Bloomerang

AUGUST 16, 2021

Mastering an analytic approach to strategy and planning. Master an analytic approach to strategy and planning. That’s why you need an analytic, numbers-based perspective to strategy and planning. If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. Same as above.

Analytics 122

Analytics Strategy Fundraising Benchmark 122

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. This includes assisting with nonprofit analytics! Definition of Data Analytics for Nonprofits. 4 Types of Data Analytics. Web Analytics.

Analytics 52

Analytics Org Adwords Metrics 52

Neon CRM

DECEMBER 14, 2023

Understanding Revenue Projections When a nonprofit is putting together a budget for the coming year, an important step is to perform a revenue projections analysis that can inform the expected amount of income used for operational expenses and deepen mission impact.

Analysis 52

Analysis Project Donor Retention 52

Media Cause

JULY 22, 2021

You may have not heard, but Google has officially rolled out Google Analytics 4, a new kind of tracking property. It is different from Universal Analytics properties, which only supports websites, as it supports both websites and apps across multiple devices. Cookie-less analytics. Customer lifecycle-framed reporting.

Analytics 52

Analytics Google Phase Nonprofit 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 2, 2013

For many nonprofits, Google Analytics is the tool of choice for measuring traffic, reach, engagement, and action primarily because it is free. While it is somewhat easy to use, some of the more valuable features may require a little tutoring to understand and use. The instructor is Google Analytics Evangelist Andrew Cutroni.

Analytics 106

Analytics Google Digital Free 106

Bonterra

APRIL 10, 2024

Case Management Tools Measure impact A unified solution to help you collect actionable program data, develop comprehensive reports, and share how you’re impacting your community. Advanced features enable you to compare program impact, conduct in-depth analysis, and automate report delivery to stakeholders.

Tools 52

Tools Management Los Angeles Demonstration 52

Cloud 4 Good

DECEMBER 7, 2021

Across industries, organizations have been investing heavily to integrate analytics throughout every aspect of their company to capture a portion of the $9.5 trillion value that the McKinsey Global Institute estimates advanced analytics can enable. trillion to $15.4

Blackbaud 94

Blackbaud Report Chart Analytics 94

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2012

Note from Beth: “ Measuring the Networked Nonprofit ” is getting a lot of good feedback as people read and apply the ideas in the book. Analytics tools like the ones described below are good for measuring actions and engagement. Then check out Simply Measured. 2 – Make Your Website Shine.

Analytics 106

Analytics Tools Social New York City 106

NTEN

OCTOBER 17, 2012

One of the biggest advantages of social media is that—unlike the letter writing and petitioning of yesteryear—we now have more accurate, actionable data about the people who are reading our messages. But that isn't to say it's simple.

Social Media 95

Social Media Measure Policy Media 95

Forum One

DECEMBER 22, 2022

We’ve written previously about the release of Google Analytics 4 (GA4) and the impending retirement of Universal Analytics (UA) on July 1, 2023. GA4’s focus on user “events” as data is a major switch away from more straightforward, or simple actions. The change from UA to GA4 is not a simple upgrade, however.

Time 72

Time Metrics Analytics Adopt 72

ASU Lodestar Center

JUNE 1, 2022

AI analytics. AI analytics is a description of a type of machine learning that mines insights within a dataset. AI analytics automates much of what a data analyst would do. Since much of the work in which nonprofits engage results in subjective measures, NLP can be a method to encode the subjectivity qualitatively.

Fundraising 98

Fundraising Analytics Analysis Nonprofit 98

NTEN

JUNE 13, 2014

Today we’re excited to share that Matt Groch , Director of Solution Delivery at Mission Measurement , will offer a keynote called Moneyball for Social Impact, Or how I learned to stop worrying and embrace the implications of a discrete closed-loop factor analysis framework for social impact. How do we measure social change?

Measure 96

Measure Impact Chicago Metrics 96

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Yesterday, I had the pleasure of hearing Chip Giller from grist.org give a talk at the Packard Foundation about their social media strategy and how they used measurement. The talk was so insightful that I’m sharing what I learned. Take for example their coverage on food that is devoured by a devoted flock of foodies.

Measure 97

Measure Policy Social Media Green 97

Whole Whale

SEPTEMBER 8, 2023

While focused on selling products, many of Ogilvy’s principles and “rules” around research, messaging, and motivating action remain surprisingly relevant today, especially for nonprofit organizations seeking to engage donors and volunteers. Convey the mission as urgently needed and highly solvable to inspire hope and action.

Lesson 59

Lesson Fundraising Digital Test 59

Forum One

FEBRUARY 7, 2023

If you haven’t already started using Google Analytics 4 (GA4), there’s no time like the present. We’ve said it before and said it again —there’s no reason to delay the switch from Universal Analytics (UA), the tool 99% of our partners use as default. What is Google Analytics 4?

FAQ 58

FAQ Organization Analytics Google 58

fusionSpan

DECEMBER 18, 2023

Its AI can simply help make an organization’s data more accessible, more relevant, and more actionable than ever before – all with the safeguards that make for responsible AI use. It’s also going to lower the entry bar to data analysis, giving everyone in your organization the ability to make better decisions on the fly.

Language 59

Language Generation Analysis Data 59

NetWits

SEPTEMBER 5, 2012

What goes into creating and designing a successful nonprofit website that inspires action? Audience Analysis. Make sure you remember your top three goals to include in key visual elements on your site using calls to action. It should inspire action! That’s a great question. Creating a Visual Strategy.

Design 247

Design Web Guide Slides 247

Connection Cafe

NOVEMBER 5, 2014

As organizations look for more efficient ways to make, keep and grow relationships, bring in more money, measure outcomes and demonstrate impact, analytics become a key enabler. What is “Analytics”? . Analytics can change the way you move forward and improve your results. Do we have good data to analyze?

Analytics 40

Analytics Data Analysis Culture 40

sgEngage

MARCH 7, 2024

Ensuring compliance and accuracy in your financial reporting involves several key actions: Regularly review the latest guidelines and summaries provided by authoritative bodies on revenue recognition of grants and contracts. Use financial management software with analytical tools.

Activities 77

Activities Active Activism Comparison 77

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2012

How Nonprofits Can Use Measurement to Adapt to the Facebook Algorithm Change – guest post by Meghan Keaney Anderson, Hubspot. After learning of the change, Edgerank Checker was quick to conduct a study, they compared analytics from 3,000 Facebook pages the week before the change and the week after. Were they urgent?

Facebook 131

Facebook Measure Change Images 131

Qgiv

OCTOBER 21, 2021

Useful analytics come from a comprehensive data set, typically from a donor management software, that can be manipulated into an intuitive report that anyone can digest. Reports generated around donor engagement can measure campaign involvement, giving history, and other trends that can help guide your strategic processes. Conclusion.

Data 69

Data Metrics Nonprofit Analysis 69

Qgiv

JULY 27, 2021

This is true for businesses, it’s true for nonprofits, it’s true for entrepreneurs, it’s true for basically anyone that’s trying to get someone to take an action. One is “how do you attract and engage the type of person that’s going to take an action” and then “how can you create a message that’s going to compel them to take action?”

Social Media 138

Social Media Media Tips Social 138

Care2

APRIL 27, 2011

You’ve heard it time and again: Reports, analytics and tracking are critical to social media success. When aligned properly, there is no doubt that social media work can have a positive impact on your organization’s mission and, ideally, its bottom line, whether it’s increased donations, membership, or advocacy actions.

Social Media 71

Social Media Measure Media Social 71

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 24, 2011

Tweets Into Action on Prezi. o Google Analytics is free, as are many other basic analysis tools. o Google Analytics has great overview videos, and there are tons of resources once you start looking for. Just by using Google Analytics to gather information there is a lot you can measure about your audience.

Data 95

Data Measure Analytics NPO 95

DNL OmniMedia

APRIL 1, 2024

Instead of manually consolidating data from across sources, you can instead have it all stored and standardized in one place to streamline analysis and interpretation. Effective impact measurement and reporting: Nonprofits rely on data warehouses to track and measure their impact over time.

Data 52

Data Guide Proposal Nonprofit 52

Association Analytics

JUNE 2, 2021

Many organizations measure the success of their products by aggregate revenue, engagement numbers, and member feedback. Understanding post-purchase behavior is an important part of the analysis. Aside from membership, do you know the most valuable products your association offers? What is the trend in sales over time?

Product 282

Product Associations Measure Analysis 282

Achieve

DECEMBER 19, 2017

Google Analytics is a powerful tool. NOTE: If you haven’t activated your Google Analytics account, you’ll want to do that before diving into this post. Set goals in Google Analytics to maximize your conversions. Events: An action on your site, such as signing up for a newsletter or downloading a white paper.

Causes 52

Causes Data Profit Demographics 52

Forum One

JUNE 9, 2023

To achieve this, Forum One conducted a comprehensive landscape analysis and full audits of their technical ecosystem, communications, and analytics as well as stakeholder interviews.

Award 71

Award Colorado Washington Wisconsin 71

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

I have been knee deep researching and thinking about Web Analytics in general and Google Analytics in particular for a third screencast in a series I'm doing for NTEN. The research has been going slowly -- partly because web analytics is a very complex and geeky topic. Analytics This! Zen and the Art of Web Analytics.

Screencast 50

Screencast Analytics Measure Web 50

Wild Apricot

DECEMBER 21, 2017

As the volume of business information exploded, sales ops has evolved into a more powerful data analysis and reporting unit that can provide critical insight on the following areas: Sales Process Optimization. Data Analytics. Data Analytics Software. Performance Metrics Analyses. Formulation of Incentives Program. Automation.

Synchronous 145

Synchronous Structure Metrics Knowledge Base 145

Forum One

APRIL 8, 2021

Using analytics data from your website, you can decide which pages people are most interested in or map to SEO keywords to begin prioritizing and optimizing. Align what you’re tracking with what you’re trying to achieve and measure updates with Google Tag Manager by capturing new metadata, events, and actions.

Impact 77

Impact Channel Audience Content 77

3rd Sector Labs

JUNE 17, 2014

The topic – “Donor Retention by the Numbers: Demystifying the Leaky Bucket” – focused on how to properly measure donor retention and then use that data to drive improved fundraising results. The rest of the advice was a mix of actions to take during and after the appeal. QUESTION: Last question.

Retention 148

Retention Donor Data Advice 148

Association Analytics

JANUARY 30, 2023

Data analytics helps you to uncover insights that are otherwise hard to see or understand. Let’s break down several scenarios to show how data analytics can help improve the member experience. Let’s break down several scenarios to show how data analytics can help improve the member experience.

Experiment 321

Experiment Create Retention Aggregator 321

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2007

Laura Quinn at Idealware has been offering Webinars and I will be joining her " Introduction to Website Analytics " on Thursday, September 27th 1:00 - 2:30 EST. You can register here. Through demos of free tools such as AWStats and Google Analytics, we'll look at what these tools can tell you about your site. NEW SEMINAR!

Analytics 50

Analytics Web Metrics ROI 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2011

I’ve been reflecting on why some nonprofits do a better job of measurement and learning, while others do not. The nonprofits that embrace measurement have a data-driven culture. Works with measurement consultants or specialists to improve skills and capacity. Example of A/B Testing Results. What is the difference?

Culture 115

Culture Data Measure Social Media 115

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

Actionable Measurement. The gym metaphor resonated because lately I’ve been obsessed with the idea of “ SpreadSheet Aerobics , an actionable social media measurement strategy that is fit and trim and light on its feet! I don’t try to measure everything. Spreadsheet aerobics is actionable data.

Social Media 99

Social Media Strategy Media Social 99

Amy Sample Ward

SEPTEMBER 20, 2010

Having tools in place to help you monitor, measure, and evaluate your work in real time will help you be more successful with your campaign, better engage with the community, and make more lasting change in the long run. Google Analytics – [link]. Tip: You can also get Google Analytics for your Facebook Page!

Tools 162

Tools Tech Map RSS 162