Care2

AUGUST 8, 2011

The Wildlife/Animal Welfare sector had the highest ratio of Facebook users to email subscribers at 242 per 1000. The study used both opt-outs and “unlikes&# to calculate churn rates. .&# The study used both opt-outs and “unlikes&# to calculate churn rates.

Facebook 76

Facebook Metrics Ratio Rate 76

Wild Apricot

DECEMBER 21, 2017

Sales Ops Metrics & KPIs. Performance Metrics Analyses. Selection of Key Sales Metrics to Adopt. Conversion Rates. Common Sales Operations Metrics & KPIs. Preferred metrics vary across teams and organizations. Here’s everything we’ll cover in this guide. Sales Ops: Table of Contents.

Synchronous 145

Synchronous Structure Metrics Knowledge Base 145

Media Cause

NOVEMBER 15, 2022

This tool by WebAIM checks the contrast between your foreground and background by providing ratios based on hex codes. . This resource gives detailed WCAG ratings on how content appears as standard text, large text, and graphical objects. Remember, the contrast ratio between text and a text’s background should be at least 4.5:1.

Guidelines 52

Guidelines Accessibility Design Content 52

Classy

JUNE 4, 2021

Mentioning matching gifts in your communications results in a 71% increase in email response rate from donors, so weave this into your outreach to boost donor engagement and funds. While most matching gift companies match at a 1:1 ratio, some even match at a 2:1, 3:1, or even 4:1 ratio. Strategize With a Developed Research Plan.

Gift 57

Gift Strategy Ratio Fundraising 57

Neon CRM

OCTOBER 5, 2023

What’s a fundraising efficiency ratio? And what’s a “good” ratio to try to maintain? Your efficiency ratio measures the amount of money you spend on fundraising against the amount of revenue generated by those activities. Read on for insight into why this metric is important and how to calculate it.

Ratio 52

Ratio Fundraising Metrics Raise 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. For blogging, you have to use a couple of different tools to get the different metrics you need. I think engagement metrics are far more useful for evaluating reader interest.

Metrics 81

Metrics Social Media Strategy RSS 81

Top Nonprofits

MARCH 16, 2022

If your conversation rate is low or bounce rate is high, it’s a good indicator that your site isn’t engaging your visitors. However, if these engagement metrics are chronically low, your nonprofit may need more than routine maintenance—you may need an overhaul. For instance, large text should have at least a 3:1 contrast ratio.

Websites 115

Websites Nonprofit Audience Mobile 115

Care2

JUNE 18, 2013

The three powerhouses, Guidestar, Charity Navigator, and Better Business Bureau, that foundations, philanthropists, and donors use to seek out information and ratings about nonprofits released an open letter to the nonprofit and foundation world yesterday. Organizations also fear being penalized by some of the ratings services.

Evaluation 77

Evaluation Charity Ratio Rate 77

ASU Lodestar Center

JANUARY 11, 2013

For many years, nonprofit watchdogs such as Charity Navigator have rated nonprofit organizations based on financial accountability and transparency. What resulted was a sector-wide effort to switch the focus from financial metrics to outcome evaluation.

Research 82

Research Culture Evaluation Arizona 82

Care2

JANUARY 6, 2009

Out of the box, Google Analytics provides a lot of useful metrics, such as visitors, pageviews, most popular pages, and a variety of other helpful data. It also gives you some more advanced, calculated metrics like bounce rate, average time on site, and pages/visit. Which metrics will help you achieve it? Bounce rate.

Analytics 54

Analytics Google Websites Metrics 54

Care2

JANUARY 6, 2009

Out of the box, Google Analytics provides a lot of useful metrics, such as visitors, pageviews, most popular pages, and a variety of other helpful data. It also gives you some more advanced, calculated metrics like bounce rate, average time on site, and pages/visit. Which metrics will help you achieve it?

Analytics 54

Analytics Google Social Media Websites 54

Nonprofits Source

JUNE 22, 2017

Tangible measurements are easy to calculate and can fall into any number of ratios and equations. Click Through Rate (CTR). Email Opt-In Rate. Once in the search analytics dashboard check the Clicks and CTR metrics and then filter by Pages. Cost Per Impression (CPM). Cost Per Marketing Qualified Lead.

Digital 111

Digital Marketing Guide Chapter 111

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2009

What's common to both is the use of metrics to measure results. Some interesting questions and reactions in the chat during the Webinar that I wanted to answer and reflect on further. ( part 1 , part 2 ) Is there a general time ratio or average percentage of time spent on ROI measures vs the actual work? This is such a good question.

ROI 50

ROI Social Media Reflection Question 50

Connection Cafe

AUGUST 9, 2013

Delivering personalized content to your audiences can significantly increase click-through rates. In case you didn’t see, nonprofit click-through rates declined 16% in 2012.**. If your list is under 5,000, increase the ratios to 20 percent/20 percent/60 percent. I’m then more likely to read your next email. It’s not just me.

email 48

email Campaign Test Benchmark 48

Bloomerang

JUNE 20, 2023

How to create an online fundraising strategy Tips for a successful online fundraiser 10 effective online fundraising ideas 8 online fundraising metrics to track Use the tips and ideas in this guide to create your own online fundraising plan and to determine the fundraising tools you’ll need to accomplish your ultimate goals.

Ideas 95

Ideas Guide Online Fundraising 95

Double the Donation

OCTOBER 25, 2021

But if your organization can be even 10% more deliberate about who you’re calling, it can have a great impact on your call conversion rate. Match ratios. Tracking and incentivizing fundraising results also gives you a positive metric for tracking caller proficiency and efficiency. Include matching gifts in call scripts.

Guide 98

Guide Script Tips Gift 98

Bloomerang

JULY 20, 2023

Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track. For example, if your primary goal of a crowdfunding campaign is to raise $10,000, then you’ll know that total revenue is one of the important metrics to keep track of throughout the campaign.

Ideas 78

Ideas Online Fundraising Tips 78

Whole Whale

MAY 5, 2021

Your organization’s public disclosure of financial and tax documents can help instill confidence in donors, yes, but also grant making foundations, future hires, journalists, charity rating organizations, and the general public more broadly. Charity Ratings.

Public 90

Public Practice Build Donor 90

Nonprofits Source

NOVEMBER 21, 2022

Google actively measures your quality scores, maximum cost-per-click, and click-through rates to monitor your account activity. Ticket sales, donations, petition signatures, and email list registrations are all metrics you can use to measure your nonprofit’s marketing progress. Why Should My Organization Use The Microsoft Ad Grant? .

Grant 97

Grant Nonprofit Digital Metrics 97

ASU Lodestar Center

MAY 4, 2011

News and World Report , and Money routinely publish stories that emphasize program spending and fundraising cost ratios. Federated campaigns often "help" their donors make giving decisions by prominently publishing such ratios next to the organizations names. A lot of people really didnt like the approach. But thats okay.

Teach 90

Teach Ratio Student Classes 90

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. So, here's the session description: Social Media Metrics/ROI Game.

Metrics 56

Metrics Social Media Media ROI 56

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Figuring out the Return on Investment for your blog can't be done with a single metric. I look at several metrics proposed by Avinash Kaushik These include author contribution, audience growth, conversation rate, and authority Then I look at the amount of time in my work flow and reflect on productivity. It’s not possible.

Metrics 50

Metrics ROI Measure Content 50

Nonprofits Source

NOVEMBER 8, 2022

Decrease bounce rate by 50% for important pages like your homepage or donation page. . Assign relevant metrics to each goal. For example, you might track donation page conversions, homepage bounce rate, or overall website traffic. Check in on these metrics regularly as you carry out your strategy. . Define your audience.

Content 75

Content Strategy Create Websites 75

CauseVox

SEPTEMBER 12, 2023

Although it’s straightforward and concise, petitions tend to have a very low conversion rate (the amount of people who take action), typically ranging between 0.3% On the other hand, online courses boast the highest average conversion rates, falling between 6% to 10%, and sometimes even reaching 20%.

Process 89

Process Donor Search Nonprofit 89

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 6, 2012

Rick Kats kindly sent me a spreadsheet of metrics for 6 nonprofits that were early adopters, using it consistently and best practices. Here’s the stats I asked for and why: Average Repin Ratio : Gives a measure of engagement. For engagement, I looked at the Repin Ratio by board and select those with the highest ratio.

Benchmark 102

Benchmark Photography Ratio Stats 102

Cloud 4 Good

APRIL 20, 2021

Zero to Three engaged with Cloud for Good to build a custom platform that could host the organization’s many different programs, create a single source of truth, track performance across programs, and track key fidelity metrics all the while. “Our

Childhood 64

Childhood Develop Technology Children 64

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

You need to pick the right hard data points, or metrics, that will help you harvest insights and improve your blog. Next, you need to know the right metrics to use, and employ the proper tools to collect the data. Most important, you need a strategy—either for yourself or for a team—to gather insights from your metrics.

Measure 95

Measure Tips Metrics Bookmarking 95

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

Kevin Gamble left me a comment on a google analytics post that the " Depth of Visit Report " was one of the best metrics (coupled with referring source) for understanding visitor behavior on his university's web site. Kaushik offers up some metrics for blogging: Raw Author Contribution (posts & words in post).

Measure 50

Measure Social Media Tools Technorati 50

Bloomerang

JANUARY 7, 2022

Check out this example from our donor retention guide showing the impact of a nonprofit increasing their retention rates by just 10%: To retain your own supporters this Giving Tuesday we recommend the following tips: . You may look at metrics such as: . Email open and click-through rates. The number of first-time donors.

Campaign 95

Campaign Ideas Giving Tips 95

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

Measuring the success of social media efforts can't be done with a single metric. I think there will be different metrics for different strategies, organizations, and tools. Kaushik suggested these metrics for benchmarking blogs: Raw Author Contribution (posts & words in post). Last year, I had a ratio of 1.4

Reflection 50

Reflection Measure Technorati Metrics 50

Connection Cafe

DECEMBER 5, 2017

Data and the understanding and interpreting of metrics is something I have to work hard at, because it simply does not come naturally to me. I began to educate and report on a new series of metrics that added depth and reason behind our results. Donor retention rates across lifecycles.

Analytics 33

Analytics Data Analysis Metrics 33

Museum 2.0

JUNE 29, 2010

One thing that impressed me was their circulation figures, and how they valued circulation (read: engagement with library materials) as a metric as important as the amount of people who came to programs. A museum is good only in so far as it is of use.”.

Place 30

Place Discussion Library Museum 30