Connection Cafe

FEBRUARY 8, 2018

Analytic Activism is a book about how advocacy organizations can make better decisions in the digital age. I wrote the book because it seemed like something was missing from the conversation about digital advocacy and activism. Most of the research on digital advocacy is focused on the new types of speech we now see online.

Analytics 31

Analytics Advocacy Chapter Environment 31

Care2

FEBRUARY 20, 2024

With five packed days of online content, the Digital Strategy Summit 2024 can help your nonprofit organization skill-up in a new digital landscape! It's a comprehensive learning experience with session content that is backed up by case studies and immediately applicable to your advocacy and fundraising programs this year.

Professional 41

Professional Digital Reddit Strategy 41

Nonprofit Tech for Good

SEPTEMBER 11, 2023

It seems cold, analytical, and impenetrable, the opposite of how you operate. Create personalized donor experiences Categorize your participant information into like groups, then send them event invitations and content tailored to their interests. How do you do more and grow your nonprofit without a fleet of minions? Don’t run away!

Chapter 298

Chapter Registration Data Education 298

Connection Cafe

APRIL 7, 2020

Google Analytics can seem daunting, especially for the smaller marketing team or the marketer with limited digital chops. Or perhaps you’re a seasoned Google Analytics pro who just needs a little validation right now. After all, your website is your biggest body of content. What are Google Analytics goals? Email sign-ups.

Analytics 35

Analytics Google Goal Track 35

Nonprofit Tech for Good

MAY 8, 2019

In 2017, Race Forward merged with the Center for Social Inclusion to become the nation’s largest research, advocacy and services organization devoted to racial justice. Similarly, we’ve seen the coming and going of content management systems (CMSs) over the years. Do you use analytics, surveys, testing, interviews?

Online 246

Online Hunger Metrics Drupal 246

M+R

DECEMBER 13, 2022

But for nonprofit fundraisers like me, it’s a day for the time-honored traditions of repeatedly refreshing Google Analytics, double-checking that all of the 12/31 emails launched, and applying final optimizations to make sure our fundraising ads shine. For ads tracking and more, we highly recommend Google Analytics.

Fundraising 84

Fundraising America United States Track 84

Care2

JANUARY 7, 2013

Every nonprofit knows that good content is king. If you think your website is filled with outdated and boring content, you may be questioning how well you are engaging your activists and donors. Heck, even if you think you have awesome content, you are probably asking yourself the same the question.

Metrics 71

Metrics Content Track Analytics 71

Care2

AUGUST 31, 2015

Are Google Analytics your best friend? Does data that gives you insight into your fundraising and advocacy strategy make you happy? Analytics and metrics are what should be informing your content, your strategy, and your nonprofit campaigns. If not, they should be. All the lingo is clearly laid out and defined:

Content 28

Content Effective Metrics Analytics 28

Care2

MARCH 23, 2022

The Digital Strategy Summit (March 28-April 1) is five days of online content bringing you and your team the latest trends in digital strategies for nonprofits, charitable campaigns, and advocacy movements. Both SEO and Google Analytics have a mysterious air to them and seem difficult, but they couldn’t be easier.

Digital 41

Digital Strategy Learning Online 41

Pamela Grow

FEBRUARY 27, 2024

Marketing is not just about producing powerful content and sharing it on your platforms. If you have any gaps in your data, consider sending out surveys to collect more information on how audience members prefer to hear from your nonprofit and what type of content they’re most interested in consuming. Segment your audience.

Digital 59

Digital Marketing Create Social Media 59

Nonprofits Source

NOVEMBER 7, 2023

That means you must have a comprehensive understanding of your supporters’ demographics and interests Leverage tools like your CRM platform and previous social media analytics to pinpoint who your audience is and what they care about. The content you post should be crafted with your platform and audience in mind. When should you post?

Social Media 52

Social Media Media Build Social 52

EveryAction

SEPTEMBER 20, 2016

Platforms like Facebook, Twitter, and even Instagram now report on engagement rates right within their native analytics so be sure to figure out how these numbers are represented. To help boost engagement rates, Amy suggests using rich media like graphics and video, asking questions, and creating content that's just begging to be shared.

Metrics 100

Metrics Social Media Measure Media 100

Forum One

MAY 18, 2021

Whether they are browsing your website content on their desktop or scrolling through your social media posts on their mobile phone, it’s crucial to create continuity across all your marketing touchpoints. Develop strong content journeys. The old adage that “content is king” still holds true for your omnichannel strategy.

Marketing 47

Marketing Impact Create Tips 47

Nimble AMS

OCTOBER 21, 2021

Business analytics/intelligence tools are an emerging area for investment. An AMS that offers online member community functionality helps you inspire and enable members to connect with each other and gain access to relevant content anytime from the convenience of their home, office, or wherever they are. . online member community.?

Associations 125

Associations Integration Virtual System 125

Top Nonprofits

MARCH 16, 2022

In this guide, we’ll cover common reasons your website may need a revamp, including: Your content is out of date. Your content is out of date. When your nonprofit’s website content is out of date, your audience won’t be able to find the information they need to get involved. Your website doesn’t reflect your current brand.

Websites 115

Websites Nonprofit Audience Mobile 115

Connection Cafe

AUGUST 2, 2016

Optimizing your nonprofit’s advocacy action alert doesn’t have to end with a supporter receiving a humble “thank you” from a thank you page or email. All too often, a tally is recorded and that’s the extent of online advocacy. This experience in online advocacy doesn’t have to yield this outcome. Facebook), Campaign Medium (e.g.

Advocacy 20

Advocacy Action Rate Conversation 20

Care2

JANUARY 6, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Is it to gather donations or content?

Analytics 54

Analytics Google Social Media Websites 54

Forum One

MAY 11, 2021

Content Management Systems (CMS). It allows you to create, edit, and manage content quickly and efficiently while acting as a central hub for all other channels. Brand awareness, advocacy, and social media tools. Data, business intelligence, reporting and analytics. A CMS is the foundation of your organization’s website.

Tools 53

Tools Tips Integration Evaluation 53

John Kenyon

SEPTEMBER 5, 2018

Data not just on activity but also on what content is most popular across your website, emails and social media channels. Top Online Content. I’m not talking about esoteric or hidden data in the depths of Google Analytics, I’m talking about a handful of essential foundational pieces of data.

Data 52

Data Strategy Online Social Media 52

Nimble AMS

JANUARY 20, 2022

This means putting more of your staff’s effort on those areas that will drive the greatest impact with today’s members: individual benefits such as training and certifications, and industry-focused benefits such as industry news and information, advocacy, and raising awareness. . Using data analytics to deliver member value .

Associations 78

Associations Studies Trend Data 78

DNL OmniMedia

DECEMBER 13, 2021

Reporting and analytics functionality includes tracking key metrics and creating custom reports with advanced data visualization capabilities. Marketing tools that empower multichannel campaigns, allow you to integrate CRM data with your marketing strategy, and grow your website with a comprehensive, built-in content management system.

Blackbaud 52

Blackbaud Nonprofit Summary Comparison 52

Connection Cafe

JULY 10, 2014

In the Nonprofit Content Marketing Benchmarks, Tools and Trends Report of 2014, nonprofit marketing and communications professionals who rank themselves as “Most Effective” at content marketing have a written content strategy. Constituent Relationship Management tools), and you have the makings of a good content strategy.

Content 37

Content Communication Marketing Strategy 37

Connection Cafe

AUGUST 21, 2012

Since advocacy as a topic and a career are both near and dear to my heart, I wanted to give you a preview of some awesome advocacy content that you can expect to see. First, my colleague Emily Goodstein will be presenting Out of the Box - Advocacy Superheroes. We are just 40 days away from bbcon 2012 , can you believe it?

Advocacy 35

Advocacy America Sound Module 35

Achieve

AUGUST 12, 2021

Your peer-to-peer platform should automatically resize the content to fit each user’s device accordingly. Otherwise, users will be forced to rotate their devices and zoom in and out just to read your content, let alone donate. . In her role, she leads the charge with lead generation, content creation, and brand management. .

Audience 82

Audience Tips Fundraising Social Media 82

Care2

MAY 13, 2014

Here’s just a few reasons why email still rules: People who take action on advocacy campaigns via email are 7x more likely to donate money to your organization. For example, on Facebook, you can use Facebook Custom Audiences to target your email list members and further engage them on your advocacy campaigns.

email 75

email Advocacy Social Network Social Media 75

DNL OmniMedia

JULY 25, 2022

EveryAction is a robust constituent relationship management (CRM) system that provides organizations representing a variety of causes with fundraising, outreach, and advocacy tools. Complete your advocacy toolkit with EveryAction’s canvassing, phone banking, direct mail, and activist management features. .

Course 52

Course Software Consultant Platform 52

Forum One

NOVEMBER 21, 2022

The goal of the Children’s Hospital Colorado Foundation is to care for and cure children through the provision of high-quality care, education, research, and advocacy. We conducted a comprehensive landscape analysis and full audits of their technical ecosystem, communications, and analytics. NMAAHC: A Seat at the Table Event.

Award 46

Award Colorado Washington Children 46

Top Nonprofits

MARCH 12, 2021

On average, young people are more active in advocacy for social causes than their older counterparts. Consider making some small tweaks to the tone of your content to make it more fun, casual, and relatable. They are passionate about making the world a better place—and so are you.

Trend 98

Trend Campaign Fundraising Mobile 98

Forum One

NOVEMBER 18, 2022

The goal of the Children’s Hospital Colorado Foundation is to care for and cure children through the provision of high-quality care, education, research, and advocacy. We conducted a comprehensive landscape analysis and full audits of their technical ecosystem, communications, and analytics. NMAAHC: A Seat at the Table Event.

Award 46

Award Colorado Washington Children 46

Care2

MAY 13, 2014

Here’s just a few reasons why email still rules: People who take action on advocacy campaigns via email are 7x more likely to donate money to your organization. For example, on Facebook, you can use Facebook Custom Audiences to target your email list members and further engage them on your advocacy campaigns.

email 70

email Advocacy Social Network Social Media 70

Cloud 4 Good

AUGUST 25, 2022

Many high-level decision-makers understand the role of ethics in technology, particularly as it relates to artificial intelligence, machine learning, and predictive analytics. Consider the line between advocacy and data manipulation, particularly as it relates to fundraising. Understanding Ethical Responsibility.

Roles 59

Roles Companies Technology Journal 59

Get Fully Funded

JANUARY 27, 2022

If you’re prompting supporters to get involved with an advocacy campaign , you wouldn’t want to use a long-winded CTA button that says “Click Here to Advocate for Animals In Your Area Today.” Your CTAs should be placed naturally throughout your digital content, and it’s important to avoid overusing them. Your CTAs should: .

Action 64

Action Guide Language Test 64

Connection Cafe

JULY 10, 2014

In the Nonprofit Content Marketing Benchmarks, Tools and Trends Report of 2014, nonprofit marketing and communications professionals who rank themselves as “Most Effective” at content marketing have a written content strategy. Constituent Relationship Management tools), and you have the makings of a good content strategy.

Content 30

Content Communication Marketing Strategy 30

DNL OmniMedia

MAY 25, 2023

Personalization also includes adjusting the content you share based on supporters’ interests. In an email list for remote supporters, you would instead promote online opportunities and content. Analytics data can be especially helpful here. Show appreciation. Not participated in the last several events?

Relationship 52

Relationship Build Donor Strategy 52

Bloomerang

AUGUST 28, 2023

Use your CRM to send personalized marketing content to each segment that’s relevant to their interests to encourage further engagement. This CRM is accompanied by fundraising, advocacy, and marketing solutions. Use the data in your donor profiles to create donor segments, which are groups of donors who share similar characteristics.

Profile 91

Profile Software Nonprofit Donor 91

DNL OmniMedia

FEBRUARY 1, 2023

Team DNL’s Nonprofit Technology Consulting At DNL OmniMedia, we work with large organizations and growing nonprofits to help them use technology to reach their fundraising and advocacy goals. We’re well-versed in the most popular, robust nonprofit solutions on the market, including products by Blackbaud, Salesforce, and EveryAction.

Consultant 52

Consultant Technology Phase Nonprofit 52

NTEN

JULY 18, 2011

Here are the main benefits, broken down: The people who ‘like’ your content will do a lot of work for you. Because on average, Facebook users who ‘Like’ content have TWICE the number of friends than a typical Facebook user. You’ll get access to an incredibly detailed set of analytics about the people who engage with your site.

Facebook 74

Facebook Social Media Advocacy Site 74