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Engagement Analytics 101: Setting Your Association Up for Success

Association Analytics

You can glean a lot of insights about your members once you get your association on board with engagement analytics. It’s important to note that engagement scoring should not act as a grading system for either your members or your internal departments. Start discussing what metrics will help you make overarching decisions.

Analytics 169
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Amp Up Your Digital Marketing with Google Analytics

Byte Technology

According to Louise Craft, digital marketing executive at Metric Mogul, Analytics “ensures marketers can make data led decisions to streamline their marketing efforts, increase their conversion rates and ultimately achieve their business goals.” Use Multiple Views. Enable Site Search.

Analytics 100
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Top Ten Data Challenges (And Solutions) for Associations

Association Analytics

With a modern ecosystem, your association can start by separating out analytical data from transactional data. 8: Your Organization Doesn’t Have KPIs and Metrics Challenge : Without key performance indicators (KPIs) or metrics, your organization is missing out on vital information about your members. Set up your KPI and metrics!

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Top 2021 Fundraising Strategies: Mastering an Analytical Approach to Strategy and Planning

Bloomerang

Investing in digital-first fundraising and marketing communications. Mastering relevant content marketing. Mastering an analytic approach to strategy and planning. Internalizing and externalizing an organization-wide culture of philanthropy. Internalizing and externalizing an organization-wide culture of philanthropy.

Analytics 122
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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. email addresses are not allowed, and as a general rule, should not be used for your nonprofit communications publicly or internally. 3) Monitor your LinkedIn Analytics.

Linkedin 363
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Privacy-First Marketing for Nonprofits

Media Cause

On the surface, it makes sense that privacy and tracking would be at the bottom of a marketer’s task list. But if you engage in targeted advertising or use Google Analytics to track website visitors, privacy-first marketing should be a priority for your organization. What is Privacy-First Marketing?

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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Scheduling tweets is a must for nonprofits that want to engage an international following. 8) Get to know your Twitter Analytics Dashboard. Retweet your own tweets.

Twitter 356