A Hierachy of Program Evaluation Metrics

Idealware

We're diving into researching data-based decision making for a couple of projects, which includes metrics for program evaluation. Evaluation is a well trod field --a lot of people have said a lot of things about it. Here's my look at a hierarchy of nonprofit-focused program evaluation metrics, and how organizations can think about their priority.

A Hierarchy of Program Evaluation Metrics

Idealware

We're diving into researching data-based decision making for a couple of projects, which includes metrics for program evaluation. Evaluation is a well trod field --a lot of people have said a lot of things about it. Here's my look at a hierarchy of nonprofit-focused program evaluation metrics, and how organizations can think about their priority.

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Nonprofit Webinars: DIY Community Engagement Metrics

Amy Sample Ward

Topic : Do-It-Yourself Community Metrics. Description : Social media, online campaigns, and community engagement can be tricky things to dive into and do well without measuring, monitoring and evaluating. How to evaluate? This session talks about the importance of data and metrics to your work and offers how-to guidelines on ways to map and monitor your community and your work. 2011 presentation community diy howto metrics strategy webinar

How Should Funders Evaluate Charities?

Frogloop

When I’m evaluating a charity for a client who is looking to make a significant donation to a nonprofit, I measure 4 key things: 1. Marketing Research Metrics Nonprofit Trends nptech The three powerhouses, Guidestar, Charity Navigator, and Better Business Bureau, that foundations, philanthropists, and donors use to seek out information and ratings about nonprofits released an open letter to the nonprofit and foundation world yesterday.

How to Get Started Using Event Metrics for Fundraising Success

Connection Cafe

Focus on Event Fundraising Analytics , we looked at how peer-to-peer event metrics let us know if our event planning and execution efforts are paying off in fundraising results. Metrics and benchmarks can be our guides to whether your efforts at creating a great experience for participants are paying off. Obvious event metrics to follow are the basics, like these: Total amount raised. But what about more subtle metrics that can really make a difference? Metric.

Metrics: Go Beyond Counting Likes and Followers

NTEN

Instead of focusing on metrics first, ask yourself what you ultimately want people to do. In the same way, many nonprofits still focus too much on counting Facebook likes and Twitter followers as if these metrics are the end goal, and then feel frustrated when they're not getting the results they expected. Data evaluation Leadership Metrics nptech nten CommunicationsJohn Haydon. Partner. SocialBrite.

Holy Awesome – NTEN’s Impact Evaluation

SocialFish

NTEN has just made public their IMPACT EVALUATION. Evaluating NTEN’s Impact. We’ve struggled with the idea of evaluation and just how to measure our impact when it is so deeply entwined with the work and efforts of other organizations. Before we start – take a look at the Impact Evaluation. Do organizations conduct Return on Investment evaluations? . See the Impact Evaluation here.

3 Nonprofit Success Metrics That Your Organization Needs to Be Tracking

NonProfit Hub

Evaluation is straightforward. With nonprofits, evaluation is not in bold and it is dimly lit. Assessment occurs through the use of success metrics, otherwise known as key performance indicators (KPIs). Nonprofits don’t have trouble finding success metrics to use. ● Both of those suggestions have their place in the nonprofit community as KPIs, but they’re not starter metrics. Let’s narrow down that list of metrics. This metric is a biggie.

Tracking Long-Term Donor Value: The Report You Shouldn't Miss in 2019

EveryAction

One of the data points that is often most difficult to access is the long term performance of donors from various acquisition sources, allowing a more holistic evaluation of a donor's lifetime value to the organization. For each fiscal year, you will see helpful metrics like the donor count, the average gift, and the net revenue. You can now evaluate your long-term donor value with the click of a button.

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Better Blog Museum Metrics

Beth's Blog: How Nonprofits Can Use Social Media

I just discovered that one of my blog colleagues in Australia, Seb Chan, is writing about a topic of mutual interest - social media metrics (my blog ramblings here and my wiki/presentations here ). I am also prepping a panel on the topic for NTC (more about that later) Seb Chan is focusing specifically on blog metrics for museums. For your metrics/measurement for the new blog, what will that look like? Seb Chan.

Autumn: A Time for Harvest and Reflection

Connection Cafe

Don’t limit the evaluation of your success just to dollars raised for each program. For example, you could look at evaluating the following: How many newly identified mid-level and major gift prospects have come to the forefront? Evaluate where there is room for improvement, and what are the road blocks to these challenging situations. It is not too late to evaluate what has happened so far and analyze your potential to end 2013 by reaping an abundant harvest!

Connecting Metrics to Action.

Beth's Blog: How Nonprofits Can Use Social Media

If anything, that's the most important thing about social media metrics or for any metrics. Metrics in context connected to action - whether to improve a program already underway or evaluate impact. It was interesting to see how people were much more interested in how the metrics were computed on various software programs versus connecting the metric action. I'm more interested right now in applying the metrics to program improvement.

[Guest Post] Prospect Research Metrics and ROI

Donor Search

The survey consisted of four questions: What are the top three criteria used by management to evaluate your performance? Guest Post by Margaret King, Founder/President of InfoRich Group, Inc. Recently, I asked Prospect Researchers to complete a brief survey to help me understand how they measure the value of the work they perform. What are… Basics of Prospect Research Conducting Prospect Research Data and Statistics Uncategorized

8 Secrets To Writing a Great Nonprofit RPF With Ease [Free Template]

EveryAction

Here at EveryAction, we're big fans of success metrics. Whether it's an RFP, an ad campaign, or your digital strategy , clear outcome metrics are crucial in objectively determining whether you're getting enough bang for your buck. Download our free template rubric for evaluating data vendors here! ].

How Can Systematic Evaluation of a Volunteer Program Positively Impact an Organization?

ASU Lodestar Center

Evaluating volunteer programs within nonprofit organizations is a key step in continual improvement and data collection. Systematic evaluation can positively impact the organization by creating more structure, providing results for adaptability, increasing volunteer retention and improving staff-volunteer relationships. Evaluating a volunteer program is exactly like evaluating any other program. Create key performance indicators (KPIs) and set evaluation goals.

Fundraising Metrics: Don’t Just Count the Dollars

ASU Lodestar Center

dollars raised) are the most commonly used metric for evaluating fundraising staff, but they are not the only metrics that we as managers should track. These must be tracked and evaluated. Learn more about fundraising and metrics through NMI! Of course, a metrics tracking system is only as good as the incentives that drive employees to use it.

The Five Most Important Metrics To Measure for Nonprofit Online Communication

ASU Lodestar Center

Read on to find out five crucial metrics that can help nonprofits measure the success of their online communication efforts. The first metric your nonprofit organization can use to gauge the success of your online communication is to take a holistic view of the sentiment that your audience has for your organization. Though it’s an intangible metric, sentiment can help you know how your target audience perceives your nonprofit organization and how positively they view your brand.

Stephen Downes On Blog Metrics

Beth's Blog: How Nonprofits Can Use Social Media

Stephen Downes summarized my post on Social Media Metrics and Measuring Blog Outcomes and added some commentary. My post wasa riff on evaluating the effectiveness of blogs, and in particular, a set of metrics from Avinash Kaushik: "Raw Author Contribution (posts and words in post). re trying to engage employees or customers in a conversation, and improve your relationships, these metrics fall short."

Using Metrics To Harvest Insights About Your Social Media Strategy

Beth's Blog: How Nonprofits Can Use Social Media

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. For blogging, you have to use a couple of different tools to get the different metrics you need. On a listserv the other day, Laura Quinn at Idealware asked if "Visit" or "Click" data on Feedburner were useful metrics to track to assess reader interest in your blog content. Photo by Dwinton.

How To: Evaluate AdWords Performance

NTEN

On the Google Grants team, we receive a lot of questions from grantees on how best to evaluate their AdWords performance. We put this article together to give guidance around monitoring and evaluating your Google Grants account using a few strategies we find valuable. In general, you should use the data that flows into your AdWords account to evaluate performance. Let's take a look at how we can use the Keyword Performance Report to evaluate performance.

Is social media helping you meet your mission? It can!

Amy Sample Ward

I was presenting on the way we can identify metrics in social media that help us reach our mission and how to use those metrics strategically. I have done a few webinars and presentations about social media tracking and metrics and frequently used the phrase “actionable data.” ” After one of these presentations, a participant came up to me and pushed back a little on what I’d said, explaining that data was for evaluation and that seemed very passive.

Podcamp Session on Social Media Metrics: Thank You Jeremiah

Beth's Blog: How Nonprofits Can Use Social Media

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. I'm slightly out of my comfort zone here because I've only been following this topic closely for a short time, although I have co-authored a guide for nonprofits on technology evaluation and ROI. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. Metrics.

What do Maori and Gourma Creation Stories Have In Common With Social Media?

Beth's Blog: How Nonprofits Can Use Social Media

Michael Quinn Patton , an evaluation guru, visited the Packard Foundation yesterday. I participated in a lively exploratory conversation about "How do you evaluate network effectiveness?" evaluation field, how it has changed and get a deeper understanding of developmental evaluation. Michael Quinn Patton uses metaphors and stories to talk about evaluation in everyday language. He is a genius at connecting evaluation to other people's contexts.

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Counting on Success? Focus on Event Fundraising Analytics

Connection Cafe

Efforts that improve these metrics often lead to growth in revenue and vitality of an event or event series. Refer to Analyze This: A Nonprofit’s Guide to Event Fundraising Analytics by Convio and Event 360 for an excellent discussion of these key peer-to-peer fundraising metrics and more. How Do I Use Metrics with My Event? Metrics are by no means a substitute for creating a great experience for peer-to-peer event participants.

Tools for gathering data for blog and web page metrics

Beth's Blog: How Nonprofits Can Use Social Media

Last week, there was a useful exchange on the NTEN Affinity group for Nonprofit Bloggers around the question "What metrics do you use to measure success for your blog?" the listserv question was focused on blog metrics and primarily as traffic and driving traffic! Are blog metrics all about traffic? " traffic is an important metric to evaluate a blog. No matter what type of metrics you trying to figure out. blog metrics and beyond.

Evaluating Foundation Activities: Lessons from "Lavoro and Psiche" Project and Beyond

Tech Soup Blog

European Foundation Week Session: Evaluating Foundation Activities: Lessons from Lavoro and Psiche - Organized by Fondazione Cariplo , 31st May 2010. The Cariplo Foundation is funding projects that address social problems by testing the program on a finite group, demonstrating its impact and then handing over the results (project success based on a metric of "individual working days higher by 15%") to policy makers.

Business Intelligence: Using Data to Make Decisions

Connection Cafe

Take the time now to evaluate your reports. In some instances, it can be a series of dashboards containing a snapshot of metrics. CRM Metrics & Measurement business intelligence dashboards data decisions nonprofit reports You have your CRM. It’s wonderful. You can track your constituents, record their gifts, keep track of which events they attended, and have insight into the upcoming activities associated with their major gift ask.

5 Key Metrics to Improve Your Email Campaigns

NTEN

With more than ten years of experience under our collective belts, the best practices for evaluating email marketing campaigns are well established, but nonprofits continue to underutilize ways to measure and evaluate the success of these campaigns. Let's take a quick tour of the most important metrics, and take the first step to improving your email campaign performance through evaluation and optimization. Offensive Email Metrics. Defensive Email Metrics.

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Guest Post on Care2 Frogloop: Designing Campaigns for Impact

Amy Sample Ward

Start with Metrics. When building a campaign and exploring your options for the structure, actions and engagement pieces, look first at your organizational metrics. How do you evaluate your programs and services? Those metrics and goals are the best resources for identifying the focus and the calls to action for your campaign. First, is the Kiss Malaria Goodbye campaign: Metrics – It’s easy to see what the ask is.

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Interview with a CRM Expert: Business Intelligence

Connection Cafe

Evaluate early and often what is working. CRM Emerging Trends Metrics & Measurement Planning Selection Analytics business intelligence fundraising strategy I’m so excited to kick off my “Interview with a CRM Expert Series” and particularly pumped that we get to start with one of my favorite topics: BI, a.k.a. Business Intelligence. The CRM Expert Series will cover a range of white hot CRM topics, best practices and tips that help you with your CRM strategy across the board.

Five Steps to Finding ROI

Amy Sample Ward

Many organizations struggle with the idea of ROI and metrics when it comes to social media because so much of it feels, well, untouchable. So, how do identify if you are succeeding or evaluate if you are improving? These 5 steps assume that your organization has already used a process to evaluate your audience and your goals and chosen tools and strategies that match the audience and organizational goals. Metrics. So now, finally, we get to the metrics.

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3 Steps to Finding the Right Technology Vendor for Your Nonprofit

EveryAction

Because of these principles, the process of evaluating and deciding on investments such as technology tools can be difficult for many nonprofits, because it requires a complicated process of weighing short term costs with long term benefits, while keeping multiple stakeholders happy. Using a 1-10 scale or other similar metric may help you compare those options that fall somewhere in the middle.

Data Visualizations to Effectively Communicate Impact

NTEN

How to buck the unfortunate trend of data visualizations in evaluation that suck. If you’re like me, you’re crunching numbers on your impact metrics at the last minute, pulling together a report on the fly. Data data visualization evaluation Program Stephanie Evergreen. Evergreen Data. There’s no time to meet with a designer. And more importantly, the vast majority of graphic designers do not know enough about data to make a decent graph.

Research Friday: Does your nonprofit have an outcome-driven culture?

ASU Lodestar Center

With the recent scarcity of grant funding, excellent program evaluation practices are becoming a distinguishing element of effective and grant-competitive nonprofit organizations. However, studies reveal that most nonprofits still view evaluation as exclusively about program outputs, and they often perceive data gathering as a resource drain and distraction. There are different approaches to evaluating a program. Kellogg Foundation Evaluation Handbook.

Great reads from around the web on February 23rd

Amy Sample Ward

This is a really great post to read for anyone thinking about how to measure, evaluate, and even consider the impact of social media use (and that should be everyone). "Over And furthermore, by focusing on justification and metrics, we were distracted from the primary objective of building relationships and cultivating dialogue. I come across so many great conversations, ideas, and resources all over the web every day.

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Live Blogging: 09NTC Mapping Your Social Media Strategy

Amy Sample Ward

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them. Learning: evaluating what is being said and what information is needed. ARC - social media team evaluate/watch everything and then send summary and highlights to team.

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WeAreMedia Module 6: What are the best blogs, books, and other resources to guide our thinking about Social Media Metrics, ROI, and Nonprofits?

Beth's Blog: How Nonprofits Can Use Social Media

EVALUATES community opinions/interest by how often certain posts are read or commented on. I think it would be unfair and misguided to evaluate the success or failure of a technology project based on a single financial measure. Photo by Oolong. This week in WeAreMedia , we're focused on Return on Investment. Earlier this week, I asked folks to have fun with Social Media ROI Mad Libs.

Drupal security, and other CMS Report comments

Zen and the Art of Nonprofit Technology

The thing that is prompting this post is the little storm about the security metric that we used to try and get a handle on the security of the 4 different systems we reviewed. First, a simple metric relating to security reports, and second, what processes are in place in the communities to deal with security. and WordPress, to be fair) as having notably bad [emphasis mine] security, they’re also both based on one superficial metric: self-reported vulnerabilities.&#

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7 Tips for Measuring the Success of Your Blog

Beth's Blog: How Nonprofits Can Use Social Media

You need to pick the right hard data points, or metrics, that will help you harvest insights and improve your blog. Next, you need to know the right metrics to use, and employ the proper tools to collect the data. Most important, you need a strategy—either for yourself or for a team—to gather insights from your metrics. If you use Wordpress, Joost Blog Metrics will give you a post-to-comment ratio. Hard data points: You can get these metrics from Google Analytics.

How many fundraising emails should you send a year?

Frogloop

Ensuring that your whole team - often including the board - is invested in, and fully understanding, the key performance metrics involved. How to evaluate the cost per email (guess what: “organic” list-growth isn’t free). Email Marketing Integrated Marketing Lead Generation Metrics Online Fundraising

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My New Year's Resolution: Use Social Media Efficiently - 52 Tips

Beth's Blog: How Nonprofits Can Use Social Media

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do research first and implement one presence at a time with specific goals and metrics. If you've set specific goals and metrics to measure those goals over time, if after 3-6 months you have no tangible or intangible results, don't be afraid to move on or change something.

Can A Public Nonprofit Dashboard Be Your Organization's Best Friend or Worst Enemy?

Beth's Blog: How Nonprofits Can Use Social Media

But, for the most part, nonprofit dashboard reports, if they are measuring the right metrics, are useful tools. so these important metrics are frequently brought back to mind as they continue to track and update them online. More importantly choices about what to share are driven by which metrics will be the most important in helping the museum grow or improve as an organization. Tags: Arts & Technology evaluation scholar transparency

Five Social Media Myths You Need to Know

Frogloop

As you continue to plan and evaluate social media’s role in your organization, arm yourself with the right knowledge and memorize these five social media myths. Metrics Mobile Online Advocacy Online Fundraising Social Networking Technology Trends Web 2.0A new study by ComScore says that US Internet users spend 1 out of every 6 minutes online engaging with social networks.

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