Qgiv

APRIL 9, 2024

Every dollar counts in the fundraising world, so the free marketing that social media provides can be crucial to raising awareness for your cause without breaking your budget. Other outreach methods for engaging your community can start to be costly, but outside of paid advertising, social media is free! Engagement. Fundraising.

Social Media 52

Social Media Media Guide Social 52

DNL OmniMedia

JANUARY 17, 2024

Consider all of these channels as you finalize your marketing strategy and track the analytics related to each. Maintain a regular posting schedule ahead of the event and respond to comments and questions promptly to keep your audience engaged. This way, you’ll have reliable data you can look back on for future campaigns.

Game 52

Game Marketing Change Tips 52

NTEN

APRIL 22, 2011

Peter Dietz and Christine Egger officially started the process this week of transitioning Social Actions – the community creating APIs and collaborations to make finding actionable opportunities easier across the web – over to its new home at GuideStar. Will you comment? Some NTEN members deploy technology, others build it!

NTEN 50

NTEN Action New York City Unconference 50

Classy

JUNE 8, 2021

This is valuable in itself, helping you get the word out and drive action. For more tips about expanding your nonprofit’s reach on the LinkedIn platform, check out for guide, LinkedIn Pages: Action plan for nonprofits. Discover the Right Post Frequencies for Higher Engagement. Identify and Connect With Like-Minded People.

Linkedin 121

Linkedin Nonprofit Search Hosting 121

Twenti - Digital Marketing For Nonprofits

FEBRUARY 19, 2020

Analytics tracking takes the guesswork out of important decisions around fund allocation, investment and marketing. Essential companion reads for this article are our Beginner’s Guide to Analytics and our Guide to Custom Analytics Dashboards for Nonprofits. See Twenti's Analytics Services. This is the big one.

Track 52

Track Digital Marketing Analytics 52

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2007

Laura Quinn at Idealware has been offering Webinars and I will be joining her " Introduction to Website Analytics " on Thursday, September 27th 1:00 - 2:30 EST. You can register here. Through demos of free tools such as AWStats and Google Analytics, we'll look at what these tools can tell you about your site.

Analytics 50

Analytics Web Metrics ROI 50

Qgiv

JANUARY 12, 2022

Data analytics for nonprofits is just as valuable … and even more crucial. To get started, let’s go over some of the types of metrics your nonprofits can track: Types of Data Analytics for Nonprofits. The sooner you set up your analytics account, the sooner you can start tracking! The Nonprofit Analytics Glossary.

Analytics 98

Analytics Data Metrics Rate 98

Twenti - Digital Marketing For Nonprofits

MAY 28, 2020

Best of all, accessing the program is free, so you’ve got nothing to lose! This is a great opportunity to improve your channel with free resources for exactly what you need. Add calls to action on appropriate videos using cards linking to dedicated landing pages related to that videos content. Link anywhere cards.

YouTube 52

YouTube Program Channel Nonprofit 52

Twenti - Digital Marketing For Nonprofits

MAY 15, 2020

Create targeted landing pages that provided information on the topic of the video they came from, donation facilities and specific calls to action e.g. telling supporters how each donation amount will go to helping the video issue. Enable comments. If someones leaves a comment on your content, they’ll be expecting a reply!

YouTube 52

YouTube Channel Tips Social Media 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2011

There is a trade off is that your friends my not want to comment if they notice people they don’t know. If you aren’t comfortable with who can see the post, don’t comment on it or like it. For example, you might comment on a photo one of your family members posts just to family. News Ticker.

Metrics 129

Metrics Facebook People Change 129

NetWits

NOVEMBER 24, 2010

By listening for these things we give ourselves the opportunity to take action. Here are a few ideas for you: Keywords you use on your website or in your analytics. Backtype allows you to watch what’s being said in blog comments around the web. It’s free, web-based and simple to use. Mentions of your organization.

Social Media 171

Social Media Media Social RSS 171

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 16, 2009

2009 - Connected Action - Marc Smith - Social Media Network Analysis View more presentations from Marc Smith. This FREE software works as an add-on template in Excel, allows you import data from Twitter, Flickr, YouTube, and Email and create social network analysis maps. After all, data is only as good as it is actionable!

Analysis 96

Analysis Social Network Social Media Network 96

Tech Soup

OCTOBER 2, 2017

Your local NetSquared group is here to help with free, in-person events being held across the U.S. Check each month that there are events in each region, and comment out the un-necessary regions. Decatur, Illinois: Free and Low-Cost Resources for Nonprofit Software. A Free Database Tool from Google. Feeling overwhelmed?

Netsquared 54

Netsquared United Kingdom San Francisco Tanzania 54

Connection Cafe

JULY 5, 2017

I know I’m in danger of committing the crime that makes me cringe, but my goal for this blog post is for you to take away some actionable tips to start implementing in your web and content strategy. The idea is to get people to take simple actions that will hopefully lead them to bigger, more impactful actions.

Websites 37

Websites Strategy Content Nonprofit 37

NonProfit Hub

MAY 4, 2015

After running about fifty different hashtags based on top ranking nonprofit hashtag lists through Keyhole (a free social media analytics resource) for April 20-27, 2015, the following hashtags yielded the highest amount of reach. Many individuals add #activism to tweets with comments on current events.

Social 28

Social Social Media NPO Nonprofit 28

Tech Soup

FEBRUARY 12, 2016

Offer a Call to Action. Give readers an action they can take after reading your content. Check out this article on How to Craft a Strong Call to Action on Social Media in GoodWorld's Social Giving School. She posts challenges, free popup classes, badges of pride, games, recipes, and polls asking what her audience wants.

Support 36

Support Netsquared Influence DC 36

Nonprofits Source

APRIL 19, 2017

Real-time visitor tracking data and analytic reporting tools. Here’s how one website uses an exit-intent popup to increase email subscriptions by 100% : ManyBooks , which provides free online eBooks, wanted to implement a solution that would grow their email list. Make Calls To Action Relevant, Visible And Accessible.

Ideas 111

Ideas Donation Online Strategy 111

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

We came up with the term “Ambient” data to describe unstructured data out that is generated through social media channels – tweets, status updates, comments, etc. Do you need your monitoring tool to integrate with other tools like Salesforce, Google Analytics, etc.? What type of customer support are you looking for?

Social Media 100

Social Media Channel Data Media 100

Achieve

JULY 2, 2019

Make the ask with clear call-to-actions. . There are a lot of different ways to calculate your engagement rate, the tried-and-true formula I regularly use is: Engagement Rate % = Likes + Comments + Shares / Total Followers X 100 . Engaging with comments on your content. . Did I mention it’s free?! . Achieve’s Instagram.

Social Media 52

Social Media Media Hints Social 52

Tech Soup

MAY 19, 2011

For example, is it a call to action, a fundraising appeal, or just generating awareness. In the same way that organizations can save money on video editing software by using what is already on their computers or available at a low cost or free over the Internet, obtaining videography equipment can be as simple as reaching into your pocket.

Social Media 60

Social Media Video Media Movie 60

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

Whether your nonprofit is using listening tools that are free or a professional tool to take a deeper dive, after you figure out who will do the listening and how to make it actionable , it's time to address the nitty gritty of what and how. What’s the best way to handle negative comments? Or the Goolge Adwords Keyword tool.

Literacy 75

Literacy Skills San Francisco Adwords 75

Have Fun - Do Good

OCTOBER 17, 2008

This is by no means a comprehensive list, so please add your suggestions in the comments! Hosting included) WordPress.org: [link] (Free software. 42 on Amazon Skype Podcast Recording Software Skype [link] (Skype to Skype is free. Odeo: Free [link] Copyright Free Music Podsafe Music Network.

Skype 40

Skype Resource Internet Tools 40

Connection Cafe

APRIL 23, 2015

My criteria for each “must have” recommendation: Each tool must be free (or almost free) for nonprofits with lean budgets. Cost: Free for first 20 tests and then you earn “karma points” for additional tests by testing other people’s designs (which is actually very addictive). 3 Crazy Egg.

Design 20

Design Websites Tools Script 20

Connection Cafe

NOVEMBER 28, 2011

As you may have heard, more and more folks are accessing nonprofit sites, taking action and even donating from mobile devices. Identify desired actions. We've found it's best to limit the number of actions to 5 and to prioritize your list so that 1 action can take center stage. Author: Lacey Kruger.

Mobile 36

Mobile Design Web Convio 36

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 5, 2009

What I need is your input -I'd love to hear about your social media "adaption stories" - please leave me a comment. As the chief listener for the organization, Wendy honed her listening literacy skills using free tools like google alerts, technorati, RSS reader, and delicious. Now say that five times fast! More on that later.

Story 72

Story Learning Organization Metrics 72

Nonprofit Tech for Good

JANUARY 5, 2020

Released in 2003, WordPress is open-source software and free to use and fully-customizable using WordPress themes and plug-ins. Think of your website’s sidebar as free advertising space and utilize the space for important calls-to-action (CTAs) and to feature key content. Primary Navigation Bar: Footer: 4.

Websites 348

Websites Design Practice WordPress 348

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 9, 2009

Listening Literacy Skills Whether your nonprofit is using listening tools that are free or a professional tool to take a deeper dive, after you figure out who will do the listening and how to make it actionable , it's time to address the nitty gritty of what and how. . Dan Schawbel, Five Free Tools To Track Your Reputation.

Literacy 51

Literacy Technorati RSS Bookmarking 51

Bloomerang

MARCH 4, 2024

However, when approached with creativity and strategic thinking, it can serve as a powerful instrument for storytelling, showcasing impact, and inspiring donors and supporters to take action. In case you missed our webinar, feel free to watch it here and learn how to create annual reports that rock! Let us know in the comments.

Report 97

Report Tools Storytelling Fundraising 97

Nonprofit Tech for Good

DECEMBER 3, 2020

However, to stand out from the other nearly one hundred million Facebook Pages vying for likes, comments, and shares, your nonprofit needs to excel at Facebook to ensure News Feed exposure. 2) Craft a compelling message (behind-the-scenes, a call-to-action, a positive story, etc.). First impressions are important on social media.

Facebook 364

Facebook Practice Avatar Nonprofit 364

Forum One

APRIL 27, 2023

Reduce calls and emails by optimizing online information ROI: Making your most-sought information and actions easy to find and simple to access can reduce other burdens. How many people and systems are needed to take that single sign-up to its full action? Let’s chat! Have more questions about finding ROI in your digital projects?

ROI 82

ROI Digital Strategy Template 82

Classy

JUNE 24, 2021

Commenting on a post is better because it shows the system that they took more time to add content of their own. This means prioritizing engagements accordingly when tracking social media metrics, but it also means creating content that encourages shares and comments. Free Download: Sample Week of Nonprofit Social Media Content.

Social Media 122

Social Media Track Conversation Media 122

CauseVox

JUNE 5, 2023

By taking a step back and shifting your mindset to see your social media and fundraising content as storytelling, you have the potential to drive action and change the trajectory of where people choose to commit their wallets. Be sure to assign specific actions to each phase.

Social Media 62

Social Media Storytelling Media Effective 62

Nonprofits Source

MARCH 21, 2018

Case studies of nonprofits winning at social media is an opportunity to see the strategies in action. Software development has exploded in the last 10 years giving way to an overwhelming number of free and paid social media tools. of people who engage with nonprofits on Twitter end up taking some sort of action.

Social Media 109

Social Media Resource Marketing Media 109

Classy

AUGUST 23, 2021

Inspire donors to take action by choosing design elements that seamlessly draw them to your donation form. . Step 3: Define a single call to action. . Focus on just one call to action, to donate, on your crowdfunding campaign to boost conversions. Tell your story with a sense of urgency to motivate immediate action.

National 71

National Raise Headline Campaign 71

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2011

Measurement tools or perhaps more accurately, social analytics tools collect that data. The qualitative comes in the forms of comments and can often the why the numbers are moving in a particular direction. Analytics Tools: Google Analytics, Facebook Insights, Twitter Tools (Socialbro, Hootsuite, Bit.ly, Twitalyzer).

Measure 115

Measure Social Media Tools Media 115

ASU Lodestar Center

JANUARY 11, 2018

You can also use free online business marketing tools to think about your nonprofit organization like Twilert.com to set up Twitter alerts for Twitter mentions of your name. Keep track of the tone of the comments and see how many praises and complaints you receive so that you can paint an overall picture of your brand sentiment.

Metrics 53

Metrics Measure Communication Online 53

Bloomerang

APRIL 16, 2021

I cannot see your chat right now or your comments, so please do chat things in. And one of the most important ways to advance that mission is to get on people’s radar and get them to take action. Now, mindshare is only good if it generates action. Again, that’s where we’re going to focus today.

Build 125

Build Video New York City Communication 125