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What Apple’s privacy changes mean for email open rates

M+R

Apple recently made an announcement about upcoming privacy changes to their products that could have a major effect on how nonprofits do email work. . When will this change go into place? What will this change? Read time: 3 minutes. What’s happening? Sometime this fall, whenever iOS15 is rolled out. Who does it affect?

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Making the Web Accessible: Color Choices

Media Cause

And if I need to understand it I will probably speak up and ask if the colors can be changed to something easier for me to distinguish (bold colors that contrast against each other well). Color blindness and the web. The post Making the Web Accessible: Color Choices appeared first on Media Cause.

professionals

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How Successful Nonprofits Invest, and Reinvest, in their Online Presence

Nonprofit Tech for Good

For more insights on branding, messaging, strategy, print and web design, sign up to receive Bureau for Good’s once-monthly articles here. The only constant is change,” saith Heraclitus. Change, for nonprofits, can be both internal and external—from a shift in mission to a change in political or economic winds.

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Google Analytics and Benchmarks: HAWK

M+R

If you’re not sure how to change this setting, you can follow the simple instructions here. Analytics are a critical tool for digital markers, so what’s changed with tracking from GA4 to UA? UA used “cookie-based” tracking that allowed the platform to record web activity on the site during a user’s session on the site.

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Check it out, mate! The 2024 M+R Benchmarks Study is here!

M+R

Cram your cranium with metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. The social media landscape is changing quickly. Email accounted for 16% of all online fundraising — but while audiences grew, individual email metrics declined across the board.

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Nonprofit Social Media Mavens Are Curators of Metrics

Beth's Blog: How Nonprofits Can Use Social Media

I’ve been reading Social Media Metrics Secrets by John Lovett who is a senior partner at Web Analytics Demystified where Eric T. One point that he keeps making over and over: Metrics must have meaning or else they’re just numbers. What will change? Peterson is the founder and senior partner.

Metrics 101
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Kiss Vanity Metrics Goodbye

Care2

During our discussion, Jessica and I talked about nonprofit and political campaigns obsession with vanity metrics. Because engaging people and mobilizing supporters to advocate for social justice and policy change is how we help move the needle. Social Networking Trends Web 2.0' Why is engagement important? Focus on Influence.

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