Connection Cafe

JULY 18, 2011

If you’re not yet familiar with Google Analytics, it’s a free tool from. In its default state, Google Analytics tracks all activity on your website. Their usage patterns are likely very different from those of your constituents, and you’re looking to track constituent engagement, not employee engagement.

Analytics 48

Analytics Google Profile Metrics 48

NetWits

MAY 26, 2011

Those who follow me on Twitter , or for whom I’ve helped implement NetCommunity websites, won’t be surprised to find me write about Google Analytics. No wonder than, I am commonly asked; “What are the top web analytics reports and tools every nonprofit should know?&#. Google Analytics Dashboard. What is it?

Report 251

Report Web Analytics Comparison 251

DNL OmniMedia

JULY 14, 2021

Some nonprofit databases are designed with communication tools that automate mass email marketing by creating profiles for your supporters and then using that information to deliver customized emails in response to specific actions such as donating. Running strategic tests. Fixing errors. It can help segment your audience.

Database 52

Database Software Template Nonprofit 52

Connection Cafe

AUGUST 17, 2011

If you’re not yet familiar with Google Analytics, it’s a free tool from. When you think of search engines, you probably think of Google, but maybe not Google Analytics. Your site probably has search functionality, so use Google analytics to track it. Next, go to your profile and click "Edit".

Search 46

Search Analytics Google Site 46

Cloud 4 Good

OCTOBER 6, 2021

In addition, admins can now set the search scope (beta) and choose which objects are queried to deliver the search results or utilize the default search profile. The search scopes are assigned by user profile, allowing admins to customize the search experience with business processes and teams in mind. Dynamic Interactions (Pilot).

Chart 101

Chart gMail Singapore Vermont 101

Qgiv

JANUARY 16, 2024

And with the right event management tools, organizing your guests and tracking your fundraising progress can be done all in one place! Donor management systems offer communication solutions and help track and monitor donor data. You can even track volunteer hours with Blooomerang’s two-way profile sync.

Software 52

Software Tools Management Registration 52

DNL OmniMedia

DECEMBER 13, 2021

Equipped with supporter profiles and a log of all interactions, your nonprofit can craft a strategic plan for stewarding its audience members toward a desired next step– such as making a larger donation or signing up to attend an upcoming event. Donor management. Fundraising campaign management. Marketing campaign management.

Blackbaud 52

Blackbaud Nonprofit Summary Comparison 52

NonProfit Hub

OCTOBER 8, 2020

Some features are: Versatile logos – (Great for avatars, email subject lines, business profiles listings, and website headers). Informative analytics. With MailChimp, you can also carry out A/B testing, target donors, create versatile landing pages, and integrate with numerous apps. Available in multiple file formats.

Tools 65

Tools Social Media Analytics Nonprofit 65

sgEngage

OCTOBER 11, 2023

Engage with your audience by responding to comments Participate in conversations Be authentic and avoid highly polished replies Track your top 10 or 20 followers and tag them to help share your content Ask followers to opt in to your email list for more direct communication, Pro Tip: Befriend the algorithms with inspiring content.

Donor 89

Donor Social Media Websites Content 89

Nonprofit Tech for Good

FEBRUARY 1, 2011

From there I signed us up for various Facebook groups and profiles and continued experimenting sites like Change.org and Care2. Are you tracking Return on Investment (ROI), and how? When it comes to the overall organization I track social media in three basic ways. They were supportive and encouraged me to test and experiment.

Social Media 190

Social Media National Interview Examples 190

Allegiance Group

APRIL 15, 2024

After assessing how these donors already interact with your nonprofit, you can build target donor profiles based on demographics, psychographics, giving habits, and preferred communication channels. Track trends. Take stock of social media followers, event attendees, volunteers, and your most dedicated advocates and ambassadors.

Mail 52

Mail Fundraising Nonprofit Channel 52

Forum One

MAY 12, 2021

The type of browser, device, or operating system can be collected in a user profile. Through the use of analytics tools, you can track users’ online behavior and develop experiences that target them based on their previous actions. Demographic segmentation. Behavioral segmentation. Forum One’s website personalization tool.

Open Source 72

Open Source Personal Websites Open 72

Kindful

MARCH 25, 2021

Keeping track of event data and supporters’ social media activity will be more important to their communications than to a nonprofit that heavily relies on volunteer support. Tracking data from your email marketing tools is crucial in order to improve strategies and increase your conversions. Email tools. Website traffic tool.

Communication 98

Communication Donor Data Guide 98

Nonprofits Source

APRIL 19, 2017

These identifiers then match your information to donor Facebook profiles. To test the theory, I recently ran a remarketing campaign on Facebook promoting my article, “ How To Get More Online Donations With Content Marketing.” Here are a few guides for popular sites to get your tracking codes set up: Google Remarketing Tag.

Ideas 111

Ideas Donation Online Strategy 111

Connection Cafe

MAY 19, 2011

Last week’s NTEN webinar on Google Analytics reached capacity FAST. The first thing to know is that the updates made to Google Analytics aren’t in its function. When you are logged in to Google Analytics, up in the top right corner you’ll see “new version.” But have no fear!

Analytics 32

Analytics NTEN Google Calendar 32

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2013

One of the more chilling innovations in marketing over the past few years is called “predictive analytics” It’s this blend of statistical analysis, data mining and psychology which enabled Target to conclude that a teenage girl was pregnant before her father did. But not all kinds of audience analysis are evil.

Analysis 105

Analysis Audience Test China 105

Connection Cafe

OCTOBER 10, 2013

Here are five of the ideas they shared the following tips for letting data drive the dollars: Track conversions with Google Analytics. Track not only donations and event registrants, also conversions such as email and volunteer signups. Review social media analytics at least twice a month. Don’t forget about email.

Web 38

Web Newsletter Summary Search 38

Care2

DECEMBER 12, 2011

At a minimum, test the site on iphone, ipad, and Android phone. Cross browser compatible tested – Make sure that your site loads well in all major web browsers including Firefox, Google Chrome, Safari, and yes, Internet Explorer. Ask for feedback and suggestions to improve the user flow of the site?

Websites 73

Websites Plugin Test Feeds 73

NonProfit Hub

JULY 27, 2017

Your nonprofit has plenty to keep track of. From organizing donor profiles to implementing fundraising strategies to attending conferences , your mind must be scrambling to remember everything! Imagine being able to grow your donor base and keep track of each donor profile. Their analytics adapt to your organization!

Software 42

Software Guide Nonprofit Analytics 42

AccelEvents

JUNE 9, 2021

An online summit usually provides a platform for speakers who wish to grow their profile. Create a tracking list so you can identify which speaker you’ve reached out to, the dates, and the responses. When finalizing the summit, you can flesh out your tracking list. How to Create an Online Summit: 9 Simple Steps.

Online 98

Online Create Registration Virtual 98

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 12, 2010

It was a low risk experiment on AppMakr to test drive the service before selecting a vendor and to learn what was involved. And, of course, you want to track with analytics what tactics work or not, and improve over time. If you do download, and you have feedback on the application, please let us now.

Texas 95

Texas Haiti Application Hunger 95

The Science Behind Engaging your Supporters

OCTOBER 3, 2018

Use your software’s data and analytics to understand how your donors arrive at their decisions to donate - that way, you can strategically encourage additional gifts by putting “signs” along that journey and make giving convenient. Did he engage with a recent fundraising email? Click an online ad? Answer a call to donate on social media?

Donor 65

Donor Guide Fundraising South Dakota 65

AccelEvents

JUNE 9, 2021

An online summit usually provides a platform for speakers who wish to grow their profile. Create a tracking list so you can identify which speaker you’ve reached out to, the dates, and the responses. When finalizing the summit, you can flesh out your tracking list. How to Create an Online Summit: 9 Simple Steps.

Online 52

Online Create Registration Virtual 52

Connection Cafe

OCTOBER 29, 2018

That means marketing, finance, analytics, grants management, and more. As our speakers in the session focused on “data-driven storytelling” highlighted, analytic reports don’t replace meetings, but they can certainly help them. Foster a data culture, and a testing culture . Know your audience .

Organization 26

Organization Disaster Boston Blackbaud 26

DNL OmniMedia

FEBRUARY 9, 2022

At DNL OmniMedia , we offer a complete range of nonprofit technology, marketing, and analytics services, making us a full-service choice for organizations in all nonprofit verticals. Custom analytics and strategic planning projects. Data analytics services, including donor file audits. Prospect profiling.

Consultant 52

Consultant Nonprofit Strategy Philanthropy 52

Tech Soup

MAY 7, 2013

This month the news is about WiFi embedded in a magazine, Braille smartphones, ultramobile devices, innovation in Eastern Europe, Windows 8 Apps for Social Good Winners, a new Pinterest analytics tool, the emergence of digital wallets, and Ginny Mies pick for the mobile app of the month. CNN Money: 5 pay-by-phone apps tested.

Phone 48

Phone News Technology Free 48

Forum One

JANUARY 26, 2024

Whether through firsthand product testing, genuine customer reviews, or authentic travel accounts, incorporating real experiences into content creation enhances trust and authority. This strategy builds a robust backlink profile and amplifies visibility with target audiences.

International 89

International Strategy Search Structure 89

Nonprofits Source

JANUARY 23, 2023

Track marketing performance. Google provides Ad Grant participants with free access to Google Analytics. Accept the invitaiton, and accept the billing profile, which will be sent to you in a separate email. Set up valid conversion tracking. Test out different ad extensions to determine what drives results for your ads.

Grant 52

Grant Google Guide Nonprofit 52

Connection Cafe

AUGUST 1, 2017

I’ll go ahead and assume that your donors are thoughtful, analytical and either interested in or actively participating in the scientific community. Depending on how many people you have, I would recommend a test – put a group into a prospect acquisition appeal to see how they perform against your traded or rented lists.

FAQ 49

FAQ Giving Fundraising Campaign 49

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 9, 2009

Once you have an idea for the what, subject it to the so what test. Dan Schawbel, Five Free Tools To Track Your Reputation. It is important to do this type of listening as a prelude to setting up your own profile or placing videos on YouTube - and as an going part of your social media strategy. Google Alerts. Technorati.

Literacy 51

Literacy Technorati RSS Bookmarking 51

Bonterra

APRIL 11, 2024

Bonterra’s supporter engagement platform puts a comprehensive profile of every audience member at your fingertips, so you can have intuitive interactions that lead to lifelong connections. Collect reliable data on your efforts with a system that automatically tracks all of a supporter’s activity in one single record.

Digital 52

Digital Fundraising Case Study Advocacy 52

AccelEvents

DECEMBER 17, 2020

which can be used in tracking key performance indicators (KPIs) and helping you fully understand your event’s success. To fully understand if you’ve hosted a successful virtual event, you need to take a dive into event data and analytics. It is also a good idea to track registration by type. Did they come through email?

Virtual 52

Virtual Measure Registration Sponsor 52

AccelEvents

DECEMBER 17, 2020

which can be used in tracking key performance indicators (KPIs) and helping you fully understand your event’s success. To fully understand if you’ve hosted a successful virtual event, you need to take a dive into event data and analytics. It is also a good idea to track registration by type. Did they come through email?

Virtual 52

Virtual Measure Registration Sponsor 52

Bloomerang

SEPTEMBER 12, 2022

The donor database tracks all of your supporters’ engagement activities and donation history so that you can make more informed outreach decisions and craft better fundraising requests. Bloomerang offers comprehensive features that allow for both a deep dive and surface-level tracking for various aspects of your nonprofit data.

Software 81

Software Fundraising Nonprofit Platform 81

Connection Cafe

DECEMBER 3, 2018

Boost your backlink profile: Link to your specific page from other institutions that are like yours. Track your data: Use a free tool like Google Analytics to help inform your actions and evaluate your page performance. Use Google Analytics to measure your social media efforts. This also helps your Google ranking.

Websites 26

Websites Analytics Social Media Test 26

3rd Sector Labs

APRIL 4, 2014

Do you plans involve segmenting of constituents into different groups and personalizing outreach; do you plan to test campaign variables; will you be using reference codes to track where donations are coming from (Direct mail, Email, Social, etc). As in everything, test, test test.

Data 100

Data Technology Strategy Fundraising 100

Nonprofit Tech for Good

MAY 18, 2013

The hours don’t reflect exactly how much time one should spend on the sites themselves, rather the time spent and the time necessary researching and preparing the content for each social network, setting up and maintaining the profile and pages, and tracking ROI. That said, for those of you that have bought the book [Thank you!],

Social Media 264

Social Media Social Chapter Media 264