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Weaving Empathy into Action: The Crucial Role of Storytelling for Nonprofits

Nonprofit Tech for Good

2) Increased Donor Retention: According to Nonprofit Source , nonprofits that effectively use storytelling in their fundraising efforts have a donor retention rate of 45%, compared to 27% for organizations that do not focus on storytelling.

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9 Emails Every Nonprofit Needs To Send

Pamela Grow

But the good news is that nonprofits benefit from higher open rates compared to regular marketing emails. Your Welcome Email According to Campaign Monitor, Welcome emails have a whopping 91.43% open rate. As this gets to become a regular practice, you’ll see your open rates climb. How are you making your donor feel?

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Why is leadership aspiration down among BIPOC nonprofit staff? 

Candid

We also found that BIPOC respondents aspired to leadership at higher rates than their white peers. In other words, they should be pulled toward leadership roles by positive, affirming experiences. What about positive factors such as training, mentorship, and other supports? appeared first on Candid Blog.

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When and How to Follow Up With Giving Tuesday Donors

Nonprofit Tech for Good

By Stephanie Kanak , Content Strategist at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Prioritize your most important emails on these days and times to get higher open rates and better click-throughs. Did you know that 63% of Giving Tuesday donors only give on Giving Tuesday ?

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Move DEI Beyond Words

.orgSource

Revelio Labs’ 2023 report on the state of DEI and the impact of last year’s layoffs, found that DEI-focused roles “experienced a nearly 40% churn rate at companies engaged in layoffs, as compared to about 24% for non-DEI roles.” Some groups are reluctant to divert attention from member engagement and attrition.

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How to Leverage Email as a Recruitment Tool: 4 Strategies

Nonprofits Source

Depending on the size of your nonprofit, you might have numerous roles open at any given time. Optimizing your nonprofit’s approach to accessibility and UX can yield greater open rates, click-throughs, and completed applications. Pay attention to subject lines. Use automated personalization tools. Highlight benefits.

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10 Proven Strategies To Help You Retain New Donors

Bloomerang

In their survey, they asked nonprofits what their current donor retention rate was: about 60% said they didn’t know and the rest had an average donor retention rate of 45%. On average, donor retention rates increase based on the average gift amount. For donors who give gifts under $100 the average retention rate is 25%.

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