Association Analytics

APRIL 8, 2021

Data provides actionable insights and can give associations a navigable path to make better informed business decisions. SMART is an acronym people use to remember the five aspects of a well-articulated goal: SMART goals are specific, measurable, achievable, relevant, and time bound. Most often, you’ll use at least one measurement.

Goal 192

Goal Data Articulate Analysis 192

Achieve

OCTOBER 6, 2023

In this guide, we’ll walk through three key social media fundraising metrics, as well as how you can improve them: Social Media Engagement Rate Conversion Rate Social Media Return on Investment Ready to tap into the full potential of social media fundraising? This is where your social media engagement rates come in.

Social Media 52

Social Media Metrics North Carolina Media 52

TechImpact

JUNE 16, 2014

The inherent community nature, pervasiveness of the platform, and the fact Facebook is constantly adding tools for nonprofits to better utilize the social network has made it the perfect choice for most nonprofits. Here are the actions that trigger post level data, and page level data. Image courtesy of Black Celebrity Giving.

Metrics 170

Metrics Facebook Stats Nonprofit 170

Association Analytics

FEBRUARY 20, 2024

You can track metrics that will help you identify what’s working, including social media engagement, impressions and reach, database growth, event registration and attendance, and website visits and sessions. Again, remember to measure the results of these thought leadership efforts by measuring the engagement with the resources you produce.

Create 169

Create Strategy Associations Registration 169

ASU Lodestar Center

JUNE 3, 2020

Performance measurement (PM) informs strategic decisions. To truly move the needle towards ameliorating social challenges throughout the world, we must revisit the efficacy of what has been measured and how. Use performance measurements sensitive enough to detect gradual changes so that small scale initiatives can be informative.

Measure 52

Measure Create Arizona Participatory 52

sgEngage

MARCH 19, 2024

But for innovation to thrive, you must embrace a culture where the entire nonprofit is committed to enhancing processes or strategies by transforming ideas into actionable improvements. Showcase attitudes, actions, and qualities you want your team to mirror. You can do so with open and transparent communication.

Culture 78

Culture Create eBook Attitude 78

Neon CRM

NOVEMBER 17, 2023

We’ll also be sharing the important metrics you need to keep an eye on to measure your performance. Use Social Media to Create an Online Community The average internet user spends roughly 151 minutes (that’s over two and a half hours) online every day. What is a Membership Engagement Strategy?

Strategy 98

Strategy Measure Social Media Metrics 98

Non Profit Quarterly

NOVEMBER 7, 2023

In an effort to turn this trend around, the MacArthur Foundation unveiled in September 2023 the Press Forward initiative, a coalition of 22 founding donors set on “strengthening communities and democracy by supporting local news.” It’s a call to action for philanthropy to step up.” Since 2005, some 2,200 local newspapers have closed.

Local 102

Local Pledge News Support 102

sgEngage

APRIL 17, 2024

Basic data sets allow organizations to take action—such as communicating with members or soliciting donors. Analyzed data—usually in the form of charts and dashboards—provides a way for you to measure your organization’s activity against past output or industry standards: it allows you to determine growth and success, or lack thereof.

Chart 81

Chart Map Data Attention 81

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2011

. Last week public relations and measurement professionals met in Lisbon for a Summit hosted by AMEC (The International Association for Measurement and Evaluation of Communications). 2: Measuring the Effect on Outcomes is Preferred to Measuring Outputs : Measure your results, not just numbers.

Measure 115

Measure Social Media Media Metrics 115

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2013

I spent a year co-writing on a book, “ Measuring the Networked Nonprofit ,” with measurement guru KD Paine because I felt strongly focusing on vanity metrics such as follower counts or Facebook likes was a waste of time. I didn’t get asked ”What are the best tools to measure followers on Twitter?

Attitude 97

Attitude Social Media Measure San Francisco 97

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2012

We’ll also share some some tips and frameworks for measuring engagement to improve relationships with your organization’s stakeholders. What I’m really enjoying is reading the blog posts that nonprofit tech colleagues have shared their thinking about the ladder of engagement and how to measure along it.

Measure 98

Measure NTEN Social Media Metrics 98

Qgiv

APRIL 22, 2024

Nonprofit marketing refers to all of the different strategies your organization uses across the various channels of communication to spread awareness about your cause and gain new supporters for your mission. Nonprofit marketing goals often focus around building recognition, fostering community, and increasing your funds raised.

Marketing 52

Marketing Guide Nonprofit Channel 52

Get Fully Funded

MARCH 2, 2023

From smaller, newer nonprofits to larger charitable organizations, measuring performance is a universally shared need, especially in the realm of fundraising. But for organizations that offer direct services to constituents, such as social services nonprofits, there’s another layer of complexity— impact measurement.

Statistics 52

Statistics Stats Program Management 52

Media Cause

JULY 14, 2023

Use language and imagery that are relevant, culturally sensitive, and can resonate with diverse communities. Measure Impact: Define the metrics that will help measure the impact of your digital campaign. Follow accessibility guidelines! Risk Management: Every project comes with risks.

Project 52

Project Digital Marketing Impact 52

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2011

While my family and their home dodged a bullet, like millions in NYC, other locations had catastrophic flooding and there was a loss of lives. We learned that it predicting the path of hurricanes is a more precise science than the measuring their destructive force. What are the key results of this campaign ? What does success look like?

Hurricane 97

Hurricane Measure Social Media Pledge 97

Eric Jacobsen Blog

FEBRUARY 4, 2024

To strengthen wellbeing in the workplace the book provides leaders various solutions, including a new metric to track suffering, struggling, and thriving — Gallup Net Thriving. In addition, the book covers: The five elements of wellbeing: career, social, financial, physical, community. Remove abusive managers.

Team 57

Team Build Ratio Measure 57

Amy Sample Ward

JUNE 6, 2011

Technology and Community: Strategic Options for Movement Building. How many people hear that word and think it is just as generic as the word community? To that end, siloed brands are replaced by unifying goals that rally more than select individuals but entire communities. The full keynote and presentation are below.

Build 220

Build Community Technology Action 220

ASU Lodestar Center

AUGUST 17, 2022

If you’re like many of us working in nonprofit leadership today, you’re more than likely exhausted and running out of actionable ideas. It must be articulate enough to measure progress against, inspiring enough to move people to action, and still broad enough to withstand the test of time. This data is how we measure our impact.

Participatory 98

Participatory Culture Leadership Washington 98

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2013

Note from Beth: As part of my work this year as Visiting Scholar at the David and Lucile Packard Foundation, I’m running several peer learning groups based on the ideas in “ Measuring the Networked Nonprofit ” and Crawl, Walk, Run, Fly Maturity of Practice model. Because what gets measured gets better.

Measure 99

Measure Track Model Seattle 99

Beth's Blog: How Nonprofits Can Use Social Media

MAY 31, 2013

I’ve been facilitating a peer learning group with Packard Foundation grantees during the past year with a goal of improving measurement practice for social media and based on my book, “ Measuring the Networked Nonprofit.” On a call last month, participants shared examples of their measurement tools and spreadsheets.

Social Media 112

Social Media Metrics Media Measure 112

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2013

Last week, I was lucky enough to be invited to participate in a meeting organized by the Robert Wood Johnson Foundation called “ Advancing Social Media Measurement for Foundations.” Public knowledge, pressure (to change policy) and action increase in strategic areas. Our foundation is viewed a valuable information source.

Measure 101

Measure Social Media Foundation Reflection 101

Candid

MARCH 1, 2023

To overcome these challenges, Candid, in coalition with a growing number of partners , set out to build a demographic data-led movement to meaningfully and measurably advance equity in the social sector. As Cheryl emphasized: It is up to us, as leaders in the social sector, to take action and use this tool to drive meaningful change.

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Demographics Build Social Green 98

Association Analytics

FEBRUARY 14, 2022

Drive strategy by using data to inform your association’s strategy and departmental strategies as well as drive business metrics and KPIs. This will align the organization by having clear success metrics and KPIs. Describe what you plan to improve and outline how you plan to measure it. Leverage the community.

Analytics 169

Analytics Language Associations Case Study 169

Amy Sample Ward

MARCH 14, 2010

You can see the full collection, and how they were voted on by the community here: [link]. The Value-add of Crowdsourcing: For me, the two biggest reasons to include crowdsourcing in your strategic design of community building or contests are: Crowdsourcing invites diversity by encouraging anyone with an idea or interest to participate.

Community 207

Community Case Study Haiti Social Media 207

Forum One

JANUARY 30, 2024

By amplifying the voices that ignite global change, these awards honor work across seven core causes: Diversity, Equity & Inclusion; Education, Art & Culture; Health; Human & Civil Rights; Humanitarian Action & Services; Responsible Technology; and Sustainability, Environment & Climate.

Award 73

Award Captivate Celebrate Voice 73

Care2

OCTOBER 15, 2013

That’s why you need to change the way you measure social media and declare a war on vanity metrics. Last week during the Salsa Conference, I was asked this very question, why is social media data important - by Adrianne Burke, of Salsa Labs, during our panel Measuring Your Social Media. Why is Social Media Data Important?

Metrics 77

Metrics Social Media Media Social 77

Forum One

DECEMBER 5, 2023

The Anthem Awards were created to highlight and amplify the most impactful and inspiring work across seven core purposes: Diversity, Equity, & Inclusion; Education, Art, & Culture; Health; Human & Civil Rights; Humanitarian Action & Services; Responsible Technology; and Sustainability, Environment, & Climate.

Award 72

Award Museum Arts Culture 72

sgEngage

OCTOBER 9, 2023

Among grantmakers, there tends to be a lot of focus on impact and outcomes, as well as metrics to measure impact. Here, we explore for whom change is desired and who is defining and measuring that change. Who decides what is measured? Grantmakers want to know if their funding has created the change they have envisioned.

Participatory 82

Participatory Evaluation Empowerment Grant 82

Forum One

OCTOBER 17, 2023

Users have the ability to add profiles for newborns and keep track of key actions and data in relation to their newborn, such as weight, feeding, and skin-to-skin contact. Explore the City Heath Dashboard case study AARP Livability Index The Livability Index website and data explorer scores neighborhoods and communities across the U.S.

Product 87

Product Develop Impact Case Study 87

NTEN

JANUARY 30, 2013

In the annual letters from Bill and Melinda Gates which was released today, measurement takes center stage. But in the past year I have been struck again and again by how important measurement is to improving the human condition. Instead, it brought in independent experts to understand why the measurements were so different.

Measure 96

Measure Ethiopia Nigeria Analysis 96

Amy Sample Ward

JUNE 17, 2010

Last week, I had a fun time moderating the June #4Change Twitter Chat on Online Community Building. Best Practices: From @davidahood: Still strongly believe that there has to be an element of face to face/on the ground connection to any successful engagement and mobilisation of any community. action oriented 5. overall goal 4.

Community 132

Community Build Local Los Angeles 132

Media Cause

JULY 11, 2023

Imagine having the power to communicate your cause, connect with donors, and mobilize your community, all while saving time and resources. Imagine a series of emails that are automatically sent to subscribers based on specific triggers, actions, or timelines. Why Automated Email Marketing?

email 52

email Service Marketing Metrics 52

Nonprofit Tech for Good

APRIL 3, 2022

The term “call to action” (CTA) is used multiple times in the list. A CTA is an invitation to take action, such as donating, volunteering, signing up for something, signing a petition, pledging to do something, etc. Be aware of key accomplishments, metrics, testimonials, and milestones.

Fundraising 344

Fundraising Mail Law Donation 344

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Yesterday, I had the pleasure of hearing Chip Giller from grist.org give a talk at the Packard Foundation about their social media strategy and how they used measurement. The talk was so insightful that I’m sharing what I learned. Once we’ve hooked them, we engage with our community until they own the idea and run with it.

Measure 97

Measure Policy Social Media Green 97

Qgiv

APRIL 9, 2024

Social media for nonprofits is one of the best ways for organizations to reach out, engage with the community, and promote the work they do. SMART goals are the foundation of your social media strategy and should be tied to building brand awareness, increasing engagement with your community, or raising more funds.

Social Media 52

Social Media Media Guide Social 52

sgEngage

JANUARY 17, 2024

Sourcing guest speakers and collaborators for your podcast provides an opportunity to strengthen your relationships with other nonprofit professionals in your community, even if they don’t end up becoming a guest speaker. Connect with nonprofit professionals.

Audio 74

Audio Podcast Content Phase 74