Amy Sample Ward

APRIL 7, 2011

South by Southwest ( SXSW ) Interactive is a conference, that takes place each Spring in Austin, TX, with over 20,000 web influencers, emerging tech, and creatives. SXSWcares , co-branded as SXSW4Japan, was a campaign that rallied the SXSW community to raise awareness and harness support for disaster relief.

Raise 176

Raise Japan Interview Disaster 176

Neon CRM

NOVEMBER 29, 2023

Digital-forward campaigns are still powerful new donor acquisition opportunities: 57% of new donors who gave to organizations using Neon Fundraise were acquired through digital channels. Top GivingTuesday 2023 Highlights Here are some of the top highlights from this year’s GivingTuesday. Who Is Giving? Where Do Donors Give?

Lesson 52

Lesson North America New York Kentucky 52

Nonprofit Tech for Good

NOVEMBER 8, 2018

7) Crowdfunding campaigns that benefit individuals are growing in popularity worldwide. 41% of donors to charitable organizations also donate to online crowdfunding campaigns that benefit individuals. Millennials, Gen Xers, and Baby Boomers all prefer to give online and digital communications significantly influence their giving.

South America 252

South America Global Trend North America 252

Get Fully Funded

SEPTEMBER 27, 2022

Especially when you work really hard on an event or an online campaign and you don’t get the results you were hoping for. Paying for everything yourself removes some of the accountability that nonprofits need and grays the boundaries of public input and influence. And it’s frustrating. Others make it look so easy. Things change.

Money 126

Money Raise Ideas Work 126

Qgiv

MARCH 25, 2024

Benefit concerts are often celebrations of major achievements or a part of a larger fundraising campaign. While these are examples of some of the most famous benefit concerts, your concert doesn’t need to be historic to have a large influence on your cause. You can also market your concert offline as well.

Hosting 52

Hosting Benefit Music Registration 52

Connection Cafe

AUGUST 1, 2013

While beautiful charity galas and creative offline campaigns still gather support for nonprofits’ causes, they slowly slip away from donors’ focus. This sites provides a well-balanced combination of social networks, online crowds and potential for campaign opportunities. Guest post by: Laura Iancu, 123ContactForm.

Offline 38

Offline Support Online Donor 38

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 8, 2013

With this year’s GivingTuesday less than a month away , there’s lots of tips and best practices on how to leverage social media during the giving season both online and offline. For example, this year several cities, like Baltimore, are launching city-wide campaigns. He’d gain even more influence!

Social Media 113

Social Media Advice Media Linkedin 113

Amy Sample Ward

FEBRUARY 29, 2012

Or even the networked influence from news coverage and stories from one group or city to the next. We should approach offline action as one of many channels available to us to reach our mission. We should expand that view and definition of multi-channel to include offline action and mobile messaging/text.

Community 179

Community Organization Online Netsquared 179

Amy Sample Ward

MARCH 30, 2011

Including: "More than one-half of US Millennials (51%) say they influence the technologies their parents adopt and 41% say they influence the products they buy." "Our message to nonprofits: Your mission is noble, and your intentions are honorable.

Web 123

Web Camera Spam Bookmarking 123

NetWits

AUGUST 8, 2011

Meet your new Aunt Mabels – In your event or campaign planning, make sure that you’re spending time with your leaders or influencers (ie through a team captain training or a volunteer/group meeting). Locate the opportunity – Now that you’ve got the need and the champion, what are you gonna do with ‘em? Train your Aunt Mabels.

Training 197

Training Train Mail Offline 197

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 28, 2013

Charity:Water used it for its Rwanda Campaign. The positive is you can lock people ahead of a campaign and be sure they will tweet. One of the more popular with nonprofits is ThunderClap. Says Paull Young from charity:water, “ You can set it up in minutes, but it is one-time deal.

Social Media 126

Social Media Integration Tools Tips 126

Amy Sample Ward

SEPTEMBER 8, 2010

Whether you are working on a campaign, a program or a service; whether it is online or offline (though I would argue it should probably touch both!); Individuals influence networks. Network definitions and participation are also influenced by the user’s desire to create professional or personal connections.

Network 140

Network Influence Platform Offline 140

Non Profit Quarterly

APRIL 20, 2023

Black users have long been at the center of digital culture as trendsetting social media influencers, content creators, and key drivers of online racial justice activism, as seen by hashtag movements such as #BlackLivesMatter and #SayHerName.

Social Media 94

Social Media Media Strategy Social 94

Beth's Blog: How Nonprofits Can Use Social Media

JULY 16, 2013

If I have learned anything from co-writing a book about measurement , that it is not only important to collect your data, but leave space for reflection at the end of a campaign to harvest insights for the next campaign. I try to do this with any project I work on, whether it is a social media campaign as well as a training workshops.

Social Media 129

Social Media Online Learning Fundraising 129

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2012

At e-metrics, I shared a story about DoSomething.Org’s recent “Text Pregnancy Campaign ” for teens and how they used measurement. There was some good discussion and questions about how you measure results from social media offline and the reminder that influence can be and should measured offline.

Data 100

Data Change Boston Literacy 100

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 9, 2012

Evan Bailyn, an author who writes about what makes content go viral, said: “I read the critical responses and found no convincing reasons to disregard the campaign. The Kony campaign is actually bigger than even its highly noble mission. The victims are Ugandan children. The issue is complex.

Network 119

Network Children Offline Storytelling 119

Amy Sample Ward

OCTOBER 9, 2009

How Technology is Redefining How We Connect | Psychology Today - An interesting read - focusing on the need to incorporate offline interaction in relationships. How does your organization encourage your online supporters/friends/fans to take action offline, together, or to meet with your organization?

Web 117

Web Map Bookmarking Offline 117

Amy Sample Ward

SEPTEMBER 20, 2010

I have always been proud to support WWT both during the telesummit and during the rest of the year with other offline meetups, online content, and more. How do you know an “influencer?&#. My slides covered the tools and apps for the back stage side of energizing your community. Google Analytics – [link].

Tools 162

Tools Tech Map RSS 162

ASU Lodestar Center

NOVEMBER 20, 2017

When you hear about a cause from a person close to you-- be it a friend, colleague, or family member, this triggers an emotional connection that influences the person to pay attention, and consider looking at the request of favor. When creating a fundraising campaign, it's essential to be as clear as possible.

Volunteer 53

Volunteer Donor Fundraising Campaign 53

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 13, 2009

I'm An Embedded Free Agent Fundraiser My most recent social media fundraising experiment was a birthday campaign that raised $6225 from 161 donors using Facebook Causes Birthday application to benefit the non profit organization, The Sharing Foundation. Creating a Culture of Giving in Your Network This is my 7th personal fundraising campaign.

Campaign 70

Campaign Reflection Free Fundraising 70

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 20, 2012

The concept of empowering individuals to fundraise for a charity by asking their friends to donate has been around for years offline. My annual charity:water September Campaign celebrates my anniversary, but it is part of a larger movement of people who care about providing clean water for the world.

National 120

National Giving Afghanistan Iraq 120

Amy Sample Ward

NOVEMBER 23, 2011

If your community meets offline at a local watering hole to share opinions and make plans, don’t bother setting up a Twitter account with the purpose of influencing them. One of the core principles in community engagement is to use the tools your community is using.

Social Network 165

Social Network Network Strategy Social 165

Care2

APRIL 15, 2013

Under Biggar’s leadership, the 2-year-old organization has already grown to 220,000 members, and has built a record of influencing Canadian politics and legislative change. Biggar’s background is in the youth climate movement and large-scale online and offline collaboration to develop policy and campaigns.".

Award 70

Award Impact Organization Minneapolis 70

Beth's Blog: How Nonprofits Can Use Social Media

MAY 9, 2013

But simply put, cross-platform campaigns are the future of documentary film, and issue advocacy. Right now, we are running a crowdfunding campaign to finish the documentary at the project’s core and develop the @home game.

Change 104

Change New Zealand Homeless Australia 104

Amy Sample Ward

OCTOBER 15, 2009

Something I’d like to focus on today comes about from two things: Tuesday, the eCampaigning Report was released that showed data and best practices for campaigning and advocacy online; and yesterday I met with a local climate change focused nonprofit organization about some of the work they are doing. Create Actions for Everyone.

Action 100

Action Change Create Environment 100

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 24, 2014

Tell us about your overall marketing strategy/campaign. Being in our sixth year of this annual event, we have a great campaign template that we adjust each year. For us, our offline activities are as important as online efforts. (And it was a great visual for the media!). Can you share some of what you did?

Minnesota 131

Minnesota Donation Giving Adwords 131

NTEN

DECEMBER 10, 2010

Best of all, there's still time for you to use the information they've put out there to help your end of year campaigns. Other findings include: Just as the strength of the donor-charity relationship heavily influences offline giving, the online giving experience has a significant impact on donor loyalty, retention and gift levels.

Studies 89

Studies Giving Time Online 89

Nonprofit Tech for Good

DECEMBER 20, 2010

Who maintains your social media campaigns? I drive the strategy for day to day and our campaigns and every now and then, team members that ‘get’ our messaging will hop in and send out a tweet or two. Dupe: Our organization has literally just started tracking ROI for using these tools by way of campaigns.

Social Media 189

Social Media Foundation Examples Media 189

NTEN

JUNE 29, 2011

After all, we know that offline donors who are on our email list have a higher average gift. They help us gauge interest in topics, adjust phrasing of our communications, and provide us with free assets to use in our campaigns. It's critical for us to leverage alternative methods in order to maintain our level of influence.

ROI 94

ROI Facebook Advocacy Social Media 94

NTEN

DECEMBER 10, 2010

Best of all, there's still time for you to use the information they've put out there to help your end of year campaigns. Best of all, there's still time for you to use the information they've put out there to help your end of year campaigns. They've examined $381 million in online giving over a period of 7 years.

Studies 94

Studies Giving Time Online 94

Amy Sample Ward

NOVEMBER 5, 2009

I blogged earlier this year about research that indicates very strongly we’ve replicated our offline social barriers and segmentation in our online social networking platforms. ( Visit danah boyd’s website for more information and research on this topic.) What it Means to Individuals.

Myspace 158

Myspace Technology Causes Application 158

Amy Sample Ward

NOVEMBER 5, 2009

I blogged earlier this year about research that indicates very strongly we’ve replicated our offline social barriers and segmentation in our online social networking platforms. ( Visit danah boyd’s website for more information and research on this topic.) What it Means to Individuals.

Myspace 158

Myspace Technology Causes Application 158

Everyaction

APRIL 30, 2018

With so many other influences vying for their time, attention, and financial support, it can be difficult for Alumni Engagement offices to ensure that alumni are retaining a sense of connection to the university. Data-driven direct marketing campaigns.

University 40

University Practice Tech Mail 40

Everyaction

APRIL 30, 2018

With so many other influences vying for their time, attention, and financial support, it can be difficult for Alumni Engagement offices to ensure that alumni are retaining a sense of connection to the university. Data-driven direct marketing campaigns.

University 40

University Practice Tech Mail 40

Tech Soup

MAY 12, 2011

One participant said, "A good tweet is something that elicits action offline, for example, a laugh or a conversation. The first, and often easiest, step is identifying who are the influencers on the subject of your cause and/or in the nonprofit field, in your local community and beyond. Granted, that's hard to measure."

Social Media 66

Social Media Twitter Media Social 66

Beth's Blog: How Nonprofits Can Use Social Media

JULY 26, 2011

At minimum, this application lets people air their concerns to legislators and policy makers easily through Twitter and can amplify more traditional tactics such as email campaigns and signing online/offline petitions. In this example of using grassroots organizing to influence grass tops debates, how do we measure it?

Twitter 95

Twitter Google Facebook Broadcast 95

Amy Sample Ward

APRIL 27, 2009

Sarah - share by email because we are an online organization, can have a spreadsheet with stats and how they are growing, organization wide as well as campaigns, etc. organizational change is slow, you have to have patience, opinion starts to change once you find influencers within. Are there ways of catching offline datapoints?

Social Media 102

Social Media Map Strategy Media 102