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How to Partner with Businesses for Your Awareness Campaign

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A well-designed awareness campaign can bring attention to your nonprofit’s cause, educate the public about a significant issue, and drive more donations to fuel your mission. The key is to think through how your corporate partner can amplify your awareness campaign while your nonprofit helps them achieve their goals, too.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

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Highlight the Advantages There are plenty of incentives for these two teams to develop a symbiotic relationship. Set Common Goals to Inspire Performance When the teams have established a comfortable working relationship, setting common goals that advance the strategic plan can be a powerful incentive to take collaboration to a higher level.

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Leadership’s Biggest Perk—Giving Others a Boost

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Often, these relationships develop informally. Be Intentional What can we do to facilitate more deliberate mentoring relationships? Acknowledge Diversity In a heterogeneous workforce, a good way to support relationship building is to begin with diversity training. Awareness of where communication may be challenging.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Highlight the Advantages There are plenty of incentives for these two teams to develop a symbiotic relationship. When the teams have established a comfortable working relationship, setting common goals that advance the strategic plan can be a powerful incentive to take collaboration to a higher level.

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Build a Mission-Worthy Team

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Using Suzanne Bell’s example, it can be helpful to consider both the technical and psychosocial roles that will facilitate the work. The Myers-Briggs Type Indicator is a tool that helps develop self-awareness and insight into how individuals prefer to interact and communicate.

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Don’t Get Too Comfortable at the Top–AI Puts a Twist on Leadership

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Collaborative relationships are the future currency. Collaborative relationships are the future’s currency. To succeed, you’ll need these skills: self-awareness to understand what you don’t know, curiosity to study the business landscape, and humility to learn from unexpected teachers. Someone smarter just blew into town.

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Are Associations Losing Their Members’ Trust?—The Leadership ColLAB Explores This Critical Question

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Nancy MacRae, MS, CAE, ENA, describes the relationship between trust and culture. “As If you track current events, Sharon advised, you are aware of the erosion of public confidence across a spectrum of institutions. Associations revolve around relationships, but the shape of those connections has changed.