CauseVox

MARCH 1, 2024

Research The first step is finding as much information as you can from your existing analytics. Website analytics: help us track donation page interactions and web traffic. Website analytics: help us track donation page interactions and web traffic. You can gather some data (especially demographic data) from other analytics.

Audience 82

Audience Donor Survey Demographics 82

sgEngage

MARCH 15, 2024

Some examples: Employee retention rate Absenteeism rate Employee satisfaction, quantified on a questionnaire or survey Free Guide Development Plan Toolkit Download Now Utilizing Effective Data Tools Many nonprofits started out as a grassroots group with a dream and some bootstraps.

Measure 88

Measure Help Analysis Metrics 88

Nimble AMS

APRIL 6, 2022

During COVID-19 and in the wake of early teacher retirements, Matt Walker, Director of IT, explained that MSTA’s retention rate was declining. Thankfully, with the help of auto-renewing memberships, the retention rate is back on the rise. 20 apps Nimble AMS customers love. Customer success story: Increasing member retention with IACP.

Associations 125

Associations Retention Analytics Missouri 125

sgEngage

NOVEMBER 14, 2023

In fact, when surveyed, 97% of nonprofit professionals expressed an interest in learning how to use their data more effectively, and only 5% reported using data in every decision they make. Data integration allows nonprofit healthcare organizations to: Exchange data at a faster rate. Use analytics tools to surface new patient insights.

Integration 76

Integration Data Nonprofit Platform 76

sgEngage

JANUARY 30, 2024

These solutions leverage predictive analytics to help anticipate future donor actions. According to BWF’s AI for nonprofits guide , the process of using these predictive AI fundraising tools looks like this: Your nonprofit gathers data using sources like your online donation form, donor feedback surveys, and website analytics.

Tools 84

Tools Donor Fundraising Survey 84

Association Analytics

JANUARY 8, 2024

You’re probably already asking for this data on your application forms, in surveys and during event registration. If adding length to your survey or form is a concern you may also want to consider which questions you may be able to retire in 2024. This is considered an explicit data collection method.

Impact 169

Impact Strategy Associations Data 169

Nimble AMS

JULY 7, 2022

Nimble AMS offers a highly personalized member experience, powered by AI and predictive analytics, user-friendly reports and dashboards, and a suite of integration options with career center, events, and learning management software. Survey staff. Survey current members to ask how they would rate your association’s benefits.

Associations 110

Associations Technology Software Survey 110

Get Fully Funded

JANUARY 24, 2024

Then, when a donor gives, fills out a survey, or takes another specified action, they trigger that message and receive the corresponding email automatically. Two weeks later , you send an email that lists several upcoming events and ways to get involved, along with a link to a survey the donor can fill out to tell you about their interests.

Relationship 59

Relationship email Donor Wisconsin 59

Connection Cafe

OCTOBER 30, 2017

Here are a few ways data can be used to track donor and volunteer motives: Your nonprofit can use website data to better understand which messaging has the highest conversion rates. Your nonprofit can survey volunteers and donors, collect information, and analyze the data for patterns. Then ask the question “why?”.

Analytics 39

Analytics Volunteer Donor Google 39

Candid

JUNE 28, 2022

Maintaining a high retention rate means your nonprofit has access to ongoing, sustainable financial support. The average retention rate for the nonprofit sector hovers around 45% , meaning that for most organizations, less than half of their donors give again from one year to the next. . Let’s take a closer look at each stage. .

Donor 111

Donor Retention Rate Database 111

Saleforce Nonprofit

SEPTEMBER 2, 2021

You might: Ask a simple yes/no survey question (“ Do you and your mentor/mentee have a positive relationship ”?). Deliver an assessment by a trained observer who sits in on mentoring sessions and uses a rubric to rate the relationship on positivity and other dimensions. The organization’s methodological and analytical capacity.

Practice 73

Practice Impact Data Effective 73

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2012

We talk about finding the right tool for the data collection job and tools come in three different categories: analytics tools, content analysis, and surveys. Analytics tools like the ones described below are good for measuring actions and engagement. 2 – Make Your Website Shine. 3 – Monitor Social Conversations.

Analytics 106

Analytics Tools Social New York City 106

Greater Giving

DECEMBER 15, 2022

Use these KPIs, or key performance indicators, to measure your results: Email open rates and click-through rates. Conversion rates (from email, social media, and your website). For a more direct approach, you can also survey supporters about the effectiveness of your strategies. Views, likes, and shares on social media.

Digital 75

Digital Marketing Donor Channel 75

sgEngage

JANUARY 17, 2024

You can determine these topics by asking your audience for suggestions or checking your analytics to see which types of topics perform better. Ensure you regularly track metrics such as reviews, listener numbers, audience growth rate, and the conversion rate from listeners to donors.

Audio 74

Audio Podcast Content Phase 74

NetWits

MAY 26, 2011

Those who follow me on Twitter , or for whom I’ve helped implement NetCommunity websites, won’t be surprised to find me write about Google Analytics. No wonder than, I am commonly asked; “What are the top web analytics reports and tools every nonprofit should know?&#. Google Analytics Dashboard. What is it?

Report 251

Report Web Analytics Comparison 251

AccelEvents

JANUARY 20, 2021

Detailed reports and analytics, specifically on session attendance. We were happy to hear that IMPACT’s HubSpot Training Day exceeded its attendance rate compared to previous in-person events, with nearly 1,000 attendees joining sessions. Integrated live-streaming without the need for a 3rd party video platform integration.

Case Study 98

Case Study Virtual Interaction Studies 98

Bloomerang

AUGUST 21, 2023

1,071 fundraising professionals were surveyed at small and medium-sized nonprofits supporting a variety of causes. Multiple, practical action steps are presented below to advance your fundraising based on the survey results. Invest in data analytics : Leverage data analytics to better understand donor patterns and preferences.

Action 73

Action Report Practice Fundraising 73

Connection Cafe

JUNE 26, 2018

A well-crafted donor survey delivered in a savvy way can provide the facts you need to make smarter fundraising and marketing decisions going forward. And while this article is specifically about donor surveys, many of the lessons here apply to all surveys. . Do you have concrete goals for what the survey will achieve?

Survey 29

Survey Donor Effective Audience 29

Association Analytics

JANUARY 30, 2023

Data analytics helps you to uncover insights that are otherwise hard to see or understand. Let’s break down several scenarios to show how data analytics can help improve the member experience. That’s where data can come into play to help you make better decisions (Netflix data knows exactly what you’re watching!)

Experiment 321

Experiment Create Retention Aggregator 321

Tech Soup

SEPTEMBER 11, 2013

Do you suffer from survey fatigue? It seems that a new survey pops up every day, sent to you by organizations, businesses, advertisers, pollsters, and opinion analysts. Surveys are often an advertising gimmick, a marketing ploy, or a general nuisance. So when, and why, should you invest your time in survey participation?

Survey 52

Survey Voice Benchmark Comparison 52

sgEngage

SEPTEMBER 28, 2021

increase in email conversion rate. Here’s a great read on the “death of the open rate. ”. Update your welcome series and existing emails to entice readers to click by linking to longer content, using video, quizzes, surveys, and pledges. Use analytics to identify the donors most likely to become sustainers and target asks.

Online 92

Online Fundraising Benchmark Adwords 92

Allegiance Group

OCTOBER 3, 2022

Donor retention is the second-highest concern for nonprofits, according to the 2022 CCS Philanthropy Pulse survey. To find your organization’s donor retention rate, divide the number of renewed donors this year by the total number of donors last year. How is retention measured?

Retention 52

Retention Donor Rate Mail 52

Greater Giving

DECEMBER 19, 2022

But getting high-quality event analytics requires high-quality, accurate numbers—which means carefully tracking data along the way. Event Attendance Rate. The event attendance rate is produced by dividing the number of actual attendees by the number of total invited attendees, and then multiplying the result by 100.

Metrics 98

Metrics Ratio ROI Sponsor 98

sgEngage

MAY 27, 2021

Key fundraising metrics like donor retention rate, donation frequency, and fundraising return on investment (ROI). For example, if you discover your donor retention rate is falling, you can focus more time and resources on donor stewardship in the months leading up to GivingTuesday to boost retention.

Giving 119

Giving Retention Metrics Demographics 119

Whole Whale

SEPTEMBER 8, 2023

Survey existing donors on what compelled them to support you before. Surveys, interviews, and data analysis can reveal the equivalent of that Rolls-Royce insight – the key emotional triggers, values, and desires of your existing and potential supporters. Survey existing donors on what spurs them to give quickly when appealed to.

Lesson 59

Lesson Fundraising Digital Test 59

EveryAction

SEPTEMBER 20, 2016

Goal: Engagement Metric: Overall Engagement Rate. Platforms like Facebook, Twitter, and even Instagram now report on engagement rates right within their native analytics so be sure to figure out how these numbers are represented. Goal: Website traffic Metrics: Clickthrough Rate, Visits.

Metrics 100

Metrics Social Media Measure Media 100

Whole Whale

NOVEMBER 29, 2021

TechSoup is a nonprofit that partners with corporations, like Google, to help bring technology tools and other resources to nonprofits at a discounted rate. Have at least one goal set up in Google Analytics so you can measure the impact of Google Ads traffic to your site. Start with this how to set up Google Analytics goals guide.

Grant 98

Grant Google Info Application 98

Bloomerang

DECEMBER 19, 2023

That means you likely won’t see the results—increased fundraising revenue, increased donor retention rate, increased average gift size—that you would likely see when using a paid solution. Top feature: Donorbox’s UltraSwift Checkout feature allows donors to quickly complete payments in just a few clicks, promoting higher conversion rates.

Software 84

Software Free Tools Adobe 84

TechImpact

SEPTEMBER 15, 2014

According to a 2011 Cygnus survey , 65% of nonprofit require their online donor to click 3 or more time to give to their nonprofit. Analytic and data are your friend. Google Analytics is your new best friend. One step, not two. Chances are good it’s more than 3. What happens next.

Donation 210

Donation Tips Laptop Mobile 210

AccelEvents

JANUARY 20, 2021

Detailed reports and analytics, specifically on session attendance. We were happy to hear that IMPACT’s HubSpot Training Day exceeded its attendance rate compared to previous in-person events, with nearly 1,000 attendees joining sessions. Integrated live-streaming without the need for a 3rd party video platform integration.

Virtual 52

Virtual Interaction Impact Digital 52

sgEngage

OCTOBER 11, 2023

And with donor retention rates on the decline, new donor acquisition is a constant topic of conversation. By embracing new tools and techniques—from social media and email campaigns to analytics and optimized giving processes—you can uncover sources of new donors that may be right under your nose.

Donor 82

Donor Social Media Websites Content 82

Connection Cafe

JULY 22, 2013

Most nonprofits already have Google Analytics installed on their website to track online traffic. For some good how-to posts, check out my co-blogger Alissa Ruehl , perhaps starting with her Intro to Google Analytics. This post is about how we incorporate Google Analytics data into our Design Process. Methodology. Deliverables.

Analytics 37

Analytics Design Research Process 37

NetWits

MAY 31, 2011

Target Analytics, a Blackbaud company, has released the third edition of it’s groundbreaking research into multichannel giving trends among nonprofit organizations. Retention rates for online donors continue to lag offline donor trends. Retention rates for both new online and offline donors are bad.

Benchmark 144

Benchmark Internet Report Giving 144

Connection Cafe

MAY 9, 2013

Fortunately for those new to peer-to-peer performance analytics, a readily available body of work has been developed on this topic. Refer to Analyze This: A Nonprofit’s Guide to Event Fundraising Analytics by Convio and Event 360 for an excellent discussion of these key peer-to-peer fundraising metrics and more.

Analytics 40

Analytics Benchmark Fundraising Metrics 40

sgEngage

NOVEMBER 7, 2023

A recent survey by The Nonprofit Alliance found that nearly half of direct response consultants said their clients lowered expectations from 2022 to 2023, while less than 10% said they expected their clients to do more direct mail fundraising this year compared to last year. Vary your frequency. Optimize your channel strategy.

Rate 89

Rate Data Demographics Mail 89

NetWits

SEPTEMBER 5, 2012

Use qualitative measures (surveys, interviews and onsite usability testing) to understand how the new website resonates with key audience groups. Then, you can use Google Analytics to start understanding trends – how long are users spending on your website? What’s the bounce rate? Do they find it easy to navigate?

Design 247

Design Web Guide Slides 247

Nonprofits Source

JUNE 22, 2017

Click Through Rate (CTR). Email Opt-In Rate. The best way to measure that growth is with Google Analytics. Within your analytics dashboard head over to Acquisition -> All Traffic -> Channels. Once in the search analytics dashboard check the Clicks and CTR metrics and then filter by Pages.

Digital 111

Digital Marketing Guide Chapter 111