Whole Whale

JUNE 15, 2022

Luckily, there are plenty of free social listening tools available that can help you track your brand, monitor your competition, and understand what people are saying about your cause. In this guide, we’ll introduce you to the concept of social listening and provide a list of the best free social listening tools on the market.

Tools 98

Tools Guide Social Social Media 98

.orgSource

MARCH 4, 2024

The Cirque audience sits under a striped big top. It offers the audience a product that is not available elsewhere with a ticket price that sits in between the circus and a Broadway show. This initiative resulted in ABMS CertLink®. The authors use Cirque du Soleil to illustrate this idea. Technology has opened protected space.

Strategy 221

Strategy Marketing Detroit Associations 221

Neon CRM

MAY 22, 2023

Email marketing has emerged as a powerful tool for nonprofits to drive supporter engagement and boost their overall fundraising efforts. By extension, it’s also one of the most impactful ways that an organization can promote matching gift opportunities to its audience.

Gift 97

Gift Results email Metrics 97

Bloomerang

DECEMBER 19, 2023

That’s just the start—nonprofit software tools come in many varieties, offering support for marketing, event planning, form building, and much more. That means you likely won’t see the results—increased fundraising revenue, increased donor retention rate, increased average gift size—that you would likely see when using a paid solution.

Software 84

Software Free Tools Adobe 84

Nonprofit Tech for Good

MAY 8, 2023

Text messages are another valuable tool you should add to your outbound communications strategy! That’s a lot of time spent engaging with a communication tool! Leverage the power of this communication tool by incorporating text messaging into your strategy! Amazon revolutionized the easy checkout process.

Lesson 293

Lesson Marketing Amazon Adopt 293

Nonprofit Tech for Good

FEBRUARY 2, 2024

From promotion to registration to golfer engagement, digital tools improve fundraising outcomes and make life easier for nonprofit tournament organizers. Digital tools are a critical part of sponsorships, which are the heart of a golf tournament’s fundraising power. Plus, digital channels come with more avenues to sell sponsorships.

Sponsor 296

Sponsor Digital Channel Nonprofit 296

Get Fully Funded

AUGUST 24, 2021

Email is a powerful marketing tool, but to get results you need to learn how to write fundraising emails that connect emotionally and inspire people to give. It takes careful strategy and deep knowledge of your donor to get the results you’re looking for. Is there a way you can ask that will resonate more with your audience?

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Results email Fundraising Story 122

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 13, 2017

This past month I’ve done several workshops where I experimented with different audience online interaction tools to engage people in the room as well as a remote audience tuning in through a live video stream. Online versions of assessments for participants that would can calculate individual scores and show aggregate results.

Interaction 81

Interaction Audience Poll Tools 81

Association Analytics

MARCH 13, 2024

The resulting data can help identify where members are in their journey, which members might be falling through the cracks, what opportunities your association can take advantage of to improve membership offerings and benefits, and so much more. Keep things recent to get the most accurate data.

Analytics 169

Analytics Associations Model Metrics 169

Achieve

MAY 10, 2021

At each of these phases, understanding exactly who your audience is and how you should connect with them will be essential, especially after a year of pandemic challenges and distractions. Let’s walk through each of these audiences, when you’ll need to connect with them, and a few tips for making those connections as impactfully as possible.

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Audience Campaign Phase Virtual 83

sgEngage

MARCH 18, 2022

Komen partnered with GoodUnited, a provider of social fundraising solutions, to create new, innovative peer-to-peer fundraising challenges and custom, conversational messaging sequences that both raised revenue and built Komen’s relationships with a new audience. To read more about the nonprofit’s specific results, explore the Susan G.

Audience 82

Audience Facebook Challenge Group 82

.orgSource

JULY 25, 2023

Yet, if you are a wizard with keywords, your audience will hear you. There’s a lot of news right now about people using AI to achieve better results. AI tools can automate many of the SEO activities that were once outside the realm of more casual users. You can also identify links that may be harming your results.

Team 221

Team Marketing Build Analysis 221

Double the Donation

AUGUST 21, 2021

So, let’s take a look at three areas where you can improve your peer-to-peer fundraising results: 1. Share – Your peer-to-peer fundraising tools should make it easy for participants to share your message. Build targeted recruitment emails – Segment your audiences and tailor messages for each segment for greater impact.

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Results Fundraising Software Raise 87

M+R

MARCH 19, 2021

This kind of profile is the result of a line of thinking based on figuring out (or just plain assuming) what a “typical” donor on your file looks like. It can also lead to an emphasis on whiter, wealthier audience segments, which does not help build a fundraising program grounded in values of equity and inclusion. Read time: 1 minute.

Audience 63

Audience Data Profile Demographics 63

Nonprofit Tech for Good

JANUARY 19, 2024

While it can be hugely helpful, AI doesn’t do an amazing job writing for the searcher’s intent or your audience. Tailor content to your audience: For instance, Eventgroove enables nonprofits to easily run online raffles. The longer keyword targets your audience more precisely, leading to better engagement and conversion.

Action 267

Action Practice Tips Seattle 267

Association Analytics

FEBRUARY 20, 2024

Target new audiences – We focus on member experience, satisfaction, and retention, but what about the more tangential groups we touch as an organization? By adding a new membership type, you can create an entirely new audience and potential member base for your association.

Create 169

Create Strategy Associations Registration 169

Nonprofits Source

AUGUST 31, 2023

Luckily, there are affordable and effective tools you can leverage to spread awareness and get people excited about your fundraising efforts—namely, your website. This tool makes the event planning process simple for both you and your guests! If your CMS has a survey tool, consider using that to keep track of your event attendees.

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Websites Results Fundraising Social Media 52

Forum One

AUGUST 24, 2021

Audience research is changing—along with a changing world—to help us on our quest to better understand audience behavior, needs, frustrations, and successes and ensure products and services are successful. Audience research is here to stay. Audience research is here to stay.

Audience 66

Audience Research Change Sample 66

Qgiv

MAY 14, 2021

Mark Becker founded Cathexis Partners in 2008 to help nonprofit organizations get the most from their existing technology tools, implement new technology to address gaps, and find the best overall approach to using technology to support their missions. Email continues to be an important tool in a nonprofit’s peer-to-peer fundraising toolkit.

Results 59

Results email Fundraising Registration 59

Forum One

MAY 11, 2021

MarTech) is constantly evolving with new products coming onto the market daily to address organization and audience needs. One of the most important benefits to creating a MarTech stack is the ability to break down data silos and fully integrate all your tools into a digital ecosystem. This results in a drain on time and resources.

Tools 53

Tools Tips Integration Evaluation 53

Qgiv

JUNE 7, 2021

Mark Becker founded Cathexis Partners in 2008 to help nonprofit organizations get the most from their existing technology tools, implement new technology to address gaps, and find the best overall approach to using technology to support their missions. Email continues to be an important tool in a nonprofit’s peer-to-peer fundraising toolkit.

Results 52

Results email Fundraising Registration 52

Forum One

MARCH 12, 2024

AI tools are already being used by many organizations to brainstorm ideas, find efficiencies, and explore new ways of working. The good news is that many tools are incredibly user-friendly, and experimentation can be one of the best ways to learn what works for you. But if you’re just starting out, you’re not behind! Copyediting.

Social Media 80

Social Media Images Video Media 80

Nonprofit Tech for Good

FEBRUARY 17, 2022

the tools to help you do your job. Focusing on experience leads to higher survey scores, more supporters inviting a friend or sharing on social media, greater reach, larger results, and most importantly, more impact generated. Understand Your Audience. That is a GREAT start. However, to achieve your goal, what else do you need?

Tips 342

Tips Fundraising Management Cancer 342

Forum One

MAY 12, 2021

At Forum One, we strive to provide solutions and tools that allow mission-driven organizations to make an impact in the world. When incorporated within a larger content strategy, an effective digital personalization strategy can result in tangible, increased user engagement. Forum One’s website personalization tool.

Open Source 73

Open Source Personal Websites Open 73

Whole Whale

FEBRUARY 9, 2024

Chances are you are on this page as a result of doing searches for SEO basics or intros to the topic and now you’re here! Basically, it’s about ranking higher in the search engine results for keywords related to your site. A great tool for this is the Google Keyword Planner – part of the AdWords toolset.

Strategy 98

Strategy Tips Google Search 98

Bloomerang

FEBRUARY 1, 2023

With so many tools out there to choose from, your opportunities for customizing your organization’s tech stack are virtually limitless, especially when it comes to fundraising apps. They need intuitive tools that enable communication and that work right when they’re needed. Fundraising is more tech-powered than ever before.

Org 80

Org Raise Tools Help 80

Association Analytics

MARCH 1, 2023

With this new virtual-only audience segment, they launched a new online course that resulted in nearly $300,000 of additional revenue. Look across your association to determine which tools are currently frustrating your team, if your team is even using all available tools, and what you might want to add or replace.

Associations 320

Associations Product Virtual Survey 320

Qgiv

JUNE 29, 2021

Social media is an incredibly powerful storytelling tool for your nonprofit. To make posting easier, we’ve rounded up some of our favorite time-saving tools to help you create the best nonprofit social media campaign ever. Tools for Scheduling and Publishing Posts. Sprout Social is another social media publishing tool.

Social Media 89

Social Media Tools Media Create 89

The Fundraising Authority

NOVEMBER 1, 2022

Our audience is no longer taking our word for it. Maps are one of the most powerful tools available to nonprofits when it comes to creating compelling visual stories. This can be a powerful tool for raising awareness and inspiring people to get involved with the nonprofit’s mission.

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Map Fundraising Integration Donor 233

Qgiv

APRIL 22, 2024

Many organizations have to strategize around limited budgets while trying to reach the largest audience possible to get their mission out there. Most businesses are trying to sell something with their marketing campaigns and don’t need as much of a personal connection with their audiences as a nonprofit would.

Marketing 52

Marketing Guide Nonprofit Channel 52

Nonprofit Tech for Good

SEPTEMBER 8, 2022

The right technology tools are key to easy planning and successful execution of a golf fundraiser. If your nonprofit is thinking about planning a golf fundraiser in 2023—whether it’s a brand new event or an established tournament—there are a few simple steps to take right now to make sure your outing is set up for success.

Sponsor 318

Sponsor Fundraising Registration Contest 318

Nonprofit Tech for Good

FEBRUARY 11, 2022

Here are some specific tools that make it easy to do this: Hubspot. As you collect email addresses and information from your users, consider setting up a sync with platforms such as Facebook Ads and LinkedIn to populate out custom audiences via people who signed up for your offer. to optimize your results. OptinMonster.

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Websites Work Test Nonprofit 317

Media Cause

JUNE 27, 2023

Not all social media channels are created equally when it comes to engaging with your audience—meaning your planning and execution needs to be nimble and flexible based on your goals and the audiences you want to engage with. This ensures you’re not wasting spend on areas that won’t drive results.

Social Media 97

Social Media Guide Media Social 97

Nonprofit Tech for Good

MAY 8, 2020

Irrespective of channel or medium, the key elements to effective storytelling are the ability to convey what is unique about the nonprofit, why it is worthy of support, how the audience can benefit from supporting it and how to go about doing so. Physical distance from audience. Ideal Digital Storytelling Ecosystem. Limited budget.

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Storytelling Digital Channel Profile 300

Whole Whale

MARCH 20, 2024

Off-the-shelf AI tools are being touted as the solution to all our content woes, promising to churn out blog posts, social media updates, and newsletters at lightning speed. The Pitfalls of Generic AI When you use a generic AI tool to create content, you’re essentially feeding it a diet of pre-existing data from across the internet.

Content 52

Content Voice Newsletter Delicious 52

Bloomerang

NOVEMBER 29, 2023

The pivotal systems you use—nonprofit Customer Relationship Management (CRM) systems and fundraising tools—are not mutually exclusive but complementary tools in your mission to acquire, retain, and grow your donor base. The data a CRM captures can inform the timing, messaging, and audience for fundraising campaigns.

Fundraising 88

Fundraising Relationship System Integration 88

Nonprofit Tech for Good

DECEMBER 13, 2021

Tools like Screaming Frog can be used to crawl your current site and download the results onto a spreadsheet where each piece of content can be assessed. It should then define and identify your target audiences — people you are trying to reach and whose needs you want the website to serve. Target audiences. Nice-to-haves.

Websites 305

Websites Analytics Project Proposal 305