Nonprofit Tech for Good

FEBRUARY 5, 2021

Know your audience’s goals and mindset. Still, understanding your audience is the foundation of all other design strategies and directly influences the success or failure of a website. How they use this technique : They understand their audience is ready to help and offer relevant choices. 3) Bushfire Help.

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Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. It’s a good practice to occasionally tag important partners and sponsors in image tweets, but doing so often will only annoy them. Twitter is not for every nonprofit.

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Qgiv

JUNE 6, 2023

How do you target the right audience for Facebook Ads for nonprofits? In general, posting engaging content on social media will help you broaden your audience, but employing Facebook Ads expands your reach even further by delivering your posts to your supporters’ feeds and showing them to your chosen targeted demographics.

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NonProfit Hub

FEBRUARY 6, 2024

Whether your nonprofit already has a devoted following that likes and shares your posts, or you’re still building your presence on social media, here are some tips will help you expand your social audience and, ultimately, your donor base. Setting up a blog on Medium is a great way to start telling your nonprofit’s story (and it’s free).

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Greater Giving

OCTOBER 31, 2023

A well-crafted narrative not only communicates your mission but also establishes a meaningful connection with your audience. Know Your Audience Before penning down your story, it’s imperative to understand your audience. Incorporate compelling images and videos that vividly illustrate your mission and the lives you touch.

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Care2

NOVEMBER 17, 2011

When an organization's email, blog post or web page is aesthetically pleasing, it can capture and hold your target audience's attention, and ultimately lead to deeper engagement with your nonprofit. An image (or a few) should always accompany a text document.

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sgEngage

OCTOBER 11, 2023

Engage with your audience by responding to comments Participate in conversations Be authentic and avoid highly polished replies Track your top 10 or 20 followers and tag them to help share your content Ask followers to opt in to your email list for more direct communication, Pro Tip: Befriend the algorithms with inspiring content.

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TechImpact

JANUARY 16, 2014

Image courtesy of Ciniva Web Agency. With shortening attention spans and so many other outlets vying for their attention, reaching the youth audience may seem like a daunting task. Today’s youth potentially have the shortest attention spans in the history of the world. Let us know in the comment section below.

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Candid

JUNE 7, 2023

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. But other suggestions, like using pop culture slang and memes to catch Gen Z’s shorter attention span, feel a little off. Invest in Instagram.

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Get Fully Funded

AUGUST 14, 2023

So, give this effort the time and attention it deserves! Here are some of the different pieces you’ll need to write: Teasers: A few weeks before your campaign launches, start letting your audience know what’s coming. Here, it’s important to talk about the Who, Why, and What to give your audience context for what’s about to happen.

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TechImpact

JULY 21, 2014

Image courtesy of Scorephoenix.org. It is your first chance to draw in a reader’s attention and get them interested in your your email;s content. Multiple audiences. Stock images. Nothing says “I took the easy way out” like using stock images in a newsletter. Try using funny images or memes.

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sgEngage

APRIL 17, 2024

And every advocate for social good has much to gain by paying attention to the Information half of IT. Most humans absorb information through written or spoken words and images that help them connect and synthesize chunks of information. Why pay attention to data? Data is valuable! That’s okay!

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Greater Giving

FEBRUARY 12, 2024

The word “gala” conjures images of glittering ballrooms, elegant attendees, and a night dedicated to supporting a worthy cause. Guests need to have time to enjoy their meal before you begin your program so they can give their full attention to the program. Live music, or interactive entertainment can add a memorable touch.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2015

Image Source: ntegrity. Even if you made a donation, consider making a recurring gift which will be matched and assure that funding will be there when most needed. As the need for donations continues, the public attention starts to wane, so does donor interest. Let’s continue to pay attention and support this effort.

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Nonprofit Tech for Good

OCTOBER 10, 2019

1) Choose the right fundraiser images and videos. The fundraiser’s main image is one of the first things others will see when the fundraiser is shared on social media platforms, so it’s important it conveys the right message and grabs the attention of potential donors. Make sure that your main image is not the nonprofit’s logo.

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Media Cause

JANUARY 10, 2023

This blog is a guest post by the team at Bonfire. Assess your audience. Create attention-grabbing designs. As you read through these tips, remember that the best marketing strategy for your nonprofit will depend on your cause, products, and audience. Assess your audience. Create attention-grabbing designs.

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Nonprofits Source

NOVEMBER 27, 2023

In this article, we’ll explore the top platforms you can leverage to get the word out about your business, including: Your Website Social Media Mobile App A well-designed marketing plan can give your business the fuel it needs to bring attention to its services, products, events, campaigns, and more.

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Greater Giving

FEBRUARY 25, 2021

You want your audience to feel your message, as much as hear your message. Because time is limited, you should begin with an attention-grabbing image and/or statement, then start right in and tell the story that you want to be known through a narrative arc that will take your donors on a journey. Thank You Videos.

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Nonprofits Source

SEPTEMBER 27, 2023

It also requires strategic planning, effective communication, and innovative marketing techniques to reach your target audience and inspire them to take action. Leverage Multiple Marketing Channels If you want to attract the attention of as many supporters as possible, develop a multichannel marketing strategy.

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Byte Technology

AUGUST 10, 2016

By telling your audience why they received the message from you, you encourage them to react quickly. Remember that Facebook users are bombarded with photos and videos constantly, and it can be hard to really grab a potential customer’s attention. Be as clear as possible and include a prompt to take some sort of action.

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Non Profit Quarterly

APRIL 20, 2023

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. Large audience and engagement numbers are not the only metric of social media success. Center language justice in your content strategies.

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TechImpact

JULY 11, 2014

Have you become too comfortable in the way you’re communicating with your online audience? You don’t get a lot of time to garner the attention of an online viewer, so you have to make it count. Image courtesy of OneLeap. Changing the way you communicate online sounds like a daunting task, but it can be very simple.

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DNL OmniMedia

FEBRUARY 6, 2024

These standards may include details about: Color schemes Logos Image style Tone of voice Messaging themes When your content’s branding aligns across all platforms, you’ll not only create consistency but also build trust with your audience. To achieve powerful, cohesive branding, create guidelines so your team is on the same page.

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TechImpact

JULY 30, 2014

Image courtesy of Google User Content. Create custom audience segments. You’ve undoubtedly targeted a specific audience or demographic with a fundraising push, or with a specific message. Try using your audience personas you developed as guidelines for what different demographics you want to track and report on.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 8, 2013

Keeping nonprofit audiences engaged during training can improve your outcomes. People pay attention more, they learn something, they retain it better, and there is a better chance of them applying what they learned. Energizers are activities designed to awaken a sleeping audience or activate a jaded one.

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Qgiv

JULY 21, 2022

LinkedIn is a great resource for nonprofits because of its audience. The two most important pictures on your profile will be your profile picture and header image. When choosing your header image, pick a photo that best represents the work your organization does. Reaching out beyond your current audience isn’t always easy.

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TechImpact

MAY 7, 2014

Image courtesy of Search Marketing Standard. As detailed in yesterday’s blog , today, more people are using mobile phones today than tooth brushes. Our attention spans are forever shrinking in this age of instant gratification, ensure your mobile site loads fast enough to keep a visitor’s attention.

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TechImpact

JUNE 18, 2014

Image courtesy of River Rock Films. You’ve had blogs yelling at you for years, urging you to take advantage of social media to help promote your nonprofit. Understand what your goals are for the account, what audience you’re trying to engage, and how that account will help you accomplish that goal. What’s not to love?

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Allegiance Group

NOVEMBER 2, 2023

However, it’s important to note that when it comes to your blog or social media pages, strict adherence to this practice may be optional. This approach not only maintains a clean and user-friendly design for your blog and social media, but it also helps increase traffic to your website.

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TechImpact

MARCH 20, 2014

Image courtesy of CopyEditing.com. Another fad that did not warrant garnering a lot of attention or energy. Posting images a few times per week from your last function, fundraiser, meeting, or just pictures from around the office will help communicate to the third party viewers what your nonprofit is all about.

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TechImpact

NOVEMBER 12, 2014

You can manage 10 social media accounts, but if you are not telling great stories and cutting through the online clutter, your audience will not engage. The key is using stories to get people’s attention on social media channels. Image courtesy of No Kid Hungry. Let one of your staff members write a blog post about their day.

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TechImpact

SEPTEMBER 17, 2014

Image courtesy of Mass Communication Specialist 3rd Class Nicholas Hall. Because every nonprofit’s mission, size, audience, and the variety of content it posts varies wildly, the traffic and analytics supporting that website are going to be intrinsically different. Every nonprofit’s website is different. That’s not a bold statement.

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TechImpact

APRIL 9, 2014

Image courtesy of Life Division. While the word itself has garnered a lot of attention, many nonprofits are still not utilizing this dynamic new way of spreading their message across the internet. A new audience. Your nonprofit’s target audience can be thrown out. Communication is everything. A new channel.

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NonProfit Hub

JANUARY 28, 2021

Make the image size and text compatible with each other. For a nonprofit organization, the primary goal for sending an email is to grab donors’ attention, and if that’s true for you, too, segmenting should be the first thing you should work upon. Segment audience based on their area of interest and draft personalized content.

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Get Fully Funded

NOVEMBER 14, 2022

Why You Need a Good Story Strong, effective storytelling for nonprofits can accomplish lots of good things: Connects your audience to those you serve. Allows your audience get to know you a little better through the stories you tell. Your audience can’t connect strongly with just a bunch of words on a screen. Look at her eyes.

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Candid

FEBRUARY 23, 2023

As such, consider showcasing your mission statement as a sub-headline on your nonprofit’s homepage, appearing just after your nonprofit’s tagline or name, to immediately grab your audience’s attention. Take your time to create a homepage that not only accurately reflects your nonprofit but also grabs at your audience’s attention.

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Eric Jacobsen Blog

JUNE 21, 2023

Image Credit: Ryan Plomp via UnSplash Today, I feature an interview with Debbie Laskey , MBA. Her Blog has been recognized as one of the "Best 21st Century Leadership Blogs" and also as a "Top 100 Socially-Shared Leadership Blog." Be sure to visit both her website and her blog. Leaders, are you listening?

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