Bloomerang

APRIL 26, 2023

billion social media users in 2021 – an increase of five percent from a year ago – it’s a valuable communication channel that should be part of your mix. Your social channels should reflect your mission and values. Polls, for instance, are an excellent way to know the preference of your audience while engaging them.

Social Media 89

Social Media Content Ideas Media 89

Media Cause

OCTOBER 7, 2021

For example, following breaking news that Texas was implementing an abortion ban, the Center for Reproductive Rights urged their social media audience to contact Congress to support the Women’s Health Protection Act to protect abortion nationwide. Tag the campaign target—and influencers, journalists, and partner orgs.

Social Media 102

Social Media Advocacy Campaign Create 102

Media Cause

NOVEMBER 15, 2022

UTMs, or urchin tracking modules, are tags that allow you to better understand where your web traffic is coming from and how supporters get to your site. It’s the starting point for understanding audience behavior and optimizing your website for a variety of users and journeys in order to meet your nonprofit’s goals.

Guidelines 52

Guidelines Track Practice Analytics 52

sgEngage

OCTOBER 14, 2022

By pinpointing your organization’s purpose, you can unlock a powerful marketing tool that will enable audiences to connect deeper with your messaging. In this blog, we’ll talk about the importance of getting to know your audience and how you can use purpose-driven communications to build lasting relationships. Let’s dive in.

Communication 72

Communication email Marketing Museum 72

Tech Soup

MAY 26, 2011

The final installment of TechSoup's Social Media Mondays tweetchat series, an interactive companion to its Nonprofit Social Media 101 wiki , covered the topic of tagging. Tagging, a feature found across many social media channels, is used to help surface content during searches.

Tag 61

Tag Social Media Bookmarking Delicious 61

Bloomerang

APRIL 11, 2023

Successful event marketing starts with knowing how to reach your target audience. What channel do they spend the most time on? What are they looking at on those channels? For most event coordinators, one of the best places to reach their target audience is Instagram. Tag friends in a post or comment on one of your posts.

Contest 84

Contest Headline Social Media Survey 84

Nonprofit Tech for Good

MAY 13, 2022

Investigate how well your audiences perform. Are your conversion rates different for different audiences? They simply refer to tags that can be added to any URL. You can use the data to identify the channel donors came through, for example, or get a sense of which campaigns and messages are performing best.

Donor 297

Donor Track Campaign Facebook 297

Association Analytics

JULY 27, 2021

Today’s digital world offers tons of channels to share your content, which is great. Start by tagging and classifying content across your association’s digital assets. This will only work if taxonomy and tags are uniform. Keep your audience in mind as you create content. Identify top terms and build a hierarchy.

Taxonomy 169

Taxonomy Content Data Strategy 169

Forum One

APRIL 8, 2021

Start by understanding your audiences and tailoring content and outreach to their needs. Walk: Collect data and determine what it is telling you about your audiences. You can reimagine old footage or images by giving them new life on your social media channels. Personalize your content. Repurpose & revive.

Impact 77

Impact Channel Audience Content 77

Get Fully Funded

NOVEMBER 6, 2023

Target audience personas. Stepping into your target audience’s shoes allows you to understand their motivations and preferences on a deeper level. Create a few detailed personas for each segment of your target audience, complete with details like name, occupation, gender, age, and income. Brand guidelines. Geofilters.

Marketing 52

Marketing Strategy Influence Social Media 52

Get Fully Funded

NOVEMBER 2, 2023

Target audience personas. Stepping into your target audience’s shoes allows you to understand their motivations and preferences on a deeper level. Create a few detailed personas for each segment of your target audience, complete with details like name, occupation, gender, age, and income. Brand guidelines. Geofilters.

Marketing 52

Marketing Strategy Influence Social Media 52

Media Cause

FEBRUARY 12, 2024

Paid social is, in simple terms, paid advertising that takes place on platforms like Facebook, Instagram, X (formerly Twitter), YouTube, etc with specific targetted audiences in mind. 2 Audience Engagement: Getting the hang of Social SEO is all about creating content that clicks with your audience.

Search 59

Search Alternative Social Social Media 59

Kindful

SEPTEMBER 16, 2021

Tagging your new donors so you’re better able to communicate with them. One thing you can do in your database is to add tags to your donor records. The information that you tag will be invaluable down the road because it will inform how you segment your acquisition audience for upcoming appeals and communications.

Donor 73

Donor Gift Proposal Tag 73

sgEngage

OCTOBER 11, 2023

I’m sure you’re using at least one of these social media channels. Develop an acquisition strategy for your top one or two social media channels. You don’t have to be in a rut, relying on data only to identify email blast audiences or simply for major donor prospecting work. Let’s think about your non-donor records.

Donor 82

Donor Social Media Websites Content 82

Nonprofits Source

APRIL 15, 2024

By sending the right donor communications and reaching your target audience where they are, you’ll be able to successfully promote your event and expand your nonprofit’s reach. Depending on your target audience, you’ll want to vary your messaging. Use direct mail, email, social media, and other channels to reach and engage donors.

Marketing 52

Marketing Fundraising Tips Registration 52

Get Fully Funded

AUGUST 14, 2023

You’ll need to write several versions of your Ask for several different channels, and you’ll need to write several different posts. Here are some of the different pieces you’ll need to write: Teasers: A few weeks before your campaign launches, start letting your audience know what’s coming. Update your audience and keep them excited.

Campaign 98

Campaign Online Fundraising Social Media 98

Tech Soup

SEPTEMBER 4, 2014

Free video services like Instagram and Vine that feature short videos now attract millions of users, offering nonprofits, charities, and libraries an opportunity to connect with new audiences. You can also share Instagram videos on Facebook, Twitter, and other channels. Vine is the other popular short video tool.

Audience 58

Audience Video Camera Library 58

Media Cause

OCTOBER 11, 2023

However, if you struggle to engage with a younger audience, TikTok presents a new and exciting way to showcase your cause to this next generation of donors. Engage With Your Target Audience Unsurprisingly, the best way to keep your TikTok page growing is to create content that engages with your target audience.

Marketing 59

Marketing Fundraising Social Media Video 59

Allegiance Group

FEBRUARY 27, 2024

You can implement these parameters through tools like Google Tag Manager, which lets you install, store, and manage marketing tags that track user actions and collect data. A donation form submission might be the trigger that tells Google Tag Manager to track that action. Say you had 100 new donors over the last month.

Analytics 52

Analytics Google Fundraising Track 52

Forum One

MAY 25, 2023

Are there better ways to connect with our audiences? Are our audiences still using Twitter? Are there other social media platforms or channels that we can use instead to meet our outreach goals? Are people tagging you and asking if something is legitimate? Does Twitter help us achieve those? Delete those. Answer those.

Government 50

Government Twitter Social Media New York 50

NTEN

OCTOBER 8, 2010

At AIDS.gov , our mission is to provide access to Federal HIV and AIDS information through a variety of new media channels, and to support the use of new media tools by Federal and community partners. With that in mind, the AIDS.gov team compiled some advice about what it takes to use Twitter effectively to engage with our audiences.

Audience 76

Audience Twitter Flickr NTEN 76

sgEngage

JULY 18, 2023

Tag the community partners who have helped you along the way and amplify the voices of your strongest supporters. Know Your Audience You’ll find that you have a unique community on each of your social media platforms based on the demographics they draw and the culture they foster.

Hype 71

Hype Fundraising Social Media Platform 71

Media Cause

JULY 22, 2021

Not only can you get a more complete picture of how your customers engage with your organization across channels, but also devices. These add-ons make it easier for you to track and measure your on-site and in-app actions in real-time without adding code or setting up event tracking in Google Tag Manager. Added granular control.

Analytics 52

Analytics Google Phase Nonprofit 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 27, 2010

I got an email from hosts Chris Uschan and Tony Veroeven who shared some numbers, "We had 190 attend and ask 140 questions in a back channel that looked like Clark Griswald 's House at Christmas!". Cliff Atkinson's new book, The Back Channel is a must read for anyone presenting at conferences or planning trainings in age of social media.

Channel 87

Channel Instruction Instructional Instructional Design 87

sgEngage

OCTOBER 17, 2023

Pay extra attention to tags on top donors and reach out to those who haven’t given in a while or haven ’ t been contacted lately. Give your appeal some strong legs to stand on by revisiting, refreshing, and optimizing your website , social media channels, and online donation form. Don’t let this moment pass you by.

Fundraising 100

Fundraising Donor Celebrate Chicago 100

Saleforce Nonprofit

SEPTEMBER 29, 2021

The challenge was to meet the needs of multiple audiences. Map out your strategy: Literally, draw your map of content and audiences on paper or a slide. Tag @SalesforceOrg to extend your reach. Senior Manager, Partner Success, Salesforce.org Global Alliances and Channels. About the Author. Peg Giffels.

Badge 134

Badge Lesson Celebrate Philanthropy 134

Qgiv

APRIL 11, 2023

Regardless of the channel (website, email, mail, or the phone) or medium (in-person or digitally) you want to connect with donors in a way that is one-to-one, contextual, and collaborative. They are the most likely to be able to help spread the word to a larger audience rather than relying on your own audience.

Donor 104

Donor Survey Social Media Database 104

CauseVox

AUGUST 10, 2021

But, one of the things that has the biggest potential to drive more ticket sales right off the bat is having an amazing fundraising event invitation that captures your audience’s attention. Let’s break down the elements of a great fundraising event invitation and show it in practice with some top examples: Use A Multi Channel Approach.

Examples 97

Examples Create Fundraising Cancer 97

OneCause

MARCH 14, 2023

What marketing channels should we use? Part of the early development of an event marketing plan includes determining the target audience and considering how to best engage your donors with relevant information. Also existing nonprofit mail channels, newsletters or PS in mailed donor communications or letters.

Marketing 52

Marketing Guide Fundraising Nonprofit 52

OneCause

JUNE 15, 2023

What channels are you using to connect with your audience? As you build your campaigns — whether you’re planning a charity hockey game or an online give-a-thon — keep in mind: Is the registration process a seamless experience? How are you marketing your P2P campaign ? How are you engaging your most loyal donors?

Campaign 52

Campaign Giving Fundraising Social Network 52

Achieve

DECEMBER 8, 2022

Social media can be an extremely effective way to reach new audiences for your nonprofit and secure more donations for your cause. a multi-channel approach to fundraising. is best, you should use all of your communication channels to cultivate relationships with donors. . online donor engagement. Just like. Fun challenges.

Social Media 52

Social Media Relationship Donor Media 52

AccelEvents

JULY 28, 2021

Aside from increasing engagement from your virtual audience, gamification can: Increase sponsor engagement: Gamification creates more naming opportunities for sponsors. Increase data collection: Event gamification requires the audience to interact with the event app or platform. Will your gamification highlight your event sponsors?

Virtual 98

Virtual Poll Game Sponsor 98

Get Fully Funded

JUNE 1, 2021

While waiting for approval, go ahead and work on building up your Facebook audience. Choose the amount for your fundraiser that makes sense given the size of your Facebook audience, and then choose a compelling need that fits that amount. Do what works best for your audience, but shorter is better. Ask me how I know!).

Facebook 124

Facebook Game Fundraising Campaign 124

Nonprofit Tech for Good

JUNE 14, 2010

Tweetmeme: TweetMeme ReTweet Buttons are for website and blog publishers who want to encourage their audience to Tweet their content on Twitter. 12seconds : 12seconds allows users to easily record videos with your laptop camera or cellphone, and then upload them to your 12 seconds video channel in order to easily post them to Twitter.

Twitter 226

Twitter Screencast Avatar Statistics 226

Achieve

JULY 2, 2019

To help with consistency, a good first step is to take inventory of your social channels: Which social channels is your nonprofit on? How often are you posting on each channel? Hint: I typically recommend posting 3-4x per week per channel as a starting point. Does your audience already understand your mission?

Social Media 52

Social Media Media Hints Social 52

Achieve

JUNE 21, 2023

Next, think about businesses that have a particularly vested interest in your event’s audience. Give sponsor shoutouts (be sure to tag their accounts) on all your social channels for additional sponsor visibility and engagement. This could be a standalone package or built into your title or presenting sponsorship.

Nebraska 52

Nebraska Fundraising Sponsor Channel 52

AccelEvents

JULY 9, 2020

Aside from increasing engagement from your virtual audience, gamification can: Increase sponsor engagement: gamification creates more naming opportunities for sponsors. Increase data collection: Event gamification requires the audience to interact with the event app or platform. Know Your Goals.

Virtual 92

Virtual Poll Game Sponsor 92