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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

To align your mission with your brand and reflect that symmetry through products and services, you need to bring membership and marketing to the Equator. Branding depends on creating multiple messages that speak with one powerful voice across the association. These are tips to help them make the journey toward collaboration.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

To align your mission with your brand and reflect that symmetry through products and services, you need to bring membership and marketing to the Equator. Branding depends on creating multiple messages that speak with one powerful voice across the association. These are tips to help them make the journey toward collaboration.

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The Secret Way To Boost Year-End Gifts

Bloomerang

Here are 3 rules for reporting impact Be warm, heartfelt, and sentimental. Don’t just reflect on their impact. Reflect on who they are—kind, generous, and compassionate. Some examples: the person who made the most calls, the person who left the most voice mails, or the person who had the longest call. What’s the answer?

Gift 104
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From Stories to Support: The Nonprofit’s Guide to Acquiring and Using Testimonials

The Modern Nonprofit

The Importance of Testimonials Testimonials are personal endorsements, typically in the form of a statement or story, that reflect a person’s experience with your nonprofit. Develop longer versions for your website and annual reports, and shorter snippets for social media posts or marketing flyers.

Story 104
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4 Ways to Boost Your Nonprofit’s Digital Storytelling with WhatsApp

Nonprofit Tech for Good

She has worked with Candid, Cornell University, the United Nations, and Vital Voices Global Partnerships, among others. The selected channels make up part of an organization’s Digital Storytelling Ecosystem. Storytelling is core to how we as human beings communicate. Recent data indicates that there are in excess of 1.5

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What Nonprofit CEOs and Trustees Do the Best Job Leading on Social Media Channels?

Beth's Blog: How Nonprofits Can Use Social Media

For the past few years, I’ve been teaching a workshop called “ Leading on Social Channels ” for nonprofits that want to leverage the personal brands of their leaders. Adding social media leadership skills to the mix, they can become the more trusted voices who others turn to regarding their sector’s social change issues.

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Is “Ambient Data” from Social Media Channels Useful for Funders?

Beth's Blog: How Nonprofits Can Use Social Media

The convening used participatory methods to identify topics for small group conversations related to the theme and was expertly facilitated by Allen Gunn from Aspiration. ( I wrote a reflection last week about the facilitation techniques here ). Do you need annual reports, or will monthly reports suffice? In which formats?