Remove Activism Remove Attention Remove Mind Remove Open
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4 Text Marketing Lessons Nonprofits Can Take from Big Brands

Nonprofit Tech for Good

Big brands know that texts have an incredibly high open rate—that’s why many of our favorite retailers have adopted a text marketing strategy. Marketing-related text messages have an incredibly high open rate of about 99%, compared to the average email open rate, which is closer to 30%. You can read all about it here.

Lesson 293
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Lead From the Human Side of Technology

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Digital platforms and processes infuse every business activity. Daniel Goleman’s 1995 book “Emotional Intelligence: Why It Can Matter More Than IQ” brought EI to popular attention. That openness is a gateway to innovation and creative problem-solving. Pay attention— This is an easy first step.

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Want To Be a Leader? Get to Know Yourself

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Be an Active Listener A group of advisors is an invaluable career resource. Instead of focusing on your ideas, pay attention to others. Become an active listener by practicing these skills. Listen actively. Clear thoughts about tonight’s dinner or the report that’s due next week from your mind and live in the moment.

Awareness 221
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Information: The Better Half of IT

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And every advocate for social good has much to gain by paying attention to the Information half of IT. Why pay attention to data? Data fuels most activities in a nonprofit. Your organization’s aggregated or synthesized data is more like a complex carbohydrate that provides fuel for sustained activity. Data is valuable!

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EI Helps Teams Use Technology to Fly

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Daniel Goleman’s 1995 book “Emotional Intelligence: Why It Can Matter More Than IQ” brought EI to popular attention. That openness is a gateway to innovation and creative problem-solving. Investigate training options and keep the various learning styles of your team in mind.

Team 221
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9 Socially-Distant Donor Engagement Ideas for Nonprofits

Nonprofit Tech for Good

That said, the number of businesses fighting for their attention in their inboxes and on their news feeds may have left them feeling a bit fatigued. Now your team can boost your open rates to 37% just by adding video! Make it a point to find them so you’re getting as many eyes on your attention-deserving content as possible.

Donor 328
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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. Experiment and keep in mind that those who use Twitter regularly tend to love Twitter. Twitter is not for every nonprofit.

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