Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

Click to see larger image I'm very tempted to start using Results On Insights for ROI thanks to Barb Chamberlain's comment in yesterday's post " What Are The Best I-Words For Nonprofits To Think About Social Media and ROI? " But what does that really mean? Although there is low volume, the listening has provided a lot of value.

ROI 91

ROI Examples Results Social Media 91

sgEngage

SEPTEMBER 11, 2023

Partner with local influencers and celebrities. Local personalities are more likely to respond to inquiries, so keep that in mind when creating your target list. That being said, ChatGPT is a great tool to give you a starting point and make your marketing planning more efficient.

Charity 76

Charity Create Sponsor Sample 76

Eric Jacobsen Blog

MARCH 24, 2021

Focus on execution of innovation to showcase ROI. To do so, he recommends you consider these four action steps : Discover and engage with the local startup community. It’s a down-to-earth guide that provides advice and actionable steps on how to: Get teams to embrace innovation beyond empty slogans. Communicate the value of innovation.

Attitude 52

Attitude ROI Leadership Teach 52

Nimble AMS

OCTOBER 15, 2020

Ready to grow your chapter program and increase the ROI??Nimble Or the ability to help chapter leaders better understand their membership and build local activities that compliment national programming? Or quick access to data insights that will improve decision-making and ultimately drive growth at the national and local level?

Chapter 68

Chapter Collaboration Associations Guidelines 68

Nonprofit Tech for Good

OCTOBER 1, 2020

Your local gym knows how to retain its members, even the members that don’t go regularly. To make your Giving Tuesday campaign garner maximum ROI, visit the Giving Tuesday Hub. The reporting is done for you so you can get to work in building a meaningful relationship with your donors. They make it easy by using automatic billing.

Retention 339

Retention Donor Gift Rate 339

Eric Jacobsen Blog

SEPTEMBER 15, 2020

Focus on execution of innovation to showcase ROI. To do so, he recommends you consider these four action steps : Discover and engage with the local startup community. It’s a down-to-earth guide that provides advice and actionable steps on how to: Get teams to embrace innovation beyond empty slogans. Communicate the value of innovation.

Attitude 52

Attitude ROI Leadership Teach 52

Eric Jacobsen Blog

MARCH 2, 2020

Focus on execution of innovation to showcase ROI. To do so, he recommends you consider these four action steps : Discover and engage with the local startup community. It’s a down-to-earth guide that provides advice and actionable steps on how to: Get teams to embrace innovation beyond empty slogans. Communicate the value of innovation.

Attitude 52

Attitude ROI Leadership Teach 52

Nonprofit Tech for Good

NOVEMBER 21, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. I am tracking the ROI. I track the ROI a few ways. (1) Summary of ROI. 4) Empower the volunteers to work with local vendors when they plan events to secure Facebook Place deals and special promotions on Foursquare. (5)

Cancer 223

Cancer Los Angeles Social Media Action 223

Get Fully Funded

MARCH 6, 2023

While famous celebrities may be reserved for large nonprofits, there are plenty of speakers, authors, and local celebrities (think politicians, athletes, newcasters) who are within reach for small nonprofits. Local celebrities can be a big draw to encourage attendance. Some of them may even volunteer their time to speak at your dinner.

Money 130

Money Fundraising Fun Sponsor 130

Tech Soup

MAY 16, 2017

In the larger IT world, the tool for doing this is an ROI analysis or return on investment case. How to Make an ROI Case. An ROI analysis is a decision-making document for any IT purchase. Here's an example of an ROI spreadsheet for a large IT investment. The Narrative Part of an ROI Analysis.

Technology 60

Technology Adobe ROI Analysis 60

Pamela Grow

JANUARY 11, 2024

A whopping 48% of Americans don’t trust nonprofits Interestingly, people trust local organizations far more than large institutions. And it’s one of the biggest problems nonprofits face. The Edelman Trust Barometer found that trust in nonprofits dropped another 4 points in 2023. The best way to maintain and build trust?

Trend 59

Trend Storytelling Paypal Mail 59

Givinga

DECEMBER 4, 2018

Each of these examples uses a unique tactic to engage employees and increase impact on the local, national, or international community. By combining multiple types of corporate giving in your own corporate responsibility strategy, you can increase your ROI while making a bigger impact on your community.

Philanthropy 65

Philanthropy Examples Strategy Hunger 65

CauseVox

APRIL 20, 2021

They increased their ROI by 8 times. Here are a few of the big benefits of virtual events: Lower costs: you don’t have to pay for a venue, food, and other costly expenses, which means your ROI will be higher in the end. Time: If you’re like many of us, you never had to consider time zones before as all your attendees were local.

Fundraising 100

Fundraising Virtual Nonprofit ROI 100

CauseVox

JUNE 9, 2021

What will not have a good ROI? An UnGala frees up your organization and staff, helping you focus your energy where needed most and raise a lot quickly, with a higher ROI. Get local businesses involved for prize sponsorships, and make it a public, fun event that everyone can come and watch. You can make this virtual too!

Ideas 98

Ideas Online Fundraising Charity 98

Volunteer Hub

SEPTEMBER 11, 2023

For organizations using both platforms, Integrating VolunteerHub with Blackbaud Raiser’s Edge (data is also accessible via Raiser’s Edge NXT) can provide many benefits including streamlined data management and a 360-degree view of constituents.

Integration 52

Integration Synchronous Blackbaud Module 52

Kindful

AUGUST 30, 2021

The ROI (return on investment) can truly be immense! It can be tempting to stray away from topics ostensibly concerned with death in times of crises, like a global pandemic or even a localized natural disaster. Not only do they generative massive ROI, but they’re also a subject that donors are comfortable with. In the U.S.,

Giving 62

Giving ROI Database Donor 62

Zen and the Art of Nonprofit Technology

MAY 17, 2011

I’m very glad that most of my #socialmedia #nptech colleagues talk a lot about ROI of social media, and really try and figure out what works, and what doesn’t. Nonprofits who need tech help partnering with local organizations who provide training to the unemployed and ex-offender? No one should take this post personally.

Social Media 211

Social Media Media Social Hype 211

Amy Sample Ward

AUGUST 23, 2011

"The Return on Investment (ROI) Calculator determines the value of library services in Topeka and Shawnee County based on per capita spending of local and state funding. For every tax dollar you pay, the library returns several to you in reading, research, programs and other services.

Web 135

Web New York City Detroit Map 135

Qgiv

JUNE 24, 2021

Did you know that email has the highest ROI (return on investment) of any nonprofit marketing channel? Nonetheless, I dug in and used all my resources and managed to get writeups not only on local blogs, but in big newspapers as well. Then I made a list of local blogs and newspapers in my area. You’ll get $40.00

Fundraising 59

Fundraising Press Social Media Sponsor 59

Nonprofit Tech for Good

JUNE 23, 2020

Facebook has the highest ROI and it is worth investing $100-500 in a test advertising campaign for your monthly giving program. A matching gift strategy could also be applied to local nonprofits on a smaller scale. For example, secure five local community sponsors that will give $2,000 each and create a $10,000 matching gift campaign.

Practice 339

Practice Online Fundraising Nonprofit 339

Neon CRM

AUGUST 18, 2023

Direct Mail Email Events In one 2022 study , traditional direct mail sent in a letter-sized envelope resulted in a 112% ROI. Thank you so much for your passion for our local ecosystems—we appreciate your support more than you know! Direct mail, emails, and events will make up the foundation of your fundraising campaigns.

Guide 52

Guide Fundraising Mail Metrics 52

Qgiv

MARCH 28, 2022

For a peer-to-peer 5K or fun run, your costs might include police for crowd control, permits from local governance to close off roads, EMT services, event t-shirts, snacks, opening ceremony costs (band, DJ, etc.), For example, if you’re hosting a food drive, it makes sense to reach out to local grocery stores to seek out support.

Money 52

Money Sponsor Grant Nonprofit 52

Bloomerang

APRIL 1, 2021

Better fundraising ROI. This increases ROI, helping you accomplish your goals and get that much closer to achieving your mission. . It used to be that you needed to enroll at a local school or spend hours in the library to learn new skills.

Develop 93

Develop Tips Skills Nonprofit 93

Everyaction

MAY 24, 2018

Having a reporting system that can track these sources is vital in determining which channel produces the greatest ROI. Perhaps most powerfully, EveryAction allows for tracking the ROI of an ad campaign over time - letting nonprofits know if their investment in ads was worth it. Donor retention is still a challenge for most nonprofits.

Benchmark 62

Benchmark Digital Trend Report 62

Amy Sample Ward

MARCH 2, 2011

Broadband users are more critical of their communities and local institutions." The study will offer support for elected officials who run on open government platforms or who work for more transparency.

Web 123

Web Plugin Influence Award 123

Care2

FEBRUARY 20, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Could that concept be translated to help a local nonprofit?

Case Study 35

Case Study Local Studies Social Media 35

Nonprofit Tech for Good

JULY 20, 2010

80% of my ROI (Return on Investment = webinar registrations, new clients, speaking engagements) comes from my e-Newsletter, and thanks to blogging my e-Newsletter list has jumped from 3,000 subscribers (which took 4 years to build) to almost 8,000 in 10 months! I wasn’t convinced at all that the world needed another blogger.

Content 237

Content Ideas Organization New York 237

Achieve

JANUARY 18, 2023

Virtual nonprofit events have fewer overhead costs and can save your organization a lot of money in the long run, boosting your overall ROI. these helpful marketing materials can engage prospective supporters in your local community or be taken online to maximize attendance. However, this isn’t the case with virtual events. .

Virtual 97

Virtual Fundraising Nonprofit Hosting 97

Care2

MARCH 3, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" But, nonetheless, first Tweet locally and then syndicate broadly.

Social Media 31

Social Media Local Advocacy Media 31

Amy Sample Ward

APRIL 23, 2011

And much less than that (22%) reported that their organization had ever evaluated Return on Investment (ROI) of technology projects or programs." One of the findings that stood out to us: Only 40% of respondents reported that their organization has some type of formal technology plan.

Web 114

Web Map Bookmarking Conversation 114

Nonprofit Tech for Good

FEBRUARY 8, 2012

Define metrics of measurement and create a social media ROI spreadsheet. Friend local media and supporters. Get the necessary training (HTML, digital photography, video, social media, and mobile technology). Create a master login sheet. Create a Google account. Sign up for Google Alerts. Experiment with social media dashboards.

Social Media 270

Social Media Social Media Tech 270

Bloomerang

JANUARY 22, 2024

Challenging economic conditions, finding reliable funding sources, local or federal regulations, and staffing challenges are all potential obstacles your new nonprofit could face on the road to getting up and running. Look into pro-bono services offered by local bar associations or law firms.

Nonprofit 80

Nonprofit Files Policy Software 80

NetWits

JULY 27, 2011

By determining where the best return on investment (ROI) comes from you can then focus your energy. If you attracted them by promoting a monthly newsletter that would include content about local issues in their community then make sure you stick to that contract by only messaging them monthly with content that’s on topic.

email 182

email Marketing Strategy Track 182

Connection Cafe

FEBRUARY 25, 2020

This broader collaboration enables us to better assess employee engagement and retention as an ROI strategically linked to PIMCO’s core business strategy, and as a tool to attract and retain top talent. We also work with local food banks across each of our global offices. Tools of Engagement.

Hunger 29

Hunger Empowerment Asia Europe 29

Givinga

MARCH 19, 2019

Fortunately, technology and ROI models have come a long way in the last five to ten years. The effect will be especially strong for SMBs in communities where customers are engaged with local businesses. Helping find local causes where contributions are more noticeable to your target audience.

Software 45

Software Advocacy Philanthropy Platform 45

Connection Cafe

APRIL 2, 2018

The good news for corporations is that modern technology can help launch multiple individual employee engagement initiatives which are highly visible and have a high ROI without putting additional stress on resources. This is accomplished by sending money directly to local or national organizations which benefit from purchasing in bulk.

Technology 29

Technology Fundraising Local Disaster 29

Tech Soup

MARCH 18, 2013

As Meager mentioned, while the return on investment (ROI) of social media is hard to define, the broad exposure social media brings to the arts is well worth the work. Maura Lafferty ( @mlaffs) introduced a new digital asset that community managers can use to measure ROI.

Arts 57

Arts San Francisco Community San Jose 57