Top Nonprofits

APRIL 20, 2022

If you’ve ever led an advocacy campaign, you know that it has an incredible number of moving pieces. As you quickly grow and engage your audience , it can be easy to lose track of your campaign plan. That’s why planning is the most important stage in your advocacy campaign. Set clear campaign goals and identify a timeline.

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Advocacy Campaign Tips Storytelling 130

Forum One

MARCH 12, 2024

Wednesday at the 2024 Nonprofit Technology Conference (NTC), we’re pleased to be leading a session all about artificial intelligence (AI) for mission-driven social media. We’d love to hear what questions you have about integrating AI into your social media practice, whether you raise your hand at NTC or send us a message later.

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Social Media Images Video Media 80

Elevation

DECEMBER 22, 2021

While the norm is to develop multiple campaigns each year, nonprofits rarely invest the same energy in choosing which channels they use to distribute that same content. To create brand awareness, attract loyal supporters, win over donors, and onboard new volunteers, nonprofit organizations invest in advertising.

Search 85

Search Work Social Nonprofit 85

Nonprofit Tech for Good

MAY 8, 2017

Go to facebook.com/fundraisers and search for your nonprofit. Give your nonprofit four to six weeks to promote your Facebook “Day of Giving” campaign. In the Facebook Event , list the ways that your Facebook Followers can give to you on this day and how they can create a Facebook Fundraiser for your campaign.

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Facebook United States Campaign United Kingdom 218

Nonprofit Tech for Good

JULY 9, 2023

She shares fundraising resources and guides on Karma Campaigns and offers Google Analytics and Google Ads , Facebook Ads , and lead generation services. They look like this: You can also use UTMs to gather information about the campaign and content. Again, you can sort your data by source, medium, or campaign via the drop-down menu.

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Track Conversation Analytics Google 246

Qgiv

APRIL 9, 2024

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Infact, there are over 308 million social media users in the United States alone. Learn how your organization can take full advantage of social media in this guide!

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Social Media Media Guide Social 52

NonProfit Hub

FEBRUARY 6, 2024

Sponsored by Give Lively Increasingly, donors are turning to social media to find causes to support. According to a recent survey , almost half of millennials say they’re inspired to give to charity by social media. You can link your Core Profile or one of your Campaign Pages here. Enter your Smart Donations URL.

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Donor Social Social Media Photo 65

Candid

OCTOBER 17, 2022

You’ve probably been bombarded lately by expert advice on what to do for GivingTuesday campaign. Your logo is a quick and easy way for donors to confirm the charity they are searching for is the same one they see on GuideStar. That means, once you publish your updates, they will appear on both social media sites. I know I have.

Campaign 75

Campaign Digital Profile Social Media 75

CauseVox

AUGUST 11, 2022

Picture this: you’ve read our post on running a capital campaign , you’re wildly psyched, and you’re ready to get started! Only problem…you’re not totally sure how to plan a capital campaign. We’ve got your back and by “got your back” I mean we’ve put together this complete guide to building the plan for your capital campaign.

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Campaign Build Pledge Phase 68

.orgSource

JULY 25, 2023

If AI could only help me with one thing, search engine optimization or SEO, would be at the top of my list. Up Your SEO Advantage “Ranking high in the search process can be a significant challenge,” Amy advised. Social media. The process of seeding communications to put them in the right hands is tedious and slightly opaque.

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Team Marketing Build Analysis 221

Qgiv

JUNE 23, 2021

Creating a sustainable, scalable fundraising campaign that will help you grow your future impact is just as important as reaching your fundraising goal. Learn about how to run an effective and sustainable campaign by reading from the top or jumping to the sections that most interest you: . Timeline for the campaign.

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Campaign Effective Fundraising Nonprofit 98

Nonprofit Tech for Good

OCTOBER 10, 2019

The fundraiser’s main image is one of the first things others will see when the fundraiser is shared on social media platforms, so it’s important it conveys the right message and grabs the attention of potential donors. To promote your fundraiser even more and encourage sharing on social media platforms, try creating a fundraiser hashtag.

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Guide Organization Campaign Social Media 247

Nonprofit Tech for Good

MARCH 19, 2023

Chamber of Commerce ,“Social entrepreneurship is the process by which individuals, startups and entrepreneurs develop and fund solutions that directly address social issues. A social entrepreneur, therefore, is a person who explores business opportunities that have a positive impact on their community, in society or the world.”

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Sponsor Test Profit Nonprofit 335

Media Cause

OCTOBER 6, 2022

How to Prepare for Midterm Elections Impact on Your Ad Campaigns. If your target audience is fairly broad and on a national scale, the midterms may not have a big impact on your campaign. Costs will likely be higher than if it was a non-election year, but overall you shouldn’t expect your campaign to be wildly impacted.

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Campaign Georgia Pennsylvania Florida 52

Nonprofits Source

APRIL 3, 2024

Marketing campaigns dedicated to membership recruitment can help you build brand recognition, reach the right audience, and grow your networking opportunities — increasing your membership’s value in the process. Leverage Search Ads On average, every person makes at least one Google search each day. Leveraging Google Ad Grants.

Organization 52

Organization Online Influence Metrics 52

Achieve

MAY 18, 2021

For nonprofits, social media is one of the most effective methods of raising funds and awareness. Not only are social media pages free to have, but you can utilize all the extensive features of each platform to reach people that may have never even heard of your organization. If you aren’t ready to. hire Achieve. charitywater.

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Social Template Florida Tutorial 105

Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits. 1) Website.

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Social Media Social Media Tech 259

Nonprofit Tech for Good

MAY 13, 2022

Maybe a friend shared the link with them, or they found your charity by Googling a topic you’re campaigning about. How each traffic source is influencing sign ups for your peer-to-peer campaign. UTM s are an extremely effective way to both track fundraising campaigns and measure their success. Campaign (utm_campaign).

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Donor Track Facebook Campaign 276

Media Cause

JANUARY 8, 2024

Keyword research is an important tool for both search engine optimization and paid media marketing services. By identifying the keywords and phrases that your target audience is using in search engines, you can optimize your website and content accordingly. It can also help your nonprofit develop more targeted and successful campaigns.

Research 59

Research Difference Search Hunger 59

Allegiance Group

APRIL 15, 2024

Evaluate past fundraising and acquisition campaigns. Select communication channels and advertising platforms for the campaign. Launch your campaign. Search engine optimization (SEO) allows you to harness the power of these keywords, boost your website’s ranking on search engines, and convert more visitors into donors.

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Fund Donor Strategy Search 52

Nonprofit Tech for Good

JUNE 23, 2020

Innovation in online fundraising was driven by the release of new technology, such as email marketing services like MailChimp in 2001, the launch of WordPress ( a content management system now used by 44% of nonprofits worldwide ) in 2003, and social networking websites beginning with Myspace in 2005. 2020 Social Media Size Guide ).

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Practice Online Fundraising Nonprofit 339

Amy Sample Ward

JANUARY 3, 2010

The January #4Change Twitter Chat will focus on the use of Twitter and other social media tools in campaigning. Here are some ways that campaigning can be framed for the purpose of this chat: moving canvassing door to door to online networks. tying communications, partners, and actions together via social media.

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Campaign Twitter Delicious Case Study 145

Media Cause

JUNE 2, 2024

Stay up to date with trends in design and social media trends , and learn how to integrate those elements into your content while staying true to your brand guidelines. Use photos in your designs, ads, social posts, emails, and more! Adding captions also increases your ranking in search results. #2

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Audience Content Create Tips 59

EveryAction

MAY 11, 2017

Understanding your supporters and meeting them where they are is an increasingly important part of any outreach campaign. This is why we’re doubling down on our existing social matching functionality in EveryAction. Before, only Facebook, Twitter, and LinkedIn profiles were matched to an individual's contact record.

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Support Social Info Learning 113

EveryAction

JUNE 21, 2023

The Human Rights Campaign (HRC) declared a national state of emergency for LGBTQ+ people on June 6, 2023, the first state of emergency ever declared in its history spanning four decades. Issue awareness campaigns and messages can be directed at existing or potential supporters, with the goal of educating them about a specific issue.

Advocacy 199

Advocacy Generation Strategy Awareness 199

Whole Whale

APRIL 5, 2024

Leveraging ad libraries can provide valuable insights into competitors’ strategies, industry trends, and best practices, helping nonprofits refine their own ad campaigns and messaging. Allows filtering ads by country/region and categories like politics, social issues, etc. May not allow visibility into US ads.

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Library Influence Demographics Nonprofit 104

TechImpact

MAY 8, 2014

Nonprofits have been told since Facebook’s rise to prominence that they need to be investing in a social media marketing / fundraising campaigns. Too often, the problem nonprofits face is they’re treating their social media fundraising campaigns like their direct mail, telemarketing or email campaigns.

Social Media 153

Social Media Challenge Media Social 153

Nonprofit Tech for Good

JANUARY 22, 2013

Many nonprofits need social media training - they just don’t know it. There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). Google, etc.

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Social Media Training Train Media 274

Nonprofit Tech for Good

APRIL 11, 2016

The legal validation requirement lends instant credibility to your nonprofit’s online brand and as use of the domain spreads around the globe, online donors and supporters will soon come to understand that when they see an online campaign hosted on a.NGO domain, it is an online campaign that can be trusted and donated to without hesitation.

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Campaign Online NGO Pledge 100

Nonprofit Tech for Good

JULY 4, 2021

That’s why peer-to-peer fundraising campaigns do so well – people want to give to their friends, or their friends’ friends, and rally around their loved ones. Secure a major donor for a matching gift campaign. Share to social media as often as possible. Investing in social media is a safe bet. It pays to pay attention.

Ideas 349

Ideas Online Fundraising Social Media 349

TechImpact

NOVEMBER 12, 2014

Storytelling and social media – these terms have certainly been thrown around a lot this year! Great storytelling and successful social media campaigns are completely interconnected. The key is using stories to get people’s attention on social media channels. I firmly believe in the latter. 4) Use quotes.

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Social Media Story Money Raise 238

Bloomerang

AUGUST 29, 2022

When I refer to “digital ads” in this article, I’m referring to the three kinds of digital advertising that are easiest and most affordable: Social media advertising: e.g. Facebook, Instagram, LinkedIn. Search advertising: text ads that show up in search engine results, namely utilizing the Google Ad Grant or paid Google Ads.

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Digital Program Tips Nonprofit 128

Nonprofit Tech for Good

AUGUST 24, 2020

Brands that blog report 97% more links to their website and 434% more indexed pages in search engines. Fresh, timely content is more vital to the success of your nonprofit’s digital campaigns than it has ever been. Second, search engines are consistently searching the web to index fresh content.

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Practice Nonprofit Newsletter News 352

Nonprofit Tech for Good

AUGUST 9, 2021

Related Webinar: Social Media Best Practices for Nonprofits. Launched on May 5, 2003, LinkedIn is a social network for professionals. Their use of the social network is mostly inconsistent and without strategy – the 10 best practices below are meant to change that. Strangely, nonprofits have been slow to embrace LinkedIn.

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Linkedin Practice Social Media Sponsor 360

Nonprofit Tech for Good

FEBRUARY 8, 2010

Not to be confused with Text-to-Give campaigns (Text HAITI to 90999 to donate $10 to the Red Cross), text alert campaigns are when individuals opt-in to be alerted of breaking news or calls to action via text message. When researching this post, I was fairly stunned by how few nonprofits have launched text alert campaigns.

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Campaign Mobile Nonprofit Mail 211

Nonprofit Tech for Good

JULY 11, 2012

To follow up on Monday’s post about why nonprofits should consider hiring a social media manger , below is an excerpt from Social Media for Social Good: A How-To Guide for Nonprofits that helps further explore the time commitment necessary to create and sustain a comprehensive social media stategy for your nonprofit.

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Social Media Media Ning Social 232

Nonprofit Tech for Good

OCTOBER 29, 2022

By Allan Torres , Digital Marketing Specialist at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. In 2021, most campaign types on Classy saw over half of the donor traffic come from a mobile device.

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