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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

Sponsored by C ollidescope – an online platform that connects influencers, nonprofits, and socially responsible companies to create positive change and amplify impact. It not only helps raise awareness about your cause but also enables you to connect with a wider audience and attract potential donors and volunteers.

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3 Effective Tools for (Re)Branding Your Nonprofit

Nonprofit Tech for Good

Choose people that have different understandings and relationships with your (new) organization and whose influence with their peer group is notable. Work with them to get input from a good cross-section of stakeholders to understand goals, strategies, and perceptions so that you can turn them into communications that make sense.

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4 Types of Donor Personas for Effective Nonprofit Fundraising

Nonprofit Tech for Good

The answer is in understanding your goal and audience, and then matching your pitch to the prospect. Start with a goal. The reason we start this process with a goal is that you’ll have no way to measure the efficacy of your efforts without one. . The next question, of course, is how?

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To Get Close to Members, Follow MarTech Trends

.orgSource

This idea is the most practical and, in some ways, the most effective. Promote data sharing across the organization, and reward people for effectively using new analytic tools. Everyone on your team should have a deep understanding of the strategic goals and how they relate to departmental operations.

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How Nonprofits Can Use Instagram for Fundraising

Nonprofit Tech for Good

Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. Instagram is all about visual content, meaning you’ll need a new approach to use the site effectively. Regular updates to your Instagram page also show that your nonprofit is active and demonstrates how your brand is accomplishing its goals.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Integrate Strategy Effective strategy begins with an integrated plan. Integrated planning gives departments, like membership and marketing, a format for collaboration on agendas and goals. They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity.

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How Nonprofits Can Leverage Organic Social Media to Increase Fundraising

Nonprofit Tech for Good

Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. In order to win back trust and stay top-of-mind, nonprofits must focus on establishing emotional connections with their audience through consistent, high-quality content. Ready to meet (and exceed) your 2024 fundraising goals?