Classy

JUNE 23, 2021

Fundraising benchmarks help you elevate where your current strategy shines compared to peers in the sector. Step 2: Know Which Fundraising Benchmarks to Share With Your Nonprofit Board. Top Fundraising Benchmarks to Share With Your Nonprofit Board from Classy. Step 3: Present Compelling Recommendations to Your Nonprofit Board .

Slideshare 56

Slideshare Benchmark Share Fundraising 56

Amy Sample Ward

SEPTEMBER 29, 2009

Advocacy Online and Fairsay are jointly producing a benchmark report to examine key e-campaigning performance measures. The benchmark data is derived from the activity of over 2 million supporters from 50 campaigning organisations in the UK, Canada, and several other countries. If you are in London, you can join me!

Benchmark 108

Benchmark Report Campaign Case Study 108

sgEngage

AUGUST 8, 2022

Or how about your capital campaign? Dataro has written a clear and effective post on calculating ROI for fundraising campaigns. Capital Campaigns and ROI. How do you determine your capital campaign’s ROI? Let’s say your organization raises $5 million through a campaign. to be $500,000 or 10% of your campaign goal.

ROI 72

ROI Campaign Gift Metrics 72

Achieve

MARCH 31, 2021

Capital campaigns are game-changing undertakings for growing nonprofits. These intensive campaigns are all about scaling up your operations by funding major investments that will help you better pursue your mission. Are capital campaigns still viable? Are major donors still contributing to large campaigns? Let’s dive in.

Campaign 98

Campaign Phase Studies Consultant 98

Nonprofit Tech for Good

AUGUST 6, 2023

Here are important factors that nonprofits should consider when developing year-end campaigns, which, if executed successfully, will further their missions and make a profound impact on the communities they serve. 1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign.

Practice 240

Practice Fundraising Guide Channel 240

Achieve

JUNE 8, 2023

It might be time for a capital campaign. Capital campaigns are among the biggest fundraising undertakings that nonprofit organizations tackle, and they only come around roughly once a decade. What are the key pitfalls to avoid when planning a capital campaign , especially if it’s your organization’s first?

Campaign 52

Campaign Phase Gift Studies 52

Wild Apricot

APRIL 25, 2016

This year's Benchmarks report is the most comprehensive yet and lets you know how nonprofits are stacking up on everything from email marketing to social media to donation campaigns.

Benchmark 60

Benchmark Studies Social Media Nonprofit 60

The Science Behind Engaging your Supporters

MAY 15, 2019

Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector. The big sound bite from this year’s Benchmarks Report is that total online revenue grew by only 1% in 2018. Online revenue growth has plateaued. Email fundraising response rates are down 13%.

Benchmark 81

Benchmark Digital Report Learning 81

Whole Whale

APRIL 5, 2024

Leveraging ad libraries can provide valuable insights into competitors’ strategies, industry trends, and best practices, helping nonprofits refine their own ad campaigns and messaging. This information can help inform their own ad campaigns and identify opportunities for differentiation.

Library 104

Library Influence Demographics Nonprofit 104

Top Nonprofits

AUGUST 17, 2021

All for very good reason: Check Out Campaigns have been a big help to charities by raising funds and awareness. Interested in finding out more about the largest check out campaigns? America’s Checkout Charity Champions is a benchmark study conducted by Cause Marketing Forum. But how are they perceived by consumers?

Campaign 52

Campaign New Jersey Charity Social Media 52

Nonprofit Tech for Good

JULY 21, 2019

Email messaging drives 13% of all online revenue ( M+R Benchmarks Report ). For every 1,000 fundraising messages delivered via email, nonprofits raise $45 USD ( M+R Benchmarks Report ). Nonprofits sent an average of 59 email messages per subscriber in 2018 ( M+R Benchmarks Report ). M+R Benchmarks Report ). GivingTuesday.

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Stats Social Media NGO Media 279

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 23, 2011

I remember thinking to myself at the time, well if one networked nonprofit can do this, couldn’t a network of networked nonprofits use real-time collaborative benchmarking data sharing for learning? Number of followers has become a benchmark stat like the number of hits on our web pages used to be.

Benchmark 95

Benchmark Network Learning API 95

Nonprofit Tech for Good

MAY 5, 2022

Perceptions of spending levels – from donors, the board, or other stakeholders – can influence campaign and fundraising management. Sharing this information with your board and other supporters can instill confidence in your nonprofit’s ROI, regardless of that benchmark. ? Fundraising expense is one place where this manifests.

ROI 336

ROI Demonstration Metrics Analysis 336

M+R

MAY 31, 2023

Here’s where you can find M+R people this summer: PMDMC Benchmarks Webinar June 7, 1–2pm ET Thought Benchmarks season was over? Get the low-down on how the public media sector fared in this year’s Benchmarks in this virtual webinar co-hosted with PMDMC. digital strategies you can try for your next campaign.

Business 89

Business Atlanta Chicago Benchmark 89

Tech Soup

AUGUST 29, 2013

So when I saw that The Millennial Impact released benchmarks. The benchmarks are based off results from the Millennial Impact Survey , which was conducted by Achieve, a creative services agency that works with organizations to understand how Millennials get involved in causes. How the Benchmarks Work. The Benefit of Benchmarks.

Benchmark 58

Benchmark Library Impact Generation 58

EveryAction

JANUARY 11, 2023

He likely didn’t have grassroots campaigns in mind when he uttered those words, but Twain’s advice is spot-on for grassroots advocacy practitioners as they make a plan to engage the new Congress. Meeting these three milestones before the end of the month will get your grassroots team back on track just in time to launch your 2023 campaigns.

Advocacy 198

Advocacy Volunteer Analysis Action 198

EveryAction

AUGUST 3, 2023

Consider hosting a capital campaign. Many major giving campaigns involve predetermined giving levels⁠ tied to unique and exclusive benefits that encourage participation. Consider hosting a capital campaign. A capital campaign is a fundraising effort that aims to collect significant revenue, or capital, for a key initiative.

Strategy 177

Strategy Giving Fundraising Gift 177

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community.

Benchmark 62

Benchmark Digital Trend Report 62

NTEN

JULY 13, 2011

The 2011 eNonprofit Benchmarks Study is a joint project of M+R Strategic Services and the Nonprofit Technology Network (NTEN). The 2011 eNonprofit Benchmarks Study (available at www.e-benchmarksstudy.com Now, with Benchmarks Extra , we’re diving in deeper to reveal some interesting – and unexpected – relationships in the data.

Benchmark 59

Benchmark Rate Studies Consultant 59

Care2

MAY 24, 2013

Last month we reported that online fundraising response rates declined 27% between 2011-2012, according to the eNonprofit Benchmark study. The latest Blackbaud Online Marketing Benchmark Study for Nonprofits that analyzed data from 500 organizations using the Luminate platform also indicated a steep decline in fundraising response rates.

Benchmark 70

Benchmark Studies Money Raise 70

CauseVox

APRIL 6, 2023

With limited resources and staff, it can be challenging for small nonprofits to execute successful fundraising campaigns. We will cover topics such as setting fundraising goals, recruiting and engaging fundraisers, leveraging the power of AI to create a fundraising plan, campaign content and donor communications, and how to set up a campaign.

Fundraising 74

Fundraising Benchmark Metrics Nonprofit 74

Care2

JANUARY 21, 2013

These are the types of questions we hope to see answered in the upcoming video benchmark study for nonprofits being conducted by Edelman, See3 Communications, and YouTube. About 2M people visited the organization’s donation page and the organization said the average donation from the campaign was $20.

Benchmark 69

Benchmark Survey Video Uganda 69

NTEN

JUNE 14, 2012

Last summer, we pulled together data from some of the country’s leading nonprofits to bring you the 2011 Benchmarks Extra: Facebook report, laying out basic benchmarks for nonprofit pages on Facebook. To download the 2012 Benchmarks Extra: Facebook, simply “like” M+R's page on Facebook.

Benchmark 60

Benchmark Facebook Report NTEN 60

Nonprofit Tech for Good

DECEMBER 8, 2021

Promote your quarterly Impact Reports in your print campaigns. 3) Prioritize your email campaigns. . M+R Benchmarks Report. Every Saturday or Sunday send a one-topic re-engagement email (event, blog post, fundraising campaign, etc.) 6) Launch a traditional crowdfunding campaign. For example: yourwebsite.org/impact.

Trend 316

Trend Digital Marketing Fundraising 316

Nonprofit Tech for Good

DECEMBER 19, 2019

Cause awareness and giving days can be very powerful themes upon which to launch online fundraising campaigns. The first step is to decide which days to build a campaign upon and then add them to your 2020 editorial calendar.

Calendar 363

Calendar Awareness Causes Giving 363

M+R

JUNE 5, 2023

It grew from there: more campaigns hired him, and his lists grew. The postcard and the stamp from direct mail campaigns are replaced with a TikTok video and an ads budget. Influencer campaigns are the spiritual successor to the pioneering direct mail efforts, with massive potential to help movement organizations win.

Conservancy 80

Conservancy Influence Mail Headline 80

Nonprofit Tech for Good

NOVEMBER 7, 2019

For nonprofits looking to expand their crowdfunding campaigns in 2020, here are four key features of the new GoFundMe Charity : 1) Customizable campaigns to reflect your nonprofit’s brand. Today, GoFundMe has expanded their platform to nonprofits in the United States and Canada with the launch of GoFundMe Charity.

Charity 214

Charity United States New Zealand Canada 214

sgEngage

JANUARY 16, 2024

The stakes are always high when you’re launching a fundraising campaign. Nonprofit leaders managing both types of fundraisers need to equip and motivate everybody throughout the campaign. Choose one, a few, or all to spread your campaign messaging. Professional fundraisers need to cover all the details to meet their targets.

Effective 74

Effective Tips Fundraising Blackbaud 74

EveryAction

JULY 12, 2023

updates were expected to have on the amount of granular data available from digital ad clicks, nonprofits that adapt metrics and goals to meet the moment may find ads are still a useful part of omni-channel campaigns.

Channel 224

Channel Work Fundraising Movie 224

Care2

JUNE 21, 2013

Next Thursday, we''re holding a webinar that will dive into the key findings from the 2013 Blackbaud Online Marketing Benchmark Study – to indicate where your organization''s performance stacks up in relation to your peers, as well as what you can be doing better to speed your journey to online success.

Benchmark 56

Benchmark Measure America Blackbaud 56

Connection Cafe

NOVEMBER 7, 2012

Tis the time of year when end-of-year campaigns are in full swing and metrics, measurement, and benchmarks are top of mind. There are A LOT of ways to measure a campaign's success, let's look at a few.

Metrics 38

Metrics Benchmark Measure Campaign 38

Nonprofit Tech for Good

NOVEMBER 21, 2019

So, what makes an effective storytelling campaign? It is not enough for your storytelling campaign to evoke feelings of sympathy. Elements your nonprofit should include in your storytelling campaigns include: Show impact. By creating a sense of urgency in your storytelling campaigns. How do you overcome inertia?

Storytelling 264

Storytelling Homeless Generation Social Media 264

Nonprofit Tech for Good

JULY 7, 2010

I like to think of group text messaging campaigns as the e-newsletter of the Mobile Web – just much shorter. Text messaging campaigns help keep supporters engaged and informed, and can significantly increase traffic to nonprofit mobile websites and smartphone Apps. Related Links: 10 Nonprofit Group Text Messaging Campaigns.

Group 209

Group Campaign Free Mobile 209

Nonprofit Tech for Good

JUNE 1, 2021

Odds are your emails are going to spam folders and are in violation of email compliance laws that require opt-out information and a mailing address to be prominently featured in all email campaigns. Sending email newsletters with an attachment is an absolute worst practice that is common with BCC email campaigns.

email 333

email Marketing Data Digital 333

Classy

JUNE 30, 2021

We created a free Benchmark Assessment to surface actionable fundraising takeaways based on your organization’s current metrics. Benchmark Your Fundraising Performance. . You can now get instant access to new opportunities for growth based on the success of Classy’s most innovative and passionate nonprofit customers.

Fundraising 98

Fundraising Benchmark Stats Metrics 98

Bloomerang

AUGUST 16, 2021

Start with benchmark data. Luckily, there are a number of great reports available to help you set a benchmark against industry averages. These are some places to begin: M+R Benchmarks ; Fundraising Effectiveness Project Reports ; Fundraising Report Card Benchmarks. . . — Kevin Shulman for the Agitator-DonorVoice.

Analytics 122

Analytics Strategy Fundraising Benchmark 122

sgEngage

MARCH 22, 2024

In a three-year comparison, the 2022 Blackbaud Peer-to-Peer Benchmark Report found that organizations hosted 15% fewer events in 2022 than they did in 2020. This new-era approach ensures that your fundraising campaign is not confined to a specific physical location but can reach a global audience.

Track 93

Track Activities Active Activism 93