Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 10, 2013

The best ever resource and template for an editorial calendar comes from my colleague, Holly Minch at LightBox Collaborative who has been sharing her template in a google document since 2011. A must for any organization of any size.” – Erin Fogg, 2011. The 2014 version – new and improved has arrived! Great idea!

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NTEN

OCTOBER 24, 2011

[Editor's note: The following is an excerpt of an article in the September 2011 issue of NTEN:Change. And though we are making huge strides as a sector to understand the most effective techniques and approaches to using these tools, we still have a lot to learn about one of the most important areas of social media: measurement.

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Social Media Measure Media Social 88

NTEN

JUNE 13, 2014

Today we’re excited to share that Matt Groch , Director of Solution Delivery at Mission Measurement , will offer a keynote called Moneyball for Social Impact, Or how I learned to stop worrying and embrace the implications of a discrete closed-loop factor analysis framework for social impact. How do we measure social change?

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 19, 2011

We’ve been chatting about how to measure the impact of the crowd and she offered to write this guest post on the topic. Measuring Your Crowdsourcing Efforts by Aliza Sherman. In order to know how to measure crowdsourcing results, you first need to understand what kind of crowdsourcing you’re implementing. Measuring Work.

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Measure Aggregator Platform Consultant 104

Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

Take for example, the NTEN Social Network 2011 Benchmarking Study or the Digital IQ Study of Government Sites. Benchmarking, whether an informal or extensive research study, can be an incredibly valuable exercise because the numerical analysis can help you craft realistic measurable objectives. Benchmarking Study by Devon Smith.

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Benchmark Social Media Measure Results 96

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

” What are the metrics for measuring your content? Ever since I’ve been recommending it and teaching it to nonprofits after being inspired by Holly Minch’s model in 2011. (I So we want to make sure that we getting conversions from our content — which, depending on the content type, is a variety of next actions.”

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Content Measure Organization Strategy 101

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

Yesterday, I had the pleasure of hearing Chip Giller from grist.org give a talk at the Packard Foundation about their social media strategy and how they used measurement. The talk was so insightful that I’m sharing what I learned. Source: grist.

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Measure Policy Social Media Green 97

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 3, 2011

My Three Words for 2011 inspired by Harold Jarche's Networked Learning Model. For 2011, my three words are: Seek, Sense, and Share inspired by Harold Jarche’s model for networked learning. How these words will guide me in 2011: Seek: Seeking is the process of keeping up to date in your field.

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NTEN

DECEMBER 19, 2011

[Editor's note: The following is an excerpt of an article in the December 2011 issue of NTEN:Change. The first step in starting to measure your impact is to identify the major outcomes that you want to examine. Read the complete article, "From Outcomes to Impact," by subscribing to the journal for free! ].

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Measure Issue Impact Method 81

Wild Apricot

JUNE 17, 2011

This month we've found webinars on topics such as: online event marketing for nonprofits; ramping up Facebook results; your board and fundraising; and measuring social media return on engagement. Here are 20 free webinars for non-profits and membership organizations in July. So check out this round-up of July webinars.( read more ).

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Profit Free Measure Social Media 117

Amy Sample Ward

APRIL 28, 2011

Some of the past chats have discussed strategy, philosophy, and best practices, but this time we were all excited to share our tips and tricks for measurement, goal-setting, and specific tools to help us do it all! The April Community Builder chat zeroed in on data and tools. Get the full archive here! YouTube.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2012

How Nonprofits Can Use Measurement to Adapt to the Facebook Algorithm Change – guest post by Meghan Keaney Anderson, Hubspot. In 2011, HubSpot’s Dan Zarrella conducted extensive research on the topic of social media timing. Tactic 2: Post at the optimal time to drive activity. He studied more than 1.3

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Facebook Measure Change Images 131

Care2

JUNE 21, 2013

How Do You Measure Up? In this webinar you''ll learn: How you can use the benchmark report findings to measure your success and identify your areas of improvement. Since joining Care2 in 2011, Ashley has strategized with many nonprofits on the most effective way to engage with Care2''s members.

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Benchmark Measure America Blackbaud 56

Care2

DECEMBER 28, 2010

What fundraising strategies will be a game changer for nonprofits in 2011? I hope that 2011 will be about getting back to basics and mastering online fundraising, that is the art and science of fundraising via an organization’s own website. What’s on tap for social media and advocacy? Holly Ross, NTEN. And not apps.

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Game Strategy Change Advocacy 75

Nonprofit Tech for Good

DECEMBER 31, 2010

My guess is the top posts for 2011 will be quite different – more Mobile Web, geolocation, LinkedIn, and live-streaming. Best to you and your nonprofit in 2011! Five Simple Ways Nonprofits Can Measure Social Media ROI (Return on Investment). It’s going to be a big year. 10 Twitter Apps for Nonprofits.

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Social Media ROI Linkedin Metrics 189

NTEN

JANUARY 18, 2011

Then the 2011 NTC Scholarship Silent Auction is for you! You tell me your hand measurements and favorite color(s) (or pick a specific yarn from their store), and I will knit you your very own pair and deliver them at NTC or mail to you in March. Do you like cool things? Be prepared!

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Tech Soup

MARCH 27, 2012

In our 2011 Online Giving Report we've combined findings from The Blackbaud Index of Online Giving with additional multiyear giving data, which allows us to pull out a very rich set of insights. Key 2011 Online Giving Trends Include. of online giving happened in October, November, and December of 2011. of the 34.8%.

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Trend Online Giving Blackbaud 50

NTEN

JANUARY 6, 2011

Danielle Brigida from the National Wildlife Federation -- one of our amazing panelists for the upcoming presentation at the 2011 Nonprofit Technology Conference , "Let's Go Stalking! There is no doubt that 2011 will be a year of great progress and measurable results for those who learn these new tools and tricks of the trade.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 27, 2011

Many organizations enter the world of social media with goals that are too nebulous to measure, like “building awareness” or “spreading the word.” Measurable : You should be able to quantify goals with a numeric benchmark. It’s useful to think of the acronym “SMART” when defining goals, which helps make them: Specific.

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Social Media Guide Media Social 99

Nonprofit Tech for Good

DECEMBER 5, 2010

One of my goals for 2011 is to better track the amount of time I spend on social media posting, planning, etc, and measuring that against actual engagement, as measured by: donations (via special source codes) and engagement (comments, reTweets, etc). What is on your To Do List for 2011? Please summarize your ROI.

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Social Media International Interview Examples 215

Candid

NOVEMBER 14, 2022

This year’s Measuring the State of Disaster Philanthropy report, published by the Center for Disaster Philanthropy (CDP) and Candid, tracked roughly $121 billion in aid to date in 2020 across multiple sources—including bilateral and multilateral aid, U.S. Since 2011, more than 13 million Syrians have been displaced.

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Puerto Rico Disaster Philanthropy Lebanon 98

Byte Technology

DECEMBER 28, 2015

Perhaps one of the most useful yet unknown tech hacks available, the project—crafted by the Google Data Liberation Front in 2011—allows users of the popular family of products to export their data to a downloadable zip file and use it in another service or simply keep a copy for your records. Never fear, Google Takeout is here.

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Product Google gMail Files 100

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 6, 2011

MFGII summary findings Nov 2011. The study points out that nonprofits can increase their fundraising and improve operations through an intentional focus on measurement – that helps them determine impact, effectiveness, and efficiency. MFGII summary findings Nov 2011 View more presentations from GuideStar USA, Inc.

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Results Studies Money Share 102

NetWits

JUNE 19, 2012

A 2011 Gleanster survey found the most important value drivers for top corporate email programs were: Testing and measuring everything. Marketing Sherpa’s 2011 Email Benchmark Report found sending emails based on behavior was one of the most effective ways to improve the relevancy of your emails. Learn from the for profit world.

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email Test Conference Benchmark 150

Beth's Blog: How Nonprofits Can Use Social Media

MAY 5, 2011

I’m really curious about how networked nonprofits can use measurement and make decisions using data to get more impact from networked approaches. I want to hear about your successes and challenges in making your networked nonprofit more effective using measurement and data to make decisions about effective use of emerging media.

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Social Media Results Data Learning 102

Nonprofit Tech for Good

DECEMBER 20, 2010

A present, all of our marketing and volunteer recruitment campaigns really rely on social media to spread the word and energize our audience and so we use tools built into the aforementioned interfaces to help us measure the effectiveness of a campaign. All the while, you’ve got to measure, track and re-adjust.

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Social Media Foundation Examples Media 189

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 7, 2013

In this survey sample of 170 nonprofits receiving $5 million or more in foundation funding, they use performance measurement data as a management tool. The report does not include any examples or mini-case studies what data these nonprofits are using to inform their understanding of their progress and efforts to improve on an ongoing basis.

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Data Measure Sample Seattle 111

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 20, 2012

I asked Best Friends Marketing Coordinator Claudia Perrone how they were measuring success. The ultimate KPI, of course, is dog adoptions. Michelle, was a participant in the Measuring Networked Nonprofit peer learning groups supported through my work as Visiting Scholar at the Packard Foundation.

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Turkey Social Media Mobile Oracle 101

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 6, 2013

Note From Beth: Back in 2011, I had pleasure of facilitating a panel discussion Grantmakers in the Arts pre-conference on technology and media with Rory MacPherson and Jai Sen from Sen Associates where I learned about research study they were conducting about social media use in the arts. How Strong Is Your Social Net?

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Social Media Arts Social Attitude 106

Connection Cafe

DECEMBER 15, 2010

Starting over may not be an option, but in the absence of that, here are ten things event fundraisers and marketers should be considering to reinvent their plans for 2011: Become more data driven. Bottom line: the tracking, mining, and analysis of data should be central to your 2011 event fundraising strategy.

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Marketing Tips Online Analysis 55

Nonprofit Tech for Good

FEBRUARY 7, 2019

When we started Fondeadora in 2011 (the first creative crowdfunding platform in Mexico, renamed to Donadora in 2016), processing online payments was very difficult. How has this impacted individual giving to NGOs in Mexico? Is online giving growing rapidly as well? Online giving is growing as fast as e-commerce.

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Mexico Trend Giving Online 195

NetWits

MARCH 8, 2012

Here’s a snapshot of some of the top giving days from 2011: Let’s take a closer look at the impact and strategies behind Give to the Max Day: Greater Washington. Using Social Media to Generate Buzz and Measureable Results. Social media has been all the rage for some time now.

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Social Media Raise Washington Online 200

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 4, 2011

Last month, our theme was measurement and we shared a summary of the best measurement tips and resources here , here , and here. But, maybe you’ve done some of that thinking and implemented a few focused social media activities in 2011 and have gleaned some insights. Good for you! Tell us about your success stories!

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Social Media Media Social Measure 96

NTEN

JANUARY 11, 2011

Start collecting this information in a standardized way, so that you can begin measuring and evaluating your constituents' actions. This is not an exhaustive list of the things you can measure, nor is it the appropriate list for every organization. Are they bringing friends? Are their friends donating? Komen 3-Day for the Cure.

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Communication Results NTC Content 69

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 2, 2012

Last Sunset of 2011. I spent a very quiet holiday with family at Half Moon Bay and taking a New Year’s hike on Ano Nuevo to see the elephant seals. Nature hikes and down time with family are nourishing and replenishing.

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Learning Pakistan Haiti Facilitation 92

Amy Sample Ward

MARCH 23, 2011

New Report: 2011 eNonprofit Benchmarks Study | NTEN – "A high unsubscribe rate is bad, right? Not necessarily, according to the 2011 eNonprofit Benchmarks Study, just released at the 2011 NTC by M+R and NTEN. Today, on every measure of growth and engagement, Twitter is growing at a record pace.

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Web New York City Lebanon Benchmark 105

NTEN

OCTOBER 21, 2011

Discover how to measure whether your efforts are succeeding. Define which social media channel(s) are most appropriate to implement based on your organizational goals. Develop a social media strategy for your organization. Begin the process of creating a social media policy for your organization.

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Social Media Media Social Channel 58