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Today's business section of the Boston Globe has an article called " Women Tap the Power of the Blog." " I'm quoted in the article MORE
Content marketers know the power of a good headline: it can sustain organic search traffic for years, drive viral shares on social media, and capture the attention of new audiences. However, people get their news from headlines in a way they never did in the past. MORE
” A new study by Chartbeat, which measures real-time traffic for some of the biggest websites like Upworthy, said their research shows that many people aren’t reading articles that they retweet. ” Upworthy says they have found that web visitors who consume about 25% of an article are more likely to share it on social media than people who moved onto to something else. Commenting: Are people commenting on the articles you share? MORE
As we wind down 2014 and dust off our party hats, we thought it would be helpful to bring back some of our favorite and more popular articles from the past year. This article by Lincoln Arneal covers details about how to handle the break up when you just aren’t that into them. And if you can’t find an article about an issue you’re having, let us know!) Come back next week when we will highlight the top non-Nonprofit Hub articles from the past year. MORE
Idealware has just released a great article on the Basics of Email Metrics. In the article, Idealware covers all the familiar tracking metrics such as: opens, clickthroughs, bounces, and unsubscribes. The second half of the article is particularly informative because of the great tips on how to interperet the data. This really emphasizs a point I always try to make when talking to clients: metrics should not only inform you, but also inform actions. MORE
The post Discussion Corner: Accounting Rules for Silent Auctions from Donated Articles? Dear Blue Avocado, I have organized silent auctions for a nonprofit senior center for years. Donors used to drop off an item and receive a receipt from the center. MORE
My article, Using Participatory Media Tools in Nonprofit Campaigns. Looks like the last sentence got left out and wanted to make sure folks were pointed over the excellent article by Colin Delaney on Idealware on Participatory Media Tools which goes in much more detail about more tools and questions for nonprofit to consider. I provide about half dozen examples of nonprofits using community tagging and publishing, flickr and video. MORE
Pipes (1) Blackbaud Knol Article Touting Blackbaud Now Unpublished 07.25.08 | 3497 9 Comments [link] Knol+Article+Touting+Blackbaud+Now+Unpublished 2008-07-25+05%3A34%3A20 Allan+Benamer In a rather surprising move, the Knol article that I had mentioned a couple of days ago has -poof- vanished into the ether. I took the article down to clean it up, format, etc. Please let your readers know the full article is back up. MORE
Check out these 10 most viewed VolunteerHub articles of 2021. Below are the 10 most viewed articles on the VolunteerHub blog in 2021. The post Our 10 Most Viewed Blog Articles in 2021 appeared first on VolunteerHub. General News blog top articles MORE
Nonprofit Industry News Article Detail | Sage Nonprofit Solutions : Not having cash on hand may no longer be an excuse to turn down Girl Scout cookie sellers, as many troops are now using nonprofit technology that enables participants to accept debit and credit cards. MORE
The article includes list of proposed best practices for use of AI in development and other social good fields. Find The Human-Technology Balance To Champion Your Customers This article is written primarily for small business owners, but it speaks to a point that nonprofits should also consider. Allison Fine, my co-author for the Networked Nonprofit , and I are actively researching the use of AI for Good, in particular to scale giving and spread generosity. MORE
The Washington Post covered the MAH's transformation as part of an article about museums engaging new audiences. The whole second half of the article was dedicated to our work: Smaller museums can be especially scrappy in finding ways to connect with the community. This article subtly juxtaposes two interpretations of what it means to "engage new audiences." Race and ethnicity are not directly mentioned in the article, but whiteness is implied throughout. MORE
Whether you are seeing these for the first time or this is a refresher for articles you’ve read and loved, we hope this list helps you to continue to navigate the current challenges successfully. 2020 has been quite the year, to say the very least. MORE
[Note: The following is an excerpt of an article in the December 2011 issue of NTEN:Change. Read the complete article, "From Outcomes to Impact," by subscribing to the journal for free! ]. Continue reading this article, which includes more resources and tips, when you subscribe to NTEN:Change for free! By Julie Macalik, with Greenlights for Nonprofit Success. The first step in starting to measure your impact is to identify the major outcomes that you want to examine. MORE
M-Payments Take Charities By Storm - Article on | CIO.in : A June 2011 poll of 233 non-profit organizations found that mobile adoption continues to grow and that there is a shift away from texting toward use of mobile Web media. MORE
Articles - 2013 - How to make your questionnaire mobile-ready : Today, survey respondents are in control. They choose not only if or when to take a survey but also how to take it. An online survey-taker may choose to take a survey on a tablet while riding on a train today, on a smartphone while waiting in a queue at the bank tomorrow and then on a PC or laptop at home over the weekend. MORE
Two new articles and both really good. This is a great article to pass on to the executive director Gotta love Laura Quinn from Idealware ! Disclosure: I was a very a minor contributor to both of them.). A Few Good RSVP Tools compares the features and functionalities of several tools used to schedule events or meeting RSVPs. MORE
Ryan Norbauer just published a really deep article about one of my favorite pieces of software, Omnifocus. It’s a great tutorial on how to use the program, but I think it’s real value is as a description of what Getting Things Done (GTD) really is. MORE
As 2019 draws to a close, I wanted to once again put together a list of the most-read articles published during the year. Without further ado, here were the the most popular articles published on sgENGAGE in 2019: The End of the Beginning of Online Giving by Steve MacLaughlin, Blackbaud. MORE
Last week, we shared some of our favorite nonprofit articles that we had written in 2014. From fundraising to social media and everything in between, these are the top five nonprofit articles we loved around the web in 2014. We loved this article because so many of us fail with our donation forms (without even realizing it). Plus, this article comes with a case study. Jay is a board member for numerous nonprofits, which makes this article so awesome. MORE
Before we close the door on 2015, let’s take a look back on some of our favorite articles our staff has written this year. During the past year, we’ve written articles about fundraising, how to start a nonprofit, the latest social media trends and much more. Click on each headline to read the full article). In this article, Lincoln Arneal gets tips from Ali Maloy, who in the principle for an accounting firm that specializes working with nonprofits. MORE
It was exciting to note the publication of my big article on Benetech in MIT Press' Innovations journal. This article was my first big step in writing up some of Benetech's history and why we do what we do, and the process of working with the editors gave me a taste of what I'm in for with a book! I just received the PDF and was able to post it on Benetech's site. As many of you know, I'm committed to doing a book (and am holed up at Caltech's Athenaeum this week working on it). MORE
It’s been a long year in so many ways, but before it’s done, let’s take a look at the top fundraising articles of the year. So, we pack as much goodness as we can into our fundraising articles, bulleting out information so it’s easy to follow and easy to use. MORE
Got it from reader: Download Kanter-article-WSJ.pdf.Trying to catch up before I head for NTC, and found this on Lucy Bernholz's blog. It lead this excerpt. Damn, don't have a WSJ subscription! Maybe some kind soul will send me an email with text so I can forward to my mom and dad. MORE
Check out Nonprofit Hub’s top five articles offering grant writing tips: 1. The post Happy Grant Professionals Week—Our Top 5 Grant Writing Articles appeared first on Nonprofit Hub. Dear Grant Professionals, We salute you. While we’ve always saluted you, this is the official week we’re calling you out for being amazing (with the help of the Grant Professionals Association ). MORE
Idealware has just released a great article on the Basics of Email Metrics. In the article, Idealware covers all the familiar tracking metrics such as: opens, clickthroughs, bounces, and unsubscribes. The second half of the article is particularly informative because of the great tips on how to interperet the data. This really emphasizs a point I always try to make when talking to clients: metrics should not only inform you, but also inform actions. MORE
NTEN just published a short piece of mine on data management in their Change magazine. It's in their DIY series -- short tips for implementing something for your organization without extensive tech know-how or extra budget. The topic they gave me was managing decentralized data entry. Advancement Services Databases Donor Databases IT Management Nonprofit Management Nonprofit Technology MORE
[Editor's note: The following is an excerpt of an article in the December 2011 issue of NTEN:Change. Read the complete article, "From Outcomes to Impact," by subscribing to the journal for free! ]. Continue reading this article, which includes more resources and tips, when you subscribe to NTEN:Change for free! By Julie Macalik, with Greenlights for Nonprofit Success. The first step in starting to measure your impact is to identify the major outcomes that you want to examine. MORE
TH - Local News Article: "A Web site could forge new links between prospective donors and local nonprofit organizations in 2009.DubuqueGiving.org is a facet of the GoldPenny Project, a partnership between Dubuque365.com, the Community Foundation of Greater Dubuque and the Better Business Bureau of Greater Iowa. MORE
Let’s reflect on this year’s most popular sgENGAGE articles. Whether you are seeing these for the first time or this is a refresher for articles you’ve read and loved, we hope this list helps you to continue to navigate the current social good challenges successfully. MORE
The Silicon Valley Community Foundation just published a very nice article, Leveling the Field , about one of our key Bookshare.org supporters, Bernie Newcomb. Bernie was VP Engineering and co-founder at eTrade. Amazingly enough, eTrade started in the same building where Benetech is currently located (under its original name of Trade Plus). MORE
Why nonprofit communicators need social media | Article | Homepage articles: "Why nonprofit communicators need social mediaBy Melissa UnderwoodMelissau @ragan.comFour social media sites help recruit donors, deliver the messageA three-person team of twentysomethings spend all day networking on Facebook, MySpace and other social media outlets to do their part to save helpless animals. MORE
I was so busy online working my social media and social networks that I failed to notice the article from the New York Times about the America's Giving Challenge titled "Charities Vie for Prizes in Online Giving Experiment " MORE
This was also reflected in our top blog articles for the year. We went ahead and gathered some of the most popular Greater Giving blog articles for you to enjoy for the first time, or revisit. The post Best of 2021 – Blog Articles appeared first on Greater Giving Blog. MORE
As 2018 draws to a close, I was curious to see which of the 160+ articles we’ve published to date this year have been the most read. Without further ado, here is the countdown of the most popular articles published on npENGAGE in 2018: . Read the article for Shana’s insights. . . Read the article to find out how she thought each would rise to the top this year and let us know if you think her predictions were accurate! . . MORE
Back to the land of the blogging! My eyes may be bloodshot, but the sight of the blogger interface still warms my heart. I''ve spent the last eight weeks on a "blogcation" so I could focus on the birth of our new baby, Rocket. MUCH appreciation to the incredible guest authors who helped me out: Stefania Van Dyke, Beck Tench, Julie Bowen, Adrienne Berney, and George Scheer. And thanks to you for engaging with their posts and with the reruns from the Museum 2.0 vaults. MORE
I am thrilled to share with you my article in today’s Harvard Business Review , “ How Smart Tech Is Transforming Nonprofits ,” co-authored with Allison Fine. Stay tuned for more details about book talks, webinars, podcasts, articles and more! The Smart Nonprofit. MORE
The internet abounds with articles, blog posts, news, photos, stories, and many more. The post 11 Real-World Copywriting Tips: How to Write Powerful Article appeared first on PhreeSite.com. MORE
Obviously, we think of a lot of the articles , forum threads, and blog posts here at TechSoup as a good resource for nonprofit tech info. I'm certainly no expert on the ins and outs of tech at our organization. I'm fortunate that we have an incredible team of IT/tech experts here who not only know and specialize in different parts of our overall systems, but additionally, can communicate in everyday terms about them. MORE
You can find out more about the social good action at SXSW by checking out our articles in the Nonprofit Times : Net Neutrality: What Now? NTEN Marketing & Publications Director, Joleen Ong (@joleendearest) and I (@penguinasana) attended SXSW on March 7-11 and reported for the Nonprofit Times. MORE
Here are some links from my Blog to some of the most popular articles about working with Millennials in the workplace: Q&A With Millennial CEO & Book Author Rick Lindquist Get A Handle On Your Millennial Employees How Managers Can Better Support And Retain Their Millennial Employees. MORE
Articles Related Topics Get Fully Funded
DECEMBER 27, 2021
It’s been a long year in so many ways, but before it’s done, let’s take a look at the top fundraising articles of the year. So, we pack as much goodness as we can into our fundraising articles, bulleting out information so it’s easy to follow and easy to use.
Volunteer Hub
JANUARY 3, 2022
Check out these 10 most viewed VolunteerHub articles of 2021. Below are the 10 most viewed articles on the VolunteerHub blog in 2021. The post Our 10 Most Viewed Blog Articles in 2021 appeared first on VolunteerHub. General News blog top articles
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Big Duck
JANUARY 13, 2022
The post Statement from Big Duck in response to JTA article appeared first on Big Duck
sgEngage
DECEMBER 29, 2021
Let’s reflect on this year’s most popular sgENGAGE articles. Whether you are seeing these for the first time or this is a refresher for articles you’ve read and loved, we hope this list helps you to continue to navigate the current social good challenges successfully.
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As the pandemic advanced, we were keenly aware of the apprehension and pain throughout our community. Clients and colleagues contacted us with questions about managing revenue shortfall, introducing new technology, and preparing for changing membership patterns. The.orgCommunity organized a Think Tank to help identify trends and crystalize our outlook on the future of membership. The sessions were facilitated by Elizabeth Engel, Chief Strategist, Spark Consulting. This article is the result of feedback gleaned during those dialogues, previous research, and the viewpoints of the.orgSource team.
Blue Avocado
NOVEMBER 29, 2021
The post Discussion Corner: Accounting Rules for Silent Auctions from Donated Articles? Dear Blue Avocado, I have organized silent auctions for a nonprofit senior center for years. Donors used to drop off an item and receive a receipt from the center.
Greater Giving
DECEMBER 21, 2021
This was also reflected in our top blog articles for the year. We went ahead and gathered some of the most popular Greater Giving blog articles for you to enjoy for the first time, or revisit. The post Best of 2021 – Blog Articles appeared first on Greater Giving Blog.
Beth Kanter
DECEMBER 9, 2021
I am thrilled to share with you my article in today’s Harvard Business Review , “ How Smart Tech Is Transforming Nonprofits ,” co-authored with Allison Fine. Stay tuned for more details about book talks, webinars, podcasts, articles and more! The Smart Nonprofit.
Velir
JUNE 2, 2021
Content marketers know the power of a good headline: it can sustain organic search traffic for years, drive viral shares on social media, and capture the attention of new audiences. However, people get their news from headlines in a way they never did in the past.
Beneblog: Technology Meets Society
JULY 8, 2009
It was exciting to note the publication of my big article on Benetech in MIT Press' Innovations journal. This article was my first big step in writing up some of Benetech's history and why we do what we do, and the process of working with the editors gave me a taste of what I'm in for with a book! I just received the PDF and was able to post it on Benetech's site. As many of you know, I'm committed to doing a book (and am holed up at Caltech's Athenaeum this week working on it).
Beneblog: Technology Meets Society
AUGUST 4, 2008
The Silicon Valley Community Foundation just published a very nice article, Leveling the Field , about one of our key Bookshare.org supporters, Bernie Newcomb. Bernie was VP Engineering and co-founder at eTrade. Amazingly enough, eTrade started in the same building where Benetech is currently located (under its original name of Trade Plus).
Connection Cafe
DECEMBER 18, 2020
Whether you are seeing these for the first time or this is a refresher for articles you’ve read and loved, we hope this list helps you to continue to navigate the current challenges successfully. 2020 has been quite the year, to say the very least.
Connection Cafe
DECEMBER 26, 2019
As 2019 draws to a close, I wanted to once again put together a list of the most-read articles published during the year. Without further ado, here were the the most popular articles published on sgENGAGE in 2019: The End of the Beginning of Online Giving by Steve MacLaughlin, Blackbaud.
Amy Sample Ward
DECEMBER 22, 2011
[Note: The following is an excerpt of an article in the December 2011 issue of NTEN:Change. Read the complete article, "From Outcomes to Impact," by subscribing to the journal for free! ]. Continue reading this article, which includes more resources and tips, when you subscribe to NTEN:Change for free! By Julie Macalik, with Greenlights for Nonprofit Success. The first step in starting to measure your impact is to identify the major outcomes that you want to examine.
Connection Cafe
DECEMBER 19, 2018
As 2018 draws to a close, I was curious to see which of the 160+ articles we’ve published to date this year have been the most read. Without further ado, here is the countdown of the most popular articles published on npENGAGE in 2018: . Read the article for Shana’s insights. . . Read the article to find out how she thought each would rise to the top this year and let us know if you think her predictions were accurate! . .
Robert Weiner
DECEMBER 12, 2011
NTEN just published a short piece of mine on data management in their Change magazine. It's in their DIY series -- short tips for implementing something for your organization without extensive tech know-how or extra budget. The topic they gave me was managing decentralized data entry. Advancement Services Databases Donor Databases IT Management Nonprofit Management Nonprofit Technology
Beth Kanter
JULY 9, 2019
The article includes list of proposed best practices for use of AI in development and other social good fields. Find The Human-Technology Balance To Champion Your Customers This article is written primarily for small business owners, but it speaks to a point that nonprofits should also consider. Allison Fine, my co-author for the Networked Nonprofit , and I are actively researching the use of AI for Good, in particular to scale giving and spread generosity.
Tech Soup Blog
JUNE 5, 2009
Obviously, we think of a lot of the articles , forum threads, and blog posts here at TechSoup as a good resource for nonprofit tech info. I'm certainly no expert on the ins and outs of tech at our organization. I'm fortunate that we have an incredible team of IT/tech experts here who not only know and specialize in different parts of our overall systems, but additionally, can communicate in everyday terms about them.
NTEN
APRIL 1, 2014
You can find out more about the social good action at SXSW by checking out our articles in the Nonprofit Times : Net Neutrality: What Now? NTEN Marketing & Publications Director, Joleen Ong (@joleendearest) and I (@penguinasana) attended SXSW on March 7-11 and reported for the Nonprofit Times.
NonProfit Hub
MARCH 16, 2015
Check out Nonprofit Hub’s top five articles offering grant writing tips: 1. The post Happy Grant Professionals Week—Our Top 5 Grant Writing Articles appeared first on Nonprofit Hub. Dear Grant Professionals, We salute you. While we’ve always saluted you, this is the official week we’re calling you out for being amazing (with the help of the Grant Professionals Association ).
Care2
FEBRUARY 19, 2014
” A new study by Chartbeat, which measures real-time traffic for some of the biggest websites like Upworthy, said their research shows that many people aren’t reading articles that they retweet. ” Upworthy says they have found that web visitors who consume about 25% of an article are more likely to share it on social media than people who moved onto to something else. Commenting: Are people commenting on the articles you share?
Museum 2.0
APRIL 26, 2018
The Washington Post covered the MAH's transformation as part of an article about museums engaging new audiences. The whole second half of the article was dedicated to our work: Smaller museums can be especially scrappy in finding ways to connect with the community. This article subtly juxtaposes two interpretations of what it means to "engage new audiences." Race and ethnicity are not directly mentioned in the article, but whiteness is implied throughout.
NonProfit Hub
DECEMBER 23, 2015
Before we close the door on 2015, let’s take a look back on some of our favorite articles our staff has written this year. During the past year, we’ve written articles about fundraising, how to start a nonprofit, the latest social media trends and much more. Click on each headline to read the full article). In this article, Lincoln Arneal gets tips from Ali Maloy, who in the principle for an accounting firm that specializes working with nonprofits.
NTEN
DECEMBER 19, 2011
[Editor's note: The following is an excerpt of an article in the December 2011 issue of NTEN:Change. Read the complete article, "From Outcomes to Impact," by subscribing to the journal for free! ]. Continue reading this article, which includes more resources and tips, when you subscribe to NTEN:Change for free! By Julie Macalik, with Greenlights for Nonprofit Success. The first step in starting to measure your impact is to identify the major outcomes that you want to examine.
Confessions of a Non-Profit Executive Director
JULY 24, 2008
Pipes (1) Blackbaud Knol Article Touting Blackbaud Now Unpublished 07.25.08 | 3497 9 Comments [link] Knol+Article+Touting+Blackbaud+Now+Unpublished 2008-07-25+05%3A34%3A20 Allan+Benamer In a rather surprising move, the Knol article that I had mentioned a couple of days ago has -poof- vanished into the ether. I took the article down to clean it up, format, etc. Please let your readers know the full article is back up.
Beth's Blog: How Nonprofits Can Use Social Media
APRIL 1, 2007
Got it from reader: Download Kanter-article-WSJ.pdf.Trying to catch up before I head for NTC, and found this on Lucy Bernholz's blog. It lead this excerpt. Damn, don't have a WSJ subscription! Maybe some kind soul will send me an email with text so I can forward to my mom and dad.
NonProfit Hub
DECEMBER 29, 2014
Last week, we shared some of our favorite nonprofit articles that we had written in 2014. From fundraising to social media and everything in between, these are the top five nonprofit articles we loved around the web in 2014. We loved this article because so many of us fail with our donation forms (without even realizing it). Plus, this article comes with a case study. Jay is a board member for numerous nonprofits, which makes this article so awesome.
Museum 2.0
OCTOBER 9, 2013
Back to the land of the blogging! My eyes may be bloodshot, but the sight of the blogger interface still warms my heart. I''ve spent the last eight weeks on a "blogcation" so I could focus on the birth of our new baby, Rocket. MUCH appreciation to the incredible guest authors who helped me out: Stefania Van Dyke, Beck Tench, Julie Bowen, Adrienne Berney, and George Scheer. And thanks to you for engaging with their posts and with the reruns from the Museum 2.0 vaults.
Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 12, 2006
Two new articles and both really good. This is a great article to pass on to the executive director Gotta love Laura Quinn from Idealware ! Disclosure: I was a very a minor contributor to both of them.). A Few Good RSVP Tools compares the features and functionalities of several tools used to schedule events or meeting RSVPs.
AFP Blog
DECEMBER 31, 2008
TH - Local News Article: "A Web site could forge new links between prospective donors and local nonprofit organizations in 2009.DubuqueGiving.org is a facet of the GoldPenny Project, a partnership between Dubuque365.com, the Community Foundation of Greater Dubuque and the Better Business Bureau of Greater Iowa.
Eric Jacobson
NOVEMBER 22, 2015
Here are some links from my Blog to some of the most popular articles about working with Millennials in the workplace: Q&A With Millennial CEO & Book Author Rick Lindquist Get A Handle On Your Millennial Employees How Managers Can Better Support And Retain Their Millennial Employees.
AFP Blog
APRIL 4, 2013
Nonprofit Industry News Article Detail | Sage Nonprofit Solutions : Nonprofit emails not as popular as before
Beth's Blog: How Nonprofits Can Use Social Media
FEBRUARY 1, 2008
I was so busy online working my social media and social networks that I failed to notice the article from the New York Times about the America's Giving Challenge titled "Charities Vie for Prizes in Online Giving Experiment "
gokubi.com
DECEMBER 9, 2009
Ryan Norbauer just published a really deep article about one of my favorite pieces of software, Omnifocus. It’s a great tutorial on how to use the program, but I think it’s real value is as a description of what Getting Things Done (GTD) really is.
AFP Blog
SEPTEMBER 3, 2013
Articles - 2013 - How to make your questionnaire mobile-ready : Today, survey respondents are in control. They choose not only if or when to take a survey but also how to take it. An online survey-taker may choose to take a survey on a tablet while riding on a train today, on a smartphone while waiting in a queue at the bank tomorrow and then on a PC or laptop at home over the weekend.
Beth's Blog: How Nonprofits Can Use Social Media
JULY 17, 2006
Today's business section of the Boston Globe has an article called " Women Tap the Power of the Blog." " I'm quoted in the article
AFP Blog
MARCH 16, 2012
M-Payments Take Charities By Storm - Article on | CIO.in : A June 2011 poll of 233 non-profit organizations found that mobile adoption continues to grow and that there is a shift away from texting toward use of mobile Web media.
AFP Blog
MARCH 5, 2013
Nonprofit Industry News Article Detail | Sage Nonprofit Solutions : Not having cash on hand may no longer be an excuse to turn down Girl Scout cookie sellers, as many troops are now using nonprofit technology that enables participants to accept debit and credit cards.
AFP Blog
AUGUST 15, 2008
Why nonprofit communicators need social media | Article | Homepage articles: "Why nonprofit communicators need social mediaBy Melissa UnderwoodMelissau @ragan.comFour social media sites help recruit donors, deliver the messageA three-person team of twentysomethings spend all day networking on Facebook, MySpace and other social media outlets to do their part to save helpless animals.
NonProfit Hub
DECEMBER 22, 2014
As we wind down 2014 and dust off our party hats, we thought it would be helpful to bring back some of our favorite and more popular articles from the past year. This article by Lincoln Arneal covers details about how to handle the break up when you just aren’t that into them. And if you can’t find an article about an issue you’re having, let us know!) Come back next week when we will highlight the top non-Nonprofit Hub articles from the past year.
GroundWire
OCTOBER 21, 2008
Idealware has just released a great article on the Basics of Email Metrics. In the article, Idealware covers all the familiar tracking metrics such as: opens, clickthroughs, bounces, and unsubscribes. The second half of the article is particularly informative because of the great tips on how to interperet the data. This really emphasizs a point I always try to make when talking to clients: metrics should not only inform you, but also inform actions.
GroundWire
OCTOBER 21, 2008
Idealware has just released a great article on the Basics of Email Metrics. In the article, Idealware covers all the familiar tracking metrics such as: opens, clickthroughs, bounces, and unsubscribes. The second half of the article is particularly informative because of the great tips on how to interperet the data. This really emphasizs a point I always try to make when talking to clients: metrics should not only inform you, but also inform actions.
Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 21, 2006
My article, Using Participatory Media Tools in Nonprofit Campaigns. Looks like the last sentence got left out and wanted to make sure folks were pointed over the excellent article by Colin Delaney on Idealware on Participatory Media Tools which goes in much more detail about more tools and questions for nonprofit to consider. I provide about half dozen examples of nonprofits using community tagging and publishing, flickr and video.
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