NTEN

MARCH 2, 2012

Karamellzucker This week, NTEN members are giving and receiving discounted conference registration, accepting nominations for impressive games for change, and awarding grants for innovative media use. Millennials are an important demographic for nonprofits to consider engaging in fundraising campaigns and within organizations in general.

News 50

News New York City Game Contest 50

NTEN

JULY 18, 2013

Gen X is not large enough demographic to fill leadership roles. Community Leadership mcon12 Millennials nptech nten social change Communications' Trainings need to be tailored to the learner not meet individual needs. Programs and individuals should be continually innovating Millennial leaders need to be leading the development.

Work 50

Work Leadership Classroom Literacy 50

NTEN

MARCH 26, 2009

Do you think I can keep up with this NTEN webinar or that conference session on this topic?" Here's some demographic breakdown: 49% sole proprieter/independent consultant; 29% work for a business; 21% owner of small business. NTEN Blog article: The Three Dimensions of Social Media ROI. " My answer: a resounding YES! .

Social Media 54

Social Media Lesson Marketing Media 54

NTEN

JULY 28, 2010

Should you be considering this important demographic when you redesign your site next time around? No problem, I’ll lay out a few quick suggestions for sorting out whether this social demographic is, in fact, a big, or at least increasing slice of your website traffic. Definitely. First Step – Analytics. Still not convinced.

Social Media 67

Social Media Site Media Social 67

NTEN

OCTOBER 19, 2012

Legacy paradigms of contextual targeting, re-targeting, geo-targeting, and other demographic or online behavioral targeting have given way to more precise household-level targeting. Richard Becker. Target Analytics at Blackbaud. Online advertising has evolved.

Marketing 81

Marketing Online Demographics ROI 81

NTEN

SEPTEMBER 7, 2012

Having accurate and meaningful data will give insight into your volunteer base and help you pinpoint demographics to target when launching a new volunteer recruitment campaign. When it comes to obtaining, storing, and using data, volunteer situations are just like any other: the more data you collect, the better off your program will be.

Volunteer 84

Volunteer Data Demographics Blogger 84

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

According to the “ eNonprofit Benchmarks Study ” done by NTEN (shout out to Holly Ross ) email is still the “killer app” that reaches the most people. Demographic Information - The locale breakdown and demographic information offers you access to detailed data about your fan base in an effective way that isn’t available on any other site.

Facebook 97

Facebook Stats Los Angeles Tips 97

NTEN

APRIL 16, 2009

Easy Support for Capturing Unique Client Records: Does the system automatically generate unique client identifiers complete with key demographic, baseline and outcome data? Tags: ingvild bjornvold measurement Newsletter NPTech NTEN performance management. Ideally, the system should feature real-time data entry and retrieval.

System 40

System Management Evaluation Demographics 40

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2008

One topic that I regularly track are research reports, including demographic, technographics, and overall numbers for social media sites. I found it because I have an RSS feed for a twitter search on the nptech tag. I like the way NTEN does it. I have a clipping file in a flickr set called Social Media Research Snippets.

Twitter 50

Twitter Practice Bookmarking Profile 50

NTEN

MAY 16, 2011

If you discover that a large number of your current donors are, say, 50-year-old women in the suburbs, you'll be able to find areas with similar demographics you may not have reached yet. By forming a geographic profile of your current supporters, you can find regions under-represented in your constituency.

Open 57

Open Analysis Fundraising Demographics 57

NTEN

JANUARY 11, 2011

Simple segmentation focuses on descriptive segments, such as demographics and donor history, and tailors your communication based on what you already know about that person. Statistical analysis can be used at this stage to help determine if there are demographics or specific actions that are strong predictors of future behavior (e.g.

Communication 69

Communication Results NTC Content 69

NTEN

SEPTEMBER 10, 2010

Donor demographic information. Tags: Data Leadership NPTech ted visualization. Let's say your development staff shows you something like this: 782 first time donors in 2009. 129 have donated again in 2010. 16% retention rate . Clearly a problem, right? What would be helpful in understanding how to solve this problem? Dates of gifts.

Data 82

Data San Francisco Problem Gift 82

NTEN

SEPTEMBER 24, 2009

Moreover, the company reports that people who are 35 years and older make up the fastest growing user demographic, which corresponds to the demographic mostly likely to make a donation online. With 300 million active users, Facebook is a natural starting place.

Facebook 99

Facebook Money Raise Strategy 99

Care2

JANUARY 15, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) January 15, 2009 | Samer Excellent suggestions!

Newsletter 51

Newsletter Social Media Advocacy Tips 51

NTEN

NOVEMBER 10, 2011

Facebook and Google ads also provide cost-effective opportunities that allow you to target very specific audiences – for example, Facebook allows you to display your ads to specific demographic groups, or perhaps more interestingly, to people who have listed a particular interest on their profile, while Google allows you to show ads based on location (..)

Audience 88

Audience Profile Group Spam 88

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 10, 2009

During the past two weeks, links shared via the #nptech hashtag on Twitter have been like a Chinese buffet, a huge selection of tempting dishes that look so good you want to fill an entire plate. NTEN has two fantastic events this month! NTEN has two fantastic events this month! Chinese Buffet by Drunken Monkey.

Nptech 91

Nptech Social Media Ning Media 91

NTEN

SEPTEMBER 19, 2011

Your donors may constitute a vast mosaic of different professional and demographic segments, each of which has a different perceived need your organization must satisfy in order to solicit their financial support.

Tips 81

Tips Fundraising Benchmark Survey 81

NTEN

SEPTEMBER 12, 2011

Finally, demographics such as gender, household income, profession, education, family, and interests will help you better understand your audience and the potential for growing their involvement and contributions. Get cell phone numbers and ask permission to send text messages with important updates in the future.

Raise 77

Raise Data Help Money 77

NTEN

OCTOBER 6, 2011

You can choose your geography, your demographics, the context of content you want to position your ads within and purchase on a CMP or CPC basis. Google also provides the option of targeting by demographics as well as geography and allows you to cap your frequency to limit duplicating impressions. Similar to Yahoo!,

Storytelling 73

Storytelling Yahoo Story Google 73

NTEN

NOVEMBER 20, 2008

But a shifting communications environment and changing donor demographics could render those best practices ineffective at best, and obsolete at worst, as early as 2012. When it comes to preparing for the shifting communications environment and donor demographics, your employees are your biggest asset.

Money 53

Money Raise Contest Social Media 53

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 30, 2008

nonprofit technology thought leader Marnie Webb created the NpTech Tag as a way for nonprofit techies to share bookmarks on del.icio.us. Marshall Kirkpatrick , who was working with Netsquared , whipped up the NpTech Metafeed which allowed folks to aggregate items tagged by nonprofit techies from many distributed sources.

Digg 77

Digg Summary Nptech Change 77

NTEN

MAY 6, 2011

When nonprofits talk about data and reporting, they describe how they count clients, program activities, and hours and record demographic data which will later be summarized and counted. Our projects provided insights into the dynamics of the nonprofit learning curve. Basic requirement of counting correctly.

Case Study 73

Case Study System Data Studies 73

Connection Cafe

APRIL 1, 2016

Surprising demographics to target for outreach in 2016. A Study of Nonprofit Use of Cloud Software by NTEN, supported by Microsoft Philanthropies. How they were changed by the 2012 election cycle. 2016 Nonprofit Sector Leadership Report. The State of Nonprofit Cloud.

Professional 20

Professional Causes NGO News 20

Zen and the Art of Nonprofit Technology

JANUARY 14, 2009

The organization wants to capture the demographic details, as well as make sure that data is synchronized with the data they might already have on that web user, so they can track their constituents over time. Tagged as: CMS , CRM , nptech , opensource { 4 trackbacks } What we’re reading, week of 1/12 « i On Nonprofits 01.15.09

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Integration API Drupal Open Source 100

NTEN

NOVEMBER 20, 2008

Likewise, development professionals can easily analyze campaign results, giving and demographic trends, solicitation cycles, and major gifts pipelines. They no longer have to wait until month-end reports are delivered to see where they stand.

Business 44

Business North America Metrics Analysis 44

NTEN

MARCH 25, 2013

Seven organizations participated: 501cTECH, Idealware, Network for Good, NTEN, NPower, NPower PA, and TechSoup Global. Holly Ross is former executive director of NTEN, and currently executive director of the Drupal Association. Thanks to this project, we also learned a lot about how to make that collaboration happen.

Collaboration 80

Collaboration Project Data Lesson 80

Have Fun - Do Good

MARCH 4, 2007

In 2006, BlogAds broke down the reader demographics even more: The median political blog reader is a 43 year old man with an annual family income of $80,000. blog nonprofit net2 nptech. Use Your Nonprofit Blog to Raise Money Many blog readers have money to give. Why not ask them? He reads 6 blogs a day for 10 hours a week.

Blogger 41

Blogger Causes Support Nicaragua 41

NTEN

SEPTEMBER 29, 2011

[Editor's Note: We're talking about fundraising this month on the NTEN blog, and when you're fundraising, you've got to collect and track information about donors and donations, right? Some systems integrate with outside sources of addresses and other demographic information to help keep you donor data as up-todate as possible.

Track 59

Track Database Donor Gift 59

NTEN

JANUARY 27, 2010

Your cause might affect everyone, but it's more relevant for a more narrow demographic, such as single women 32-36. Tags: Newsletter NPTech NTEN Planning Social Media Communications. Here are some specific actions you can take to clarify your strategy: 1. Define Your Audience. Find out where you audience is and go there.

Communication 90

Communication Organization Press Newsletter 90

NTEN

JANUARY 27, 2010

Your cause might affect everyone, but it's more relevant for a more narrow demographic, such as single women 32-36. Tags: CRM E-mail Newsletter NPTech NTEN Planning Social Media Web Sites. Here are some specific actions you can take to clarify your strategy: 1. Define Your Audience. Find out where you audience is and go there.

Communication 65

Communication Organization Press Newsletter 65

Care2

JUNE 1, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) This claim bears close examination.

Mail 47

Mail Social Media Online Advocacy 47