on the results in a moment.

Badge 134
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Video Marketing on Social Media: Best Practices & Inspiration for Nonprofits

Nonprofit Tech for Good

Square videos provide 78% more space in social feeds than landscape and they don’t require that the user tilt their phone to view it in full-screen. To see the effect format can have on your video, check out the results of an A/B test run by The Jane Goodall Institute.