Nonprofit Tech for Good

DECEMBER 8, 2021

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. Thank you and Happy New Year!

Trend 316

Trend Digital Marketing Fundraising 316

Nonprofit Tech for Good

OCTOBER 17, 2023

Sponsored by C ollidescope – an online platform that connects influencers, nonprofits, and socially responsible companies to create positive change and amplify impact. In our current digital landscape, having a strong social media presence is essential for nonprofit organizations.

Social Media 328

Social Media Media Social Influence 328

See3

APRIL 9, 2024

Many nonprofits fall into the trap of believing that their audience is the general public, when the truth is that your supporters are much more nuanced than that. A great way to narrow in on your organization’s audience is to develop audience personas. Push your organization to start telling new stories.

Audience 52

Audience Story Chapter Hawaii 52

Nonprofit Tech for Good

JUNE 24, 2023

By Coralie Meade Rodriguez , Senior Production Specialist at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. Here are three areas where you’ll want to check for accessibility.

Accessibility 319

Accessibility email Practice Ratio 319

DNL OmniMedia

APRIL 26, 2024

From email to your website , your nonprofit’s digital presence spans multiple communication channels, each with its own unwritten rules for success. While allocating marketing resources to various offline promotional strategies is perfectly fine, abandoning your nonprofit’s digital outreach is almost always a mistake.

Digital 52

Digital Google Grant Social Media 52

Nonprofits Source

APRIL 3, 2024

As a major source of your recruitment income, sourcing and securing new members for your organization is a top priority. Marketing campaigns dedicated to membership recruitment can help you build brand recognition, reach the right audience, and grow your networking opportunities — increasing your membership’s value in the process.

Organization 52

Organization Online Influence Metrics 52

CauseVox

MARCH 1, 2024

Do you ever go grocery shopping and see a product that feels like it was created for you ? Let’s dive in and explore how creating donor personas can help us engage and resonate with our target audience better, so that in turn, we can create more impact in our areas of work. For me, it’s Oatly.

Audience 82

Audience Donor Survey Demographics 82

Candid

MARCH 14, 2024

Creating a consistent supply of social media content for a nonprofit is hard. At Candid, we don’t have cute animals, we don’t have historical collections, and we can’t even capture the work that we do because it’s primarily digital. This will help you understand what your audience may be interested in. Alter the tone.

Social Media 98

Social Media Content Create Media 98

sgEngage

SEPTEMBER 6, 2023

In fundraising, digital acquisition is the process of acquiring email addresses and converting them into donors. Creating new content, leveraging old content, or creating a sign-up wall to access existing content is a great way to grow your email list. Extend it to social media platforms, too.

Digital 87

Digital Donor Work Calendar 87

Forum One

MAY 6, 2024

This post is adapted from a presentation at DrupalCon Portland 2024 , where Forum One and Metro showcase Drupal’s role in driving long-term digital modernization and multi-site integration. The redesign includes integrations with external ticketing and donation platforms to create a seamless user experience.

Drupal 53

Drupal Integration Oregon Digital 53

.orgSource

JANUARY 2, 2024

Automation, analytics, and all the other digital timesavers should be making their lives easier, right? Why did your digital transformation fail? The digital piece was a success. ” What does it mean to be emotionally intelligent, and how can it improve your ability to utilize digital tools? What went wrong?

Team 221

Team Technology Help Digital 221

Get Fully Funded

SEPTEMBER 20, 2021

Interacting through computers, attending virtual events, and giving digitally means there have been few (if any!) These include sharing updates with supporters, hosting fundraising campaigns , marketing upcoming events, researching your audience, or even celebrating birthdays. How To Create Digital Supporter Communities on Facebook.

Social Media 59

Social Media Digital Support Community 59

sgEngage

SEPTEMBER 11, 2023

Get more golfers and sponsors to the green with these insider tips to create buzz and promote the tournament. With the right tools in place, anyone can organize a golf tournament, regardless of their golf knowledge or experience. Leverage digital channels. Why should my nonprofit host a charity golf tournament?

Charity 77

Charity Create Sponsor Sample 77

The Modern Nonprofit

JUNE 20, 2023

Estimated Reading Time: 3 minutes From Events to Online: Adapting Traditional Fundraising Methods for the Digital Age In the grand theatre of nonprofit work, fundraising is the showstopper act. Yet, for many nonprofits, the shifting backdrop of the digital age is presenting new challenges and opportunities.

Method 88

Method Digital Online Fundraising 88

Bloomerang

AUGUST 29, 2022

Which business or organization comes to mind first? Nonprofits of all sizes are now running successful digital advertising programs —because you can reap the benefits of digital advertising whether you have hundreds, thousands, or hundreds of thousands to invest. I have been running digital ads for nonprofits for a decade.

Digital 121

Digital Program Tips Nonprofit 121

Media Cause

JULY 14, 2023

Digital marketing is a powerful tool for businesses of all sizes to reach their target audience and achieve their goals. However, to maximize the potential of campaigns, it is crucial to manage them effectively through digital marketing project management. Actively seek input from the audiences to ensure voices are heard.

Project 52

Project Digital Marketing Impact 52

Nonprofit Tech for Good

NOVEMBER 13, 2023

Sponsored by GalaBid – a digital fundraising platform that helps thousands of nonprofits raise funds through live and online silent auctions, digital raffles, and donations. Online silent auctions help non-profits raise funds effectively without having to organize a full-scale in-person event.

Tips 258

Tips Online Management Help 258

Forum One

AUGUST 19, 2021

How can you understand how your audience perceives a digital tool, an online experience, or the world more broadly? How can you best put yourself in their shoes, gain insights from that process, and move forward to create an even better tool or experience? This is where audience research comes in.

Test 84

Test Audience Research Interview 84

Candid

FEBRUARY 23, 2023

Your nonprofit’s digital presence makes a huge difference in how well you’re able to engage supporters. It also solidifies their first impression of your organization and influences whether they’re interested in further exploring and supporting your cause. Impact stories.

Effective 119

Effective Create Strategy Nonprofit 119

Get Fully Funded

MARCH 8, 2023

In 2022, online giving grew by 12.1% , motivating nonprofits to find more ways to connect with their supporters through digital channels. As a result, more organizations are looking for ways to implement an omnichannel fundraising and marketing strategy. Let’s get started.

Mail 75

Mail Integration Digital Strategy 75

Elevation

JUNE 9, 2023

In our modern era, nonprofits need to effectively leverage digital tools to forge powerful connections with their audience, raise awareness for their cause, and create meaningful impact.

Design 52

Design Digital Nonprofit Mobile 52

sgEngage

APRIL 20, 2021

In other words, if your organization isn’t actively offering and promoting recurring donations, you’re likely missing out on a decent portion of potential revenue. Here at Donately, we’ve helped thousands of organizations take charge of their digital fundraising and grow their revenue.

Digital 114

Digital Strategy Giving Gift 114

Nonprofit Tech for Good

SEPTEMBER 10, 2020

Written by Findjoo , this is the first post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. Running an organization can be a big challenge. You’ll need to build strong connections with your audience, collect important details, and manage fundraising.

Associations 294

Associations Organization Software Track 294

Forum One

APRIL 18, 2023

These tools employ collaborative methods that engage both end-users and the organizations serving them. Ecosystem mapping is a visual representation of all the components of an ecosystem, physical or digital, while service blueprinting creates a visual representation of a journey from both the “front stage” and “backstage” perspectives.

Map 72

Map Service Design Digital 72

Nonprofit Tech for Good

DECEMBER 2, 2023

A lot of time, effort, and preparation goes into ensuring end-of-year campaigns produce all the funds needed for organizations to sustain their important missions. Keeping donors connected with the mission ensures the best possible donor retention rate for an organization. December is an important month for nonprofit fundraisers.

Trend 303

Trend Fundraising Digital Celebrate 303

Nonprofits Source

FEBRUARY 22, 2024

When it comes to content management systems (CMS), WordPress is a stellar choice for a variety of organizations, including businesses and nonprofits. With our guide, you’ll be well prepared to create a content strategy for your site, whether you’re migrating from a different CMS or starting from scratch. Donation page.

WordPress 52

WordPress Content Strategy Create 52

Forum One

OCTOBER 19, 2022

With this natural beauty all around and the company of my nearly 18-year-old son, the scene above is not an ideal one for drifting to work thoughts, but I couldn’t ignore the lessons this amazing hike held for navigating in digital spaces. They present a bunch of stuff with a search box and some filters and let the audiences have at it.

Digital 53

Digital Design Blended Utah 53

AccelEvents

NOVEMBER 11, 2020

One thing we know for sure: Whether you are an event organizer or speaker, your business is changing. However, what works on a stage rarely translates well to digital. Michelle Manafy Editorial Director Michelle Manafy is the editorial director of media trade association Digital Content Next and a regular contributor to Inc.

Virtual 52

Virtual Audience Experiment Create 52

Achieve

MARCH 1, 2024

Leverage the benefits of this fast-growing industry and reach a larger audience by creating a nonprofit podcast. This guide will give you the rundown on how to get started so you can smoothly host an engaging podcast that will “wow” audiences. Connect with your audience in a new way. Why start a nonprofit podcast?

Podcast 52

Podcast Create Guide Audio 52

Saleforce Nonprofit

APRIL 19, 2021

When I talk with nonprofit leaders about digital transformation , I get responses that range from excitement and optimism to skepticism and overwhelm. It can sound big and murky, but digital transformation simply means integrating technology into your organization in a way that enhances your ability to deliver on your mission.

Digital 116

Digital Question Mentoring Michigan 116

Greater Giving

DECEMBER 15, 2022

How do you keep up with the ever-increasing need for digital donor engagement ? In this guide, we’ll discuss how to use digital marketing strategies to update your organization’s nonprofit marketing and outreach plans both now and into the future. Remember that marketing for nonprofit organizations is not only about fundraising.

Digital 75

Digital Marketing Donor Channel 75

Nonprofit Tech for Good

JULY 30, 2023

By Lyn Chamberlin , President at Lyn Chamberlin Leadership – an award-winning nonprofit brand strategist who works with organizations and successful women to create transformative brand narratives. Your organization’s brand story holds immense power, especially for nonprofits striving to engage donors, volunteers, and partners.

Storytelling 234

Storytelling Action Roles Hunger 234

Media Cause

NOVEMBER 7, 2022

Your paid advertising team has been hard at work defining which audiences and channels they want to target this new campaign with, and your social media team has been prepping your profiles and planning out a strong content schedule to make a splash. Create Consistency for a Strong Foundation. Turn Brand Recall Into Action.

Social Media 52

Social Media Create Strategy Media 52

The MatrixFiles

MARCH 25, 2024

Does this audience represent an additional 1%, 10% or 20% of what could be your total sales? Is someone from the AMS team included in discussions about revenue generation at your organization? Can you look at previous purchasers, create demographic profiles and market to others like them? confusing directions, bad login page).

Generation 264

Generation Registration Associations Amazon 264

EveryAction

JUNE 21, 2023

Why LGBTQ+ advocacy is always-on from here on It’s more important than ever for LGBTQ+ organizations to effectively advocate on behalf of LGBTQ+ people. Key types of advocacy Issue awareness Before organizations can create advocates for their cause, they need to make people aware of the issues they’re trying to solve.

Advocacy 199

Advocacy Generation Strategy Awareness 199

Nonprofits Source

FEBRUARY 24, 2023

Digital marketing is essential for reaching new customers, raising brand awareness, and maintaining sustainable growth in the modern age of technology. Studies show that people spend an average of eight hours and five minutes interacting with digital media per day. Create customer personas.

Map 52

Map Digital Business Marketing 52

Forum One

DECEMBER 1, 2021

“Digital transformation” may sound grandiose, but it just means the people, processes, and systems that leverage digital tools to help organizations realize impact. But that transformation was imposed without warning and caused many organizations to react rather than plan, pouring digital water on fires.

Trend 68

Trend Digital Data Storytelling 68