sgEngage

SEPTEMBER 11, 2023

Adding a golf tournament to your fundraising event roster is a win-win for your nonprofit and your donors—your nonprofit adds a reliable income stream and your donors get to support your mission through a fun activity. Why should my nonprofit host a charity golf tournament? Leverage digital channels.

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Qgiv

APRIL 9, 2024

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Social media for nonprofits is one of the best ways for organizations to reach out, engage with the community, and promote the work they do. What is a good social media strategy for nonprofits?

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Nonprofit Tech for Good

OCTOBER 25, 2019

By Brent Merritt , a digital strategy consultant at Metric Communications and blogger at The Caliper. His work is focused on nonprofits, advocacy, and public affairs. Facebook Fundraisers are a relatively new fundraising tool, but they’re already driving a major boost in revenue for some nonprofit organizations.

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Saleforce Nonprofit

JULY 8, 2021

Email marketing is one of the most cost-effective marketing channels, enabling you to talk directly to your past, current, and potential donors. This post offers five ways you can optimize your fundraising campaign and create winning emails as we all prepare for the biggest season for nonprofit fundraising — end-of-year giving.

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Care2

OCTOBER 15, 2013

That’s why you need to change the way you measure social media and declare a war on vanity metrics. As nonprofits organizations, your ultimate goal is to fight for social change and mobilize people to take action. As nonprofits organizations, your ultimate goal is to fight for social change and mobilize people to take action.

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Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. It involves your efforts to recruit new supporters, engage with existing ones, and grow your organization’s influence, all with the goal of funding your mission more efficiently. With that, let’s get started. Online fundraising.

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Achieve

MARCH 1, 2024

Leverage the benefits of this fast-growing industry and reach a larger audience by creating a nonprofit podcast. Why start a nonprofit podcast? There are many reasons why a nonprofit professional would want to start a nonprofit podcast. Or, you could co-host with another nonprofit professional.

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Care2

JANUARY 28, 2013

Sometime we can’t help ourselves and feel compelled to measure some of our successes through vanity metrics such as FB Likes or Twitter followers. I discussed this more in depth in my blog post last month that sparked a lot of debate in the nonprofit community “ Is Social Media Making Organizations Lazy?

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

Most of us have no idea how to participate optimally in this unique channel – we are doing TV on Twitter (breaks my heart). We have IT-minded people engaging in massive data puking (one report with 30 metrics anyone?) Social media is evolving at an incredible pace. On Twitter, it is retweets.

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Get Fully Funded

JUNE 16, 2022

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. If these campaigns are falling short, you may end up with an unbalanced budget that impedes your nonprofit’s ability to fulfill and grow your mission. .

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Neon CRM

AUGUST 24, 2023

Nonprofit professionals are constantly being challenged to be more “data-driven” in their work. This is where the increasing amount of nonprofit sector research reports can help. Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data.

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sgEngage

MARCH 4, 2022

In the 2021 Giving Experience S tudy , OneCause made several discoveries that will help your nonprofit make data-driven decisions to help strengthen your year-end campaigns. . In this article, we’ll explore three key findings from the Giving Experience Study and explain what they mean for your nonprofit, including: .

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Forum One

NOVEMBER 3, 2021

Some of the biggest reporting challenges for nonprofits, associations, and foundations include: Where to get the data: Some data is found easily in data dashboards, some is not. Regularly monitoring performance metrics or KPIs throughout the year allows you to know what you need. Analyze with actionable data in mind.

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Saleforce Nonprofit

APRIL 19, 2021

When I talk with nonprofit leaders about digital transformation , I get responses that range from excitement and optimism to skepticism and overwhelm. Research shows that nonprofits that have worked through a digital transformation process are fast, agile, and resilient. They can work quickly to collect and learn from data.

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Forum One

AUGUST 16, 2023

Some of the biggest reporting challenges for nonprofits, associations, and foundations include: Where to get the data: Some data is found easily in data dashboards, some is not. Regularly monitoring performance metrics or KPIs throughout the year allows you to know what you need. The goal with your analysis is to have actionable data.

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Nonprofits Source

JUNE 22, 2017

Does your nonprofit have a digital marketing plan ? Why Nonprofits Need A Digital Marketing Plan. Digital channels have made it affordable for brands to communicate their message to a broad audience. Email marketing is an effective channel but your message is often isolated to people who already know you exist.

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Amy Sample Ward

OCTOBER 18, 2011

The good news is that the nonprofit technology community is rich in sharing, and there are lots of online tutorials about this latest wave of updates on Facebook. If you’re looking to explore the dynamics of social sharing influencing online fundraising, read Debra Askanase’s recent overview. Metrics that Matter.

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Nonprofit Tech for Good

APRIL 3, 2022

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. Be Informed. Handwrite notes on all thank you letters that go out.

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Nonprofit Tech for Good

DECEMBER 20, 2010

We use Hootsuite and Sprout Social to manage our accounts and track metrics. Twitter and Facebook have been crucial in recruiting new pro bono consultants and connecting with nonprofits that could benefit from our Service Grant projects. Megan: We currently have accounts on Facebook, Twitter, LinkedIn, Jumo, YouTube and Vimeo.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 1, 2012

Alex Abelin: Google + for Nonprofits. View more presentations from Social Media for Nonprofits. Does Google + have the potential to be a valuable platform for nonprofits or is it just another shiny object to distract nonprofits? Nonprofits Organizations This is Heather Mansfied’s Google + brand page.

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Media Cause

JUNE 22, 2021

According to the IRS, “no organization may qualify for section 501(c)(3) status if a substantial part of its activities is attempting to influence legislation (commonly known as lobbying). In fact, depending on a 501c3’s annual expenses, a nonprofit could spend 5% – 20% of it’s annual resources on direct advocacy or lobbying.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2011

I’ve been reflecting on why some nonprofits do a better job of measurement and learning, while others do not. The nonprofits that embrace measurement have a data-driven culture. What is needed for nonprofit organizations to make this shift? Data is focused on the metrics that are specific to social media channel.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

One of the reasons I made a commitment to blogging about professional topics regularly was because I was inspired by Marnie’s nonprofit technology blog, ext. David was interested in learning more about what American nonprofits were doing with social media, he asked me for some advice. Example: Red Cross.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

But many nonprofits are not properly measuring whether their engagement efforts are worth the time and cost. Based on the her book, Measuring the Networked Nonprofit, winner of the 2013 Terry McAdam Award, Beth Kanter will share frameworks, strategies and practical tips for engaging with your network in ways that lead to measurable results.

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Tech Soup

JULY 19, 2017

For the Professional Social Media class I teach at Sonoma State University , I created an exercise designed to help folks practice both content creation and looking at metrics. In my case, I use a Facebook update, but you could use an update on any channel with the relevant engagement options, in this case Like, Comment, and Share.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

The Zoetica Salon is a free online space for informal peer learning about nonprofits and social media. It is a place to share resources and ask and answer questions. Many nonprofit social media managers shared tips and advice. How do you measure the your organization’s influence in social channels ?

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Kindful

MARCH 16, 2021

Whether you’re brand new and still waiting for funding or an established nonprofit that needs to cut costs, we understand your budget can be tight. Nonprofit software helps organizations manage their day-to-day functions like administration, fundraising, donor relations, accounting, marketing, and more. Fundraising. Bloomerang.

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ASU Lodestar Center

MARCH 6, 2018

Many nonprofits are amazing at building a compelling message and having an impact on their community. However, many nonprofit organizations are not familiar with how marketing works, so their ability to reach their community is often undermined and their potential is not fully realized. Start by Setting a Goal for Your Organization.

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Connection Cafe

DECEMBER 15, 2017

With so many potential connections and over 104 social media networks, utilizing this powerful communication channel to support your campaign or event may feel overwhelming. Focus on the social channels that work with your brand. Reddit, Quora, and Digg provide discussion channels. Fear not, as help is on the way!

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Connection Cafe

MAY 5, 2015

As a fundraiser, you are well aware of your internal program’s performance metrics. Both of these factors may go a long way towards explaining the donor declines the entire nonprofit industry has experienced in recent years. But are you also stepping back and looking at how larger, macroeconomic forces may affect your results?

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2010

That was the gift of attending Nonprofit 2.0 Nonprofit Leadership Blogger Rosetta Thurman. Rosetta Thurman , who writes about nonprofits and leadership issues from a Gen Y blogger perspective , shared some thoughts about the generations, nonprofits, and social media. A big thank you conference organizers!

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Connection Cafe

SEPTEMBER 6, 2017

nonprofits on Tuesday, November 29, 2016. What channels will you use to engage your donors? Create a detailed plan and schedule for all of your communication channels: Changing website banners. Re-sharing of supporter/influencer content. Blackbaud processed more than $47.7 million in online donations from U.S.

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Allegiance Group

FEBRUARY 2, 2024

In 2022, nonprofits of every size allocated roughly one-third of all spending to search ads—as a result, these organizations saw the highest return on ad spend (ROAS) of any channel. Note what both of these communication channels have in common: they’re digital. What are the benefits of digital marketing for nonprofits?

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Connection Cafe

JULY 5, 2017

When it comes to nonprofit marketing , I cringe every time I hear the words “engage”, “engaging” or “engagement.” These terms have been so overused that they’ve lost their meaning, and I’ve found that many organizations still struggle to elevate their nonprofit websites to be more than just online brochures.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 24, 2012

This peer learning exchange is designed to help state-based groups to be more effective in engaging their networks toward covering uninsured children. The framework is a social media maturity of practice model called “Crawl, Walk, Run, Fly” Maturity of Social Media and is featured in my next book, Measuring the Networked Nonprofit.

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Care2

AUGUST 22, 2013

Not to worry, here are some tips that Avi Kaplan and I of Rad Campaign compiled to help nonprofits rock your online presence. Produce a monthly website and online engagement report of key metrics. Cycle through a combination of blog authors and guest bloggers from within your organization, board members, influencers, etc.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

Grantees get better results integrating Facebook, Twitter, and other social media channels best practices and measurement. So, for these organizations, their content pyramid also includes integrating offline w/online channels. Mixed-Media Engagement: How will you traditional media, social media, email, mobile, and other channels?

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