Weaving Empathy into Action: The Crucial Role of Storytelling for Nonprofits
Nonprofit Tech for Good
JULY 30, 2023
The American Red Cross is another striking model of nonprofit storytelling thanks to its unparalleled ability to convey the immense impact of its humanitarian efforts through compelling narratives. By showcasing the real stories of those they assist, they create an emotional connection with their audience, evoking empathy and compassion.