Eric Jacobsen Blog

FEBRUARY 4, 2023

Ross Dawson ’s book, Thriving On Overload , provides you practical insights and strategies to build a positive relationship with information and excel at work and all your ventures. Filtering : discerning which information best serves you helps surface valuable signals above the pervasive noise.

Exercise 52

Exercise Chapter Classes Technique 52

Eric Jacobsen Blog

OCTOBER 1, 2023

In addition, if you’re personally facing these challenges, you can use the book to better understand how you can ask others for help and support. Question: How can readers best put the advice of Begin Boldly into practice and implement the strategies outlined in the book? The key is to use our voices and choices to elevate others.

Voice 79

Voice Exercise Chapter Script 79

Neon CRM

JUNE 23, 2023

85+ countries now have their own GivingTuesday chapters, and 2022 saw nine new countries launch national GivingTuesday movements. A vast majority of nonprofits reported experimenting with new techniques last year, which could be anything from new tech tools to a novel strategy for reaching new supporters.

Statistics 98

Statistics Fundraising United States Global 98

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 18, 2012

In my forthcoming book, “ Measuring the Networked Nonprofit ,” co-authored with KD Paine, my favorite chapter was about the sense-making process of measurement – called “Measurement and the Aha! Moment—Using your data to tell stories, make decisions, and change the world.” It can also make using data fun !

Blended 136

Blended Measure Chapter Picture 136

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2011

Here are six fantastic books that I read this year that help you gain 21st century skills like learning from failure, reflection, visualization, and more. This book will help. I’ve been curating resources on training techniques and capacity building over at scoop.it Brilliant Mistakes by Paul H.J. Schoemaker.

Skills 105

Skills Network Technique Evaluation 105

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 1, 2013

” The book offers up advice and techniques on how to make your online channels – email marketing, web site, and newer tools like mobile and social media work together in a sophisticated strategy or your organization to reach its advocacy, fundraising, or community building goals.

Campaign 97

Campaign Online Chapter Model 97

Neon CRM

AUGUST 10, 2023

Nonprofit conferences are a great opportunity for industry professionals to hone their skills, network with their peers, and learn innovative new strategies to help their organizations thrive. Nonprofit conferences can feature a variety of topics, like fundraising, marketing, nonprofit tech, and leadership.

Conference 98

Conference NTC Virtual Registration 98

See3

OCTOBER 30, 2015

Each persona has demographic information that helps make them real for the viewer, including things like age, race, gender and even a name. Recently, See3 partnered with Make-A-Wish Foundation of America to help the organization better understand its audiences and develop an organization-wide content strategy.

Audience 40

Audience Story Chapter Hawaii 40

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 25, 2012

It marked the start of a six month peer learning exchange where I, along with colleague Stephanie Rudat will work remotely with grantees as they implement an action learning project to put techniques into practice and facilitate organizational change from the inside out. We are working very closely with V.S.

India 102

India NGO Network Exercise 102

Beth's Blog: How Nonprofits Can Use Social Media

JULY 24, 2009

I just finished up the Social Media Strategy Game workshop with EPIP Chapter leaders. The game uses a deck of cards to help a group to brainstorm a social media strategy. The techniques of face-to-face networking strategies are very much transferable to online tools. I feel really inspired!

Social Media 50

Social Media Reflection Media Chapter 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 3, 2012

Each chapter starts with a personal story that illustrates a concept related to managing unproductive distractions. Instead he guides you on how to focus on what matters and ignore the rest. He offers both daily techniques that help you reach longer-term goals. This is similar to the pomodoro technique.

Reflection 102

Reflection Technique Journal Teach 102

Connection Cafe

AUGUST 23, 2019

There’s so much ground to cover when you’re planning an engagement strategy for much of your target audience’s life. They’re looking for an institution that catches their eye, so your technique for becoming their first choice needs to have a fresh, new spin each year. Use interns to help you retain your edge.

Student 25

Student Marketing Social Media Education 25

Everyaction

DECEMBER 12, 2017

Participants will acquire a foundational understanding of this increasingly important component of fundraising strategy and will be able to identify and distinguish between the most common planned giving vehicles. Governing well is one of the most profound ways to help our communities. Digital Strategy Innovation Summit.

Calendar 85

Calendar Conference Las Vegas DC 85

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

In this era of overwhelming inundation of data and messages, an organization’s relationships help it achieve results. Measuring the Networked Nonprofit describes techniques for measuring engagement and networks and I’ll be presenting some of that material. In the for-profit world, it is called the sales funnel.

Social Media 108

Social Media Network Media Free 108

The Science Behind Engaging your Supporters

NOVEMBER 27, 2018

Participants will acquire a foundational understanding of this increasingly important component of fundraising strategy and will be able to identify and distinguish between the most common planned giving vehicles. Digital Strategy Innovation Summit. Digital Strategy Innovation Summit. Fundraising & Grants/ @CASEAdvance.

Calendar 111

Calendar Conference Las Vegas San Diego 111

Bloomerang

JUNE 11, 2021

By understanding core motivations, intentions, perspectives reflected in this webinar, you will be able to build a stronger case for support, increase the impact you have, and gain strategies for creating and preserving community. Full Transcript: – [Lindsay] Okay. . – [Steven] [inaudible]. Okay, Lindsay, I got 1:00 Eastern.

People 81

People Community Video Podcast 81

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 3, 2015

It is filled with the science and practical techniques to create a bonfire of attention — for anything – from a product to social change cause. The chapter gives examples of recognition, validation, and empathy create an attention trigger. It is based on reciprocity.

Attention 50

Attention San Francisco Statistics Pennsylvania 50

Museum 2.0

JUNE 15, 2016

This month, I'm sharing a few chapters from my new book The Art of Relevance in advance of its release. This chapter appears midway through the book. To get into this chapter, imagine that your institution/program/art is a room. They took a step back and asked deaf families to help them.

Museum 20

Museum Arts Language Chapter 20

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 30, 2008

Right before Thanksgiving , the TweetsGiving effort and Avi Kaplan helped Epic Change raise over $10,000 in 48 hours to build a classroom in Tanzania. As Lucy Bernholz notes, this might be one more example of fundraising on Twitter is less marginal and moving to the middle. I was able to raise $2,500 in 90 minutes at Gnomedex.

Analysis 87

Analysis Twitter Giving Lesson 87

NTEN

SEPTEMBER 8, 2010

In my recent chapter “Managing Fundraising and Building Communities Online” in the book Internet Management for Nonprofits (Wiley, April 2010), I write in depth about one method to tackle the subject – what are organizations across the country doing? She also contributed a chapter to Internet Management for Nonprofits.

Campaign 65

Campaign New York City Community Build 65

Connection Cafe

JUNE 30, 2017

Statistics have changed, new social channels have opened, but it’s clear that there are proven fundamental strategies and nonprofit best practices that can help an organization flourish in all areas. The below best practices go hand-in-hand to help you first create a consistent marketing message and then automate it.

Integration 27

Integration Marketing Mail Channel 27

Museum 2.0

SEPTEMBER 18, 2013

Are there certain kinds of institutions that are more well-suited for participatory techniques than others? Most people who really love and support a museum want it to be loved and well-used by the larger community, and many of these folks are thrilled by techniques that engage new people with the organization. Yes and no.

Museum 45

Museum Question Participatory Evaluation 45

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 3, 2008

Learning how to listen using a couple of social media tools and the active task of listening is something that can be easily learned in a few hours and if an organization invests 1-5 hours per week in this task it will definitely return value to strategy development. What are some advanced techniques for listening? Defining Listening.

Wiki 50

Wiki Module Social Media Beginner 50

Nonprofits Source

AUGUST 26, 2017

If you want to drive a successful digital marketing campaign than a digital promotion strategy is the best way to get your message heard. In chapter 3, we’re going to share examples of digital promotion strategies we use to: Rank on the first page of Google for a competitive keyword. Digital Marketing Plan Chapters.

Results 82

Results Digital Strategy Chapter 82

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

Last year at this time, I was writing the chapter on ROI in the soon to be published book from NTEN called " Managing Your Mission." My chapter lays out a traditional ROI process that Nonprofit technology staff use to make major IT investment purchases such as hardware, video conference system, database system, etc. Is it worth it?

ROI 50

ROI Social Media Slides NTEN 50

NTEN

SEPTEMBER 13, 2010

There’s plenty of time to put together a thoughtful mobile fundraising strategy. I haven’t been able to locate a more recent example, but the technique remains solid. The answer should be reassuring to those of you who like to think holistically about your fundraising strategy: use text messages to keep supporters warm.

Phone 94

Phone Mobile Method Haiti 94

Museum 2.0

APRIL 25, 2011

Are there certain kinds of institutions that are more well-suited for participatory techniques than others? Most people who really love and support a museum want it to be loved and well-used by the larger community, and many of these folks are thrilled by techniques that engage new people with the organization. Yes and no.

Question 49

Question Participatory Museum Evaluation 49

3rd Sector Labs

APRIL 4, 2014

Third Sector Labs recently co-hosted a fundraising strategy webinar with Chris Goodman , SVP of Strategy & Marketing for 2Dialog. Unfortunately, not every fundraising strategy, technology and data question could be answered, and so we wanted to share more of the Q&A here. GARY: Ditto.

Data 100

Data Technology Strategy Fundraising 100

EveryAction

APRIL 1, 2016

Its 45 workshops, seminars and lectures explore internal and external strategies, systems, methods, best practices and successful examples. Discover how-to details and strategies for fast, measurable digital marketing success. Conference on LGBT Engagement and Fundraising Strategies. Fundraising / #caseadvdean / @CASEAdvance.

Calendar 177

Calendar Conference San Diego DC 177

Everyaction

OCTOBER 5, 2016

Thousands of nonprofit pros rely on our annual Best Nonprofit Conferences Calendar to discover skill-building, strategy-slaying, network-enhancing nonprofit events. Learn best practices and the latest techniques and technologies to meet your greatest challenges. Governing well is one of the most profound ways to help our communities.

Conference 111

Conference Calendar DC Washington 111

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2012

Book Giveaway: I’ll buy a copy of Marketing in the Round for the commentor who answers this question: ”How could Marketing in the Round help your nonprofit get more out of its marketing efforts?” Flanking Techniques: This approach can be used when there isn’t a customer base or media engagement is negative.

Marketing 100

Marketing Integration Campaign Develop 100

Museum 2.0

AUGUST 7, 2008

This week, we're covering the first objective in Charlene Li and Josh Bernoff's book Groundswell : listening (chapter 5). This is a long post focused on strategic uses of listening rather than specific techniques. How does it help the Exploratorium to listen to these environments if they can't be controlled?

Museum 20

Museum Teen Second Life Discussion 20

CauseVox

NOVEMBER 26, 2023

As the fundraiser, you are simply a guide helping your donor find a way to make a meaningful impact in the world. You can see here that Miriam’s House uses the donor based brandscript to center the supporter as the hero by saying “you can help end the cycle of homelessness.” Emotional Connection 1.

Storytelling 82

Storytelling Impact Arts Nonprofit 82

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 1, 2011

By sharing the information and giving credit to the source where you found the link, you build relationships and a network. I used to describe this process as “ Listening and Engaging &# but really like focusing it the process around a content strategy – makes listening and engaging much more actionable. What tools do you use?

Content 100

Content Children Policy Channel 100

Eric Jacobsen Blog

SEPTEMBER 6, 2010

In chapter 8, Asher explains that the best presentations have stories and if you want to be a good speaker, you need to know how to tell an effective story. Good Sample Business Principles Do you have a brand strategy? Hopefully, the tips and ideas youll read in the Blog will help you to become a true leader.

Story 50

Story Mentoring Kansas City Kansas 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2010

It was good opportunity for me to look back at the crowdsourcing chapter in our book, The Networked Nonprofit , and update the examples and thinking. The presentation was followed by a discussion about how one might evaluate efforts to engage crowds. Collective intelligence creates a quilt of knowledge that many people can distribute.

Measure 96

Measure Fund Impact Minnesota 96

Care2

MARCH 20, 2015

This excerpt is from the chapter on Fluid. It has helped us scale and get things done, and it also reduces complexity for us by providing a set of rules about who gets to decide on things, but it frustrates us by making us less agile and bogging us down in bureaucratic details. investing in soft skills. Take Zappos as another example.

Organization 28

Organization Brain Life Chapter 28