The Storytelling Non-profit

JANUARY 24, 2022

Whether you tell stories in your fundraising or communications program, chances are you want to understand the impact and return on investment (or ROI) of the stories you tell. Now you’ve identified how you’re using the story, we’re going to get into the weeds to identify your metrics and markers of success.

ROI 67

ROI Storytelling Measure Story 67

Whole Whale

NOVEMBER 23, 2022

Flexibility : The best dashboards are flexible enough to track the metrics that are most important to your nonprofit. Price: Starts at $9.99 – Pricing & Product Comparison | Microsoft Power BI. Metrics : Metrics are measures of something. Reach : Reach is the number of people who see your content.

Analytics 52

Analytics Tools Wikipedia Track 52

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Share Your Story: ROI, Social Media, Nonprofits. tags: nonprofits roi ). Last year at this time, I was writing the chapter on ROI in the soon to be published book from NTEN called " Managing Your Mission." It uses metrics to measure your results and help you improve your strategy over time.

ROI 50

ROI Social Media Slides NTEN 50

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2010

I view it as a focus group that offers content ideas for blog posts as well as to provide another conversation channel to share insights about social media. That statement guides how I engage and what content I share. This is multi-step process looking at your web site content, events, and social media properties.

Social Media 113

Social Media Measure Action Media 113

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

You also need to think through your content and engagement strategy. I grab the monthly daily data from the insights tool (old version) and download into a spreadsheet. Out of the 25 or metrics I could look at, I only collect the following metrics: Total Interactions. Avoid this measurement as therapy trap. New Fans (Likes).

Social Media 99

Social Media Strategy Media Social 99

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 12, 2012

They curate the best from the abundant sea of online ocean content and rapidly experiment with creating, amplifying and circulating stories that spark vibrant conversations. Our team sifts through the vast amount of real-time online content about the ocean and amplifies it.

Conservancy 112

Conservancy Measure Conversation Nonprofit 112

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. I'm slightly out of my comfort zone here because I've only been following this topic closely for a short time, although I have co-authored a guide for nonprofits on technology evaluation and ROI. UPDATE: The presentation slides and wikispace is here.

Metrics 56

Metrics Social Media Media ROI 56