Qgiv

JULY 30, 2021

Peer-to-peer fundraising is a great way to raise money and build your donor base, but the type of platform you use also has a major impact on your campaign’s performance, and your ability to retain new donors and fundraisers from year to year. . Let’s break down each platform! Qgiv | Best Peer-to-Peer Fundraising Platform.

Platform 98

Platform Fundraising Nonprofit Gift 98

Association Analytics

DECEMBER 15, 2022

If you’re responsible for member retention, you have your renewal rate committed to memory, right? You are most likely doing everything you should — calculating your retention rate on a regular basis, being consistent in your retention formula and sharing results with key stakeholders. Retention rates aren’t one dimensional.

Retention 169

Retention Data Rate Demographics 169

Nonprofit Tech for Good

MAY 13, 2022

Are your conversion rates different for different audiences? Measure the success of your upgrade asks – do donors who come from your species extinction petition go on to be regular donors at a higher rate? UTM s stands for Urchin Tracking Module (nothing to do with sea creatures ). I bet you’ll want to track it.

Donor 298

Donor Track Campaign Facebook 298

Association Analytics

NOVEMBER 20, 2023

Your association should create consistent values to accurately calculate your retention rate. Track, test and learn to improve your strategy: No retention strategy will work every time or on every type of member, which is why you need to be flexible and willing to adjust your efforts based on how successful they are.

Retention 169

Retention Associations Professional Strategy 169

Nonprofit Tech for Good

OCTOBER 15, 2022

For direct mail, include a reply device and return envelope so your donors don’t have to track down an envelope or stamp at home. Emily Lefferts is a copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. Even something as straightforward as “GIVE NOW” works well!

Campaign 334

Campaign Tips Fundraising Mail 334

Twenti - Digital Marketing For Nonprofits

FEBRUARY 19, 2020

11 Digital Marketing KPIs That Every Nonprofit Should Be Tracking. Without tracking how your digital marketing strategy is performing, you can’t know how to improve or where to invest next to see results. Analytics tracking takes the guesswork out of important decisions around fund allocation, investment and marketing.

Track 52

Track Digital Marketing Analytics 52

Association Analytics

MAY 17, 2021

If you’re responsible for member retention, you have your renewal rate committed to memory, right? You are most likely doing everything you should -- calculating your retention rate on a regular basis, being consistent in your retention formula and sharing results with key stakeholders. Retention rates aren’t one dimensional.

Retention 192

Retention Data Associations Rate 192

Nonprofit Tech for Good

MAY 5, 2022

In addition to general business practices, your nonprofit must also be able to accurately track the effects any increases or decreases in fundraising expenses might have on the overall financial picture. . Network for Good offers an affordable all-in-one fundraising platform for nonprofits of all sizes. About the Sponsor.

ROI 344

ROI Demonstration Metrics Analysis 344

Association Analytics

JUNE 17, 2021

The pandemic unexpectedly transformed how organizations hosted their events and meetings, forcing event planners to quickly pivot and move their meetings to virtual platforms. As a bonus, many associations find that repeat event attendees also renew at higher rates. ( Do your repeat event attendees also renew at higher rates? ).

Associations 318

Associations Data Registration Analytics 318

Nonprofit Tech for Good

JANUARY 16, 2022

Imagine what your organization could accomplish in 2022 if you began each initiative with clean, streamlined donor records that record donations from your online forms and update automatically , an arsenal of canned reports to track key metrics, and a solid plan to prioritize each donor segment individually. Crowdfunding. About the Author.

Strategy 278

Strategy Fundraising Social Media Nonprofit 278

sgEngage

NOVEMBER 14, 2023

Often, organizational structures within individual facilities and departments create their own data platforms and workflows that are not aligned with one another. To make matters worse, these platforms may not be built to scale, meaning they won’t be able to keep up with the demands associated with increasing data volume.

Integration 77

Integration Data Nonprofit Platform 77

Nonprofit Tech for Good

NOVEMBER 15, 2019

The ability to track and monitor those relationships should be the #1 priority for organizations seeking to expand their donor base or increase their revenue. There is a higher website conversion rate and donors stay on the website longer because of more opportunities to engage with the software. 2) Bloomerang :: bloomerang.co.

Relationship 231

Relationship Software Management Pledge 231

Nonprofit Tech for Good

APRIL 2, 2020

2) Conversion Rates. The mention of conversion rates often makes nonprofit pros cringe, because it sounds technical, like some jargon a marketer would use. By increasing your conversion rate to 1.5% Focusing on your conversion rate is one of the few things you can do that can truly multiply your results. 3) Engagement.

Metrics 321

Metrics Digital Marketing Retention 321

Nonprofit Tech for Good

NOVEMBER 1, 2020

The first thing that you’ll need to do is decide what type of social media platform you want to target. Your organization won’t need to use all of these, but you will need to have a presence on some of the biggest platforms. Many social media platforms get inundated with content regularly. There might also be smaller sites.

Social Media 332

Social Media Associations Media Social 332

AccelEvents

JUNE 16, 2021

As more and more brands are turning to events for digital marketing, event marketers need to find ways to improve the event experience, via an event platform. However, it’s far easier to run an event with an all-in-one event platform as it keeps everything organized for managing an event in one place. The same goes for accounting.

Platform 52

Platform Avatar Virtual Registration 52

Double the Donation

SEPTEMBER 13, 2021

With many moving parts and ever-changing components, it’s important to find the right higher ed fundraising platforms that can support your school every step of the way. 360MatchPro by Double the Donation , the leading provider of matching gift automation software, integrates with the best school and university fundraising platforms.

Platform 52

Platform Gift Fundraising Integration 52

Nonprofit Tech for Good

APRIL 17, 2021

.” High customer retention rates can help a company spend less on marketing, improve the overall lifetime value of a customer, and earn more referrals. According to the Harvard Business Review , increasing customer (or partner) retention rates by 5% can increase profits by 25-95%.

Help 269

Help Retention Tips Template 269

Association Analytics

OCTOBER 10, 2022

In today’s world, success is measured by more than just clicks and open rates. How are you tracking success? Besides tracking the number of emails you send across the organization and the frequency, you can also view data like your opt-outs over time, the actual number of sends, and bounces to see if they are fluctuating and steady.

Analytics 169

Analytics Marketing Taxonomy Module 169

Bloomerang

DECEMBER 19, 2023

67% of nonprofits use a constituent relationship management system (CRM) to track donations and manage supporter communications. Even platforms with no recurring monthly or yearly fee may require a transaction or processing fee to process donations. Now let’s look at Excel , which a lot of nonprofits initially use to track their data.

Software 84

Software Free Tools Adobe 84

Neon CRM

DECEMBER 6, 2023

First, you’ll learn how to calculate your donor retention rate, and then you’ll uncover some specific steps you can take to keep new donors engaged with your organization in the coming months. The Donor Retention Rate Formula If donor retention is a priority for you, it’s important to know how to calculate and track your donor retention rate.

Donor 98

Donor Retention Template Widget 98

Nonprofit Tech for Good

AUGUST 6, 2023

During a year-end campaign, it’s essential to track and analyze data from these multiple channels. Sending emails between Tuesday and Thursday and between 9 AM and 12 PM or 6 PM and 9 PM can also increase open and response rates. However, this is not a universal rule. Define your metrics of success.

Practice 244

Practice Fundraising Guide Channel 244

AccelEvents

DECEMBER 6, 2021

Over the past few years, the demand for event management platforms has reached an all-time high. The global events industry is growing at a rate of more than 20% year over year and a 2021 research report showed that 85% of marketers believe online events and experiences are here to stay.

Management 96

Management Virtual Registration Integration 96

Achieve

OCTOBER 6, 2023

In this guide, we’ll walk through three key social media fundraising metrics, as well as how you can improve them: Social Media Engagement Rate Conversion Rate Social Media Return on Investment Ready to tap into the full potential of social media fundraising? This is where your social media engagement rates come in.

Social Media 52

Social Media Metrics North Carolina Media 52

Nonprofit Tech for Good

FEBRUARY 26, 2024

Data capabilities: Learn what metrics the tool can track, along with reporting functionality. The good news is that the longer the contract, the better the rate. Figure out who really needs to use the platform. Determine what functions are essential for your organization and what are “nice-to-haves.”

Application 273

Application Marketing Nonprofit Evaluation 273

Media Cause

JANUARY 17, 2024

Use E-commerce Platforms to Sell Merch Selling merchandise online is another way your nonprofit may find e-commerce beneficial. Use Shopify for a Host of Benefits Shopify is a popular e-commerce platform offering a host of features specifically tailored to nonprofits.

Paypal 59

Paypal Nonprofit Donation Retention 59

Nonprofit Tech for Good

APRIL 23, 2019

When evaluating CRM software for your nonprofit, you need to look for these five key differentiators: 1) Importance of Platform. It is important to look at the platform the CRM system is built on. Does the platform integrate with your existing infrastructure? 3) Tracking the Donor Journey or Donor Funnel.

Metrics 261

Metrics Nonprofit Profile Platform 261

Nonprofits Source

APRIL 3, 2024

For example, tracking the volume of social interactions only works on social media, whereas bounce rate helps you determine if your email or membership information website is capturing users’ attention. Remember, your influencers built their platform by posting content that resonates with their supporters.

Organization 52

Organization Online Influence Metrics 52

Nonprofit Tech for Good

JUNE 1, 2021

By not using an email marketing service, your organization can not track open and engagement rates, segment your subscribers, or ensure that the opt-in is consensual. If they can not, then those subscribers should be deleted to improve your open rate, thus email deliverability. Open Data Project Sponsors. Upgrade as you grow.

email 334

email Marketing Data Digital 334

M+R

APRIL 16, 2024

So here’s your action item: If your organization hasn’t already, save any existing UA data before this date for historical tracking! You may also want to discuss which KPIs are important for your organization to track year over year and save any relevant data so you can continue to compare those KPIs to historical performance.

Benchmark 40

Benchmark Analytics Google Comparison 40

Forj

JUNE 7, 2021

For years, the LMS has reigned supreme as the top learning platform for associations. However, as you begin searching for your association’s next solution, you’ll quickly come across a new option on the market— learning experience platforms (LXPs). Why are learning experience platforms rising in popularity? Let’s dive in.

Platform 36

Platform Experiment eLearning Learning 36

Bloomerang

AUGUST 28, 2023

When it comes to donor data, there’s a lot to keep track of. In this guide, we’ll cover what you need to know about nonprofit CRM solutions and the best platforms to consider. A nonprofit CRM (also referred to as a donor management system ) is a software platform that allows nonprofits to store, update, and report on supporter data.

Profile 91

Profile Software Nonprofit Donor 91

Care2

JULY 16, 2014

Nonprofits have been able to track gather important data about their audiences interactions with their website via Google Analytics. Twitter has been a bit late to the party, providing very limited data unless you invested in their ad platform. Facebook pages have also offered some insightful data on audience engagement.

Track 65

Track Twitter Analytics Metrics 65

Media Cause

JULY 11, 2023

By analyzing data such as open rates and click-through rates, you can refine your email strategy to better resonate with your audience. Choose an Email Marketing Platform Select a platform that will serve as the backbone of your email automation. Monitor Open Rates. Track Click-Through Rates (CTR).

email 52

email Service Marketing Metrics 52

Bloomerang

OCTOBER 20, 2023

A reader writes : “ Bloomerang, please add emoji support throughout the platform–but especially for email subject lines!” Send two versions of the same email—one with an emoji in the subject line and one without—and track the response rates to see which performs better. We aim to please!

email 84

email Test Culture Audience 84

M+R

DECEMBER 13, 2022

Tune up your tracking in advance of key moments. For ads tracking and more, we highly recommend Google Analytics. For ads tracking and more, we highly recommend Google Analytics. Adding eCommerce tracking means you can track your conversions back to specific promotions.

Fundraising 83

Fundraising America United States Track 83

Bloomerang

AUGUST 30, 2023

Now, you’re probably wondering how to find not just a robust fundraising platform, but buy fundraising software that serves your organization for the long term. Keep in mind that the most effective fundraising software offers multiple tools within the same platform. This resource was made for nonprofits like yours!

Software 87

Software Guide Fundraising Platform 87

Cloud 4 Good

AUGUST 4, 2022

Implementing Salesforce was a real change of direction where we were going to create a platform that would serve and work across the various schools at UMass,” said Mead. . Creating a Central Communications Platform. These programs help track current and prospective students engaging with the UMass brand through mass emails.

Massachusetts 90

Massachusetts University Communication Marketing 90