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Advocacy and Awareness: 4 Tips for Virtual Campaigning

sgEngage

Advocacy campaigns have evolved over the past few years, dramatically changing how nonprofit advocacy is conducted. While traditional methods can still impact supporters, more and more organizations interested in starting an advocacy initiative look to virtual campaigns first. Stay up to date on online advocacy trends. .

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Behold! The fundraising power of a little cultivation!

M+R

Does our theory that robust email advocacy largely takes care of cultivation no longer hold as much water as we once thought? Fortunately, we started asking these questions with just enough time to put together a treatment test before finalizing our End of Year strategy last fall. Okay, back to the results… ???

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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

By Michelle Chen is an independent scholar with a PhD in mass communications with a focus on advocacy, activism and social change. The pandemic has drastically altered the ways nonprofits interact with their supporters. She helps brands grow engagement and build relationships with their audience. Leverage social information and norms.

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How Nonprofits can Use Analytics with Advocacy

Connection Cafe

Analytic Activism is a book about how advocacy organizations can make better decisions in the digital age. I wrote the book because it seemed like something was missing from the conversation about digital advocacy and activism. Most of the research on digital advocacy is focused on the new types of speech we now see online.

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Engage, request, repeat: The proven formula for retaining donors

Candid

This will help you build strong, genuine supporter relationships that stand the test of time. . Set up a welcome message or series that speaks to their new experience interacting with your nonprofit . To increase your donor retention rate, you’ll need to create effective donor stewardship and engagement strategies.

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?3 Reasons to Integrate Your Organization’s Systems

Saleforce Nonprofit

By: Stu Manewith, Director of Thought Leadership and Advocacy at Omatic Software. Cogent messaging and other fundraising interactions can employ that very data to create a personalized and compelling experience for prospects and existing donors alike. Discrete segments can be tested based on timely nuances in supporter behavior.

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Which Customer Relationship Management (CRM) Software is Best for Your Nonprofit?

Nonprofit Tech for Good

One of its best features is an interactive dashboard that features retention rates, improvement suggestions, and projections at the forefront. Salsa has most of the features of the other CRMs listed, as well as online petitions, social publishing, mobile responsive, and A/B testing.