Association Analytics

MARCH 13, 2024

This blog provides an overview of how to establish your scoring model, establish a team of data champions, and adopt a regular reporting routine so that your association is set up for success. Content – This person takes the resulting data and tailors your association’s content, events, and other activities to appeal to the right audiences.

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Analytics Associations Model Metrics 169

Association Analytics

SEPTEMBER 13, 2023

Going Beyond Basic Metrics Learning analytics goes beyond basic metrics to offer you a deeper understanding of course performance and learner engagement. Example: Through a learner sentiment analysis, one association discovered that one of their courses consistently received low ratings due to challenging content delivery.

Analytics 169

Analytics Education Program Impact 169

Care2

JANUARY 7, 2013

Every nonprofit knows that good content is king. If you think your website is filled with outdated and boring content, you may be questioning how well you are engaging your activists and donors. Heck, even if you think you have awesome content, you are probably asking yourself the same the question.

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Metrics Content Track Analytics 71

Roundtree

DECEMBER 8, 2022

Essentials of a nonprofit annual report. Your nonprofit annual report is a key component in your annual communications plan. Nonprofits often err by either underinvesting in their annual report or overloading it with too much content. This letter sets the tone for the entire report. Mission + Metrics (2-4 pages).

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Report Create Metrics Nonprofit 52

TechImpact

JUNE 16, 2014

Getting as many people talking about and interacting with your content needs to be priority #1 for your nonprofit. Post level data reports on the analytic behind individual posts on a page, whereas page level data measures the impact as post has on the entire page. Sounds intuitive, right? Luckily, Tech Impact is here to help.

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Metrics Facebook Stats Nonprofit 170

EveryAction

SEPTEMBER 20, 2016

Last week, I sat down with Amy Peyrot, Senior Consultant, Social Media Specialist, and resident mathlete at M+R , to discuss all things social media metrics. Here are some of Amy's thoughts on these common social media metrics and how to achieve them. Goal: Engagement Metric: Overall Engagement Rate. Ready to start posting?

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Metrics Social Media Measure Media 100

Bloomerang

APRIL 17, 2024

As the First Republic Bank reported, 90% of nonprofits are already collecting data ! Choose new metrics Once you have identified the data you already have, it may be time to select new metrics that better align with your goals. Think about what metrics you will use. What kind of performance matters to your organization?

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Data Metrics Measure Goal 89

Nonprofit Tech for Good

AUGUST 9, 2021

As discovered in the Global Trends in Giving Report , the.org domain is by far the most trusted domain for nonprofit website and email communications. That said, it’s important to understand that the type of content that performs best on LinkedIn is a bit different than Facebook and more similar to Twitter. LinkedIn Pages.

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Linkedin Practice Social Media Sponsor 363

Association Analytics

FEBRUARY 20, 2024

Not surprisingly, a 2020 report from Wild Apricot showed that 68% of organizations have difficulty growing membership. You can track metrics that will help you identify what’s working, including social media engagement, impressions and reach, database growth, event registration and attendance, and website visits and sessions.

Create 169

Create Strategy Associations Registration 169

Forum One

NOVEMBER 3, 2021

A key component of finishing the calendar year off strong is to ensure that you are reporting on what you’ve achieved and identifying where there is room to grow. As you get started on sifting through your data reports and action items completed this year, carefully consider how you are packaging your data in the most impactful way.

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Report Data Metrics Analysis 71

Forum One

JUNE 22, 2021

Your content strategy is a living document that should be adjusted and optimized on a regular basis. Creating a well-thought-out content strategy, tracking meaningful KPIs, and analyzing how it’s performing can help your organization optimize your website. If you don’t track these, then you won’t know the effectiveness of your content.

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Content Effective Strategy Measure 47

Nimble AMS

MARCH 25, 2022

Goals and success metrics. In addition to goals, establish a set of online community metrics to help you track progress toward your goals and find opportunities for improvement. These metrics tell you how many of your members have joined the online community and how many are using it. Content strategy ?.

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Community Online Strategy Guidelines 134

NetWits

MAY 26, 2011

fact that I can often be found laying in bed at 6am and digging through client web reports. No wonder than, I am commonly asked; “What are the top web analytics reports and tools every nonprofit should know?&#. So with that, here is my sugggested list of 5 web reports every non profit should know, what for and why.

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Report Web Analytics Comparison 251

Media Cause

NOVEMBER 15, 2022

The Web Content Accessibility Guidelines (WCAG) are what everyone must follow to make the web a more inclusive experience. The WCAG “define how to make Web content more accessible to people with disabilities, ranging from visual, auditory, physical, speech, cognitive, language, learning, and neurological.” . Contrast Checker.

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Guidelines Accessibility Design Content 52

Nimble AMS

MARCH 10, 2024

Additionally, members of private online communities will choose to join a virtual network because they identify with an association’s mission and want to engage with an organization’s content for professional or personal growth. Community Brands research found members who have used an online community report higher loyalty metrics.

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Community Platform Benefit Online 116

Nonprofit Tech for Good

APRIL 20, 2020

Introducing Nonprofit Digital Sponsorships: Creating a live or on-demand co-branded online content series that provides value and shares impactful stories for viewers. . According to a New York Magazine report, conducted in partnership with Livestream, 80% of consumers would rather watch a live video from a brand than read a blog.

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Raise Fund Phase Audience 325

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

One of the posts that got a lot of engagement and contributed to the uphill trend in the metrics was about editorial calendars. I asked fans on Facebook, “Does your organization use an editorial calendar and “editorial meetings” to get ideas and manage content for a content strategy?”

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Content Measure Organization Strategy 101

Association Analytics

SEPTEMBER 27, 2023

These could be qualitative or specific metrics or KPIs. Current State – use specific metrics to describe the current state of the business area like limitations, challenges, inefficient processes that relate to data, integrations and reporting. This insight can then inform course scheduling, content creation, and more.

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Analytics Analysis ROI Associations 169

Qgiv

JUNE 8, 2021

A prolific writer and speaker, he curates Bloomerang’s sector-leading educational content and hosts their weekly webinar series. Steven has contributed content to the National Council of Nonprofits, AFP, NTEN and Nonprofit Hub, and is a frequent conference speaker. All three metrics dropped slightly from 2019 to 2020.

Report 52

Report Project Effective Retention 52

The Science Behind Engaging your Supporters

DECEMBER 6, 2018

Annual Reports are a staple of nonprofit life, but are they worth it? To avoid costly Annual Report mistakes and produce a valuable piece of collateral for your organization, take some cues from a few of 2018's stand-out annual reports, and download our comprehensive guide to creating a nonprofit annual report.

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Report America Picture Info 57

EveryAction

JULY 12, 2023

updates were expected to have on the amount of granular data available from digital ad clicks, nonprofits that adapt metrics and goals to meet the moment may find ads are still a useful part of omni-channel campaigns.

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Channel Work Fundraising Movie 224

Association Analytics

NOVEMBER 16, 2021

What’s the difference between analytics and reporting? First: Reporting vs. Analytics. Reports share information on what has already happened in your business in an organized, straightforward format. You need reports to help run your business. It’s a bit of a mindset shift from reporting, but an important shift to make.

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Analytics Data Beginner Associations 169

M+R

JUNE 10, 2021

A quick reminder: email opens are tracked by tiny image pixels embedded in the content. From screenshots that’ve been shared, it looks like the “Protect Mail activity” option loads ALL content. In SparkPost’s 2021 Benchmark report, almost 40% of all opens and clicks came from an Apple Mail app client (25.7%

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Rate email Open Change 122

Forum One

SEPTEMBER 15, 2023

From a steep learning curve to having to interpret new metrics, the frustration is real. The data isn’t apples-to-apples We knew this going in, but organizations are still having to adjust to learning and setting up new metrics, while data like unique pageviews and bounce rate are gone. GA4 is built with a different approach.

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Analytics Museum University Google 76

Association Analytics

FEBRUARY 14, 2022

These will support your business case by aligning with your goals: Consistent, trusted data with standard interactive reports using a common language that employees throughout your organization easily understand – all in a secure data warehouse. This will align the organization by having clear success metrics and KPIs.

Analytics 169

Analytics Language Associations Case Study 169

Everyaction

AUGUST 23, 2018

When sending a fundraising email, nonprofit Digital staff are keenly aware of the metrics that they need to achieve; a high open rate means the most people are actually seeing the content of the email, and a high click rate indicates that the email's messaging was persuasive enough to move people to donate.

Metrics 49

Metrics Spam Fundraising Rate 49

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 5, 2011

Mari Smith pointed to this blog post from All Facebook explaining the metric and how it has been implemented in apps. His take: “It is a very shallow metric. And it does feel somewhat gratifying that I think we’ve been right all along. That’s been useful to at least test content and engagement formats.

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Metrics Facebook People Measure 112

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 17, 2012

Reporting Social To Stakeholders: Guest Post by Meg Biallis. These professionals came to talk about standardizing the reporting process – about integrating social media results into the traditional reporting procedure. Metrics should match the mission and goals. Your metrics depend on your ultimate goal.

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Report Social Social Media DC 96

VisionLink

JUNE 4, 2009

Dashboard reports: pre-built, real-time, graphical, and permission controlled. We''ve been hearing the need: deploy reports from pre-built data sets so users don''t have to work with the data from scratch. It''s a MAJOR upgrade. Show the world what you have been doing--release some Dashboards today. My best deployment tip?

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Report Chart Summary Metrics 100

Nonprofit Tech for Good

APRIL 10, 2022

It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. 3) Tweet content that inspires engagement. To get engagement on Twitter, you need to tweet the right kind of content.

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Twitter Practice Social Media Nonprofit 356

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

The always thoughtful and inspiring, Avinash Kaushik, suggests that there four social media metrics that we should focus on measuring across channels. Of course, you need to start with. We have IT-minded people engaging in massive data puking (one report with 30 metrics anyone?) On Twitter, it is retweets.

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Metrics Facebook Data Measure 96

Nonprofit Tech for Good

JUNE 13, 2013

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), That said, below is selection of metrics to track and a brief explanation as to why. Other Metrics. Social Network Followers.

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Track Mobile Media Fundraising 237

NTEN

JULY 5, 2012

That’s why we included a Glossary at the end of the report – download the report and check it out! Many of the metrics in our report require no calculations. A: It’s hard to count exactly how many people have unsubscribed from your page, which is why we report churn instead (the overall loss of people you’re reaching).

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Metrics Facebook Question Benchmark 64

Nimble AMS

AUGUST 8, 2022

While data analytics might be communicated as a high priority, the surveyed association professionals report their confidence in the state of their member data remains weak. A set of rules, metrics, or policies established by an organization to bring clarity and ease of use to data practices is a data governance policy.

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Policy Government Adopt Associations 117

Nonprofit Tech for Good

OCTOBER 25, 2019

By Brent Merritt , a digital strategy consultant at Metric Communications and blogger at The Caliper. The 2019 M+R Benchmarks Report observed that for certain nonprofit sectors the impact has been “dramatic,” and for health nonprofits, in particular, it appeared “nothing short of transformative.”.

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Facebook Raise Fundraising Audience 229

Qgiv

APRIL 9, 2024

Your organization’s social media strategy should be a carefully structured plan with SMART goals, posting frequency, key dates (like an awareness month tied to your mission), and content guidelines for posts. Learn how your organization can take full advantage of social media in this guide!

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Social Media Media Guide Social 52

Bloomerang

AUGUST 16, 2021

Mastering relevant content marketing. If you don’t use analytic tools, it’s impossible to know how many people are engaging with your content and what, if any, action they’re taking after that engagement. Luckily, there are a number of great reports available to help you set a benchmark against industry averages.

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Analytics Strategy Fundraising Benchmark 122