Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 11, 2013

Video streaming by Ustream. The Lean method advocates for creating a Minimum Viable Product (MVP), testing it in small ways and building on what was learned to create something that really addresses audience needs and minimizes wasted effort and resources. One example Christie gave was describing the origins of Louder.

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San Francisco Organization Kiva Metrics 104

Bloomerang

FEBRUARY 1, 2023

From here, donors can easily update profile information and payment methods, download end-of-year receipts, and more. Plus, if your donors have opted into your recurring donation option, they can manage their recurring donation amounts, frequency, and payment method that works best for them. Text and video manipulation.

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Org Raise Tools Help 90

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 26, 2013

Note from Beth: A couple of weeks ago, I reviewed two books about measurement from two different fields – start ups and nonprofit performance assessment. We write the great tweet to go with that video. We measure the impact of our campaigns by counting social mentions. We pair actions with news.

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Campaign Conservancy Measure Method 122

Bloomerang

NOVEMBER 13, 2021

And all kinds of information on our website, you can watch videos, get a really good sense of what we have to offer. And, as I was sharing earlier, we usually teach this in person over a period of two to three hours, so, you all are getting the, what we’ll call, the boot-camp version of “Measure of Success.”

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Report Measure Process Impact 89

Media Cause

NOVEMBER 5, 2021

Heeding our own advice, we have been helping a number of clients to get up and running with new GA4 properties, the tags they’ll need to deploy the GA4 code through Google Tag Manager or walking them through the steps of adding the GA4 directly to their website’s pages (not a method we would typically recommend, but that’s a whole other blog post!).

Analytics 52

Analytics Google Story University 52

Beth's Blog: How Nonprofits Can Use Social Media

MAY 7, 2013

I was invited to present a key note at the Mekong ICT Camp in Thailand about nonprofits, social media, and measurement. This method was used because the facilitator needed to speak into the mic so I could hear the questions. kanter we have wifi connection interuption here. Henry Khu (@HenryKhu) May 7, 2013.

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Thailand Laos Cambodia Burma 95

Neon CRM

NOVEMBER 30, 2023

Videos, interviews, client stories, audio, emails, podcasts, social media posts—there are so many types of storytelling opportunities available to nonprofits of all missions and sizes. Utilize Visuals Humanize your nonprofit’s stories by adding visuals like photos and videos to engage your audience. goals acronym).

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Storytelling Guide Nonprofit Story 52

Saleforce Nonprofit

AUGUST 30, 2021

Because traditionally, impact measurement has been performed by siloed teams, the burden on them to collect good evidence is huge. Though it can seem like a big barrier to set up an impact measurement system — one for which you might not have the time, the staff, or the funding — impact management is something you can do at any level.

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Integration Impact Practice Management 69

Connection Cafe

OCTOBER 21, 2013

Note: This is the third in a series of posts about usability testing your website from guest author Brandon Granger, Senior Interaction Designer for Blackbaud. In part one , we discussed why you should test your website and part two outlined designing your test. I’ve seen similar results in my testing.

Guinea 37

Guinea Test Donation Blackbaud 37

Classy

JULY 14, 2021

Ways to measure your efficiency and success within each . How to Measure Success. They also measure retention to see how many return each year and what factors could play into increases or decreases. . “ Set specific goals for your event that can easily be measured and attained within the scope of your event.

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Virtual Professional Marketing Fundraising 105

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 14, 2009

I had the pleasure having lunch with Avinash over at the Googleplex. The chapter that caught my curiosity was Chapter 7: Failing Faster - Unleashing the Power of Testing and Experimentation and we discussed it in the video above. I've summarized a couple of the tips he offers about methods for testing. (1)

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Analytics Web Screencast Metrics 94

Qgiv

APRIL 10, 2023

If you’re hosting a text fundraising campaign for the first time, make sure you run a few test text messages once you choose a fundraising platform. Create your goals using the SMART method. Set objectives that are Specific, Measurable, Achievable, Realistic, and Timely. Another method is to utilize urgency in your messaging.

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Guide Fundraising Platform Campaign 52

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

Actionable Measurement. The gym metaphor resonated because lately I’ve been obsessed with the idea of “ SpreadSheet Aerobics , an actionable social media measurement strategy that is fit and trim and light on its feet! I don’t try to measure everything. Avoid Measurement As Therapy and Drive By Analysis.

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Social Media Strategy Media Social 99

ASU Lodestar Center

JULY 23, 2018

According to The Chronicle of Philanthropy, “nonprofit leaders must focus more attention on innovation, measuring the impact of their efforts, and creating funding structures that encourage risk taking, according to a report from Independent Sector." The tests included using video chats, which failed; and text messaging, which was successful.

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Arizona Tucson Test America 40

DNL OmniMedia

FEBRUARY 1, 2023

To find a consultant whose services and methods align with your nonprofit’s needs, follow these steps: Review your needs. Marketing: Our nonprofit marketing services include pay-per-click marketing, social and organic content management, event planning, video, digital marketing, and more. Begin by defining your organization’s needs.

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Consultant Technology Phase Nonprofit 52

Nonprofits Source

NOVEMBER 3, 2017

How to measure and track digital marketing success. For example, Place use to be limited to a physical storefront and the value of its location measured in foot traffic. Donors are shifting their preferences to online giving as their preferred method of donating to causes they care about. Last year saw a 7.9%

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Beginner Digital Marketing Guide 91

Connection Cafe

APRIL 10, 2010

Response channels drive direct measureable response and are proven methods to get results including direct mail, email and telephone. Lesson #5: Measure results by campaign, not just by channel In an integrated multichannel campaign, define your primary goal up front and determine which channels will get you there.

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Lesson Integration Fundraising Channel 53

Everyaction

MAY 24, 2018

To compensate for these changes in individual behavior, digital campaigners have had to up their testing and innovating game to new levels, and bite the bullet and send more email than ever before. Having a tool that allows for easy segmentation and testing is key to improving email deliverability. This is where EveryAction comes in!

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Benchmark Digital Trend Report 62

CauseVox

JUNE 9, 2021

Create a series of challenges that test team skills, endurance, and aptitude with a games tournament. You can also use services like Discord to host a video chat to allow participants to game together, or Twitch to stream games. Download your Virtual Fundraising Planning Guide and Template: 5. Games Tournament. Then share!

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Ideas Online Fundraising Charity 98

Gyrus

JUNE 28, 2016

Before I start, it is best to issue a few disclaimers: I am not a neuroscientist; this blog post is not written with appropriate scientific method. YouTube videos are easy, and often times, there is a great video available in relation to what you would like to instruct about. How We Learn – Capitalize On Knowing.

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Learning Instructional Instruction Training 49

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 11, 2010

He wanted to raise some money to help the local orchestra and test some ideas. Since this was an experiment to test social networking, I did not send an appeal to friends and family in the way people do when they raise funds for a run or walk, or want you to vote for a particular contest. I did not use any of these methods.

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Nashville Twitter Blogger Contest 97

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 30, 2012

If not, we’ll roll the video. A Simple Method For Getting Started. Robin has tested hundreds of tools – from free to enterprise level. The session will begin with a simple primer about content curation , the benefits, and a few examples of nonprofit content curators and their tools. What is Content Curation?

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Content Skype Learning Slides 101

Beth's Blog: How Nonprofits Can Use Social Media

MAY 7, 2010

As far back as the 1880s, scientists have led “citizen science” projects in which amateurs are invited to participate in formal scientific research by volunteering to count birds, measure soil quality, or document non-native plant species. Scientists design the test questions, steer the data collection, and analyze the results.

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Model Activities Active Activism 98

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Web Analytics As Simple Gifts To Measure Mission 3. Web Analytics is the objective tracking, collection, measurement, reporting and analysis of quantitative Internet data to optimize websites and web marketing initiatives. This YouTube video shows how to exclude your internal traffic (min 2:13) by using a filter.

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Screencast Analytics Measure Web 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2009

This video is from a local site in Louisville , part of the Annie E. As part of a presentation about the Making Connections program, I watched the above video documenting the work of the Making Connection sites in Louisville and its social networks approach. This video is from a local site in Louisville, part of the Annie E.

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Network Impact Louisville Social 88

Connection Cafe

JULY 11, 2017

Crowdfunding is a popular method because if it’s done right, your campaign will go viral and people will hear about it. Measurable: Whether you’re measuring a crowdfunding campaign in monetary value or perhaps number of new donors retained, any campaign needs to be measurable so you can gauge your nonprofit’s successes and failures.

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Tips Nonprofit Campaign Student 41

Kindful

MARCH 16, 2021

How you can use it: With Golden, you can run background checks, collect signups, and measure the influence of your volunteers automatically. Hidden fees or limitations: With Google Workspace for nonprofits, you can have up to 100 participant video meetings and 30 GB of cloud storage per user for free. Kindful CRM Integration: No.

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Software Free Paypal Google 52

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

My chapter lays out a traditional ROI process that Nonprofit technology staff use to make major IT investment purchases such as hardware, video conference system, database system, etc. And, it also includes measurement - not just qualitative information. Use of metrics to measure your results. How do you apply these two methods?

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ROI Social Media Slides NTEN 50

Wild Apricot

JUNE 27, 2008

There are 5 elements key to an effective transfer or exchange of knowledge, the report suggests: Audience, Message, Method, Messenger, and Evaluation: Audience. The choice of method for transferring and exchanging knowledge will depend on the audience and the message [but] knowledge is most effectively exchanged when using multiple methodsâ?

Knowledge 60

Knowledge Effective PDF Evaluation 60

sgEngage

APRIL 24, 2023

Password Cracking Password cracking involves using various methods (computational and otherwise) to break through password authentication to gain access to an account. Common methods of password cracking include brute force, dictionary attack, and credential mining. If the password is long enough, it could take years! million times!

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Policy Nonprofit Method Accessibility 82

Beth's Blog: How Nonprofits Can Use Social Media

JULY 14, 2009

Outlined in the brief article below is a new way of using the Web and web services to gather peoples’ stories – anecdotes, video clips, podcasts, blog posts and all sorts of other snippets – and help not-for-profit organizations move into action planning based on the “raw material” of what people are saying and talking about.

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Story Action Model Adopt 79

Nonprofit Tech for Good

JULY 10, 2019

Set SMART(Smart, Measurable, Achievable, Relevant, Timely) goals to make the tracking of your success easier. Video tends to work better than other content types on Facebook but you also need to consider the ideal video length and how to make your videos more appealing. 10) Track success and keep testing new ideas.

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Social Fundraising Social Media Channel 280

Neon CRM

MAY 18, 2023

KPIs give your organization a way to measure the success of campaign-specific goals and your nonprofit’s long term goals. goals are goals that follow these five criteria: They are Specific, Measurable, Attainable/Ambitious, Relevant, and Timely. Check out the story of our work with the Chicago Repertory Ballet to learn more!

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Raise Strategy Help Fundraising 98

Connection Cafe

OCTOBER 27, 2015

In the final Big Ideas session of the day, storytellers Sean Sheridan, Vanessa Chase Lockshin and Marc Pitman share their experience and expertise on how story, through photo, video and writing, can better connect causes to supporters and create connections amongst people. If you don’t measure it, it doesn’t happen.

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Austin Alabama Memphis Blackbaud 20

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 8, 2008

How do I measure thee, let me count the ways, etc). We will talk about the challenges, best methods, & incentives for creating your own superhero extension! Nonprofit RockStars: Using Video to Share Your Message by David King Video is a great way to share your organization's message, start conversations, and move people to action.

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Comment Open Source Social Media Drupal 50

sgEngage

OCTOBER 6, 2022

Create unique materials for each giving method, such as eCards, video messages addressed to the recipient, and custom messaging options donors can fill out with messages to their loved ones. During the end of the year, many donors prefer to make gifts on behalf of their friends and family. Partner with influencers.

Technology 72

Technology Giving Tips Websites 72

Nonprofits Source

JANUARY 11, 2024

Additionally, you may make your content more engaging by adding a variety of multimedia elements, such as photos, videos, and infographics. Low Conversion Rate Another metric you can use to measure your website’s success is conversion rate. Test mobile view. Survey your supporters. Use Google Analytics.

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Websites Rate Nonprofit Mobile 64