Pamela Grow

JUNE 28, 2023

Are you tired of feeling like a wee fish in the vast ocean of social media? Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. Social media, on the other hand, lags behind with an average ROI of 94%. The numbers don’t lie! But what about reach?

email 52

email Rate ROI Social Media 52

Nonprofit Tech for Good

JANUARY 14, 2013

It’s commendable, but after four years of recession and the likelihood that you generously added social media to your already packed job description without compensation, it’s not sustainable and being overworked and underpaid will only lead to burnout and resentment. Despite popular memes that social media is “Free!”

Social Media 247

Social Media Management Media Social 247

Media Cause

FEBRUARY 27, 2024

Explore Media Cause experts’ top five communication tips to consider as you roll out your advocacy , fundraising , and engagement strategies during an election year. There are, and always will be, other headlines, but your supporters are your supporters because they care about your work.

Communication 59

Communication Support Calendar Advocacy 59

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 30, 2012

Hurricane Sandy has crippled the East Coast is this morning’s New York Time’s headline. But the story is personal for me. We have no idea about the damage to the house, but coming through social channels, I found photos of my hometown , including the one above of the CVS near their house.

Hurricane 114

Hurricane Donation Headline New York 114

Connection Cafe

AUGUST 23, 2013

Let’s look at ways to make your event stand out from the crowd and grab some headlines. They gave Dozer a ceremonial finisher medal and set up a fundraising webpage for Dozer. Dozer’s fundraising page raised over $25,000 for cancer research that first year. Social media channels are essential tools for extending your reach.

Headline 39

Headline News Maryland Cancer 39

Classy

MAY 25, 2021

Explicitly state if you want each person to donate, fundraise, purchase a ticket, or show support for your organization in another way. Explain what your motivation is for fundraising, why the campaign effort is timely, and how easy it is to get involved. Get Your Free Fundraising Campaign Checklists.

Donation 67

Donation Tips Rate Mobile 67

Get Fully Funded

OCTOBER 7, 2021

However, if your nonprofit lacks the canvassing tools necessary for traditional advocacy outreach, you can still reach supporters through multi-channel fundraising. CharityEngine’s guide to multi-channel fundraising advises nonprofits to get in touch with supporters on a variety of platforms, including: Email.

Advocacy 59

Advocacy Strategy Nonprofit Volunteer 59

Neon CRM

NOVEMBER 29, 2023

GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. Digital-forward campaigns are still powerful new donor acquisition opportunities: 57% of new donors who gave to organizations using Neon Fundraise were acquired through digital channels. Where Do Donors Give?

Lesson 52

Lesson North America New York Kentucky 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

Their marketing has tangible results: in 2012 alone they raised $33 million, and over $8 million of that was raised through their online fundraising platform. As each fundraiser shares their campaign with their personal network via word of mouth and online, the number of people who know about charity: water quickly multiplies.

Charity 128

Charity Lesson Marketing Digital 128

Care2

MAY 18, 2012

Many of Frogloop's readers are professional nonprofit fundraisers who watch trends like a hawk -- at least when those trends affect fundraising results across sectors and channels. Channels covered included online, direct mail, telemarketing and canvassing. So what was the big picture "headline?" More key findings.

Donation 72

Donation Studies Headline Washington 72

Nonprofit Tech for Good

NOVEMBER 7, 2020

By Allison Weber , founder of Allison Weber Consulting , a fundraising and communications business dedicated to helping mission-driven organizations tell better stories. Tailor your most compelling narratives for different channels to share them widely. Instead, the social posts feature an image of him alongside another volunteer.

Channel 247

Channel Sierra Leone Story Digital 247

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2017

As nonprofits prepare for the upcoming giving season, many fundraisers are understandably concerned about donor fatigue. Dreadful disaster stories are still making headlines; isn’t the public tired of giving? Rather than seeing a decline over time, we’re seeing disaster fundraising closely correlating to media coverage of the disaster.

Puerto Rico 108

Puerto Rico Sierra Leone Disaster Donor 108

Connection Cafe

FEBRUARY 5, 2018

The 2017 Luminate Online Benchmark Report , just released by Blackbaud, shows donation and email trends based on online fundraising and email campaigns by 707 Luminate Online customers. While overall fundraising increased by 10.2%, sustainer revenue grew by 20.4%. Email still works really well. With a caveat. Online giving grew 10.2%.

Time 33

Time Fundraising Benchmark Trend 33

Tech Soup

JANUARY 19, 2017

Whether you call it an annual fundraising plan or a communications road map, now is your chance to push the envelope on your ongoing digital efforts to engage constituents, grow your list, and raise money. Email is re-emerging as a communications channel that is new and powerful again. Write less lengthy copy and better headlines.

Digital 36

Digital Marketing Game Headline 36

Get Fully Funded

FEBRUARY 9, 2021

A photo accompanied by a concise story or a short video with an attention-grabbing headline should be right there to introduce your visitor to the essence of your organization’s work. Don’t lead with a photo from your latest fundraiser. The video should not be about your organization’s history or recent fundraising event.

Websites 98

Websites Donor Photo Nonprofit 98

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 7, 2014

Create Once, Publish Everywhere: This tip is a nod to the need to use multiple channels – email, web site, offline, mobile and social. Social Media is great for this sort of thing,especially if you can say thank you shortly after they make the gift. Fundraising' This can really boost your efforts.

Guide 108

Guide Giving Free Remix 108

Connection Cafe

JANUARY 30, 2017

No matter where we fall in the political spectrum, it’s important for us as fundraisers to keep an eye on the issues and the news so that we’re ready to act when the issues we are passionate about become national news. In one weekend, the ACLU raised 6x what they typically raise online in a given year. They Amplified their Voice.

Headline 20

Headline Lesson Time Influence 20

Care2

AUGUST 22, 2013

Note , this was adapted from the book Social Change Anytime Everywhere by Amy Sample Ward and I. Convene online marketing meetings with key department representatives (Fundraising, Programs, etc) twice each month to plan out upcoming initiatives in the annual online marketing calendar, divide up tasks, and review progress.

Online 71

Online Tips Calendar Test 71

Connection Cafe

JANUARY 4, 2016

The same trends that are changing the world around us at a rapidly accelerating rate are impacting the fundraising profession in new and exciting ways. In 2016, fundraisers will need to focus on tying the impact of gifts to the cause itself in order to retain and gain supporters. Exceed Donor Expectations. Focus on Impact.

Fundraising 20

Fundraising Blackbaud Philanthropy Analytics 20

Tech Soup

APRIL 1, 2015

Voices are constantly peppering you with how to simplify your donation form, employ stronger calls to action, and use headlines that even a 15-year-old playing a video game wouldn't be able to ignore. Share a page, blog post, or article via social media share buttons. Create a team-based fundraising campaign. Like your page.

Build 36

Build Online Donor Newsletter 36

Bloomerang

SEPTEMBER 12, 2021

And if you’re watching this recording, I hope you’re having a good day, no matter when and where you are because we are here to talk about the four-step plan to get more donations and greater fundraising results. So like you said, the four-step plan to get more donors to grow your fundraising results. I’m Steven.

Results 80

Results Video Donation Fundraising 80

Get Fully Funded

DECEMBER 4, 2022

There are plenty of ordinary happenings that can grab a headline, such as your nonprofit’s annual student art contest or upcoming 5K. Draft your pitch as an email with the subject as the headline you would like to see. Start with a headline that summarizes your news. For the subject line, write the headline you want to see.

Story 122

Story News Press Local 122

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2007

Social Networking for Social Change According to TechCrunch , Change.org, a social networking site that links volunteers to causes and voters to politicians will launch a new white-label social network for non-profits. Do we know enough about the differences between users and non-users of social networking sites ?

Social Network 50

Social Network Nptech Tag Network 50

Classy

AUGUST 23, 2021

Optimize your campaign, boost your organization’s visibility, and take a sizable step toward your year-end fundraising goals with this list of quick tips. . Step 1: Upload a custom image to use as your headline. . Keep your progress bar hidden until you’ve reached one-third of your fundraising goal. Trim unnecessary text .

National 71

National Raise Headline Campaign 71

Whole Whale

JUNE 5, 2020

Coronavirus (COVID-19) has forced the nonprofit fundraising world into the digital-only space almost immediately. While some organizations have had the capacity and savviness to hop onto this trend early, others are still trying to figure out where to start with online fundraising. Though we can’t promise $39 million).

Ideas 95

Ideas Fundraising Online Virtual 95

Nonprofits Source

SEPTEMBER 8, 2017

In this weekly nonprofit marketing link roundup , we’re looking at email marketing strategies for year end fundraising success! 2 Grassroots Campaigning: How To Use Online Channels To Build Offline Support. 3 Fall Fundraisers Planning: Tips And Ideas To Get Ready For Fall Planning is key to a successful marketing campaign.

email 89

email Marketing Strategy Fundraising 89

Bloomerang

AUGUST 28, 2021

If you are ready to ride an epic wave of generosity with an airtight end-of-year fundraising strategy join our special guest Rachel Muir. If you’re watching the recording, I hope you’re having a good day no matter when and where you are because we are here to talk about end-of-year fundraising. Rachel: Absolutely. .

Video 76

Video Fundraising Guide Test 76

Pamela Grow

DECEMBER 14, 2023

Compare the following nonprofit year-end fundraising appeals: Our year-end fundraising campaign is right around the corner. The main headline is “Help Save Lives in Times of Emergency!” Let’s complete an exercise to help you get your creativity flowing. We need your help to save more stray dogs in the community.

Tips 59

Tips Storytelling Images Camera 59

Get Fully Funded

AUGUST 1, 2022

Meaningful numbers will show the donor you’re doing your job and that builds trust which is the backbone of donor-based fundraising. Social media links. Include your most popular social media channels at the bottom of your newsletter. Check out the Fundraiser’s Paradox from Bluefrog Fundraising. Good images.

Newsletter 124

Newsletter email Create Template 124

Nonprofits Source

NOVEMBER 3, 2017

Over the years these terms have evolved to fit the adoption of new marketing channels. 34% of nonprofits have paid for advertising on social media. One nonprofit used online channels to surpass their year-end fundraising goals. First, let’s define the fields: Title: Defines which headline should appear in results.

Beginner 91

Beginner Digital Marketing Guide 91

Tech Soup

JUNE 20, 2016

After all the work you've done crafting powerful fundraising campaigns, it's a pity that your website's donation page may be letting you down. By doubling the completion rate from 15 percent to 30 percent, you're basically doubling your revenue through this all-important and fast-growing fundraising channel.

Donation 36

Donation Money Headline Raise 36

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2014

When nonprofits marry tried-and-true fundraising techniques with social media and online networks, they are able to tap into the power of crowd funding. 9237 is the average amount raised when groups are working on a team to fundraise. Social Strategies. 28% of donors are repeat donors.

Fund 130

Fund Campaign Practice Giving 130

Connection Cafe

APRIL 13, 2018

If you haven’t watched fundraising expert Joe Garecht’s Heating Up Multichannel Fundraising webinar or read his Raising Money through Multichannel Communications white paper, we highly recommend you do so. Multichannel fundraising can take place across a variety of communication channels , commonly categorized as online and offline.

Education 23

Education Fundraising Mail Offline 23

Connection Cafe

AUGUST 23, 2017

Episodic donors give to nonprofits in response to disasters and tragic events, viral campaigns, and in reaction to the latest headlines. The upside is that episodic donors can help boost fundraising performance , but the downside is that they tend to have poor donor retention rates. The convergence of causes + social media.

Gift 33

Gift Donation Disaster Headline 33

Bloomerang

SEPTEMBER 6, 2021

And this also led me to work with a lot of social projects because it happens a lot of times the same, right? I work mainly with nonprofits and social enterprises that want to have a bigger impact, that wants to increase their audiences, and that want to interact with diverse communities. There’s a lot of acronyms. In the U.S.,

Community 63

Community Video Broadcast Phone 63

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2010

Therefore, my new question in presentations about social media has been to ask: Is this new? Social media accelerates the crowdsourcing process – it can happen faster. And, you can use social media tools such as Twitter, Facebook, Blogs, to support engaging crowds to participate in the activity. Crowdsourcing 101.

Measure 96

Measure Fund Impact Minnesota 96

Connection Cafe

MARCH 22, 2017

Every single major disaster or incident since then demonstrates that the Internet is a first response channel of choice for donors. The last critical element to accelerate actigving was to connect social media channels to giving. The convergence of causes, social media, and episodic donations has given rise to actigiving.

Phase 43

Phase Giving Hurricane Disaster 43